Intel Atom Press Deck

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    Intel Atom ProcessorN2600 and N2800

    The Next GenerationPlatform for Netbooks

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    Legal Disclaimer INFORMATION IN THIS DOCUMENT IS PROVIDED IN CONNECTION WITH INTEL PRODUCTS. NO LICENSE,

    EXPRESS OR IMPLIED, BY ESTOPPEL OR OTHERWISE, TO ANY INTELLECTUAL PROPERTY RIGHTS ISGRANTED BY THIS DOCUMENT. EXCEPT AS PROVIDED IN INTELS TERMS AND CONDITIONS OF SALE FOR

    SUCH PRODUCTS, INTEL ASSUMES NO LIABILITY WHATSOEVER, AND INTEL DISCLAIMS ANY EXPRESS ORIMPLIED WARRANTY, RELATING TO SALE AND/OR USE OF INTEL PRODUCTS INCLUDING LIABILITY ORWARRANTIES RELATING TO FITNESS FOR A PARTICULAR PURPOSE, MERCHANTABILITY, ORINFRINGEMENT OF ANY PATENT, COPYRIGHT OR OTHER INTELLECTUAL PROPERTY RIGHT. INTELPRODUCTS ARE NOT INTENDED FOR USE IN MEDICAL, LIFE SAVING, OR LIFE SUSTAINING APPLICATIONS.

    Intel may make changes to specifications and product descriptions at any time, without notice. All products, dates, and figures specified are preliminary based on current expectations, and are subject

    to change without notice.

    Intel, processors, chipsets, and desktop boards may contain design defects or errors known as errata,which may cause the product to deviate from published specifications. Current characterized errata areavailable on request.

    Any code names featured are used internally within Intel to identify products that are in developmentand not yet publicly announced for release. Customers, licensees and other third parties are notauthorized by Intel to use code names in advertising, promotion or marketing of any product or servicesand any such use of Intel's internal code names is at the sole risk of the user.

    Performance tests and ratings are measured using specific computer systems and/or components andreflect the approximate performance of Intel products as measured by those tests. Any difference insystem hardware or software design or configuration may affect actual performance.

    Intel, Intel Inside, the Intel logo, Centrino, Centrino Inside, Intel Core, Intel Atom and Pentium aretrademarks of Intel Corporation in the United States and other countries.

    Material in this presentation is intended as product positioning and notapproved end user messaging. *Other names and brands may be claimed as the property of others. Copyright 2011 Intel Corporation.

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    Agenda

    The New Intel Atom Processor

    The Netbook Market

    The Netbook Value and Experience

    Intel Atom Processors Broad Appeal

    2012 Strategy

    Summary

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    Intel Atom Processor

    N2600 and N2800

    Major OEMs shipping in January

    Cedar Trail, 32 nm SoC

    Introducing many new features

    * Other names and brands may be claimed as the property of othersAll products, dates, and figures specified are preliminary based on current expectations, and are subject to change wi thout notice.

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    Cedar Trail ImprovementsNew Levels of Performance and Features

    Processor

    2

    Up to 28%

    higher

    Overall

    System

    3

    Up to

    18% higher

    Streaming

    Video

    (YouTube*)

    >24 FPS on

    1080p HD

    video

    Streaming

    Video

    (Netflix*)

    >24 FPS

    and low

    CPU

    utilization

    Casual

    Gaming

    Experience

    Angry Birds

    @ 60 FPS

    TDP

    Up to 50%

    lower for

    thin

    systems

    Graphics

    1

    >2x higher

    Experience Features

    IntelWirelessDisplay

    IntelRapid StartTechnology

    IntelWirelessMusic

    PCSynch

    Intel SmartConnectTechnology

    1 3DMark06 2 PCMark05 v 1.2.0 3 SYSMark 07 Preview 1.0.6* Other names and brands may be claimed as the property of othersAll products, dates, and figures specified are preliminary based on current expectations, and are subject to change wi thout notice.Software and workloads used in performance tests may have been optimized for performance only on Intel microprocessors. Performance tests, such as SYSmark and MobileMark, aremeasured using specific computer systems, components, software, operations and functions. Any change to any of those factors may cause the results to vary. You should consultother information and performance tests to assist you in fully evaluating your contemplated purchases, including the performance of that product when combined with other products.Configurations: [Cedar Trail FFVS running 3DMark06, PCMark05 v1.2.0 and SYSMark 07 Preview 1.0.6 as compared to Pine Trail. YouTube 1080P HD video, Netflix, and Angry Birds,

    Tested by Intel NTG].For more information go to http://www.intel.com/performance

    http://images.google.com/imgres?imgurl=http://www.apha.org/NR/rdonlyres/B48602A9-5AD5-46AB-80E5-F264A49D183B/0/twitter_logo.jpg&imgrefurl=http://www.apha.org/about/rssinfo/&usg=__6LvSZq2CMSbDBbLqlKUHKaO8n6o=&h=256&w=256&sz=59&hl=en&start=8&um=1&itbs=1&tbnid=DsqBAhl-uLAvBM:&tbnh=111&tbnw=111&prev=/images?q=twitter+logo&um=1&hl=en&tbs=isch:1http://images.google.com/imgres?imgurl=http://www.upc.org/uploadedImages/UPC_Website/Ministries/Young_Adults/facebook-logo1.png&imgrefurl=http://www.upc.org/&usg=__xs0MBxKFDc8evvVby5997A_y190=&h=311&w=311&sz=54&hl=en&start=2&um=1&itbs=1&tbnid=b_65DXkKSdvnIM:&tbnh=117&tbnw=117&prev=/images?q=facebook+logo&um=1&hl=en&sa=N&tbs=isch:1http://www.google.com/imgres?imgurl=http://www.a1technology.com/blog/images/outlookLogoMac.jpg&imgrefurl=http://www.a1technology.com/blog/2009_08_01_a1technology_archive.html&h=306&w=273&sz=80&tbnid=Erqi89uYEql4eM:&tbnh=117&tbnw=104&prev=/images?q=outlook+logo&hl=en&usg=__GMPSPvRcw2RG0RxykPRrkxilMy0=&ei=s_e5S4DCHI3UtgO70aDpDA&sa=X&oi=image_result&resnum=4&ct=image&ved=0CA8Q9QEwAw
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    Netbook Forecast for 2012

    Source: Internal

    IJKK

    WE

    APACMETA

    PRCNAR

    LAR

    EE

    Anticipating a long-term, sustainable netbook business driven by emerging countries

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    Leave your AC adapter at home

    Its ready when you are and has theperformance to deliver a great

    Internet experience

    Inexpensive way to get and stayconnected

    Easy to carry and stylish enough to

    represent you

    Netbook Value

    Compact, Small

    Form Factors

    Affordability

    Speedy

    Response

    Battery Lifeto Spare

    Unlike the cheap tablets that surface this time of year, affordable netbooks offer goodenough performance and decent build quality at a sweet spot of consumer pricing.Source: Why the Netbook Isnt Going Anywhere GottaBeMobile, December 7, 2011

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    Communicate

    Watch Learn Listen

    Carry Browse

    Netbook Experience

    Email Instant Message Social Networking

    Photo Viewing/Sharing Online Video Streaming Play Casual Games Hi-Def Video Playback

    Research Homework & Studying Safer Internet Browsing Language Learning

    Stored Music Stream Audio Wirelessly

    from iTunes, Pandora,YouTube, etc.

    Carry Easily Great Internet Experience on

    the Move Long Battery Life

    Surf the Web Read the News Search for Information

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    Intelligent Systems for Embedded Designs

    Healthcare Devices Retail Systems Digital Signage

    Demand is Growing for : Responsiveness and Connectivity Power-efficiency and Performance Enhanced, Rich-media User Interfaces

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    The Netbook Strategy

    ExciteWith Touch, New Form Factors

    EnhanceWith Sleeker Systems, More Responsiveness

    EnableWithLower System Price Points$199 $229

    $299

    >$399

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    Summary

    The latest 32nm Intel Atom Processor enables a newgeneration of netbook designs, low power embedded devices,and entry-level and all-in-one desktop designs.

    Netbooks offer distinct value to consumers; affordable, small andcompact designs starting as low as $199.

    Intels enable, enhance and excite strategy will help facilitate along-term, sustainable netbook business.

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    Back-up

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    Key Changes Advanced 32nm Technology

    Higher CPU Frequency Faster Memory DDR3-800/1066

    Integrated Full HD Video Decode

    Lower TDP

    Lower Avg. Power to EnableNo-worry Battery Life

    Intel Atom Processor N2600/N2800Platform Architecture

    Intel NM10 Express ChipsetPCH

    USB HD Audio

    DisplayMemory

    Atom Core Video

    2D/3D Graphics

    Intel Atom Processor N2600Microprocessor

    SATAPCIe

    Legacy I/OLAN

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    Core Freq Graphics Speed TDP Package

    IntelAtom processor N2600 1.60GHz 400MHz 3.5W 437-ball FCBGA 22x22mm

    IntelAtom processor N2800 1.86GHz 640MHz 6.5W 437-ball FCBGA 22x22mm

    IntelAtom processor D2700 2.1GHz 640MHz 10W 437-ball FCBGA 22x22mm

    The New Intel Atom Processor Specifications

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    Pine Trail-M vs. Cedar Trail-M FeaturesN450/N455 N570 N2600 N2800

    Targeting fanless No No Yes NoNumber of cores 1 2 2 2Frequency 1.66GHz 1.66GHz 1.60GHz 1.86GHzCache 1x 512K L2 2x 512K L2 2x 512K L2 2x 512K L2Max C-state C4E C4E C6 C62-thread supportXD BitGfx Frequency 200MHz / DX9 200MHz / DX9 400MHz / DX9 640MHz / DX9Memory Support DDR2/3-667 DDR3-667 DDR3-800 DDR3-1066

    Kit TDP 8W 10W 5W 8WKit Average Power ~2.27W1 ~2.40W1 ~1.90W1 ~2.62W1

    Production/PV Timeline In production In Production In Production In Production

    Validated Chipset Intel NM10Express Chipset

    Intel NM10

    Express Chipset

    Intel NM10

    Express ChipsetIntel NM10

    Express Chipset

    1 N455/N570 Average power is based on QS samples measurements; and N2600/N2800 Average power in based on QS samples measurements

    2 threads total 4 threads total 4 threads total

    4 threads total

    Cedar Trail-M Dual Core improvement over Pine Trail-M Dual Core