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Innovation Matters …Innovation Matters …Through the Eyes of a Through the Eyes of a Career Management Career Management
ConsultantConsultant
Steve HarrisonChairman, Lee Hecht Harrison
WHY ME?WHY ME?
As Career Management As Career Management Consultants:Consultants:
We’re observers of corporate cultures ... especially leadership
We handle the “people impact” of innovation:● Job creation● Job change● Job loss
InnovateInnovate: (Webster’s Dictionary): (Webster’s Dictionary)
“To make changes, to do something in a new way.”
[From ancient French word: “Innovacyon” … renewal, or a new way of doing things.]
So …So …
It’s not just inventing “the next big thing” …
Innovation’s Gift:
Creating NeedCreating Need!!(Sometimes when need
doesn’t really exist!)
Lessons from the Dry Cereal Shelf!
Innovation’s Role in Job CreationInnovation’s Role in Job Creation
Need Creation Product Variation
Demand Stimulation Supply Expansion
Resource Expansion Jobs Expansion
Innovation is a Innovation is a Business Business ImperativeImperative::
The basis for: Competitive advantage
Growth
Productivity
Some companies “get it” and some don’t
Companies that Companies that Don’tDon’t “Get It” “Get It”
Don’t include innovation in their values
Are tolerant of the “NIH” syndrome
Resist a failure-tolerant culture
Don’t install a system-wide process of idea management
Don’t budget resources for innovation
Companies that Companies that Don’tDon’t “Get It” “Get It”
Don’t build diversity and collaboration into the process
Don’t sustain innovation endeavor
Don’t walk the “think-outside-the-box” talk
Are not creative around reward, recognition & celebration
Don’t value innovation in leadership
Companies that “Get It”Companies that “Get It”
Ensure a sustained innovation process & culture
The Trick:
Institutionalize Innovation
Clues to Innovative Clues to Innovative Companies Companies
Do they … Communicate innovation as a cultural and
strategic priority?
Create a failure-tolerant environment?
Protect innovators from bureaucracy?
Provide “psychic” income?
Encourage innovation during the good times? (“If it ain’t broke, break it.”)
Clues to Innovative Clues to Innovative CompaniesCompanies
Do they … Kill the mindset that innovation is only
about inventing the Next Big Thing?
Build a culture where there is no such thing as a bad idea?
“Start small; keep it simple?” … Peter Drucker
THE OLD ONE THE NEW ONE…
Clues to Innovative Clues to Innovative CompaniesCompanies
Do they … Kill the mindset that innovation is only about
inventing the Next Big Thing?
Build a culture where there is no such thing as a bad idea?
“Keep it focused; keep it simple?”… Peter Drucker
Value diversity & collaboration?
Make it fun?
Creativity & CultureCreativity & Culture
Corporate culture … “The playing field of innovation”
““Global Innovation Leaders”: Global Innovation Leaders”: The World’s Top InnovatorsThe World’s Top Innovators
HoneywellToyotaSamsungNestleKimberly ClarkMicrosoft
Medtronic
Canon
Merck
Speedo
Nokia
Innovative Innovators!Innovative Innovators!
Bose – Reinvests 100% earnings into innovation
Williams Sonoma – “Customer Care Centers”
Kraft – Creates annual innovation budgets
Bristol-Meyers Squibb – Conducts “ideathons”
Polaroid – “Creativity Labs”
Franklin Covey – “Collaboration Rooms”
Gore-Tex – “Innovation Democracy”
Innovative Innovators!Innovative Innovators!
Whirlpool – Mandatory course on innovation
Dupont – “Center for Creativity and Innovation”
Microsoft – “Microsoft Research”
Airco – Conducts “Brainstorms”
IDEO – Consultants in the Art of Innovation
The Body Shop – DODGI (Department of Damned Good Ideas)
Beyond Caprice & Serendipity … Beyond Caprice & Serendipity … FailureFailure as the Mother of Invention! as the Mother of Invention!
Post-It Notes
Jacuzzi
Champagne
Urethane Sponge
Beyond Caprice & Serendipity … Beyond Caprice & Serendipity … FailureFailure as the Mother of Invention! as the Mother of Invention!
Post-It Notes
Jacuzzi
Champagne
Urethane Sponge
Viagra
Building a Bridge Between the Building a Bridge Between the Workplace of the Future & Our Workplace of the Future & Our Underprepared WorkforceUnderprepared Workforce
Mandatory core course: “Navigating the New World of Work”
More live exposure to the corporate world
Early skills assessments
Internships & co-op programs
States: Partner with, “reward,” and publicize the most innovative companies
Innovation … “Like Nailing Innovation … “Like Nailing Jello to the Wall!”Jello to the Wall!”
but
We still need a “Declaration of Innovation”
to
“Harvest the Invisible Intelligence”
and to
Seek the “Beneficial Surprise”
To Avoid This …To Avoid This …A banker to Thomas Edison:
“Get that #@! toy out of my office!”
HAPPY NEW YEAR!HAPPY NEW YEAR!
Here’s to an Innovative 2005!