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1 Industrial Gasification The Counter-Intuitive Strategy Play Mark Costa Senior Vice President Corporate Strategy & Marketing

Industrial Gasification The Counter-Intuitive Strategy Play

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Industrial Gasification The Counter-Intuitive Strategy Play. Mark Costa Senior Vice President Corporate Strategy & Marketing. Agenda: Industrial Gasification. Gasification Is Advantageous Eastman's Strong Gasification Credentials Our Strategy To Transform Eastman Chemical Company. - PowerPoint PPT Presentation

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Page 1: Industrial Gasification The Counter-Intuitive Strategy Play

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Industrial Gasification

The Counter-Intuitive Strategy Play

Mark CostaSenior Vice President

Corporate Strategy & Marketing

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Agenda: Industrial Gasification

ā€¢ Gasification Is Advantageous

ā€¢ Eastman's Strong Gasification

Credentials

ā€¢ Our Strategy To Transform Eastman

Chemical Company

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The Problem for the U.S.

"Currently, there are plans to build more than 80 large-scale chemical plants across the globe in the coming decade ā€¦ with price tags of a billion dollars or more, and thousands of good jobs.

Andrew LiverisChairman & CEO

Dow ChemicalOct. 30, 2006

"Not a single one is planned for the U.S."

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The reason? Natural gas prices

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There is an alternativeCoal Is Lower Cost and Less Volatile

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$2

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1990 1992 1994 1996 1998 2000 2002 2004 Oct-06

$0

$10

$20

$30

$40

$50

$60

$70

$80Coal Prices vs. Comparable Raw Materials

Natural Gas and

Coal$ / MMBTU

Crude$ / bbl

Crude(West Texas Intermediate)

Natural Gas (Houston

Ship Channel)Coal (Illinois Basin)

Note: All prices are in constant 2006 dollarsSource: Eastman, GED

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0%

10%

20%

30%

40%

50%

Coal Crude Oil Natural Gas

U.S.Non-U.S.

% o

f T

ota

l Wo

rld

Re

serv

es

United States has 250+ year supply of coal

Coal is One Alternative The U.S. Has Over 25% of the World's Coal Reserves

Source: International Energy Agency and Dept. of Energy Information Adm. (EIA)

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Coal is An Alternative Coal Remains Low Cost Even as Demand Grows

Source: Cost Curve from ICF Consulting ā€“ 2003 updated to 2006, EIA for 2025 consumption

U.S. Coal Cash Cost Curve - 2006

0

50

100

150

200

250

0 2,500 5,000 7,500 10,000 12,500 15,000 17,500

Million Tons / Year

$ / S

ho

rt T

on

2005

2025

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Eastman's Strategy: Build on Coal

ā€¢ Leverage advantages of coal

ā€¢ Leverage our technology / know-how

ā€¢ Build world-class cost position in the U.S.

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+

Air

Oxygen (95-99%)

N2

Carbon Source(e.g., coal) + Water

Rod Mill

Gasifier Section:ā€¢Controlled chemical reactionā€¢High temperatureā€¢High pressureā€¢Short residence time

Quench Zone (quench gasifier only):ā€¢Gas and molten ash quenched in circulating water bathā€¢Ash/slag discharged out bottom as inert, glassy frit (saleable byproduct)

Slag (Inert Minerals/Ash from Coal)

GasClean-Up

BeforeProduct

Use!

AirSeparation

Unit

Products (syngas):ā€¢CO ā€¢H2

By-products:ā€¢H2S ā€¢CO2

ā€¢Ash (slag)ā€¢Steam

can adjustCO/H2 ratio Gasifier

(quenchtype)

Gasification Basics

10

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ā€¢ First to operate a commercial coal gasification facility in the U.S.

ā€“ Only company to produce commercial quantities of acetyl chemicals from coal

ā€¢ Best, most experienced operator

ā€¢ Developed intellectual property related to gasification

ā€¢ Contributing to strong, sustained acetyl stream operating earnings

Eastman's Coal Gasification Credentials Proven Expertise & Reliability Over 20+ Years

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ā€¢ Achieve low, stable cost positions in our olefins, acetyl, and polyester streams, capitalizing on the crude-to-coal spread

ā€¢ Position for growth in current products

ā€¢ Selectively expand into attractive new products

ā€¢ Producer, net buyer position in key raw materials

Our Goal Is To Increase Volume Derived from Coal to 50%

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What Raw Materials Are We Targeting From Gasification?

Top Purchased Energy and Raw Materials

Olefin Feedstocks

Paraxylene

Ethylene Glycol

Natural GasOther Crude and

Natural Gas-Based Raw Materials

Cellulose

Coal

Electricity

Other

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Polyester Raw Materials Through Gasification Improves Product Costs

PET Products Copolyester Products

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Polyester Raw Materials An Example Of One of Our Projects

ā€¢ North American Gasification Projectā€“ Facility would be base-loaded with high-value products to

third-party customersā€“ Several interested potential partnersā€“ Supply methanol to Eastman

ā€¢ Eastman Ethylene Glycol Projectā€“ Related project with Eastman as sole ownerā€“ Developing new technology to produce ethylene glycolā€“ Projected 2nd quartile global cost positionā€“ Replace portion of Performance Polymers' and Specialty

Plastics' purchased raw materials with low-cost, stable feedstock

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MarketMarket

TechnologyTechnology

PartnerPartner

Engineering, Procurement & Construction

Engineering, Procurement & Construction

1st or 2nd quartile cost position Long-term contracts for base-load products EOR or sequestration of carbon

Mixture of in-house and licensed technologies Partner with others where it can cut development time

Rely on our proven track record, best practices Design choices for high-capital cost environment

Eastman is favored partner for gasification projects Appropriate deal structure

ExecutionExecution Proactive hiring and training of staff Stage execution of projects

Disciplined Strategy to Mitigate Risk

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ā€¢ Demonstrate technology possibilities for the US chemical industry

ā€¢ Position Eastman for growth in current products and, potentially, new products

ā€¢ Use domestic feed-stocks to transform our company

Summary Taking the Counter-Intuitive Route

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Industrial Gasification

The Counter-Intuitive Strategy Play

Mark Costa

Senior Vice President

Corporate Strategy & Marketing