Intelligent Mobility and the New JourneyAndy Page

Smart Mobility Manager, Centro

The New Journey- Delivering intelligent, sustainable mobility

The way people live in cities is changing

• continued growth of city regions• need to reduce the impact of our growing population

on the environment • changing the way that individuals travel around will be

key to the success of cities in the future.• transition to a digital and data driven economy • how can the West Midlands be a leader in developing

and delivering intelligent and sustainable mobility?

The New Journey- Delivering intelligent, sustainable mobility

The New Journey - a new way of thinking about connecting people and places, utilising new and emerging digital technologies

• a high level vision of a journey towards individualised, integrated and seamless mobility solutions

• maximising the benefits of open/digital data

• turning data into useful, timely information, allowing decisions to be made in real time, pushed to customers

• integrating payment systems with information

• can we develop a personal mobility account for passengers – mobility as a service?

The New Journey- Delivering intelligent, sustainable mobility

The New Journey – outcomes

• making public transport the natural choice for peoples’ journeys across the West Midlands

• supports the economic regeneration of our region

• a step change in the attractiveness, ease of use and acceptance of sustainable travel options

• new commercial opportunities to mobility providers and local transport authorities

The New Journey- Delivering intelligent, sustainable mobility

New Journey Conference

• inaugural event comprised inspirational speakers and workshops• workshops to help shape a shared vision for The New Journey

and explore opportunities for new partnerships• we asked the following questions-

• What is Intelligent Mobility?• What information developments do we need?• Payment systems and commercialisation - how will this work

in the future?• How do we work differently / what new partnerships need to

be created?

The New Journey- Delivering intelligent, sustainable mobility

– Who attended the conference?

The New Journey- Delivering intelligent, sustainable mobility

What did we do after the conference?

For Centro to act as an enabler to pull together a number of actions-• collate the outputs from the workshops and the

thoughts, ideas and issues from the event and turn this into a Mind Map• establish an advisory board and an action plan• setting up task and finish groups to take forward

some initial areas of work identified

The New Journey- Delivering intelligent, sustainable mobility

The Mind Map!

The New Journey- Delivering intelligent, sustainable mobility

Developing and delivering New Journey Projects

• iCentrum – intelligent mobility incubator at Birmingham Science Park

• Jointly funded with Transport Systems Catapult• 3 year Intelligent Mobility incubator• Developing our transport innovation challenges• Open Data

The New Journey- Delivering intelligent, sustainable mobility

Developing and delivering New Journey Projects

• MyJrny with Enable iD

• Intelligent Mobility app

• Using “Hub of all Things” (HAT) technology

• Utilises individual, personalised data, location data from beacons social media and open data from transport operators

The New Journey- Delivering intelligent, sustainable mobility

Developing and delivering New Journey Projects

• Further projects under NDAs

• Innovate UK IC Tomorrow

• Horizon 2020

•Smart infrastructure

The New Journey- Delivering intelligent, sustainable mobility

Thank you and any questions?