ISPO 2008 – Hall A3 /213

Press Kit New collection of goggles and

helmets 2008/2009

Colourful, flashy, sassy and varied with 4 distinct themes : animal, psychedelic, revolution and pseudo intellectual, the new collection of Bollé ski and snowboard goggles and helmets. Head turning!

Renowned for our top team of designers, our new models continue to offer the outstanding performance that we have delivered over the years. Established 120 years ago, Bollé unveils its most dynamic and colourful collection yet.

Not for the shy!

ANIMAL

Quasar – Frame Toucan – Lens : Vermilion GunPrix : £65 – 79 €

Nova – Frame Macaw – Lens : Vermillon GunPrice : £50 – 55 €

Nova – Frame Turtle Khaki – Lens : Fire Orange 35Prce : £50 – 69 €

Half-Pipe – Colour : Leather TreatmentPrice : £85 – 105 €

REVOLUTION!

Nova – Frame Gold Patch – Lens : Fire Orange 35Price : £50 – 69 €

Powder – Colour : Khaki Sand Touch – Price : £70 – 85 €

Fathom – Frame Digital Lime – Lens : Vermillon GunPrice : £50 – 59 €

PSYCHEDELIC

Fathom – Frame Psychedelic Red – Lens : Fire Orange 50Price : £55 – 79 €

Quasar – Frame Psychedelic Black – Lens : AuroraPrice : £70 – 95 €

Boost (for children) – Frame Cayenne Grey Burst – Lens : CitrusPrice : £22 – 25 €

Schuss – Colour Black Red Flames – Price: £35 – 49 €

PSEUDO INTELLECTUAL

Simmer – Frame Pink-X– Lens : Vermillon GunPrice : £50 – 69 €

Nova – Frame Contrast Black Red– Lens : Modulator VermilionPrice : £50 – 59 €

Scream – Frame Black Box – Lens : Vermillon GunPrice : £85 – 115 €

Powder – Colour Black – Price: £70 – 85 €

HI-TECH GOGGLE TECHNOLOGY

Our new goggle Fathom is packed with technology

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• « Equalizer » system : A Gore-tex patch absorbs moisture between the lenses to prevent fogging. The lenses ‘breathe’ to offer distortion free vision at altitude. • Ultra comfortable triple layer face foam• « Forestay sytem » a swinging outrigger maintains aperfect fit with helmets•P80 Plus/ Carbo Glas treatment offers maximum protection against fogging and scratching

Our technology offers superior vision in all conditions

• « Air Booster » system. Adjustable air vents integrated into the frame allow you to control internal ventilation which helps prevent fogging• « Equalizer » system •P80 Plus/Carbo Glas anti fog/anti scratch treatment• Triple layer face foam

Scream

Quasar. « Equalizer »  system. Triple layer face foam – P80Plus/Carbo Glas . « Forestay system »

•« Equalizer » system• Triple layer face foam• P80 Plus/Carbo Glas treatment • « Forestay System» • Specifically designed for female faces (smaller fit)

Simmer

. Ventilated with Anti-fog double lenses

. Double layer face foam

. P80 anti fog/anti scratch treatment

. Comfortable unisex design

. Helmet compatible

Nova. Double lenses. P80 anti fog/anti scratch.« Forestay System »•Excellent fit with helmets

Boost (childrens model for 8-12 year olds)

Citrus : orange coloured lens which absorbs 67% of visible light Category 2

INNOVATIVE LENSES FOR ALL CONDITIONS

Fire Orange 35 : orange coloured lens with an external mirrored lens which absorbs 65 % of visible light – Category 2

Fire Orange 50 : orange coloured lens with an external mirrored lens which absorbs 50 % of visible light – Category 1

Aurora : blue coloured lens which filters 55 % of visible light – Category 1

Vermilion : rose coloured lens which absorbs 63 % of visible light – Category 2

Vermilion Gun : rose coloured lens with a silver coating which absorbs 78% of visible light – Category 2

Modulator Vermilion : a rose coloured lens which lightens and darkens depending on how bright it is. Perfect for all conditions. Thanks to a reaction between hydrogen particles and UV the lens quickly changes colour with a speedy reaction time of around 9 seconds. In its darkest state when it is very sunny the lens blocks 66% of light and in its lightest state when it is dull and overcast the lens blocks 26% of light. Category 1 - 2.

Innovation : the photochromic lens

Press Contact :

FRANCE AND EUROPEAN COORDINATION : Karine Rameau - Tel. +331 41 44 92 06 krameau@bushnell-europe.com Numéro lecteurs : + 33 1 41 44 94 80

ITALY : Valeria Tagni – Idialoghi – Direct line : +39 (0) 382 303 884 - info@idialoghi.it

UK & IRELAND : Katy Turner – Spike communications – Direct line : +44 (0) 1371 856 785 pr@spikecommunications.co.uk

ALLEMAGNE : Verena Driller – BOP Germany – Direct line : 08031 23348-0 - v.driller@bushnell.de