Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 1

Objective ICT-2011.1.5

Networked Media and Search Systems

ICT NCP InfoDayBrussels, 23 June 2010

Francisco Medeiros (INFSO D2)European Commission

••• 2

A Digital Agenda for EuropeA Digital Agenda for Europe

• COM(2010) 245 of 19 May 2010 on “A Digital Agenda for Europe”

– …chart a course to maximise the social and economic potential of ICT, most notably the InternetInternet …

– … wider deployment and more effective use of digital technologies use of digital technologies will thus enableenable Europe to address its key challenges …

– … … and will provide Europeans with a better quality of life through, for example, better health care, safer and more efficient transport solutions, cleaner environment, new media opportunitiesnew media opportunities and easier access to access to public services and cultural content.

• Council Conclusions (17 June 2010)– … the European CouncilEuropean Council endorses the establishment of an ambitious action agenda

for Europe based on concrete proposals and calls upon all institutions to engage in its full implementation, including the creation of a fully functioning digital single fully functioning digital single market by 2015market by 2015.

• NetworkedNetworked media and search systemsmedia and search systems … essential enablers …

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 3

WP2011-2012: structureWP2011-2012: structure

• Strategy: eight challenges with mid-to-long term goals that require trans-national collaboration, in addition to the FET scheme and international cooperation activities

• Key principles: support competitiveness of industry in Europe, and ensure leveraging by the EU budget of private spending in R&D

• Challenge 1: pervasive and trusted network & service Challenge 1: pervasive and trusted network & service infrastructures infrastructures

– Future Networks (Obj.1.1)– Cloud Computing, Internet of Services and Advanced Software (Obj.1.2)– Internet-Connected Objects (Obj.1.3) Internet-Connected Objects (Obj.1.3) Call 7 Call 7– Trustworthy ICT (Obj.1.4)– Networked Media and Search SystemsNetworked Media and Search Systems (Obj.1.5) Call 7Call 7– Future Internet Research and Experimentation (Obj.1.6) Future Internet Research and Experimentation (Obj.1.6) Call 7 Call 7– Future Internet Public Private Partnership (Obj. 1.7 to Obj. 1.10)

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 4

WP2011-2012: budget and scheduleWP2011-2012: budget and schedule

• WP2011-2012: €2,422 million• Challenge 1: €625 million (2011-12)

• Year 2011 (calls +): €1,182.0 million

• Call 7: €783.5 million

• Objective 1.5:Objective 1.5: €70 million €70 million (Call 7)(Call 7)

• Call 7 publication: 28 September 201028 September 2010• Call 7 deadline: 18 January 201118 January 2011

• Project negotiations: April/May 2011

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 5

a) Digital Media Delivery Platforms

Architectures and technologies for networking and delivery of Architectures and technologies for networking and delivery of digitaldigital mediamedia, provided through , provided through openopen environments enabling personalisation environments enabling personalisation and high user involvement capabilities. and high user involvement capabilities.

Novel platforms for customised and context adapted Novel platforms for customised and context adapted hybridhybrid broadcastbroadcast internetinternet servicesservices enabling new user behaviours. enabling new user behaviours.

Networked Media & Search Systems (1/4)Networked Media & Search Systems (1/4)Target outcomeTarget outcome

Technologies for automatic dynamic Technologies for automatic dynamic media adaptation to delivery media adaptation to delivery platformsplatforms (network or edge controlled). (network or edge controlled).

Novel architectures to allow Novel architectures to allow cooperationcooperation between overlay between overlay mediamedia delivery networksdelivery networks and underlying networks. and underlying networks.

Higher quality Higher quality video/audiovideo/audio to the webto the web relying on content-aware relying on content-aware networking, low latency (real time applications) and QoS guarantees. networking, low latency (real time applications) and QoS guarantees. The work covers The work covers fixedfixed and and mobilemobile environments, a multiplicity of user contexts, within or environments, a multiplicity of user contexts, within or outside the home/officeoutside the home/office

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Global consumer Internet trafficGlobal consumer Internet traffic

Out of the 42 Exabytes (10**18) per month of consumer Internet traffic, likely to be generated every month in 2014, 56% will be due to InternetInternet videovideo

The average monthly consumer Internet traffic in 2014 will be equivalent to 32 million people streaming Avatar in 3D, continuously, for the entire month

Background information

••• 7

Global IP traffic: mobileGlobal IP traffic: mobile

MobileMobile videovideo is forecast to account for the majority of mobile data traffic growth between 2009 and 2014.

Overall mobile data traffic is expected to grow to 3.5 exabytes per month by 2014.

MobileMobile videovideo is forecast to account for 66% of the total mobile data traffic.

Background information

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 8

Networked Media & Search Systems (2/4)Networked Media & Search Systems (2/4)Target outcomeTarget outcome

b) E2E Immersive and Interactive Media Technologies

Immersive media Immersive media capturecapture, , representationrepresentation, , encodingencoding, adaptation to , adaptation to user devicesuser devices, , productionproduction and and compressioncompression technologies and tools, technologies and tools, that are prosumer-friendly, with automation and collaboration that are prosumer-friendly, with automation and collaboration features. features.

Evolution towards a Evolution towards a mix of real and virtual worldsmix of real and virtual worlds with improved with improved interactioninteraction capabilities (e.g. games), increased media quality, capabilities (e.g. games), increased media quality, multimodality and hypermedia augmentation implemented through multimodality and hypermedia augmentation implemented through openopen environments and interfaces. environments and interfaces.

Technologies and tools to enable Technologies and tools to enable E2EE2E diffusiondiffusion and and efficientefficient distributiondistribution of 3D, immersive, interactive media over the of 3D, immersive, interactive media over the InternetInternet..

Improvement of Improvement of QoEQoE: surrounding, : surrounding, immersive and interactiveimmersive and interactive environments on the move, at home, at work (incl. quality and environments on the move, at home, at work (incl. quality and resolution beyond the current HD capabilities). resolution beyond the current HD capabilities).

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The quest for realistic human interactionThe quest for realistic human interaction

Background information

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 10

Networked Media & Search Systems (3/4)Networked Media & Search Systems (3/4)Target outcomeTarget outcome

User centric User centric semantic searchsemantic search by effective relevance feedback. by effective relevance feedback.

Dynamic Dynamic modelling of digital objectsmodelling of digital objects with searchable features, with searchable features, natural interaction and navigation capabilities, intelligent caching natural interaction and navigation capabilities, intelligent caching and storing, relying on sharing of network resources.and storing, relying on sharing of network resources.

Integration of Integration of novel search technologiesnovel search technologies in networked platforms in networked platforms and applications, especially for and applications, especially for mobilemobile, enterprise and location-, enterprise and location-basedbased search search..

FastFast search targeting virtual information and information search targeting virtual information and information captured from the physical world.captured from the physical world.

c) Multimedia Search

Scalable, multimodal, real-time Scalable, multimodal, real-time mediamedia (image, audio, video, etc.) (image, audio, video, etc.) search and retrievalsearch and retrieval technologies deployed over technologies deployed over openopen platforms. platforms.

Search engines that facilitate and personalise Search engines that facilitate and personalise fastfast access toaccess to web-scale digital digital media objectsmedia objects (beyond current state-of-the-art). (beyond current state-of-the-art).

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Search = most used mobile browser Search = most used mobile browser featurefeature

Morgan Stanley, 7 June 2010 http://www.morganstanley.com

Background information

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 12

Funding schemes and indicative budgetFunding schemes and indicative budget

Collaborative projects (IPs and STREPs): Collaborative projects (IPs and STREPs): €68.0 million€68.0 million

Minimum of 50% for IPs: Minimum of 50% for IPs: €34.0 million€34.0 million

Minimum of 30% for STREPs: Minimum of 30% for STREPs: €20.4 million€20.4 million

““Margin of manoeuvre”:Margin of manoeuvre”: €13.6 million €13.6 million

3434

20.420.4 6868

6868

47.6

34

CP budget

STREPSTREP

IPIP

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 13

Networked Media & Search Systems (4/4)Networked Media & Search Systems (4/4)

d) Coordination and Support Actions (€2.0 million)(€2.0 million)

Analysis of international research agendas and roadmaps, pre-standardisation initiatives and preparation of concrete initiatives/projects for international cooperation.

Coordination of related national and EU-wide R&D programmes, activities and cooperation between relevant authorities.

Dissemination of results and organisation of scientific and/or policy events.

Research and technology development roadmaps and stakeholder coordination.

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 14

Available funding schemesAvailable funding schemes

a)a) Digital Media Delivery PlatformsDigital Media Delivery Platforms

b)b) End-to-End Immersive and Interactive Media End-to-End Immersive and Interactive Media Technologies Technologies

c)c) Multimedia SearchMultimedia Search

x

a) b) c)

CP

NoE

CSA

FundingSchemes

xx

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 15

EExpected Impactxpected Impact

• Reinforced positioningReinforced positioning of the European ICT and digital media of the European ICT and digital media industryindustry, and wider market opportunities, in particular for , and wider market opportunities, in particular for technology-providing technology-providing SME’sSME’s

• Digital media/service platforms aggregators provided with Digital media/service platforms aggregators provided with innovative offersinnovative offers for for immersiveimmersive, , interactiveinteractive andand personalisedpersonalised digitaldigital mediamedia

• Effective Effective contributioncontribution to to global standardsglobal standards and European and European IPRsIPRs reflecting federated and coherent roadmapsreflecting federated and coherent roadmaps

• EducationEducation and and professional trainingprofessional training opportunities enhanced opportunities enhanced through through immersiveimmersive environments and environments and interactivityinteractivity

• Greater Greater creativity stimulatedcreativity stimulated through technologies and tools to through technologies and tools to capture, produce, search and exchange professional and user-capture, produce, search and exchange professional and user-generated generated immersiveimmersive and and interactiveinteractive digital media content digital media content

• Reduced carbon footprintReduced carbon footprint through the use of through the use of immersiveimmersive platforms for online video applications (e.g. telepresence)platforms for online video applications (e.g. telepresence)

Information provided on a 'draft' basis, pending final discussions at the ICT Committee and subsequent adoption of a corresponding Commission Decision ••• 16

Evaluation criteria for proposals:Evaluation criteria for proposals: Annex 2 (Cooperation Work Programme) Annex 2 (Cooperation Work Programme)

Scientific and/or technological excellence*

Quality and efficiency of the implementation and management

Potential impact through the development, dissemination and use of project results

* Include “relevance” to the topics addressed in the Objective 1.5 (call 7)

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Preparatory work: public consultationsPreparatory work: public consultations

• NEM ETP Strategic Research AgendaNEM ETP Strategic Research Agenda (version 7.0):(version 7.0):– Adopted and published in September 2009

• http://www.nem-initiative.org/Documents/NEM-SRA-070a.pdf

• Web-based public consultation:Web-based public consultation:– Organised by the Commission services (deadline:11 December 2009)

• http://cordis.europa.eu/fp7/ict/netmedia/workshop/20091022-webconsultation_en.html

• Public consultation follow-up:Public consultation follow-up:– Workshop on Future R&D Challenges in Networked Media Systems

(19 January 2010)• http://cordis.europa.eu/fp7/ict/netmedia/docs/ws19012010/consultation-w

orkshop-190110-final-with-disclaimer.pdf

• General information:General information:•http://cordis.europa.eu/fp7/ict/netmedia/home_en.html

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• InfoDay:InfoDay: Barcelona, Spain (13 October 2010)– Opportunity for organisations with similar or

complementary research interests to meet, exchange ideas … and put together project consortia

• NEM Summit 2010:NEM Summit 2010: Barcelona, Spain (14-15 October 2010)– http://nem-summit.eu/event-overview/

Opportunities for networkingOpportunities for networking

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TechnologyTechnology evolution: 1980-2010evolution: 1980-2010

Morgan Stanley, 7 June 2010 http://www.morganstanley.com

The quest for realistic human interaction

over distance, anytime, anywhere

What next?

••• 20

The rise of social networkingThe rise of social networking

Similar trends observed in the US and UK over the last few months: is the web becoming more sociable than searchable?

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Wireless video enabled devicesWireless video enabled devices

iSuppli forecasts: the global market for video-enabled CE devices with wireless video interfaces will grow to more than 85.2 million units by 2014 (up from 606,000 units in 2009).

By 2014, more than 53 million of these devices will be wireless-video-enabled digital TVs and portable computers.

Background information