John H. Gonzaga presents:

THE EVOLUTION OF SOCIAL THE EVOLUTION OF SOCIAL MEDIAMEDIA

Community, Connection and Conversation

. . . and perhaps a little bit of Criminal Activity

Phreak-Out! Community / Connection

Apple Co-founders Steve Jobs (left) and Steve Wozniak (right) phreaking with homemade blueboxes – image: woz.org

The Underground Feel – Bulletin Boards!!! Handles (online pseudonyms) = norm!

Real names given to RL friends Hacking Pirated Software Articles included content on fraud,

bomb making and drug chemistry Virus code for download ANSI Artwork

http://www.codeodor.com/

Commercialisation...Mainstream and (Traditional) Media

Commercial Online Services

Image Source: IMDB

Conversation Evolved

What was Underground now has a Public Face

Handles removed and “Real” People emerged

Community

Source: http://www.youtube.com/ “Numa Numa”

MadV YouTube Channel – We’re all in this together

Today

Tomorrow???

UWS and Social Media...