Sasha Issenberg

Sasha Issenberg is the author of three books, including The Victory Lab: The Secret Science of Winning Campaigns. He covered the 2012 election as a columnist for Slate and the 2008 election as a national political reporter in the Washington bureau of The Boston Globe, and his work has also appeared in New York magazine, The New York Times Magazine, and George, where he served as a contributing editor. He is currently covering the 2016 presidential election for Bloomberg Politics.

Our Keynote Speaker

The Victory Lab 2016:A Report from the Campaign Trail

In his book The Victory Lab, dubbed “Moneyball for politics” by Politico, Sasha Issenberg went on the campaign trail to uncover the hidden story of the analytical revolution upending the way political campaigns are run in the 21st century. Renegade thinkers are crashing the gates of a venerable American institution, shoving aside its so-called wise men and replacing them with a radical new data-driven order. As the 2016 presidential race heads into the homestretch, he’ll discuss what he sees in the current race and how it compares to past campaigns.

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September 29-30, 2016 | Grand Rapids, MI

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Workshops

Dr Harsha RajasimhaGlobal Vice PresidentStrand Life Sciences

Suneel MarthiSenior Principal Engineer

Office of Technology, Redhat

Sameer WadkarBig Data Architect/Cloud Architect/Data Scientist

Axiomine

Samra SulaimanInformation Management Consultant

Washington, DC

RStudioHosted by: Randall Pruim

Professor at Calvin College

Data-ScienceHosted by: Dr. David Zeitler

Professor at GVSU

Spark and HadoopHosted by: Cloudera

an Apache Hadoop platform for data analytics

Demonstration