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amfAR Charity Poker TournamentAll in for a Cure
Event produced by Josh Wood Productions
January 24, 2018Private Residence
San Francisico, California
Jon Hamm at amfAR Gala Los Angeles
amfAR Charity Poker Tournament
Media Impressions From Events Produced by Josh Wood Productions
Total Media Impressions: 19.67 Billion Total Social Media Impressions: 1.104 Billion
Total Media Value: $9.42 Million
amfAR will host its �rst amfAR Charity Poker Tournament to reinforce the Foundation’s presence in Silicon Valley and engage the tech industry donor base with a new amfAR event format. Funds raised will bene�t amfAR’s research initiatives, including the amfAR Institute for HIV Cure Research, based at the University of California, San Francisco.
About the Event
� A VIP poker tournament with 100-150 industry leaders, innovators, and philanthropists
� Featuring cocktails, a poker tournament, a live auction, and entertainment
� Entertainment will be available for non-players, such as mixology lessons, poker lessons, and performances by magicians
Previous Guests of Events Produced by Josh Wood Productions
Alessandra Ambrosio, Matt Bomer, Adrien Brody, Naomi Campbell, Dan Caten, Dean Caten, Andy Cohen, Coldplay’s Chris Martin and Jonny Buckland, Kenneth Cole, Anderson Cooper, Laverne Cox, Miley Cyrus, Larry David, Josh Duhamel, Estelle, Colin Farrell, Fergie, Lady Gaga, Jean Paul Gaultier, Cuba Gooding Jr., Brad Goreski, Grace Jones, Debbie Harry, Jennifer Hudson, Kate Hudson, Sarah Hyland, amfAR Ambassador Cheyenne Jackson, Joshua Jackson, Heidi Klum, Diane Kruger, Karolina Kurkova, Cyndi Lauper, Jennifer Lopez, Courtney Love, Ricky Martin, Rose McGowan, Lea Michele, Liza Minnelli, Kate Moss, Ryan Murphy, Sinéad O’Connor, Sarah Jessica Parker, Sean Penn, Katy Perry, Rihanna, Emma Roberts, Julia Roberts, Scissor Sisters, Franca Sozzani, amfAR Global Campaign Chair Sharon Stone, Hilary Swank, Justin Timberlake, Diane Von Furstenberg, Dita Von Teese, and many others
Sponsorship OptionsPresenting Sponsorship — $150,000
• Prominent, above the title, inclusion as a Presenting Sponsor in all printed and electronic materials related to the event
• Category exclusivity — no other brands competitive to your core business will be in any sponsorship category
• Top-level logo inclusion on media wall on the red carpet
• One dedicated poker table for nine players• Onstage recognition during the program• Prominent mention and boilerplate inclusion
in pre- and post-event press releases and tip sheets
• Opportunity for one corporate executive to be listed as an Event Chair in all related materials (press releases, invitations, and on amfAR website)
• Corporate logo displayed on video screens at various points during event
• Top-level corporate logo placement on event page on www.amfar.org
• Logo inclusion in corporate sponsor rotator on www.amfar.org
• Listing on corporate sponsor page on www.amfar.org • Integration into amfAR’s social media plan
surrounding the event
Julia Roberts and Ryan Murphy at amfAR Gala Los Angeles
Kate Hudson and Katy Perry at amfAR Gala Los Angeles
Signature Sponsorship — $100,000
• Inclusion as a Signature Sponsor in all printed and electronic materials related to the event
• Logo inclusion on media wall on the red carpet
• Seating at poker table for six players• Onstage recognition during the program• Mention in pre- and post-event press
releases and tip sheets• Opportunity for one corporate executive to
be listed as an Event Co-Chair in all related materials (press releases, invitations, and on amfAR website)
• Corporate logo displayed on video screens at various points during event
• Corporate logo placement on event page on www.amfar.org
• Listing on corporate sponsor page on www.amfar.org • Integration into amfAR’s social media plan
surrounding the event
Sponsorship Options
Gwyneth Paltrow at amfAR Gala Los Angeles
Jean Paul Gaultier and Cher at amfAR Gala São PauloKate Moss and Riccardo Tisci at amfAR Gala São Paulo
Associate Sponsorship — $75,000
• Inclusion as an Associate Sponsor in all printed and electronic materials related to the event
• Seating at poker table for four players• Onstage recognition during the program• Mention in pre- and post-event press
releases and tip sheets• Opportunity for one corporate executive
to be listed as an Event Vice Chair in any related materials
• Corporate logo displayed on video screens at various points during event
• Corporate logo placement on event page on www.amfar.org
• Listing on corporate sponsor page on www.amfar.org • Integration into 1-2 Tweets on amfAR’s
Twitter account surrounding the event
Lady Gaga at amfAR Gala Los Angeles
Sponsorship Options
Rihanna at amfAR Gala Los Angeles Jamie Lee Curtis at amfAR Gala Los Angeles
Ricky Martin at amfAR Gala São PauloAlessandra Ambrosio at amfAR Gala Los Angeles
Tom Ford, amfAR Global Campaign Chair Sharon Stone, and Justin Timberlake at amfAR Gala Los Angeles
Mary J. Blige at Inspiration Gala New York
Jennifer Lopez at Inspiration Gala New York
Sean Penn at amfAR Gala Los Angeles
Josh Duhamel and Tyson Beckford at Inspiration Gala New York
www.amfar.org
amfAR, The Foundation for AIDS Research, is dedicated to ending the global AIDS epidemic through innovative research. Since its founding in 1985, amfAR has accelerated the pace of HIV/AIDS research and contributed to numerous breakthroughs that are extending and saving lives around the world.Through its Research program, amfAR is advancing efforts to prevent HIV infection in those who are vulnerable and to improve treatment for people living with HIV/AIDS, with the ultimate goal of eradicating the virus. Launched in 2014, amfAR’s Countdown to a Cure for AIDS initiative is aimed at developing the scienti�c basis of a cure by 2020.
amfAR’s TREAT Asia program is a network of clinics, hospitals, and research institutions working with civil society to ensure the safe and effective delivery of HIV/AIDS treatments throughout Asia and the Paci�c. TREAT Asia has become a model for regional collaboration on treatment preparedness, education, training, and clinical research.
Informed by thorough research and analysis, amfAR is a highly respected advocate of rational and compassionate AIDS-related public policy. The Foundation’s Public Policy program is engaged in efforts to increase investments in HIV/AIDS research; ensure a robust response to the global epidemic; expand access to prevention, treatment, and care; and protect the civil rights of all people affected by HIV/AIDS.
Through its Public Information program, amfAR generates awareness of the need for better treatment and prevention methods, and publishes educational materials on important AIDS-related research, treatment, prevention, and policy issues. As a respected voice on HIV/AIDS, amfAR frequently provides media commentary on research developments and other aspects of the epidemic.
KENNETH COLE
Chairman of the Board
MATHILDE KRIM, PH.D. Founding Chairman
KEVIN ROBERT FROST
Chief Executive Officer
SHARON STONE
Global Campaign Chair
MILUTIN GATSBY Global Fundraising Chairman
IN MEMORIAM
DAME ELIZABETH TAYLOR
Founding International Chairman