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7/27/2019 Inchcape_CaseStudy
http://slidepdf.com/reader/full/inchcapecasestudy 1/4
CASE STUDY: INCHCAPE AUSTRALIA
Optus revsup customer
services orInchcapeAustralia.
Optus Evolve Network Delivers advanced unctionalities acrossthe business.
OVERVIEW
Inchcape Australia, part o the London based Inchcape PLC, operates
in the distribution, retail and logistics market or automotive services.
Inchcape’s subsidiary Subaru Australia, is the importer and distributor
o Subaru vehicles and parts in Australia. The company’s automotive
retail arm carries brands such as Hyundai, Kia, Mitsubishi, Subaruand Volkswagen. Inchcape also provides premium parts logistics
and vehicle delivery services via its subsidiary, AutoNexus.
With over 1000 employees across the Australian market, Inchcape
wanted to consolidate its communications and IT services to ensure
customer inormation, billings, and logistic and delivery schedules
are accurate and readily accessible to sta at Inchcape headquarters
as well as retail sites.
CHALLENgE
Inchcape’s previous network did not have the capacity to handle
large data transers thereby creating delays in receiving inormation
and causing signicant time-lags in scheduling customer orders.As a result, Inchcape was dispatching more than one vehicle or
multiple deliveries to the same area on the same day; adding to
cost and time ineciencies.
As custodian o Subaru and dealer or other international car brands
in Australia and New Zealand, Inchcape has a reputation to maintain
by providing quality customer service. The imperative was to
maximise employee productivity while keeping customer records
up-to-date so Inchcape needed a network that provided secure
remote access over a robust, reliable connection.
CASE STUdy SNAPSHOT
Customer
Inchcape Australia
Location
Australia wide
Industry
Automotive Services
Requirements
Inchcape wanted to consolidate its
communications and IT services to ensure
its customer inormation, billings, as well as
logistic and delivery schedules are accurate
and readily accessible. They also wanted to
increase employee productivity.
Solution
Inchcape’s voice and data applications were
migrated on to the Optus Evolve Network.The network oers greater scalability and
is designed to help Inchcape’s current and
uture ICT requirements.
Results
Since moving on the Optus Evolve network,
Inchcape has already started to see major
productivity gains, making the work
more cohesive. Optus Evolve has enabled
Inchcape to install sotware to help service
customers better and oer advanced
unctionalities across the business.
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CASE STUDY: INCHCAPE AUSTRALIA
SOLUTION
To help consolidate their network platorm, Inchcape turned to
its longstanding telecommunications partner, Optus.
Ater thorough assessment, Optus recommended their Optus
Evolve® network; a new generation Internet Protocol (IP) network,
to connect Inchcape’s oces in Australia. The network oered
greater bandwidth and scalability and architecturally supports
Inchcape’s current and uture Inormation and Communication
Technology (ICT) requirements.
Morrie Camporeale, Head o Inormation Services or Inchcape
Australia and New Zealand, explains how the migration to the
Optus Evolve network helped the company stabilise its ICT systems:
“Accessing and sharing current inormation is critical or the smooth
unctioning o our operations nationally. We also require a single,easy to manage view o our systems. Optus took the time to get
behind our business in order to ensure all our ICT needs were met.
We were given regular updates and reports which were concise,
accurate and inormative.”
The move to Optus Evolve IP Virtual Private Network (VPN) allowed
Inchcape to have voice and data services running on a single
converged network. This has given Inchcape greater visibility and
control over its core system. It has also simplied the company’s
billing and lowered the cost o ownership by reducing the amount
o inrastructure required to carry its voice and data trac. Network
management has also beneted as the need to run disparate trac
reports has been removed.
OUTCOMES
Ater only three months with the Optus Evolve network, Inchcape
has started to notice a return on its investment.
The robust Multi Protocol Label Switching (MPLS)-based IP VPN has
enabled Inchcape to install smarter sotware oering advanced
unctionalities across the business. This has led to a boost in sta
productivity as communications have become more cohesive.
Mr. Camporeale said, “It is reassuring that the network allows
our systems to easily track deliveries, parts availability and
most importantly keep us all connected and ocused on beingcustomer-centric.”
Inchcape is currently considering enhancing its use o mobile
services and digital signage over the Optus Evolve IP VPN network.
Digital signage will enable Inchcape to push out high quality
marketing and promotional videos and content to LCD screens
in its retail centres across the country.
On the mobile services ront, Mr. Camporeale said, “We want to
take our customer service to the next level by launching an on-site
evaluation programme. This means our sales representatives can
remotely access core applications to create invoices, handle deposits
and generate appraisals whilst visiting the customer. We are
condent that Optus Evolve will help us achieve this.”
ABOUT OPTUS EVOLVE
Optus Evolve is a new advanced communications network designed
to help business adapt to the converged communications landscape
o the uture. Built rom the ground up to support convergence,
it eatures a new simple, modular, end-to-end IP network with
streamlined backend processes and greater bandwidths than
previously available.
It allows Optus customers to replace legacy networks with a
single, easy-to-manage network platorm and deliver outstanding
business eciencies, including aster data speeds and simpler
network management.Businesses will be able to reap a considerable competitive edge by
making interaction between sites aster and more cost-eective,
streamlining IT administration and giving sta secure o-site access
to core applications and data.
The oering also delivers greater fexibility o choice in order
or customers to balance the need or bandwidth with eatures
and aordability.
“Optus took the time to get behind our business in order to ensure all ourICT needs were met. We were given regular updates and reports whichwere concise, accurate and inormative.” Morrie Camporeale , Head of Information Services for Inchcape Australia and New Zealand
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CASE STUDY: INCHCAPE AUSTRALIA
ABOUT OPTUS BUSINESS
Optus Business is a leading whole-o-business ICT solutions provider
o mobile, converged data and IP solutions and network and ITmanaged services. We serve the Australian government sector and
businesses with over 200 employees.
By combining Optus’ network capabilities with Alphawest’s ICT
expertise, we can deliver a ull suite o ICT solutions and managed
services to business and government customers in Australia.
Through SingTel Group Enterprise, our customers can leverage Optus
Business’ expertise, technology and service in Australia, across the
Asia-Pacic region and beyond.
CONTACT
I you would like to discuss how Optus can help you increase
productivity through innovative communications solutions, contact
your Optus Account Manager, call our hotline on 1800 555 937
or visit our website at optus.com.au/business
“Optus Evolve has enabled us to install smarter sotware to help us service ourcustomers better and oer advanced unctionalities across the business. We
have seen a signicant boost in sta productivity as our work has become a lotmore cohesive.” Morrie Camporeale , Head of Information Services for Inchcape Australia and New Zealand
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CASE STUDY: INCHCAPE AUSTRALIA
SingTel Optus Pty Limited ABN 90 052 833 208 trading as Optus, 1 Lyonpark Road, Macquarie Park NSW 2113, Australia. Optus, the Optus logo, Optus Evolve and ‘yes’ are trademarks of SingTel Optus Pty Limited.
Optus’ services are provided by Optus Networks P ty Limited ABN 92 008 570 330, Alphawest Services Pty Ltd ABN 49 009 196 347 and Optus Mobile Pty Limited ABN 65 054 365 696. Copyright © 2012 OBD0134-1212
Further
inormation.Call the Optus Business Hotline 1800 555 937
or contact your Optus Account Manaer.
Join the conversation
Web - optus.com.au/business
Twitter - @optusbusiness
Blog - http://yesopt.us/blog