Indian Tobacco Company Limited (ITC Limited)

Introduction

• ITC today is the leading FMCG marketer in India

• The second largest Hotel chain.

• The clear market leader in the Indian Paperboard and Packaging industry and the country's foremost Agri-business player.

• Introducer of E-Choupal

• Its wholly owned subsidiary is one of India's fastest growing Information Technology companies in the mid-tier segment.

History & Evolution• ITC was incorporated on August 24, 1910 under the name Imperial

Tobacco Company of India Limited.

• The name of the Company was changed from Imperial Tobacco Company of India Limited to India Tobacco Company Limited in 1970 and then to I.T.C. Limited in 1974.

• The first 6 decades they concentrated on the growth of Cigarettes and Leaf Tobacco business.

• ITC's Packaging & Printing Business was set up in 1925 as a strategic backward integration for ITC's Cigarettes business.

• In 1975 the Company launched its Hotels business.

• ITC's unique and now widely acknowledged e-Choupal initiative began in 2000 with soya farmers in Madhya Pradesh.

• ITC also entered the Lifestyle Retailing business with the Wills Sport range of international quality relaxed wear for men and women in 2000.

• In 2000, ITC spun off its information technology business into a wholly owned subsidiary, ITC Infotech India Limited

• ITC Limited also moved into the Ready-to-eat products and confectionaries.

• ITC also forayed into biscuits and Snacks segment.

• the Company launched 'Fiama Di Wills', a premium range of Shampoos, Shower Gels and Soaps in September, October and December 2007 respectively.

• Vivel range of soaps in February and Vivel range of shampoos in June 2008.

Mission of ITC Limited

To enhance the wealth generating capability of the enterprise in a

globalizing environment, delivering superior and sustainable stakeholder

value.

Vision of ITC Limited

Sustain ITC's position as one of India's most valuable corporations through world class performance, creating growing value for the Indian economy and the Company’s

stakeholders

Core Values of ITC Limited

• Trusteeship

• Customer Focus

• Respect For People

• Excellence

• Innovation

• Nation Orientation

Chairman Speaks

Board of Directors

Chairman Mr. Y.C Deveshwar

K. Vaidyanath(Executive Director)

K N Grant(Executive Director)

A Baijal S Banerjee AV Girija Kumar

S H Khan S B Mathur D K Mehrotra

H G Powell P B Ramanujam Anthony Ruys

Basudeb Sen B Vijayaraghavan

Non Executive Directors

Corporate Strategies• Create multiple drivers of growth by developing a

portfolio of world class businesses.

• Continue to focus on the chosen portfolio of FMCG, Hotels, Paper, Paperboards & Packaging, Agri Business and Information Technology.

• Benchmark the health of each business comprehensively across the criteria of Market Standing, Profitability and Internal Vitality.

• Create distributed leadership within the organization by nurturing talented and focused top management teams for each of then sure that each of its businesses is world class and internationally competitive businesses.

HR Strategies• Dealing with People in the Organisation.

• A Gender Friendly Workplace.

• Relationships with Suppliers and Customers.

• Health and Safety.

• Environment Policies.

• Avoidance of Conflict of Interest.

• Protection of Confidential Information

• Leading by Example

Marketing Strategies• Television Advertisements.• Radio Advertisements.• Hoardings & Posters.• Newspaper and Magazine Advertisements.• Sponsoring Events.• Wall Paintings.• AV Vans.• Contests.• Sales & Discount Offers

Products & Marketing Strategies

Presented By:Abid KalokheAkshay Shelar

Faiz KaziFaiz Sayed

Hemant GandhiPooja KhadeSaida Mogal

Shahzad KhanSalman Shaikh

Tarannum Qureshi