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IP analytics and data visualizations: the art of effective communication
Chris Harrison, Head of IP Analytics and Data Science
Informatics
IPO business intelligence
Management information
Modelling and forecasting
Official statistics
IP analytics
Technology landscaping
Industrial strategy
Government funding
Research
Inventor gender profiling
Emerging technologies
Improved examiner tools
IPO Informatics - what do we do?
Why evidence-based policymaking
is important?
Policymaking environment
Da
ta
Opinion-
based
Evidence-
influenced
Evidence-
influenced
Evidence-
based
Why evidence-based decision making
is important?
Decision making environment
Da
ta
Opinion-
based
Evidence-
influenced
Evidence-
influenced
Evidence-
based
Why the problem exists?
Alpha Stock Images – CC BY-SA 3.0
IP is complex
IP data is complex
Analysis of IP data is full of caveats, assumptions and ambiguities
The science behind it
The science behind it
The science behind it
➢The importance of IP education
➢The question behind the question
➢The power of advanced analytics software
➢The role that visualisations play
➢The feedback loop
How do we try to communicate effectively?
Policymakers want to engage with the decision
… not necessarily the data
Emotion
Tim
e
Methodical Humanistic
Competitive Spontaneous
HighLow
De
libe
rate
Fa
st
Effective decision making
0 100 200 300 400 500 600
Samsung (Korea)
Ocean's King Lighting (China)
Korea Advanced Institute of Science and Technology (Korea)
IBM (USA)
Shanghai Jiao Tong University (China)
Sungkyunkwan University (Korea)
Zhejiang University (China)
Yonsei University (China)
Qinghua University (China)
Harbin Institute of Technology (China)
Haiyangwang Lighting Technology (China)
University of Electronic Science and Technology of China (China)
Southeast University (China)
Xidian University (China)
Nanjing University of Science and Technology (China)
Jiangsu University (China)
Seoul National University (Korea)
Fudan University (China)
Peking University (China)
Hon Hai Precision Industry (Taiwan)
Patent families
Singapore
China
Korea
USA
Finland
Taiwan
Belgium
Japan
UK
Canada
France
Netherlands
Germany
Switzerland
-0.8 -0.6 -0.4 -0.2 0 0.2 0.4 0.6 0.8
Data storytelling
Creative Commons stock images - Wikimedia
Data storytelling
People hear statistics, but feel stories
Creative Commons stock images - Wikimedia
February 2015 March 2019
https://www.gov.uk/government/publications/the-patent-guide
https://www.gov.uk/government/publications/the-trade-mark-guide
In summary…
Creative Commons stock images - Wikimedia
The problem remains unsolved
➢What more can we do?
➢What more should we do?
➢Are we trying to achieve the unachievable?
My final thoughts
Chris Harrison