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With the increase in use of smartphones and tablets, the mobile friendly

websites are gaining importance and plays an integral role in the growth of

your business. This is more in the case where SEO is a core component of your

digital marketing agency. In such cases, the mobile friendly websites

become essential.

Desktop sales and internet usage are already overtaken by mobile sales and

usage. However, when asked if responsive web design is the best option for

mobile SEO strategy, some people are still not sure about it. So, to help you

get a satisfactory answer, here are the reasons to say yes to the above asked

question.

Google states that Responsive Website Design is the best practise in the

industry and therefore is recommended for more traffic and sales. Regardless

of the device used, the sites with this design make it easier for Google to

organise content, crawl and index as they have one URL and the same

HTML.

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It makes it the website user friendly which draws more traffic as a result. It

creates a better user experience which helps in the growth and success of

your business.

No matter which device are you using, a responsive web design will give you

a great user experience which is the reason for its popularity and preference.

You never know about the devices and the screen sizes that your target

group will be using to check out your website. This is where you can

understand and relate the benefit of using such design.

Regardless of all the variables, such a website gives you a better and

consistent experience that you would undoubtedly love to have. To help you

understand about the experience better, here is an example:

Someone searches for a

product on the

smartphone and due to

some other urgent work

he could not continue. As

a result, he decides to

browse through later and

next time he researches it

on his desktop or laptop.

Now, if the website is responsive, the user will have a great experience as he

will view the same site as he did on his smartphone. However, it will be nerve

wracking for him to view a site that is not user friendly or similar to the one

he viewed on his phone.

Having different sites for different devices and managing them is a

challenging task. They require separate SEO campaigns due to which it

becomes difficult to manage the sites. On the other hand, having one site and

managing it becomes much simpler and easier. You don’t need to make

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Excel Online

separate campaign. Such sites are also beneficial for web content

management systems.

Responsive web design undoubtedly makes it easier to manage your SEO

strategy and is the best option to draw pertinent traffic to your site. You can

look for a company that provides dependable services including content

management solutions in Australia or any other area as this too will give

more visibility to your business.

https://storify.com/kellyhyde/is-responsive-web-design-

the-best-option-for-your