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NFC 12

NFC12 Canberra Convention Centre [ 7 - 9 October 2012 ]

cOnventiOn prOgram

Creativity is the power to connect the seemingly unconnected.William Plomer

FCA PArtners

Franchising and Business Opportunities expo

Whirlwind Print

Pacnet

OFFiCiAl DireCtOry OF the FCA

franchisebusiness.com.au

FrAnChise ACADemy eDuCAtiOn PArtner

Franklyn scholar

FrAnChise ACADemy teChnOlOgy eDuCAtiOn PArtner

World manager

OFFiCiAl WeBsite DevelOPer OF the FCA

Bloomtools

Thank you to our Sponsors

contents

internet sPOnsOr Pacnet

KeynOte sPeAKer sPOnsOr micronet systems

lAnyArD sPOnsOr silver Chef

OPening COCKtAil sPOnsOr rapid marketing Centre

netWOrKing night sPOnsOr ignite Pr

WOmen in FrAnChising BreAKFAst 7-eleven

mArKet reseArCh sPOnsOr the realise group

exCellenCe in FrAnChising AWArDs 2012 PrinCiPAl sPOnsOr nAB

trOPhy sPOnsOr Accolades and more

DigitAl meDiA sPOnsOr visual Domain

emerging FrAnChisOr OF the yeAr AWArD sPOnsOr silver Chef

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Welcome Message 2

Welcome message from the FCA executive Director 2

General Information 4-6

Convention venues and social Program 4

name Badges 4

mobile Phones 4

Pacnet internet Café 4

transport, tours and Activities 4

Accommodation 4

registration and information Desk 4

trade exhibition and Breakfasts 4

venue Floorplan 5

Old Parliament house map 6

Social Program 7

National Franchise Convention Program 8-9

Monday 8 October Program 10-13

Plenary sessions 10-11

Concurrent sessions 11-13

Plenary sessions 13

Tuesday 9 October Program 16-19

Plenary sessions 16

Concurrent sessions 16-17

Plenary sessions 17-19

Sponsors 20-22

Exhibitors 24-32

Partners 34-35

Exhibitor Booth Listing and Floorplan 36

convention program | 01

Thank you to our Partners

NFC 12

the work of the FCA, including the national Franchise Convention would not be possible without the annual support of our Partners.

welcome

FCA Executive Director welcomes all to attend NFC 2012

Your conference; your time to be heard

this year the franchise community returns for its second visit to the nation’s capital, Canberra.

in 2005, John howard was in power and was the FCA convention’s no. 1 keynote speaker – this year, he’s back.

to kick off nFC12, former Prime minister John howard will provide a ‘then and now’ perspective on franchising, as well as leadership, in tough times and good. mr howard’s government introduced the Franchising Code of Conduct, and the sector has seen consistent outstanding growth since that time.

in 2013 we face the prospect of a review of franchising legislation leading into a federal election. And the policies of the political parties are not yet set. it is time to send a franchising message of strength.

this year’s FCA national convention offers a rare opportunity: to join with 250 franchise brands and have your voice heard in person by those who have power to seriously affect our future.

Along with mr howard, the impressive list of business speakers includes mark Bouris (financial services entrepreneur and tv show host), Christine Corbett (Australia Post) and stephen Doyle (formerly of Apple). Franchisor speakers include roger gillespie (Bakers Delight), geoff Davis (Wendys) and other members of the Franchise hall of Fame, plus top people from many of our biggest national brands.

the social program will give you the chance to mingle in King’s hall and have your photo taken in the speaker’s chair, or on the ministerial benches in Australia’s historic Old Parliament house. it is a great opportunity, not available to the public – so don’t miss out!

Convention MC

r.e. (toby) travanner is a professional corporate trainer, keynote presenter, facilitator, mC and consultant. his area of expertise, as well as his passion, is coaching individuals and teams to realise their business and personal goals in the areas of sales and marketing.

he is well versed in many industries, with more than 16 years of consulting experience in providing peak personal performance where a measurable return on intellect is delivered to organisations, toby captures and motivates audiences with real, ‘take home’ techniques and attitudes equipping them to break through personal barriers.

toby founded and managed a boutique consulting firm for eight years before merging operations and publicly listing with CPt global limited in 2000. today, he runs his company, aptly named the learning Company, and is a member of the Adjunct Faculty at the Australian graduate school of management. toby has a degree in scientific research as well as a background in the entertainment industry.

Toby Travanner

Steve Wright

executive DirectorFranchise Council of Australia

Remove the confusion

around getting training

for your people!

Be sure to visit Franklyn Scholar and its education Partners at booth 60-61

We can assist you to:

Identify the training needs of your business

Introduce cost effective on-line compliance programs such as food handling

Source government funding to offset costs

Take the chance and unlock the potential to improve your business.

Please contact Franklyn Scholar on:

enquiries@franklynscholar.edu.au or 1300 91 88 72

general information

NFC12 is convened by

Franchise Council of Australia (FCA). The FCA is the peak body for the franchise sector in Australia, representing franchisees, franchisors and service providers in the sector.

Accommodation

Crowne Plaza Canberra 1 Binara street, Canberra, ACt, 2601

Novotel Canberra Hotel 65 northbourne Avenue, Canberra, ACt, 2600

Registration and Information Desk

the registration and information desk is located in the main lobby.

Sunday 7 October 8.00am – 10.00am

3.00pm – 7.30pm

Monday 8 October 7.00am – 6.00pm

Tuesday 9 October 7.00am – 3.00pm

Trade Exhibition and Breakfasts

All convention sessions are being held at national Convention Centre, Canberra, ACt.

All convention catering will be in the exhibition Area in the exhibition hall.

the Breakfasts will be in the murray and Fitzroy rooms.

the trade exhibition will be open during the following times:

Sunday 7 October Official Opening and Welcome Cocktail Function 6.30pm – 8.00pm

Monday 8 October

Breakfasts 7.00am – 8.15am

exhibitors 8.00am onwards

10.25am – 10.55am morning Break

12.35pm – 1.25pm lunch

3.00pm – 3.30pm Afternoon Break

Tuesday 9 October

Breakfasts 7.00am – 8.15am

exhibitors 8.00am onwards

10.05am – 10.30am morning Break

12.25pm – 1.15pm lunch

3.05pm – 3.25pm Afternoon Break

3.25pm Finish

Name Badges

Delegates are required to wear their name badges at all times. you will not be authorised for entry into the sessions, exhibition area or provided access to the morning and Afternoon teas and lunches without your name badge.

Mobile Phones

Please ensure your phone is switched off or in “silent” mode during all the conference sessions.

Pacnet Internet Café

Delegates will have complimentary internet access at the Pacnet stand.

Transport, Tours and Activities

if you require any assistance or information relating to the transport, tours and activities please see the hotel concierge who will be able to assist with all of your needs.

Convention Venue and Sessions

All convention sessions are being held at The National Convention Centre, Canberra, ACT.

see venue location map and floor plan that follow.

Refer to directional signage for specific session room locations.

the Annual general meeting of the FCA, scheduled to commence at 5.00pm on sunday 7 October, will be held in the murray room.

the Official Opening Cocktail Function will be held in the exhibition Area in the exhibition hall.

All convention plenary sessions will be held in the royal theatre.

Concurrent breakout sessions will be held in the Fitzroy, murray, swan and Derwent rooms, on the first floor.

the monday night 8 October networking Function will be held at Old Parliament house, King’s hall.

the tuesday night 9 October excellence in Franchising Awards gala Dinner will be held in the royal theatre.

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Venue Floorplan

Conference and Event Centre

convention program | 05

Old Parliament House

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NFC 12

The following functions are included in full registrations.

Additional tickets can be purchased at the registration desk.

NCF12 Official Opening Cocktail Function

Date: sunday 7 October

Time: 6.30pm – 8.00pm

Venue: exhibition Area in the exhibition hall

Dress Code: smart Casual

Additional Tickets: $130.00

Breakfast Forums

Date: monday 8 and tuesday 9 October

Times: 7.00am – 8.15am

Venues: murray and Fitzroy rooms

Dress Code: smart Casual

social program

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Networking Dinner

Date: monday 8 October

Time: 7.00pm – 11.00pm

Venue: Old Parliament house, King’s hall

Dress Code: smart Casual

Additional Tickets: $120.00

Parking is limited at the Old Parliament house so we would recommend that you use the complimentary shuttles that will be leaving the Crowne Plaza hotel at the front of the hotel in the valet area from 6.30pm onwards.

Departure shuttle services will be from 11.00pm onwards and shuttles will be leaving from outside the main entrance, returning to the Crowne Plaza hotel.

Excellence in Franchising Awards Gala Dinner

Date: tuesday 8 October

Time: 7.00pm – 12.00am

Venue: the royal theatre, national Convention Centre, Canberra

Dress Code: Formal Black tie or lounge suit

Additional Tickets: member $150.00 non-member $265.00

the gala Dinner is separate to the full registration. tickets can be purchased at the registration desk.

08 | convention program

7.00 - 8.15 Supplier Breakfast: Louise Curtis, founder, Lollypotz

The creation and growth of Lollypotz - from start-up to franchisor. louise will share her journey from her beginning as a sole trader through to her move into the franchising space, along with the steps she took to boost her online presence and achieve online sales success for both her franchisees and the business as a whole.

L & D Breakfast: Pathway to Accreditation – Franklyn Scholar, Franchise Academy Education Partner

live franchise case study - grill’d. Why accreditation and where to begin?

8.30 Day One Opening Session

8.40 - 8.45 Official Opening: MC – Toby Travanner

8.45 - 8.50 Stephen Giles – State of the franchise nation

the role of the FCA is enhancing the credibility of Australian franchising, expanding the pool of potential franchisees and improving franchisor and franchisee profitability and satisfaction.

8.50 - 9.35 Opening Keynote address John Howard OM AC – Leadership then and now

9.40 - 10.25 Christine Corbett, Executive General Manager of Retail Services - Australia Post

Staying in front in a fast changing market

Christine will discuss leading a team through technological change - and its impact on goods and services. she will share how Australia Post prepared for new ways of doing business in Australia.

10.25 - 10.55

Break

10.55-11.40 Roger Gillespie, founder and Executive Director Bakers Delight

Leadership in franchise systems – is it different? Does the leadership requirement change over time? Do tough times require a different approach? how do you know if you are providing leadership in your business?

11.50-12.35 Oscar Trimboli, Director Office Division – Microsoft Australia

Your digital future today

Building a digital foundation for your organisation helps you grow your business faster, understand your customers better and motivate your employees.

see a live demonstration of how other franchisors and franchisees are using these technologies today to improve their business performance, maintain the consistency of the franchisee system and training their employees to help increase their productivity.

12.35-1.25 Lunch

1.25 - 2.10 COnCurrent 1

E Commerce - How to make it work

Facilitator: tracey voyce, Bloomtools

speakers: ross elliott, snowgumJohn O’Brien, PoolWerx andlouise Curtis, lollypotz

Franchise recruitment

Facilitator: Phil Ciniglio, market minds

speakers: stuart Beechen, Aktiv Brandsnicholas hudson, snap-on tools andmichael Fisher, First Class Accounts

Franchising Australia 2012 Survey Results • Who is doing it right?• What are they doing that you can

do too?

Facilitator: lorelle Fraser, griffith university

Franchisee training

how can you utilise technology to enhance your training?When should you use technology for training? When should you use face-to-face?

Facilitator: Franklyn scholar

speakers: sharon morgan, Oportotrish Chin, Allphones andKate Fellows, World manager

Changeover (5 mins)

2.15 - 3.00 COnCurrent 2

Using data and technology to make your site selection decisions

Facilitator: Peter Buckingham, spectrum Analysis

speakers: Alison shillington, mcDonald’s and nick Avgerinos, the Cheesecake shop

Local area marketing

Facilitator: gis marven, Whirlwind Printspeakers: Chris taylor, Aussie Pooch mobile, Drew edie, Foodco and trina mcColl, ignite Pr

The science of boosting franchisee satisfaction and success

speakers: greg nathan and ree-Anna Chatman, Franchise relationships institute

How to make your conference cost neutral

Facilitator: Dean salomone, hairhouse Warehouse

speakers: John Pascoe, Battery World Australiaand Paul Constantinou, Quest serviced Apartments

3.00 -3.30 Break

3.30 – 4.15 COnCurrent 3

Establishing consultative franchisee committees that work

Facilitator: Jim Cornish

speakers: Carolyn mcmanus, the Coffee Club, Joseph lattouf, hairhouse Warehouse andmark rusbatch, mister minit

Building trust by effectively managing difficult situations

Facilitator: sean O’Donell, speakers: thomsons lawyers

rob mcKay, Wendys andAngus raine, raine and horne

Managing your marketing fund for everyone’s benefit

Facilitator: gary Carter, FC Business solutions

speakers: merrill Pereyra, healthy habits andsara Pantaleo, la Porchetta

Social to CRM - How to leverage off new technologies for your franchise recruitment?

the panel will be offering hints and tips on how to maximise your reach within new mediums such as linked in, google + and Blogging.

Facilitator: raffael Fernandes, franchisebusiness.com.au

speakers: Ben Bradshaw, sponsoredlinx and nicholas hudson, snap-on tools

4.20 - 5.05 Expert panel session: Building an Effective Management Team - How to develop a high performing support office

every franchise in the world has a support system. some perform better than others. the performance of your head office will have a direct impact on the satisfaction of your franchisees – so how do you maintain high performance at head office?

moderator: stephen gilesPanel: John O Brien, Poolwerx, serge infanti, Foodco and David rivers, harvey World travel

5.05 - 5.15 Close

7.00 - 11.00 King’s Hall, Old Parliament House - Networking Cocktail Function

monday program

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convention program | 09

7.00 - 8.15 Franchisee Breakfast - Mark Carn, ActionCOACH Franchisee

multi award-winning franchisee mark Carn, will share his challenges and triumphs, along with the steps he took to move from start up to success. hear tips on how to boost your performance as a small business owner, including the value of engaging with your franchisor and system as a whole.

Women In Franchising Breakfast - Carolyn McManus, The Coffee Club and Sara Pantaleo, La Porchetta

hear from two of the most successful women in Australian franchising today. One is a multi-unit award-winning franchisee, the other, an award-winning franchisor. Both women will share their franchising journey, including their challenges and triumphs, and what it takes to be successful in the sector.

8.30 - 9.15 COnCurrent 4

Getting Franchisee Buy-In to Significant Technology Change

Facilitator: greg nathan, Franchise relationships institute

speakers: michael Paul, Pack and sendand Anthony White, terry White Chemists

How to turn iPad and Android tablets into real operations tools for the workplace

Facilitator: gary valkenburg, World manager

speakers: Kym Warner, the Coffee Cluband sharon morgan, Oporto

Social Media – Online Marketing - Engage customers, create prospects, generate sales

Facilitator: Ken rosebery, the Cheesecake shop

speakers: stuart Cook, Zambreroand Chris taylor, Aussie Pooch mobile

Capital ShortageStruggling to get to critical mass?

Facilitator: Damian street, geneen street

speakers: nick hudson, snap-on toolsand stuart Beechen, Aktiv Brands

Changeover (5mins)

9.20 -10.05 COnCurrent 5

10.05 -10.30 Break

10.30 - 11.30 Karin Adcock, Founder of Pandora Jewellery – How to build a major Australian retail brand

PAnDOrA was launched in Australia from a garage in Avalon in 2004. With strategic and well-placed marketing, founder Karin Adcock and her close-knit and dedicated team have grown brand awareness of PAnDOrA from zero in 2004, to achieving a prompted brand awareness of 89% in 2011. PAnDOrA is now one of the most recognised jewellery brands in the region and the third biggest jewellery brand in the world.

11.35 -12.25 Matt Baxby, Chief of Retail Bank of QLD, formerly with Virgin Money – Growth strategy - how do you do it sustainably? growth strategy using virgin and BOQ as examples of what these companies are doing for sustainability.

12.25 -1.15 Lunch

1.15 -2.00 Pearls of Wisdom from the Hall of Fame: Facilitator: greg nathan, Franchise relationships institute

Panel: geoff Davis, Wendys, Diana Williams, Fernwood Fitness, tom Potter, formerly of eagle Boys Pizza and Bill vis, v.i.P home services

2.05 -3.05 COnCurrent 6

Lindy Chen - China Direct Sourcing China is increasingly impacting on the Australian economy, both directly and indirectly. lindy will speak on entering the Chinese market, protocol, customs and culture. she will outline the potential and how to position yourself to take advantage of the opportunities.

Growing the Business – everyone has a part to play Bert Cotte, Franchising Manager, McDonald’s Australia Hani Sidaros, multi-restaurant Licensee

Franchising manager, Bert Cotte, will explain the strategy behind growing the mcDonald’s brand in Australia. he will take the audience through the finer points of both the franchisor and franchisee’s role – focussing in particular on the journey of hani sidaros, from crew member at age 15 through to multi-restaurant licensee.

3.05 -3.25 Break

3.25 -4.10 Craig Rispin, Business Futurist and Innovation Expert –The Future of Technology

Vision and Innovation are two top skills that people expect from their business leaders. But how much time do franchise leaders actually spend on developing their vision? And are franchisors spending enough time on innovation? research shows not nearly enough...

learn about the business, people and technology trends transforming the franchising industry around the world. Craig will show you the driving forces impacting your industry - and give you specific ideas to gain a strategic advantage. see exactly how to profit from the massive changes ahead - Know First, Be First & Profit First!

4.15 – 5.00 Closing Keynote address: Mark Bouris, founder and Chairman, Yellow Brick Road – Relaunching the brandmark Bouris, chairman of yellow Brick road Wealth management and host of the Australian version of the Apprentice, talks about his hugely successful career and the obstacles he has overcome along the way.

5.00-5.15 Close

7.00 – 12.00 NAB FCA Excellence in Franchising Awards Gala Dinner 2012

tuesday program

International Expansion - are you ready?

Facilitator: rod young, DC strategy

speakers: Joseph lattouf, hairhouse Warehouse, serge infanti, Foodco and Olivia elsley, Boost Juice

Is your business model right?

Facilitator: Phil Blain, BDC

speakers: stuart Beechen, Aktiv Brands (Bucking Bull) and michael renwick, hotondo homes

Franchise Territories – The Strengths, Weaknesses, Opportunities and Threats

Facilitator: Phil Ciniglio, market minds

speakers: michael Paul, Pack & send and rob Dallimore, World Wide Online Printing

7.00 – 8.15 Supplier Breakfast

The creation and growth of Lollypotz – from start-up to franchisor

Louise Curtis Founder, lollypotz

After relocating to Canberra from sydney 11 years ago in her role as a mortgage Broker, louise found a niche in the gift giving market and started her own gift hamper company from home, hamperesque, in 2002. hamperesque is now considered one of the largest gift hamper companies in Australia and boasts an impressive national client base. louise’s achievements were recognised in 2008, with hamperesque winning the telstra small Business Award and louise also winning two telstra Business Womens’ Awards the same year. At the same time, the economy was entering the gFC and louise saw a need to diversify her product range and attract the retail market. lollypotz, a chocolate bouquet company, was launched as a national franchise operation and was based on the interflora concept of same day delivery across Australia and nZ. lollypotz was recently listed in the BrW as Australia’s fourth fastest growing franchise in terms of growth, and second fastest in terms of outlets, with 40 franchises nationally and three in new Zealand. louise now has a staff of 16 operating from Canberra, melbourne and sydney and spends a great deal of time travelling the country managing the franchised operations, as well as managing a busy family life with two young boys. in 2010 and 2011, louise was awarded the FCA’s nsW/ACt Franchise Woman of the year Award.

A key component to lollypotz’ success has been in mastering their online presence to attract clients, manage the logistics side of things, as well as reporting and communication. louise is excited about passing on her lessons learnt (and some of them have been expensive ones) so others can learn without needing to experience them.

7.00 – 8.15 Learning and Development Breakfast

Pathway to accreditation

Franchise Academy education Partner

Live franchise case study – Grill’d Healthy Burgers

- Why accreditation?

- Where to begin

- your in-house training can count

- Provide a career pathway for individuals

- government and financial assistance

8.30 - 8.45 Official Opening

MC - Toby Travanner

8.45 – 8.50 State of the Franchise Nation

Stephen Giles FCA Chairman

the role of the FCA in enhancing the credibility of Australian franchising, expanding the pool of potential franchisees and improving franchisor and franchisee profitability and satisfaction.

8.50 – 9.35 Leadership – then and now

John Howard OM AC

the honourable John Winston howard served as the 25th Prime minister of Australia from march 1996 until november 2007. he has been Australia’s second longest serving Prime minister. mr howard led the liberal Party of Australia for a total of 16 years. he was a member of the house of representatives for 33 years. Prior to becoming Prime minister, John howard had extensive senior experience in both government and opposition. he served as treasurer in a previous government and led his party in opposition for a number of years.

the federal government budget of Australia was in heavy deficit when mr howard’s government came to power. that deficit was eliminated, and 10 of the 12 annual budgets produced by the howard government were in surplus. in that time, $96 billion of federal government debt was repaid and the government was free of net debt when howard’s government left office.

the howard government undertook major reform of the Australian taxation system, through the introduction of a goods and services tax, accompanied by reductions in personal income tax and corporate tax rates. he also substantially reformed Australia’s labour laws, delivering a freer and less regulated labour market. Australia’s unemployment rate had fallen to 3.9%, a 33 year low, by the time howard left office.

in the field of foreign policy, Australia, under mr howard’s government, was both a strong and close ally of the united states, as well as expanding links with Asian nations. A particular feature of the howard government’s time in power was the development of the relationship with China, which is now Australia’s largest export market.

John howard was in Washington on an official visit at the time of the terrorist attack on 11 september 2001. he addressed a joint sitting of Congress in 2002. he currently serves as Chairman of the international Democratic union, an international grouping of centre/right parties including the republican Party.

John howard was born in sydney, Australia, on 26 July 1939, attending school at earlwood Primary and Canterbury Boys’ high. he went on to the university of sydney, graduated with a Bachelor of laws in 1961 and was admitted as a solicitor of the nsW supreme Court in July 1962. Prior to his election to Parliament he was a partner in a sydney firm of solicitors.

monday

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NFC 12

On 9 June 2008, mr howard was appointed a Companion in the general Division of the Order of Australia.

On 13 January 2009, he was awarded the Presidential medal of Freedom by President george W. Bush in Washington. it is America’s highest civilian honour.

On the 1 January 2012, Queen elizabeth ii appointed him as a member of the Order of merit.

mr howard’s autobiography, lazarus rising, was published in October 2010. it has become the best selling political memoir in Australian history.

9.40 – 10.25 Staying in front in a fast changing market

Christine Corbett executive general manager retail services, Australia Post

Christine Corbett is head of Australia Post’s retail business. she is accountable for an extensive retail network of over 4,400 outlets which is the largest in the country. A key priority for Christine is to continue to build and extend the range of trusted services that Australia Post provides on behalf of over 750 businesses and government bodies across bill payment, banking, money transfer and identity services. she is committed to delivering these key services to all Australians, no matter where they live.

in response to changing customer needs, Christine is also accountable for the transformation of the retail network that encompasses new outlet formats, new in-store technology, 24/7 options for parcel collection and delivery of services via multiple-channels, both in-person and online. With a keen focus on customer service, her goal is to provide customers with greater access, convenience and choice.

10.55 – 11.40Leadership in franchise systems – is it different?

Roger Gillespie Founder and executive Director, Bakers Delight

roger gillespie has built the Bakers Delight network into one of Australia’s premier home-grown franchise systems. Bakers Delight is a market leader in its field, and has withstood substantial challenges from the major supermarket chains to build a network of over 700 franchisees.

the Bakers Delight training, advertising and branding programs and franchise system are innovative and world class. the franchisees have been very successful in their local markets, and Bakers Delight has been awarded the FCA Franchise system of the year in 2001 and 2002.

Bakers Delight remains an industry benchmark for franchise systems in Australia.

11.50 – 12.35 Your digital future today

Oscar Trimboli Director Office Division, microsoft Australia

microsoft’s mission is to help people and businesses realise their full potential.

Oscar’s mission is to connect people with their passions to achieve high impact outcomes. he leads the microsoft Australia business group that connects professionals with their passions using technology.

During the last 10 years at microsoft he has been part of the microsoft’s server group, kick started the microsoft unified communication business in Australia and was the account manager for microsoft’s largest partner, hewlett Packard.

his experience spans sales, marketing and consulting in the software and telecommunications industry including vodafone, Peoplesoft and Professional Advantage.

he is a graduate member of the Australian institute of Company Directors, awarded an mBA from macquarie graduate school of management where he was awarded the 2011 Alumni Award for global citizenship.

in his spare time he loves running, trekking and education. he combined these passions when he led a trek to nepal to visit a school where the team had raised money to fund the school library for an amazing organisation - www.roomtoread.org

he is in training for his first marathon to fundraise for Cantoo Australia, an organisation that funds young Australian researchers to find breakthroughs in beating cancer.

1.25 – 2.10 Concurrent Sessions One

E-commerce – how to make it work

- retail vs online business

- revenue to franchisees?

- Key strategies to generate sales online

- Finding the right technology partner

- Key lessons learnt?

Facilitator: Tracey Voyce, BloomtoolsSpeakers: Ross Elliott, SnowgumJohn O’Brien, PoolWerxLouise Curtis, Lollypotz

convention program | 11

Franchise recruitment

Tactics for finding quality franchisees and optimising your growth safely

Are you spending your budget wisely?

Are you measuring your spend?

Find out cost effective ways to acquire enquiries.

Facilitator: Phil Ciniglio, Market MindsSpeakers: Stuart Beechen, Aktiv BrandsNicholas Hudson, Snap-on ToolsMichael Fisher, First Class Accounts

Franchising Australia 2012 Survey results

What are the findings?

What do they mean for our sector?

lorelle is one of the world’s leading franchising researchers and co-author of the Franchising Australia and Franchising new Zealand surveys. this session will cover the most up to date results in the Australian sector and what it means for you.

Speaker: Lorelle Frazer, Griffith University

Franchisee training

how can you utilise technology to enhance your training?

Cost analysis for building technology based training systems.

When should you use technology for training? When should you use face-to-face?

Facilitator: Scott Alford, Franklyn ScholarSpeakers: Sharon Morgan, OportoTrish Chin, AllphonesKate Fellows, World Manager

2.15 – 3.00 Concurrent Sessions Two

Using data technology to make your site selection decisions

hear from one of the biggest names in Australian retail on how they decide where to open their stores.

Alison shillington is the national retail Director of mcDonald’s Australia ltd, with over 850 stores across Australia. their site selection success is legendary, and the decisions they make are driven by facts and data, and a determination to make it happen.

nick Avgerinos has a breadth of experience in franchising, having been both a franchisee and involved with franchisors in the united Kingdom, new Zealand and Australia. As the national Franchise Development manager for the Cheesecake shop, he oversees a retail system operating in more than 200 locations across Australia.

Both businesses practice strategic network planning, and sales prediction modelling to support their huge investment decisions.

Facilitator: Peter Buckingham, Spectrum AnalysisSpeakers: Alison Shillington, McDonald’sNick Avgerinos, The Cheesecake Shop

Local area marketing

• How do you get buy in from franchisees?

• Should you provide tools?

• How do you make it simple for franchisees to comply?

• What are the benefits of LAM for franchisees?

• How can you be innovative with LAM?

• The benefits of using LAM as a community support tool

Facilitator: Gis Marven, Whirlwind PrintSpeakers: Chris Taylor, Aussie Pooch MobileDrew Edie, FoodcoTrina McColl, Ignite PR

The science of boosting franchisee satisfaction and success

Why are some franchisees so much more successful and happy than others? how can franchisors improve the performance and satisfaction of their franchisees? Answers to these two vital questions will be provided by psychologists from the Franchise relationships institute, who will share their scientific data and insights from working with over 300 franchise brands around the world. this will be a practical, motivating and interactive session introducing new models of excellence and how to apply these to create a prosperous and successful franchise system.

Speakers: Greg Nathan, Franchise Relationships InstituteRee-Anna Chatman, Franchise Relationships Institute

monday

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How to make your conference cost neutral

Franchisee conferences are a vital part of your system calendar. learn how to engage your suppliers, develop your franchisees - and make the whole thing cost neutral.

Facilitator: Dean Salomone, Hairhouse WarehouseSpeakers: John Pascoe, Battery World AustraliaPaul Constantinou, Quest Serviced Apartments

3.30 – 4.15 Concurrent Sessions Three

Establishing consultative franchisee committees that work

Feedback is a gift. A vigorous franchisee committee will provide continued support to your franchisees, whilst improving the business as a whole. how do you ensure your committee is both consultative and representative of your franchisees, whilst continuing to be productive?

Facilitator: Jim Cornish, NanotekSpeakers: Carolyn McManus, The Coffee ClubJoseph Lattouf, Hairhouse WarehouseMark Rusbatch, Mister Minit

Building trust by effectively managing difficult situations

most systems start out with great enthusiasm and energy across their franchisee network. it is a natural evolution that this mood changes through the development phases of the business.

But unexpected events and even covert forces can combine suddenly to alter business harmony. so when the red lights are flashing, how do systems tackle the negative energy and reignite the positive power of the franchisee network?

hear the real and compelling stories.

Facilitator: Sean O’Donnell, Thomsons LawyersSpeakers: Rob McKay, WendysAngus Raine, Raine and Horne

Social to CRM – how to leverage new technologies for your franchise recruitment

this session will help you assess your current recruitment landscape, highlighting fresh areas of lead generation, and identifying new tools and market trends to assist with lead follow up.

the panel will be offering hints and tips on how to maximise your reach within new mediums such as linked in, google + and Blogging. We will also share experiences and feedback on new technologies that assist recruitment follow up, tracking rOi from your advertising, and database management of leads you generate.

Facilitator: Raffael Fernandes, franchisebusiness.com.au Speaker: Ben Bradshaw, SponsoredLinXNicholas Hudson, Snap-on Tools

Managing your marketing fund for everyone’s benefit

every system must have a marketing fund. every fund must be allocated to the best possible benefit of everyone. this session will cover the various aspects you must consider if you want your fund to perform at its peak.

What kind of fee structure are you using? What kind of campaign planning do you do to maximise your results? how do you measure the fund’s performance? Do you consult your franchisees on expenditure?

Facilitator: Gary Carter, FC Business SolutionsSpeakers: Merrill Pereyra, Healthy HabitsSara Pantaleo, La Porchetta

4.20 – 5.05 Expert Panel Session

Building an effective management team – how to develop a high performing support office

every franchise in the world has a support system. some perform better than others. the performance of your head office will have a direct impact on the satisfaction of your franchisees. so how do you maintain high performance at head office?

Facilitator: Stephen Giles, Norton RosePanel: John O’Brien, PoolWerxSerge Infanti, FoodcoDavid Rivers, Harvey World Travel

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NotesNotes

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Innovation is usually the result of connections of

past experiences. But if you have the

same experiences as everyone else, you are

unlikely to look in a different direction.

Steve Jobs

7.00 – 8.15 Franchisee Breakfast

Mark Carn ActionCOACh franchisee

multi award-winning franchisee, mark Carn, will share his challenges and triumphs, along with the steps he took to move from start up to success. hear tips on how to boost your performance as a small business owner, including the value of engaging with your franchisor and system as a whole.

7.00 – 8.15 Women in Franchising Breakfast

hear from two of the most successful women in Australian franchising today. One is a multi-unit award-winning franchisee, the other, an award-winning franchisor. Both women will share their franchising journey, including their challenges and triumphs, and what it takes to be successful in the sector.

Speakers: Carolyn McManus, The Coffee ClubSara Pantaleo, La Porchetta

8.30 – 9.15 Concurrent Sessions Four

Getting franchisee buy-in to significant technology change

mature franchise systems must invest in ongoing change if they are to remain relevant. But resistance by franchisees can put important strategies at risk. hear how the leaders of two prominent franchise systems have introduced significant and complex changes to the technology behind their business models, and the challenges they have faced in bringing franchisees on the journey with them. listen to how they have adapted their strategies in the face of franchisee feedback and what they have learned along the way.

Facilitator: Greg Nathan, Franchise Relationships InstituteSpeakers: Michael Paul, Pack & SendAnthony White, Terry White Chemists

How to turn iPad and Android tablets into real operations tools for the workplace

A presentation and panel discussion of real life case studies. hear from franchise brands who are utilising iPad and other tablet technology to support their field operation and boost their productivity.

Facilitator: Gary Valkenburg, World ManagerSpeakers: Kym Warner, The Coffee ClubSharon Morgan, Oporto

Social Media – online marketing

social media is extremely topical for all businesses and applying it to franchises poses some interesting questions. Join this panel of experts to hear about how they have used social media to engage customers and prospects to generate sales and create a loyal market.

We will look at which social media platforms are being used for various types of franchises, from retail to service operations. the panellists will discuss the pros and cons, do’s and don’ts of social media and their thoughts on who should manage and participate in social media initiatives. We’ll also discuss some real life case studies that have worked extremely well.

Facilitator: Ken Rosebery, The Cheesecake ShopSpeakers: Stuart Cook, ZambreroChris Taylor, Aussie Pooch Mobile

Capital Shortage

struggling to get to critical mass?

is the shortage of cash based on wanting to expand or other reasons?

Damian street will take you, via live franchise case studies, through the various methods of raising more cash and the realities of doing so.

Facilitator: Damian Street, Geneen StreetSpeakers: Nicholas Hudson, Snap-on ToolsStuart Beechen, Aktiv Brands

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NFC 12

9.20 – 10.05 Concurrent Sessions Five

International Expansion

if you’re preparing to take your brand global, there are a number of things you may not have taken into account.it’s not just about the cost. What are the legal issues? have you considered the cultural shift? Will you make the international move yourself, via a partnership or will you use a master licensee? most importantly – are you ready?

Facilitator: Rod Young, DC StrategySpeakers: Joseph Lattouf, Hairhouse WarehouseSerge Infanti, FoodcoOlivia Elsley, Boost Juice

Is your business model right?

how have you structured the various fees: marketing, royalty and service.

What is the right mix for your system?

Would you change your fee structure in hindsight?

how can you change your business structure moving forward in a way that keeps all stakeholders satisfied?

Facilitator: Phil Blain, BDCSpeakers: Stuart Beechen, Aktiv BrandsMichael Renwick, Hotondo Homes

Franchise Territories – The Strengths, Weaknesses, Opportunities and Threats

Why have exclusive territories?

What issues can arise from both exclusive and non- exclusive territories?

What alternatives are there?

how do Prime marketing Areas work? (PmAs)

What are ‘territory rules of engagement’?

hear from experienced franchisors on the many issues and learnings from managing franchise territories.

Facilitator: Phil Ciniglio, Market MindsSpeakers: Michael Paul, Pack & SendRob Dallimore, World Wide Online Printing

10.30-11.30 How to build a major Australian brand

Karin AdcockFounder, Pandora Jewellery

PAnDOrA is a designer, manufacturer, and marketer of hand finished, modern jewellery made from genuine materials at affordable prices.

launched from a garage in 2004, it has taken the Australian jewellery market by storm.

through hard work and determination, and despite many setbacks and rejections along the way, under the leadership of Karin Adcock, PAnDOrA went through a period of intense growth. turnover quadrupled in the company’s second year and it has achieved significant growth ever since.

PAnDOrA Australia introduced its first concept store in 2008 and has grown to a total of 70 concept stores. the first Pandora franchised store opened in 2009, which has increased to 42 franchise stores throughout Australia and new Zealand.

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11.35 – 12.25 Growth Strategy – how do you do it sustainably?

Matt BaxbyChief of retail Bank of Queensland

growth strategy is the be all. matt will share how the Bank of Queensland and virgin money focus on growth strategy, and achieve it sustainably.

matt Baxby joined BOQ as group executive - retail and Online Banking after almost ten years with the virgin group, most recently as managing Director of virgin money Australia, where he guided the business through a major transformation over the past three years to become a recognised player in the financial services sector. Prior to that, matt held the positions of Commercial and strategy Director with virgin money in the uK and investment Director with virgin group’s head office in london. he holds a Bachelor of laws and Bachelor of Business (Accounting) from the Queensland university of technology and a masters of Applied Finance and investment from FinsiA.

1.15 – 2.00 Pearls of wisdom from the Hall of Fame

this expert panel will share their knowledge, insight and experience relevant to all franchise systems, including:

• Staying ahead of the innovation curve as a franchise system matures;

• Establishing a management structure as a franchise system grows;

• Assessing how your management team is performing;

• Handling an unforeseen event that threatens your franchise system;

• The best thing I ever did was…

• If I had one thing I could do differently…

Facilitator: Greg Nathan, Franchise Relationships InstituteSpeakers: Geoff Davis, Wendys, Diana Williams, Fernwood Fitness, Tom Potter, formerly of Eagle Boys Pizza and Bill Vis, V.I.P Home Services

2.05 – 3.05 Concurrent Sessions Six

China Direct Sourcing

Lindy Chen China Direct sourcing

China is increasingly impacting on the Australian economy, both directly and indirectly. lindy will speak on entering the Chinese market, protocol, customs and culture.

she will outline the potential and how to position yourself to take advantage of the opportunities.

lindy Chen is the founder and managing Director of ChinaDirect sourcing services, author of import From China. how to make A million...and not get Burnt!, and co-author of Women On top.

she formed ChinaDirect in 2005 to assist Australian companies to source and import products from China, helping them remain globally competitive. in only six years, she has saved her clients over $5 million in procurement costs. in 2008, ChinaDirect were honoured by winning the Business services category of the Australian small Business Champion Awards for Queensland, and in 2007, won the Australian home-Based Business Awards.

lindy has strong leadership qualities that are demonstrated by her ability to motivate and inspire employees to fulfil their potential. lindy’s contribution to the organisation’s success has been in developing a unique business model, and then systemising the business. the company has experienced exponential growth, guided by a mission of “making clients prosperous and globally competitive”, with clients including minimovers and merlo Coffee.

lindy is a dynamic, ‘bicultural’ business facilitator, blending the best from the east and the West, with a natural ability to connect people from diverse backgrounds.

Growing the Business – everyone has a part to play

Franchising manager, Bert Cotte, will explain the strategy behind growing the mcDonald’s brand in Australia.

he will take the audience through the finer points of both the franchisor and franchisee’s role – focussing in particular on the journey of hani sidaros, from crew member at age 15 through to multi-restaurant licensee.

hani started his journey with mcDonald’s as a 15 year old crew person at a restaurant in the western suburbs of sydney. he bought his first restaurant in 2003, and has grown his business to seven sites now. Just over 30 years after he started in the mcDonald’s system, he is now one of mcDonald’s most successful licensees, operating multiple restaurants in the Canberra area.

hani’s story is one that pulls together hard work, strategic decision making and a passion to contribute.

tuesday

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Hani Sidarosmulti-restaurant licensee

Bert Cotte Franchising managermcDonald’s Australia

NFC 12

3.25 – 4.10 The future of technology

Craig RispinBusiness Futurist and innovation expert

vision and innovation are two top skills that people expect from their business leaders. But how much time do franchise leaders actually spend on developing their vision? And are franchisors spending enough time innovation? research shows not nearly enough...

learn about the business, people and technology trends transforming the franchising industry around the world. Craig will show you the driving forces impacting your industry , and give you specific ideas to gain a strategic advantage. see exactly how to profit from the massive changes ahead - Know First, Be First and Profit First!

Craig rispin is a Business Futurist and innovation expert, whose expertise is in emerging business, people and technology trends, and how companies can profit from them.

Craig has more than 20 years experience working where the future has been created, with some of the most innovative companies in the world in the it, consumer electronics, internet and broadcasting industries.

he is an award-winning speaker and has addressed audiences from 15 to 3,000 on five continents and has consulted with CeOs of leading companies worldwide.

some of his clients include: BhP Billiton, Canon, Colonial First state, iBm, Kimberly-Clark, mallesons, nrmA, sportscraft, symantec, toyota, the young Presidents’ Organization (yPO) and countless professional industry associations.

Craig is a Certified speaking Professional (CsP), which is conferred by the national speakers Association and the international Federation for Professional speakers. Currently there are fewer than 600 CsPs worldwide and Craig is the only “Business Futurist and innovation expert” with this designation.

4.15 – 5.15 Relaunching the brand

Mark Bouris Chairman, yellow Brick road Wealth management

mark Bouris is one of Australia’s most well respected businessmen, with a career that spans three decades in the financial services industry.

mark believes that every Australian deserves access to quality financial advice, which was the driving force behind his latest venture, yellow Brick road Wealth management. since its inception in 2007, yellow Brick road has built a national branch network with the aim to bring first class financial services to the suburbs. yellow Brick road offers advice and products for home loans, financial planning, insurance, term deposits, accounting and tax.

mark built his reputation as executive Chairman of Wizard home loans, which he began in 1996. Wizard was one of the first independent lenders to take on the big banks by offering consumers smarter access to better value loans. Wizard home loans grew to be Australia’s sixth largest home loan provider, before the company was sold to ge money in 2004.

mark is a respected and influential member of the community as a former trustee of sydney’s Powerhouse museum and chair of the Federal government’s expert group on consumer protection in electronic commerce. in 2004, he was appointed Adjunct Professor by the university of new south Wales.

mark is the author of Wealth Wizard and the yellow Brick road to your Financial security, and he writes a number of financial columns for some of Australia’s most recognised publications, including the sunday telegraph, BrW, real living, madison, smart Property investment and Wealth Creator. he’s a Board member of the sydney roosters and the host of Channel 9’s the Apprentice Australia.

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prize Draw!2 nights accommodation at Jupiter’s Hotels and Casinos in our luxurious suite. Includes a welcome gift, valet parking, continental breakfast, pre-dinner drinks and canapés in our Executive Lounge.

To enter please see Jenny at the Jupiter’s booth in the Exhibition Hall.The prize will be drawn at the Awards Gala Dinner night on the Tuesday.The prize winner must be at the awards night to receive the prize.

Terms and condiTions apply.

Pacnet

internet sPOnsOr

Pacnet is Asia’s leading independent telecommunications provider, offering a comprehensive portfolio of industry-leading iP-based solutions for carriers, large enterprises and smes, and delivering unique high-speed data hosting solutions through its network of data centres which include the industry’s first Data landing stations.

headquartered in hong Kong and singapore, with offices in all key markets in Asia and across Australia, Pacnet is ideally positioned to help franchise networks expand across Australia and into the region. With award-winning service, business-grade support and a dedicated project management team, Pacnet has helped some of Australia’s best recognised brands succeed.

www.pacnet.com

Micronet Systems

KeynOte sPeAKer sPOnsOr - JOhn hOWArD

micronet provides business-tuning software for inventory based franchises (franchises that sell stuff!). From a single integrated distribution, sales and accounting system, franchise businesses like Amber, Pirtek, and Bedshed have been delivered a platform for growth and enablement. micronet allows franchises to manage and improve their business processes while removing the everyday burden of it. By providing intuitive software that automates transactions and delivers a single way of doing things for all franchisees, micronet allows the franchise model to unlock potential value and deliver a professional it and supply chain platform. Franchises that use micronet can significantly strengthen their brand and scalability.

www.micronet.com.au

Silver Chef

lAnyArD sPOnsOr

silver Chef is an equipment finance company that has been funding the hospitality and franchise sectors for the past 26 years. silver Chef’s unique product rent. try. Buy.® frees up franchisees working capital and offers franchisees the flexibility to:

- Purchase the equipment at any time with generous rental rebates

- upgrade equipment

- roll over to a three year “easy own” solution

- return the equipment at the end of 12 months if it is no longer required

muzz Buzz are a silver Chef Accredited Franchise which means franchisees enjoy additional benefits. these include:

- Pre approved funding up to $55,000 per store

- reduced rental bond of just six weeks instead of the standard 13 weeks

- simple one page application form

silver Chef look forward to assisting muzz Buzz franchisees grow their business and will be available to answer any questions at the upcoming franchisee conference.

www.silverchef.com.au

Visual Domain

DigitAl meDiA sPOnsOr

visual Domain are the leaders in online video marketing, producing high impact, cost effective video content Australia wide. We have the skills and experience to produce online video content that engages and excites. Our company was established in order to help companies understand the importance and power of online video.

www.visualdomain.com.au

sponsors

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Ignite PR & Marketing

netWOrKing night sPOnsOr

PoolWerx, mr rental, hire a hubby, nanotek and eagle Boys Pizza (to name but a few) know what it’s like to have a brand in the spotlight.

specialising in public relations, trina and the team at ignite Pr & marketing have extensive experience working with franchise companies. the fact their client relationships can be measured in years, not by individual projects, is testament to the fact ignite continually upholds and achieves its mission:

to ignite growth and awareness in brands through strategic flair and a passion for achieving results.

A belief in hard work and dedication, mixed with a passion to exceed expectations are the keys to success. ignite clients appreciate the dedication and honest approach to client service that is provided to franchisor and franchisee alike.

is it time to put your brand in the spotlight?

www.ignitepr.com.au

Rapid Marketing Centre

OPening COCKtAil FunCtiOn sPOnsOr

rapid marketing Centre is a complete marketing online system developed to get local marketing done effectively and efficiently. it supports national campaigns, protects your brand and measures and reports on marketing activity. Featuring over 80 marketing resources and training on what marketing is, how to plan and implement marketing programs, and “how to” guides on a variety of important marketing tactics. Developed by BlueFrog marketing for businesses that do not have all the knowledge and resources to boom their business. visit our booth and ask about our free marketing analysis or call hunter leonard on 0400 237 647.

www.rapidmarketingcentre.com.au

7-Eleven

WOmen in FrAnChising BreAKFAst sPOnsOr

7-eleven is a global success story with 43,000 stores worldwide.

Building on this success, 7-eleven Australia will grow by over 200 stores this year, making 7-eleven Australia’s first choice petrol and convenience franchise system. this growth is providing great opportunities for new and existing Franchisees to join our global brand.

www.7eleven.com.au

The Realise Group

mArKet reseArCh sPOnsOr

the realise group is a market leader in the provision of customer experience measurement solutions within Australia and is proud to provide the customer experience research used for judging of the 2012 national Franchise Council Awards.

the realise group has more than a decade of experience helping this country’s leading brands understand exactly what they’re delivering to their customers.

Customised solutions and programs include mystery shopping, exit interviewing, super shops, rewards and recognition, realsay, net promoter score (nPs) and Field Agenttm – the latest iPhone App that collects field intelligence or shopper insights at a fraction of the cost of traditional research methods.

www.therealisegroup.com.au

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NAB

exCellenCe in FrAnChising AWArDs sPOnsOr

nAB Franchise Banking is a specialist business unit of national Australia Bank, dedicated to providing banking and financial services for franchisors, franchisees and suppliers to the franchise sector. nationally, nAB Franchise Banking has over 90 specialist and accredited franchise bankers and credit partners, led by Darryn mcAuliffe, national manager responsible for managing key relationships and ongoing accreditation of franchise systems across Australia.

nAB Franchise Bankers understand franchising and can offer you a flexible and competitive finance solution to help your business prosper, and are located in all states of Australia.

to talk to a specialist Banker, please contact us on 13 10 12 or find out more at nab.com.au/franchising

www.nab.com.au

Accolades and More

trOPhy sPOnsOr

Who are Accolades and more?

We have been in the trophy business since the early 1970s. Accolades and more has built a strong reputation for supplying the Australian business and sporting community with top quality trophies, sports uniforms, corporate apparel, picture frames and more.

With a loyal client base that’s expanding rapidly day by day, we strive to go the extra mile to support you in your efforts to reward and recognise your team mates, both on and off the field. Whether it’s with a trophy or something entirely different.

As a proud member of the Franchise Council of Australia, Accolades and more would like to offer our services to all FCA members with a full 100% guarantee or we will give your money back.

here is a great offer!!!!

receive 30 Branded t shirts with your selected logo free with every order over $1500.00

www.accoladesandmore.com

Silver Chef

emerging FrAnChisOr OF the yeAr AWArD sPOnsOr

silver Chef has been helping franchisors and franchisees to fund their equipment and fitout needs for over two decades. silver Chef’s rent. try. Buy.® solution offers a simple 12 month term so that you have the flexibility to:

- Purchase the equipment and enjoy a 75% rental rebate

- return equipment if you don’t need it anymore

- Keep renting and we will continue to reduce the purchase price

- upgrade if you decide your franchise has outgrown the original equipment

And if you are part of a silver Chef Accredited Franchise, you will enjoy even greater benefits such as reduced rental bonds, rental discounts and pre-approved funding for all franchisees. every franchisee is offered exactly the same approval and the ability to access genuine unsecured lending without having to put personal assets on the line.

silver Chef limited is a public company listed on the Australian stock exchange and was the 2011 FCA supplier of the year.

www.silverchef.com.au

SmartCompany

FrAnChise innOvAtiOn AWArD sPOnsOr

smartCompany is a completely free news, information and resource site for Australian entrepreneurs, small and medium business owners and business managers, to help keep them ahead of their competition.

smartCompany focuses on the thing that unites entrepreneurs: passion. We know entrepreneurs are passionate about building a strong, profitable, sustainable business.

By putting entrepreneurs at the centre of everything we do, we’ve been able to create a website that informs, inspires, educates and offers insights and advice. We offer our readers high quality news, daily newsletters, webinars, short courses and eBooks.

Join the smartCompany community, receive the daily newsletter and keep ahead of the competition.

www.smartcompany.com.au

sponsors

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NFC 2011

our members are:• independentlyowned• 100%Australian• partofanationalnetworkof157locations

our service is what sets us apart.Ourcommitmentistoprovideyouwithour‘smileyface’friendly,localservicethatsetsusapartfromthelargemultinationals.

spoilt for choice.Weofferover60,000globallysourcedproductlines,includingfamousinternationalbrandsandourowncosteffectivequalityrangeofproducts.

competitive prices.AsindependentsworkingtogetherandasamemberofBPGI,thelargestbuyinggroupintheworld,weofferverycompetitiveprices.

we want to help you…We are businesses similar to you and would like the opportunity to talk to you personally to assist you with your business needs.

we’re passionate about your businessAs members of the Franchise Council of Australia, Office Choice is passionate about supporting your business.

we’ll put a smile on your face!

VisitusonlineorscanthisQRcodewithyoursmartphonetofindyourlocalstore

officechoice.com.au/fcawe guarantee that we’ll put a smile on your face!

OC Franchise ad_V3.indd 1 23/05/12 11:44 AM

ACCC

the ACCC is the Commonwealth body responsible for ensuring that businesses comply with the Competition and Consumer Act 2010, including the Franchising Code of Conduct. they are responsible for the enforcement of the Code, and educating the sector to ensure that potential and existing franchisees are aware of their rights.

Contact: Caterina PopaT: 03 9663 3699E: Caterina.Popa@accc.gov.auwww.accc.gov.au

Business Plaza

Business Plaza is a local Area marketing programme that works with community based sporting clubs, schools and associations to build local business for local businesses. it combines the best of direct marketing, online advertising, loyalty, customer retention and new business acquisition, while supporting local communities at the same time.

Contact: T: 02 8197 2340E: admin@businessplaza.com.au2 Stephen Street Hornsby NSW 2076www.businessplaza.com.au

Charterhill Group

Charterhill group is a well-respected firm of chartered accountants, specialising in real estate procurement and property portfolio building solutions. We aim to assist Australians with a financially independent lifestyle, thereby allowing them the ultimate freedom and choices in retirement by designing a tailored and planned retirement outcome.

Contact:T: 1300 244 455E: admin@charterhill.com.auLevel 1 104 Greenhill Road Unley SA 5061www.charterhill.com.au

Club Med Business

Club med groups and incentives are the pioneers in upscale, all inclusive events around the world. For groups ranging from 20 - 800 delegates, Club med is the perfect solution for your next conference or event. rent the entire resort for more than 300 delegates, with team building exercises onsite.

Contact: Suza KvackovskiT: 02 9265 0521E: Suza.kvackovski@clubmed.comLevel 6 227 Elizabeth Street Sydney VIC 2000www.clubmedgroups.com.au

Computerlink

Computerlink develops comprehensive and innovative retail business Point of sale solutions for small to medium business. the ComputerlinkPOs system is designed to meet the unique POs requirements of a wide range of businesses in a single or multi-store environment. Computerlink offers a total business solution from start to finish. With ComputerlinkPOs, you can be assured of comprehensive backup and support for your Point of sale solution.

Contact: T: 07 3211 5662E: sales@computerlink.com.auSuite 5 25 Mary Street Brisbane QLD 4000

Finn Franchise Brokers

Finn Franchise Brokers was first established in 2004, and today the team is the only network of fully licensed franchise brokers in Australia. selling more franchises than anyone else, we are proud to have established a strong presence in the franchise sector.

Our team of franchise brokers has successfully helped hundreds of business owners sell their business and consequently aided the same number of families in investing for the future in a franchise business.

Contact: Steve FinnT: 08 9440 6399E: stevef@franchisebrokers.com.auwww.franchisebrokers.com.au

exhibitors

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Franchise Council of Australia

the FCA is the industry representative body for the Australian franchise sector. We represent franchisors, franchisees and suppliers to the sector. FCA membership equals credibility, which is maintained through our member standards and the Franchising Code of Conduct. All activities and services which benefit franchising will benefit the broader community.

Contact: T: 1300 669 030E: events@franchise.org.auSuite 6 307-313 Wattletree Road Malvern East VIC 3145www.franchise.org.au

Franchising and Business Opportunities Expo

since 1987, the Franchising and Business Opportunities expo has brought franchisors and franchisees together. exhibitions are a unique advertising medium, allowing franchisors face-to-face communication with potential franchisees. Our events are visited by more than 35,000 people annually and give potential franchisees the opportunity to research a large number of business options in one place.

exclusively endorsed by the Franchise Council of Australia, we are committed to delivering the best shows for the franchising community.

Contact: Simon Christie T: 03 9261 4500E: schristie@divexhibitions.com.au424 St Kilda Road Melbourne VIC 3004www.franchisingexpo.com.au

Ignite PR & Marketing has a proven history of getting franchises noticed. We know the industry and we know how to spark interest in your business.

For proven PR results in franchising choose Ignite.

Call us on 07 3368 1650 or come visit us at our stand to find out more about how we can get your brand firing.

www.ignitepr.com.au

Ignite PR & Marketing has a proven history of getting franchises noticed. We know the industry and we know how to spark interest in your business.

For proven PR results in franchising choose Ignite.

Call us on 07 3368 1650 or come visit us at our stand to find out more about how we can get your brand firing.

www.ignitepr.com.au ...for explosive chain reactions

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Harmoniq is revolutionary sales, accounting and business management software from Micronet Systems. It’s simple, powerful, and extremely flexible and is the first product of its type that can be truly personalised to suit the way you want your business and your people to work, every time.

Tune Your Franchise

For information about our Franchise Solutionsvisit www.harmoniq.biz or call (02) 9542 2000

A product from

MAKEBUSINESSMOREPERSONAL.Michelle just...tailored her ownscreen and customisedher dashboard.

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Franklyn Scholar

Franklyn scholar is partnering with the Franchise Council of Australia Academy to deliver training to your business. We are a national organisation with offices in each state that you can contact regarding any training needs. Our specialisation is developing and delivering relevant training to franchise networks to improve your business.

Contact: Silvia SassoT: 03 9912 1000E: Silvia.sasso@franklynscholar.edu.au21 Shierlaw Avenue Canterbury VIC 3126www.franklynscholar.edu.au

ICMI Speakers and Entertainers

iCmi is Australia’s premier speaker’s and entertainer’s Bureau and the first Bureau in the world to franchise its operation. Founded in 1986, iCmi now has 18 offices throughout Australia and new Zealand. iCmi is responsible for over 3000 conferences globally each year and represents 1000s of presenters.

Contact: Barry MarkoffT: 03 9529 3711E: barry@icmi.com.auLevel 2 159 High Street Prahran VIC 3181www.icmi.com.au

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Ignite PR & Marketing

specialising in public relations, the team at ignite Pr & marketing have extensive experience working with franchise companies. their client relationships are a testament to the fact ignite continually achieves its mission: to ignite growth and awareness in brands through strategic flair and a passion for achieving results.

Contact: Trina McColl T: 07 3368 1650E: Trina@ignitepr.com.au44 Menzies Street Petrie Terrace Brisbane QLD 4000www.ignitepr.com.au

Jupiters Hotel and Casino Gold Coast

Jupiters gold Coast is home to a five-star hotel with 594 superbly appointed guest rooms, including 101 executive Floor rooms, 29 suites and two luxurious penthouses. Jupiters is home to the Pavilion Convention Centre, featuring 1600 square metres of convention space, which can be divided into 13 separate rooms.

Contact: Jenny RamosT: 07 5592 8665E: jenny.ramos@echoent.com.auJupiters Casino Road Broadbeach QLD 4218www.jupitersgoldcoast.com.au

Micronet Systems

micronet provides business-tuning software for inventory based franchises. From a single integrated distribution, sales and accounting system, franchise businesses have received a platform for growth and enablement. micronet allows the franchise model to unlock value and deliver a professional it and supply chain platform. micronet can help strengthen a brand.

Contact: Fiona ConneryT: 02 9542 2000E: Fiona@micronet.com.au2-4 Merton Street Sutherland NSW 2232www.micronet.com.au

NAB

nAB Franchise Banking is a specialist business unit of national Australia Bank, dedicated to providing banking and financial services for franchisors, franchisees and suppliers. nationally, they have over 90 specialist and accredited franchise bankers and credit partners, responsible for managing key relationships and accreditation of franchise systems across Australia.

Contact: Simon O’ConnorT: 13 10 12E: simon.oconnor@nab.com.auwww.nab.com.au

Pacnet

Pacnet is Asia’s leading independent telecommunications provider, offering a comprehensive portfolio of industry-leading iP-based solutions for carriers, large enterprises and smes, and delivering unique high-speed data hosting solutions through its network of data centres, which include the industry’s first Data landing stations. Pacnet is ideal to help franchise networks expand.

Contact: T: 1300 PACNETE: jarrod.hassell@pacnet.comLevel 1, 1 Southbank Boulevard Southbank VIC 3000www.pacnet.com

Perth Convention Bureau and Burswood Entertainment Complex (Crown Perth)

Perth Convention Bureau and Burswood entertainment Complex (Crown Perth) are committed to welcoming world class business events to this unique destination. With unique natural attractions and an impressive array of infrastructure, it has established itself as one of the leading convention and business events destinations in the Asia Pacific region.

Contact: T: 08 9218 2922E: ASantich@pcb.com.auwww.pcb.com.au

convention program | 27

Plan Ahead Events

the Plan Ahead events franchise is a full service event and Conference management company, with offices in each capital city in Australia and over one hundred worldwide. Our combined expertise will guide you through the planning process to deliver a successful event for you and your delegates.

Contact: T: 1300 859 750E: adelaidecbd@planaheadevents.com.auwww.planaheadevents.com/plan-ahead-events-australia

Rapid Marketing Centre

rapid marketing Centre is a complete marketing online system developed to get local marketing done effectively and efficiently. it supports national campaigns, protects your brand and measures and reports on marketing activity. Featuring over 80 marketing resources and training on what marketing is, how to plan and implement marketing programs, and “how to” guides on a variety of important marketing tactics. Developed by BlueFrog marketing for businesses that do not have all the knowledge and resources to boom their business. visit our booth and ask about our free marketing analysis or call hunter leonard on 0400 237 647.

Contact: T: 03 9945 8222E: nicole@bluefrogmarketing.com.au193a Bay Street Brighton VIC 3186www.rapidmarketingcentre.com.au

Redback Conferencing

From head offices in sydney, redback Conferencing is Australasia’s leading conferencing provider. they deploy the latest teleconferencing, Web Conferencing, videoconferencing and Webcasting technologies to deliver an unmatched level of sophistication and ease of use. Whether it’s daily conference calls or large, global, professionally managed online events, they have you covered.

Contact: T: 1800 733 416E info@redbackconferencing.com.auLevel 3 285 George Street Sydney NSW 2000www.redbackconferencing.com.au

Shape Shopfitters

shape shopfitters (formerly known as Billings long) are a highly qualified, national shop fitting operation with more than 13 years experience. We are committed to bringing a franchisee or franchisor’s vision to life, whilst adding value through our customised offering, and our highly technical expertise, particularly in the food space.

Contact: Wayne BillingsT: 03 9432 5445E: wayne@shapeshopfitters.com.au4 Graeme Avenue Montmorency VIC 3094www.shapeshopfitters.com.au

Spectrum Analysis

spectrum Analysis are the leaders in site Analysis, territory Planning and strategic network Planning. using the latest techniques, we work with you to create a process you can follow. We also work with traffic estimate information, giving you an understanding of how many vehicles pass your location, with proven results.

Contact: Peter BuckinghamT: 03 9882 6488E: peterb@spectrumanalysis.com.au101 Camberwell Road Hawthorn East VIC 3123www.spectrumanalysis.com.au

exhibitors

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NFC 12

If we are together, nothing is impossible. If we are divided, all will fail.Winston Churchill

30 | convention program

exhibitors

Contact Silver Chef today on

1800 049 743 for fast, easy approval or visit www.silverchef.com.au/franchising

Funding that’s perfect for franchises!

Got finance headaches?

What if we GUARANTEED all your existing and prospective franchisees could access pre-approved funding?

Silver Chef has been helping franchisors and franchisees to fund their

equipment needs through our unique Rent. Try. Buy.® Solution for over

two decades. Becoming a Silver Chef Accredited Franchise is very easy.

Why should you get accredited?

• Franchised and company owned stores will have access to pre-approved funding

• Gives you the ability to attract and secure more of the “right” franchisees to your group

• Reduced costs and access to better terms

• A dedicated Customer Service Team for Accredited Franchises

• Encourages more franchisees to adopt new equipment when you are rolling out a national initiative

For further information on Silver Chef Franchise Accreditation, please call James Scurr on 07 3335 3377

or email jscurr@silverchef.com.au

SponsoredLinX

sponsoredlinx is one of the most highly regarded and fastest growing search marketing companies in Australia, specialising in providing online marketing solutions for businesses across Australia and abroad. With a team of over 20 dedicated google AdWords Professionals, sponsoredlinx provides clients with guaranteed seO programs, web support and web design to ensure our clients maintain a competitive edge.

Contact: T: 1300 859 600E: contact@sponsoredlinx.com.au50 Shottery Street Brisbane QLD 4104www.sponsoredlinx.com.au

Silver Chef

silver Chef has been helping franchisors and franchisees to fund their equipment and fit out needs for over two decades. silver Chef’s rent. try. Buy.® solution offers a simple 12 month term giving you flexibility. every franchisee is offered the same approval and the ability to access genuine unsecured lending.

Contact: James ScurrT: 07 3335 3300E: jscurr@silverchef.com.au14 Finchley Street Milton QLD 4064www.silverchef.com.au

Aon

As Australia’s largest insurance broker, Aon risk solutions Australia limited are unrivalled in our ability to place insurance programs in the most cost-effective manner. the Aon group is a diverse organisation providing a variety of specialised risk management, risk-financing and insurance services to a wide range of clients.

Contact: Chris Ristevski, Sales Manager80 Collins Street Melbourne VIC 3000T: 03 9211 3149 F: 03 9211 3510 M: 0414 453 805E: chris.ristevski@aon.com

Visual Domain

visual Domain are the leaders in online video marketing, producing high impact, cost effective video content Australia wide. We have the skills and experience to produce online video content that engages and excites. Our company was established in order to help companies understand the importance and power of online video.

Contact: T: 1300 040 718E: daniel@visualdomain.com.au1/164 Swan Street Richmond VIC 3121www.visualdomain.com.au

Welborne Corporate Image

Welborne Corporate image is a division of Williamson international, established in Brisbane in 1969.

From our office / warehouse facility at West end, we supply quality corporate uniforms to Australian and Overseas customers.

Our expertise is in creating custom designs, as well as in the supply of stockline ranges and promotional items.

We offer both local and offshore manufacturing, as well as in-house embroidery.

Contact:T: 07 3010 8100E: viktoria@williamson.com.au73-75 Jane Street West End QLD 4101www.williamson.com.au

convention program | 01

NFC 2011

Contact Silver Chef today on

1800 049 743 for fast, easy approval or visit www.silverchef.com.au/franchising

Funding that’s perfect for franchises!

Got finance headaches?

What if we GUARANTEED all your existing and prospective franchisees could access pre-approved funding?

Silver Chef has been helping franchisors and franchisees to fund their

equipment needs through our unique Rent. Try. Buy.® Solution for over

two decades. Becoming a Silver Chef Accredited Franchise is very easy.

Why should you get accredited?

• Franchised and company owned stores will have access to pre-approved funding

• Gives you the ability to attract and secure more of the “right” franchisees to your group

• Reduced costs and access to better terms

• A dedicated Customer Service Team for Accredited Franchises

• Encourages more franchisees to adopt new equipment when you are rolling out a national initiative

For further information on Silver Chef Franchise Accreditation, please call James Scurr on 07 3335 3377

or email jscurr@silverchef.com.au

32 | convention program

Westpac Banking Corporation

Westpac is proud to be involved in national Franchise Convention 2012. As part of our commitment to the industry, we have a dedicated Westpac Franchising division. Our team of specialists welcome the opportunity to work with you, leaving you free to focus on what is important – your business and customers.

Contact: Phil Smith, National Manager FranchisingT: 0414 997 294E: philipsmith@westpac.com.auLevel 28 275 Kent Street Sydney NSW 2000www.westpac.com.au

Whirlwind Print

Whirlwind Print is an isO certified service provider of print and marketing related products, specialising in the franchise and multi-store market sector. Whirlwind has developed the skills and systems to service any franchise chain. Providing the ultimate solution for complex marketing challenges, Whirlwind simplifies the complex business of marketing implementation.

Contact: Gis MarvenT: 1300 129 227E: Gis.marven@whirlwindprint.comLevel 1 67 Fitzroy Street Surry Hills NSW 2010www.whirlwindprint.com

World Manager

World manager allows your head office team to communicate with every employee in your organisation, using four suites of online software for Operations, hr, training and Communications. recently we have launched over $1.4 million in new upgrades, creating ground breaking online Operations and hr tools never before seen in corporate history.

Contact: T: 02 8004 3105E: info@worldmanager.comwww.worldmanager.com

Wrest Point

An absolute waterfront location on the Derwent river in hobart, Wrest Point offers spectacular views, extensive conference and convention facilities, five restaurants and six bars, and numerous recreation options. Wrest Point specialises in conferences for up to 1,000 delegates and can accommodate a wide range of business events - anything from a gala awards dinner for 600 to a formal Board meeting.

Contact: Alfred MerseT: 03 6221 1854E: alfred.merse@wrestpoint.com.auwww.wrestpoint.com.au

Xero

use xero to spend less time looking at numbers and more time living your life. Our online software lets you do your accounts from anywhere at any time. What’s more, it’s so easy to use and nice to look at that you’ll wish it took you longer.

Contact: Jennifer CallaghanT: 1800 CALL XEROE: jennifer.callaghan@xero.comwww.xero.com/franchise

exhibitors

convention program | 33

NFC 12

Operations SuiteWith the launch of version 5.0, companies now have accessto ground-breaking operation tools previously unavailableonline, all in one platform.

Human Resource SuiteThe Human Resource Suitehas been built to fit the employee lifecycle, from talent acquisitionand on-boarding through to automated exit surveys.

Training SuiteThe Training Suite offers unprecedented compliance tracking capability foryour brand.

Communications SuiteThe Communications Suiteis designed to keep your employees engaged andreturning to your WorldManager® week after week.

Traineeship TrackerThe Traineeship trackerallows RTO partner, Franklyn Scholar, to report on eligible trainees and deliverqualifications from withinyour World Manager® Platform.

FREE$25,000

CONTENTPACKAGE FOR

ALL NEWBRANDS

In 2012, according to BRW, over 25% of the fastest growing franchises in Australia are using World Manager®.World Manager is the fastest growing communications provider in the corporate cloud, offering suites for operations, human resources, training and communications with unprecedented reporting capabilities to manage your business.

Over 100 of Australia’s largest Franchise and Retail Brands are in the World Manager community. World Manager is officially the most awarded and recognised platform in Australia winning 24 industry awards for advancements in technology, human resources and training. The platform is being used by over 20,000 business locations in 51 countries. In early 2012 World Manager launched over $1.4 million in new upgrades and created ground breaking online operations, HR, training and communications tools. World Manager Brands now have Operations teams using tablets on location to complete all previous, paper-based reports.

“We’ve gonemobile”

Contact our Business Concierge Teamon (02) 8007 7095 or emailsales@worldmanager.com

partners

Partners

the Franchising and Business Opportunities expo is Australia’s premier exhibition showcasing an array of franchising opportunities. the event runs annually in sydney, melbourne and Brisbane. this is an invaluable opportunity to research more than 100 franchise systems and businesses for sale. there’s something for everyone, with investment levels from under $10,000 to more than $500,000.

exclusively endorsed by the Franchise Council of Australia, we are committed to delivering the best shows for the franchising community.

Contact: Simon Christie, Exhibition Sales ExecutiveT:03 9261 4586 E: schristie@divexhibitions.com.au 424 St Kilda Road Melbourne VIC 3004www.franchisingexpo.com.au

Pacnet is Asia’s leading independent telecommunications provider, offering a comprehensive portfolio of industry-leading iP-based solutions for carriers, large enterprises and smes, and delivering unique high-speed data hosting solutions through its network of data centres which include the industry’s first Data landing stations.

headquartered in hong Kong and singapore, with offices in all key markets in Asia and across Australia, Pacnet is ideally positioned to help franchise networks expand across Australia and into the region. With award-winning service, business-grade support and a dedicated project management team, Pacnet has helped some of Australia’s best recognised brands succeed.

Contact: Jarrod Hassell, Team Leader, MarketingT: 03 9674 7506 E: jarrod.hassell@pacnet.com

Whirlwind Print is an isO certified full service provider of print and marketing related products, specialising in the franchise and multi-store market sector.

Our Online Print management system and dedicated team provide franchisors and franchisees with a complete brand management solution.

We work closely with over 90 Australian franchise chains.

With over 10 years expertise in the making and working closely with over 90 Australian Franchise Chains, Whirlwind has developed the skills and systems to service any franchise chain, whether it be printing a flyer, managing a national campaign or sourcing other marketing collateral, we provide the ultimate solution for complex marketing challenges.

Our dedicated team has specific franchising experience and ensure we provide the right advice.

Our easy to use Online Print management system provides easy access to all marketing collateral and can be customised to suit any requirements.

Whirlwind Print simplifies the complex business of marketing implementation by becoming the link between the franchisor and franchisee. marketing a franchise chain is a specialist field, requiring a diverse range of systems, products and reliable suppliers to make the process run smoothly.

Contact: Gis Marven, Sales DirectorT: 1300 129 227E: Gis.marven@whirlwindprint.comwww.whirlwindprint.com

Official Online Directory of the FCA

www.franchisebusiness.com.au is the official directory of the Franchise Council of Australia.launched in 2005, the site is Australia’s most comprehensive franchise directory resource, with over 1200 franchise systems and over 450 service providers and affiliates listed. the site is visited by over 80,000 unique individuals every month and provides franchise systems and businesses with a quantifiable lead source.

users of the site are able to search, find and apply to the franchise system of their choice, as well as receive advice from franchise industry experts from the legal, business, and banking professions. the Franchise Business group also run similar sites in new Zealand www.franchisbusiness.co.nz and india www.franchisebusiness.in

Contact: Kate Egan-HirstT: 02 9422 2418 E: Kate@catch.com.au Tower 1, 495 Victoria Avenue Locked Bag 2999, Chatswood DC NSW 2067www.franchisebusiness.com.au

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Franchise Academy Education Partner

Franklyn scholar is a registered training Organisation that specialises in the development and delivery of training to the franchise sector. We are the education partner of the FCA and over the coming months will be launching a number of training initiatives designed to benefit you as members of the FCA. the success of our delivery strategy is built upon helping businesses meet and exceed their goals via quality training programs. you as FCA members will now be able to access training programs to strengthen your business.

Contact: Silvia SassoT: 03 9912 1000E: Silvia.sasso@franklynscholar.edu.au21 Shierlaw Avenue Canterbury VIC 3126www.franklynscholar.edu.au

Franchise Academy Education Technology Partner

in 2012, according to BrW, over 25% of the fastest growing companies are using World manager®. in early 2012, over $1.4 million in new upgrades were launched, creating ground breaking Online Operations and hr tools that have not existed in corporate history.

Franchise Operations teams and managers now use tablets and mobile phones in location to complete all reporting. Just a sample of these new tools include:

Operations suite: Online location reviews, incident reports, customer surveys, mystery shopping, with tracking on Area manager KPis and reporting country-wide.

human resources suite: manage online recruitment, self-appraisals, peer appraisals, two way evaluations and employee surveys.

training suite: Creating engaging online training, recording policy sign-offs, location checklists, managing live workshops and tracking reporting nationally.

Communication suite: Communicate with your team using the calendar, notice boards, forums, contact tools, and image galleries to bring your company culture to life.

go to www.worldmanager.com and download our new 5.0 features brochure and pricing model today.

Contact: Gary ValkenburgT: 02 8004 3105E: garyv@worldmanager.comSuite 24 Upper Deck Jones Bay Wharf 19-21 Pirrama Road Pyrmont NSW 2009

convention program | 35

exhibitors and floorplan

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90 Westpac

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67 Wrest Point

57 xero

84Welbourne Corporate image

46 redback

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The most basic and powerful way to connect to another person is to listen. Just listen…Rachel Naomi Remen

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