Important Contacts · Web viewCorporate internship takes place in supervised setting in business related to design industries. Students meet on regular basis with instructor and provide

Design and Visual Communication Program

Jordan University of Science and Technology

Faculty of Architecture and Design

Design and Visual Communication /Bachelor Degree

Undergraduate Curriculum for the B.Sc. Degree in Design and Visual Communication

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Important Contacts

Jordan University of Science and Technology

P.O. Box: 3030 Irbid 22110 Jordan

Tel: (962) -2-7201000

Fax : (962) -2-7095141

E-mail: [email protected]

Faculty of Architecture and Design

P.O. Box: 3030 Irbid 22110 Jordan

Tel: (962)-2-7201000 Ext. 22775

Fax : (962) -2-7201038

E-mail : [email protected]

Department of Design and Visual Communication

Tel: (962)-2-7201000 Ext: 22763

Fax : (962) -2- 7201038

E-mail : [email protected]

Deanship of Students Affairs

Tel: (962)-2-7201000 Ext: 22446

Fax : (962) -2-7201043


Admission and Registration Unit

Tel: (962)-2-7201000 Ext: 27173

Fax : (962) -2-7095145


International Students Office

Tel: (962)-2-7201000 Ext: 23040

Fax : (962) -2-7201025


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mailto:[email protected]





Vision: Subsequent accelerating growth rates in modern cities emphasized the need for integrated action plans for vernacular and future urbanism and urged the need to provide essential remedies for inherited problems. Some cities in Jordan are historical settlements dating back to prehistory, and others are emergent settlements reflecting the need to dwell in certain localities. However, most of these cities developed by contiguous cellular growth with little planning. These facts inflicted the quality of life in cities of the region as well.

Mission: Our mission is to provide the society with professional planners who will develop the urban environment of this region of the world. The department takes on its responsibilities by equipping students with skills, and hands-on experiences to critically develop and promote their creativity and future career knowledge. This mission is carried out by a team of expertise that are educated and furnished to create the change to enhance life and equity in modern cities.

Program Objectives: Introduce students to various design methodologies, and develop explicit visual communication processes. Equip students with theoretical base, technical skills, analytical techniques, and critical thinking to engage in design challenges. Encourage continuous education, self-learning technique, and teamwork to enhance students' skills and level of creativity. Integrate knowledge from the multiple disciplines in order to provide diverse job opportunities for students including, but not limited

to, graphic design, multimedia, animation, and film making. Provide students with opportunities to engage in innovative design through local and regional competitions.

Program Learning Outcomes: Our graduate will have solid practical and theoretical knowledge in the fields of product design, animation, multimedia, information and communication design, graphic design, and film making. This will qualify them to confront the complex practice of innovative design, and to develop the discipline and rigor required agenda to develop an authentic work. So, they are expected to act as strategists, problem-identifiers, problem-solvers, and business planners. Also, they will have the ability to pursue further studies and research nationally and internationally.

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Study Plan of Bachelor’s Degree in Design and Visual Communication

Numbering and coding system of courses of the study plan.

Course CodingA two-letter (or three letters, if necessary) and a three-number code is given to each course offered by the dept. as shown below:

Department Level/year Field SequenceA B C X Y Z

Department codes (A, B, C) are selected as follows:

Code DepartmentARCH ArchitectureDV Design and Visual CommunicationUP Urban Planning

Course Numbering

The (Design and Visual Communication) courses are tabled and numbered in such a manner to recognize each course regarding its subject area, year or level, and semester offered.Ex. AE XYZ: The AE symbol in the course number denotes (Design and Visual Communication) and (XYZ) is a 3-digit number:

A. The first digit (X) denotes the year level of the course according to student’s study plan as follows:

Code Level/year1 First year2 Second year3 Third year

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4 Fourth year

B. The second digit (Y) denotes the course field subject as follows:

Second number

Field0 Visual Communication courses1 Design and workshops courses2 Multi media and web courses3 History and Theory4 Graphic5 COMPUTER modeling6 Animation7 Editing and montage8 Management courses9 Graduation Project and Training courses

C. The third digit (Z) denotes the course sequence in its subject. Example: The subject (Intro to Animal Drawing and Anatomy) (DV201) named as following:

Department Level/year Field Sequence

DV 2 0 1

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Framework for (Design and Visual Communication) Degree (138 Semester Credits)

The Bachelor of Science (Design and Visual Communication) at JUST is awarded in accordance with the Statute stated in the JUST regulations for B.Sc. awarding issued by the Deans’ council based on the 1987 adjusted law for awarding scientific degrees and certifications at JUST and after the successful completion of 138 credit hours (C.H.). The 138 C.H. are distributed as shown in Table (1).

Table 1: Distribution of credit hours

ClassificationCredit hours

Compulsory Elective TotalUniversity requirements 16 9 25Faculty requirements 21 -- 21Department requirements 26 0 26Specialization requirements

51 15 66Total 114 24 138

Degree Requirements:

University Requirements (25 Credit hours)

Students are required to study a total of 25 credit hours (16 compulsory courses and 9 elective courses) as follows:

a- Compulsory University Requirements: (16 Credit hours)

Table 2: University compulsory courses (16 credit hours)

Course No. Course titleCredit hours

Theoretical Practical

MS 100 (1) Military sciences 3 3 -ARA 101 Arabic language 3 3 -HSS 110 Social responsibility 3 3 -HSS119(2) Entrepreneurship and

Innovation2 2 -

LG 112 English language 2 3 3 -HSS129 General skills 2 2 -

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(1) This course is required from Jordanian students only; non-Jordanian students can take a substitute for this course from the university elective courses.

Notice: All non-Arabic speaking students in the university are required to study the following courses shown in Table (3):

Table 3: Courses for non-Arabic Speaking Students

Course No. Course titleCredit hours Theoretical Practical

ARB 101AFundamentals of Arabic Language for non-Arabic speaking students (as a substitute for the course ARB 101)

3 3 -

HSS 110ASocial responsibility(in English)(as a substitute for the course HSS 110)

3 3 3

b- University Elective: (9 Credit hours)

A total of 9 credit hours is required.

Faculty Requirements: 21Credit hours)

The faculty course requirements include a total of 21 credit hours as shown in Table (4).

Table 4: Faculty of 21 requirements

Course No.

Course titleCredit hours

Theoretical PracticalPrerequisite orco-requisite

Math 101 Calculus 3 3 0 --

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Arch 111 Basic Design I 3 0 6 --

Arch 112 Basic Design II 3 0 6 Passing Arch 111

Arch 101* Arch. Drafting 3 0 6 --

Arch 102 Visual Communication I 3 6 ---

Arch 202 Visual Communication II 3 0 6 Arch 101 Arch 102

Arch 201* Computer Aided Design 3 1 4 Arch 112, CIS 100

Total 21

* Online Course

Department Requirements: (26 Credit hours)

The course requirements include a total of 26 credit hours divided into two groups:

Department Compulsory Courses (26 credit hours): Students have to take 26 credit hours from Table (5).

Table 5: Department compulsory courses (26 credit hours)

Course Number

Course NameCr. hr.

Theoretical PracticalPrerequisiteor Co-requisite

DV 131 Design: History and Theory 3 3 0DV 201 Animal Drawing and Anatomy 3 0 6 ARCH 102DV 211 Model Making 3 0 6 ARCH 112

DV 212 Visualization and Concept of Storyboarding

3 0 6DV 231

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DV 231 Design Method and creative thinking

3 3 0DV 131

DV 232 Cultural awareness in Design 2 2 0 DV 131

DV 241 Computer Graphics and Illustration

3 0 6CIS 100

DV 252 3D Modeling 3 0 6 DV241DV 490 Internship (Design Training) 3 --- -- Passing 90 Cr. HrTOTAL 26 8 30

* Online Course

Internship (Design Training) DV 490

The Design Training consists of 6 weeks within a compulsory course (3 CH) (department requirement) after passing (90) Credit Hours, and according to college of architecture and design training instructions.

Department Requirements: (66 Credit hours)

A. Compulsory courses for Animation and Multimedia: (51) credit Hours as Table 6 shows.

Table 6: Compulsory courses for Animation and MultimediaCourse No.

Course title Credit hours TheoreticalPractica

lPrerequisite or co-request

DV 234 Introduction and history of Multimedia 3 3 0 DV 231

DV 261 Inspirational Art for Animation 3 3 0 DV 241

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DV 262 2D Animation 3 0 6 DV 241

DV 311 Texturing and Lighting 3 0 6 DV 252

DV 322 Media and Interactivity 3 3 0 DV 231

DV 332 Design Criticism 3 3 0 DV 231

DV 341 Typographic 3 0 6 DV 241

DV343 Web Design Development 3 0 6 DV 241

DV 361 Techniques of 3d Animation / experimental 3 0 6 DV 262

DV 362 Introduction to computer Games 3 0 6 DV 361

DV 372 Cinematography 3 0 6 DV 212

DV 374 Intermediate Digital Compositing· 3 0 6 DV 361

DV 382 Management of Design Projects 3 3 0 DV 322

DV 471 Video and sound editing 3 0 6 DV 372

DV 482 Post production 3 0 6 DV 471

DV 491 Graduation project 1 2 2 0 DV 382

DV 492 Graduation project 2 4 0 8 DV 491* Online Course

B. Elective courses: (15) Credit Hours to be selected from one of the following groups :

1. Group 1: Multimedia and Moving Media (TV Broadcasting)

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Course No.

Course title

Credit

hours

Theoretical

Practical

Prerequisite or co-request

DV411 Design and Visual Effects 3 0 6 DV362

DV412 Advertising Design 3 0 6 DV322

DV421Web Browser: Structured

Programming and Scripting3 0 6 DV 341

DV422 Interactive 3D Graphic Design 3 0 6 DV341

DV424 3-D Motion Graphics 3 0 6 DV362

DV425 Time-based Media for the Art Gallery 3 0 6 DV362

DV432 Media Theory in Broadcast Design 3 0 6 DV 372

DV441 Branding and Corporate Identity 3 0 6 DV322

DV472Cinematography for Broadcast

Design3 0 6 DV 372


2. Group 2 : Animation

Course No.

Course titleCredit hours

TheoreticalPractica

lPrerequisite or

co-request

DV 4012d Character Design & Drawing for Cartoons

3 0 6 DV 361

DV 402Background Painting for Animation

3 0 6 DV 311

DV 451 Hard Surface Modeling 3 0 6 DV 362

DV 462 Intermediate Animation 3 0 6 DV362

DV 464Rigging for Computer Animation

3 0 6 DV 362

DV 465 Particle Effects 3 0 6 DV362

DV 466 3D Character Animation Studio

3 0 6 DV362

DV 467 Action Analysis 3 0 6 DV362

DV 473 Directed Study 3 0 6 DV 382

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Study Plan

First Year

First semester Second semester

Course No.

Course Name

Credit

Hours

Weekly hoursPrerequisite Course

No.Course Name

Credit Hours

Weekly hours Prerequisite

Lecture Lab Lecture Lab

ARB101 Arabic Language 3University elective

(1)3

CIS 100 Computer Skills 3 Math 101 Calculus 3

ENG111English Language 1 3 ARCH 102

Visual Communication I

3

ARCH 111 Basic Design I 3 ARCH 112 Basic Design II 3Passing Arch

111

ARCH 101 Arch. Drafting 3 ENG 112 English Language II 3 ENG111

HSS 100Culture and University

Behavior1 DV 131

Design: History and Theory

3

Total 16 Total 18

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SECOND YEAR


Course No.

Course nameTotalCredit

Weekly hours

PrerequisiteCourse No.

Course nameTotalCredit

Weekly hours

PrerequisiteLecture Lab Lecture Lab

DV 201Intro to Animal Drawing and Anatomy

3 DV 102 DV 252 3D Modeling 3 DV 241

DV 211Model Making 3 ARCH 112

DV 212

Visualization and Concept of Storyboarding

3

DV 231

DV 231Design Method and creative thinking

3 DV 131 DV 232Cultural awareness in Design

2 DV 131

DV 241Computer Graphics and Illustration

3 CIS 100 DV 234Introduction and history of Multimedia

3 DV 231

ARCH 201 Computer-Aided Design I 3 CIS 100,

Arch 112 DV 261Inspirational Art for Animation

3 DV 241ARCH 202 Visual Communication II 3 ARCH 101,

Arch 102 DV 2622D Animation 3 DV241

Total 18 - Total 17

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THIRD YEAR


Course No.

Course nameTotalcredit

Weekly hours



Weekly hours


DV 311Texturing and Lighting 3

DV 252 DV 332 design Criticism3

DV 231

DV 322Media and Interactivity 3

DV 231 DV 362Introduction to computer games

3DV 361

DV 341 Typographic 3DV 241 DV 372

Cinematography 3DV 212

DV 343 Web Design Development 3

DV 241 DV 374Intermediate Digital Compositing·

3 DV 361

DV 361Techniques of 3d Animation 3

DV 262 DV 382Management of Design Projects

3 DV 322

M S 100Military Science 3 University Elective (2) 3

Total 18 Total 18

Summer Internship 3 CH (Design Training, DV 490, after passing 90 credit hours)

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FOURTH YEAR


Course No.


Weekly hours



Weekly hours


Specialization Elective1 3 Specialization Elective 4

3

Specialization Elective2 3 DV 482 post production 3 DV 471

Specialization Elective 3 3 Specialization Elective 5

3

DV 471 video and sound editing 3 DV 372 DV 492 Graduation project 2 4 DV 491

University Elective(3) 3

491 Graduation Project 1 2 DV 382

Total 17 Total 13

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Catalog Course Descriptio

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DV 131: Design: History and Theory (3Cr. Hr.) The course studies modern and postmodern design theory and the development of design concepts and styles since the early 19th century. Special emphases are on the following design movements: Victorian art, British Arts and Crafts, Art Nouveau, Cubism, International style, Bauhaus, and Postmodern trends.

DV 201: Intro to Animal Drawing and Anatomy (3Cr. Hr.) prerequisite (ARCH 102) The course teaches students to create textures, shades and materials for 3D geometry; and introduces methods and procedures of making 3-D models efficiently and accurately. The aesthetics, principles of construction and modeling, sculptural skills, communication and quality of work are emphasized through the use of industry standard 3D software

DV 211: Model Making (3Cr. Hr.) prerequisite (ARCH 112)

This course provides an in-depth study of animal anatomy. Students will study the skeleton, muscles, and basic structure of different types of animals. Students will not only compare and contrast different animal structures, but also that of the human form versus the animal form. The movement and rhythm of animals will be discussed along with the study of fur and skin textures. Students will visit a working farm, horse ranch, and local zoo.

DV 212: Visualization and Concept of Storyboarding (3Cr. Hr.) prerequisite (DV 231)

In this course, students are expected to develop the ability to visualize various creative solutions to problems in design. Students learn concept development, engage in the application of appropriate narrative and visual storytelling to those concepts, and produce storyboards that portray concepts accurately and vividly. This course emphasizes concept development and realization in animation and story structure

DV 231: Design Method and creative thinking (3Cr. Hr.) prerequisite (DV 131)

The course reviews traditional and modern design methodologies especially those appeared in Ulm Institute of Design and the British and American conferences. It focuses on developing creative problem-solving methods for design. Students explore the relationship between theories of creativity and the pragmatics of client-identified parameters. The course develops student’s research skills and personal visual communication style in both 2D and 3D presentations through rapid visualization techniques.

DV 232: Culture awareness and design (3Cr. Hr.) prerequisite (DV 131) This course enables students to develop a creative approach to multimedia design within the cultural and social context. It introduces students to the relationship between culture and multimedia innovations. Culture affects the production of innovative multimedia works. These innovative works will in turn affect the community members as intended by their producers. This virtuous cycle involves the understanding of many interrelated factors of many types including social, technological, psychological etc.

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DV 234: Introduction and History of multimedia (3Cr. Hr) prerequisite (DV 231)

The course covers the history of multimedia and animation culture from the dawn of recorded history to today's next generation gaming consoles and everything in between. The course introduces the concept of digital multimedia and animation

DV 241: computer graphics and Illustration (3Cr. Hr) prerequisite (CIS 100) The course develops students’ skills and understanding of graphics software programmers such as digital photo editing and illustration programs and allows them to explore their tools, features, various uses and application aspects from photo retouching to creating dramatic special effects graphics, to enhancing the look, feel and utility of the interactive multimedia through graphics projects and assignments.

DV 252: 3D Modeling (3Cr. Hr) prerequisite (DV 241) This course examines techniques and creative potential of 3D computer modeling. The course develops students’ technical skills and conceptual understanding in preparation for further advanced study in a variety of areas utilizing 3D digital technologies: digital sculpture, character animation, solid modeling and rapid prototyping, product design, digital installation, interactive multimedia, motion capture, or visual effects. Students are expected to create works in virtual spaces, and animate them while changing through time.

DV 261: Inspirational Art for Animation (3Cr. Hr) prerequisite (DV 241) From selected stories and scripts, students will create characters and paintings depicting the setting and mood of the story. This course will stress strong drawing and painting skills and requires a vivid imagination.

DV 262 : 2D Animation (3Cr. Hr) prerequisite (DV 241)

This course introduces traditional animation principles and techniques and exposes students to animation workflow from start to finish using traditional animation media as well as digital media using current software. Students are responsible for weekly assignments, a final project and class participation.

DV 311 Texture and lighting (3Cr. Hr) prerequisite (DV 252)the course offers exploration of the texturing and lighting process using advanced techniques. The course introduces artists to a variety of inventive ways to produce texture files. Students in this course will be exposed to a large array of painting techniques and methods that can be utilized in the creation of textures and lighting on multiple surfaces

DV 322 : Media and Interactivity (3Cr. Hr) prerequisite (DV 231)This course is an introduction to the concept of interactivity and computer as media for artistic exploration in relation to print, animation, and interactivity. Emphasis is on the ideas and aspects interrelated to interactivity, as well as the essential skills for creating interactive work. Through the learned concepts and programming skills (form, motion, interactivity programming, and interface) students are expected to form a better understanding of internet, animation, and interactive media design

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DV 332 : Design Criticism (3Cr. Hr) prerequisite (DV 231)This course explores the nature and responsibility of design criticism in contemporary culture. Exemplary works of contemporary design criticism are used to investigate the foundation of effective dialogue between design and consumers. Students are expected to use critical methods, learn the major art and design theories, and define contemporary issues that play an important role in the critical discourse of art and design to enforce students’ ability in self evaluation, criticism and the conceptualization of product development.

DV 341 Typographic (3Cr. Hr) prerequisite (DV 241)The course introduces students to critical aspects of typographic design. The course focuses on the history of type and the technical execution of lettering for reproduction, problem-solving and aesthetic use of display and text type, creative thinking, along with prescribed techniques and media.

DV 343 : Web Design Development (3Cr. Hr) prerequisite (DV 241)This course trains students to develop effective graphic design interfaces with Web design. Students learn to combine graphics, text, audio, and video for Web sites and presentations; develop different, major working Web sites based on an individual and group work, using valid XHTML, Dreamweaver, cascading style sheets (CSS), basic Java Scripts and XML structures. Emphases are placed upon current and future directions, site management, online services, search engines and Web development.

DV 361 : Techniques of 3d Animation (3Cr. Hr) prerequisite (DV 262)

In this class we observe and analyze the history of special effects techniques and apply that knowledge to contemporary visual effects and animation. Starting with in-camera techniques, we cover topics that include traditional stop motion, motion control, matte paintings, models and miniatures. Modern computer-generated visual effects and animation, compositing and production methodology are also explored. It will focus on animation principles such as timing, spacing, force, dynamic posing, weight, arcs and technique, as they apply to character animation. Students will undergo a complete set of exercises that will allow them to visually understand in application the main principles of animation, all fostered in an atmosphere closely resembling a true production environment

DV 362 : Introduction to computer Games (3Cr. Hr) prerequisite (DV 361)This course focuses on modeling and textures, and also presents an overview of art production techniques for 3D games. Using Maya, Photoshop, and other tools, students will learn techniques for concept art, modeling, texturing, and basic character set up that are particular to the game industry. Assignments will give students experience in designing, storyboarding and executing a high quality project, resulting in a few portfolio-worthy examples of computer game art.

DV 372: Cinematography (3Cr. Hr) prerequisite (DV 212)This course introduces the foundations of filmmaking through the critical examination of historical materials. The course is designed to give the student an introduction to the technical and conceptual aspects of DV cinematography through short format filmmaking. The students will learn how is to produce films that tell stories cinematically without the use of dialogue. Students will develop individual projects

DV 374: Intermediate Digital Compositing (3Cr. Hr) prerequisite (DV 361)Students are exposed to the primary concepts needed for successful compositing. Class projects include blue-screen removal, traveling

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mattes, image correction, and an introduction to the production pipeline used in professional film and TV work. Students learn to improve efficiency of how shots are approached while maintaining high standards in image quality.

DV 382 : Management of Design Projects (3Cr. Hr) prerequisite (DV 322)This course teaches the key aspects of project management, its tools and techniques required to facilitate the successful completion of the project production cycle as they relate to the development of interactive media projects. The aim is to develop students’ skills and tools of project management while producing an interactive project for a client. Choosing from a list of pre-screened clients, students are encouraged to work towards strengthening interpersonal communications and team approaches and developing effective client relations – alternating role in the design team through different design problems

DV 401: 2 D Character Design & Drawing for Cartoons ( 3Cr. Hr) prerequisite (DV 361) This course will be taught in two parts. In the first half, students will draw from life models with an emphasis on quick drawing, line-of-action, volume and caricature. In the second half of the semester, students will design their own characters, make model sheets and turnarounds.

DV 402 : Background Painting for Animation (3Cr. Hr) prerequisite (DV 311)This course focuses on the standards for TV and features. Students will first study how backgrounds are created by layout artists and will learn all the technical knowledge needed to create the paintings. Students will then make thumbnail paintings and continue on to finished paintings, including large pan scenes

DV 411 : Design and Visual Effects (3Cr. Hr) prerequisite (DV 362)

This course helps students understand effective visual communication and the ability to apply that understanding to the creation of interactive media projects. Particular attention is given to the development of graphic layouts suitable for presentation media, such as interactive presentation and web delivery. The course enhances students’ abilities to tackle complex visual communications problems in screen design. Students are expected to define design objectives and apply effective design processes through topics in the areas of type, image, color, brands, diagrams and visual navigation systemsDV 412 : Advertising design (3Cr. Hr) prerequisite (DV 322)

This course strengthens students understanding of the critical aspects and principles of design and typography in relation to advertising design and the production of different advertising media. The course also explores design concepts, typographic communication and how they influence consumers' behaviors and buying decisions, mind mapping, brain storming, layout, advertising copywriting, production processes and photography. Students are expected to use effective design solutions in all facets of advertising design projects.

DV 421 : Web Browser: Structured Programming and Scripting (3Cr. Hr) prerequisite (DV 341)This course develops students’ skills in the use of common programming principles and techniques, using a current web programming language. Emphasis is placed upon main features of common programming language including statements, functions, loops, conditional structures, operators, data structures and data types in the context of the syntax and features of ECMA Script. Good programming practices and code maintainability are emphasized.

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DV 422 Interactive 3D Graphic Design (3Cr. Hr) prerequisite (DV 341) The course introduces the major techniques of creating interactive 3D digital graphics. Concepts and techniques include the use of scripting and modeling as methods for designing spaces. Strong emphasis is on interactivity, aesthetics and the exploration of time-based art, contextualization of navigable digital environments in the context of visual arts.

DV 424 : 3-D Motion Graphic (3Cr. Hr) prerequisite (DV 362)

The course introduces the major techniques of creating interactive 3D digital graphics. Concepts and techniques include the use of scripting and modeling as methods for designing spaces. Strong emphasis is on interactivity, aesthetics and the exploration of time-based art, contextualization of navigable digital environments in the context of visual arts. The course addresses the basic historical and contemporary typographic design concepts utilized in creating simple film titles with graphic shapes, photographs and sound

DV 425 Time-based Media for the Art Gallery (3Cr. Hr) prerequisite (DV 362)

Utilizing a range of tools, this course explores and produces time-based artworks for the gallery context. These works can include DVD, video and sound installations; performance work; and interactive environments. Students are expected to consider the technical, aesthetic and conceptual concerns of these art forms and produce practical assignments that are grounded in historical and theoretical research

DV432 : Media Theory in Broadcast Design (3Cr. Hr) prerequisite (DV 372)

This course integrates historical studies, broadcast design theory and practice, and contemporary art into the study of early and current thought in broadcast and media design. Students are expected to analyze and conceptualize broadcast and media design principles through active discussion in the classroom, research projects, and independent analyses that stimulate critical thinking and may be applied to design issuesDV 441 : Branding and Corporate Identity (3Cr. Hr) prerequisite (DV 322)

The course explores the relationship among the critical principles of corporate identity including corporate design, corporate communication, corporate Behavior and corporate image. It emphasizes teamwork, strategic creative solutions and marketing formulas for building a brand within a design product or service category for specific market segment. All studio assignments in area of audio visual identity including logos, typos, color themes and other printed and soft media are based on actual clients and real-world demandsDV 451: Hard Surface Modeling (3Cr. Hr) prerequisite (DV 362)

this course will explore the differences between different types of geometry in Maya (Poly, Nurbs and Subdivision), to model hard and complicated objects. By doing this student will prepare reference images for modeling aid, and learn how to use some plug-ins and MEls to increase the productivity in your work.

DV 462: Intermediate Animation (3Cr. Hr) prerequisite (DV 362)

This course is intended to develop strong knowledge of animation through polishing and perfecting the practical working skills of 2D animation. Emphasis is placed on in betweening, flipping, pencil pressure and consistency of drawing. Students will learn the importance of character design, storyboards and the usage of work

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sheets. Students will practice and understand the animation process from concept through final production. Individual projects and in-class projects will be assigned.

DV 464 : Rigging for Computer Animation ( 3Cr. Hr) prerequisite (DV 362)

This course provides a further exploration into the specialized art and mechanical science of rigging using multiple types of 3D objects for animation, using the most up to date techniques and styles. Students will solve complex, real-life issues dealing with the controls and deformation of characters and mechanical devices. Students will also learn problem-solving skills to overcome limitations of software and computers.

DV: 465 Particle Effects (3Cr. Hr) prerequisite (DV 362)

This course focuses on the creation of visual effects for animation. Projects will consist of creating effects such as snow, rain, wind, confetti and fire, which will be composited into animation. Special attention will be paid to setting, mood and composition. Students will leave this class with some demo reel quality material.

DV 466 3D Character Animation studio (3Cr. Hr) prerequisite (DV 362) This course further develops character animation concepts. Class exercises emphasize the development of acting and character animation skills. Students will practice character thinking, changes of emotion, and speaking (lip-sync animation). The course will involve animation projects; one project will focus on the animation of a quadruped (such as a dog), and another short project will animate two characters using existing models with dialogue and camera cuts

DV 467: Action Analysis (3Cr. Hr) prerequisite (DV 362)

This course concentrates on human and animal movement. Students explore issues of anatomical motion relevant to the animation industry, such as skeletal pivot points, figure weight, balance and momentum, through gestural, automatic and other drawing-in-motion techniques.

DV 471 : Studio video and sound Editing (3Cr. Hr) prerequisite (DV 372)

The course explores the basic concepts relevant to sound and digital audio; and reviews sound impacts on human perception. Emphasis is on developing sensible techniques in creating original sound assets for integration with other media. Topics include physics of sound, Digital Audio Workstation, recording tools and techniques, electronic sound synthesis, Musical Instrument Digital Interface, digital audio formats and standards, hearing mechanism and sound impact on human orientation. Students learn basic understanding of conceptualizing and executing sound designs, techniques to create original sound design elements at intermediate level.

DV 472: Cinematography for Broadcast Design ( 3Cr. Hr) prerequisite (DV 372)

This course addresses camera operation, lenses, film stocks, filters, lighting and light measuring, as well as the art and aesthetics of cinematography. Through hands-on practice and exercises, students are introduced to the science behind lighting ratios and exposures, film stocks and emulsion tests, and televise transfers.

DV473: Directed Study (3Cr.Hr) prerequisite (DV 382)

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Directed study is the primary concentration of an MFA candidate's work toward the completion of a Final Thesis Project. Following approval of the Midpoint Review Committee of their thesis projects, students will work one-on-one with advisors to develop specific conceptual and technical skills that will enable them to successfully bring their Final Thesis Project to completion. Every three units of Directed Study require one hour of meeting time per week with advisors, plus six to twelve hours of research and design work. Specific goals are stated at the beginning of the semester and students and advisors will work toward these goals. Each student must maintain a Directed Study Journal documenting each exchange with the Directed Study Advisor.

DV482: post-production (3Cr. Hr) prerequisite (DV 471)

The course explores the technical theory and the basics of animation post production with the use of digital video as artistic expression including the basic production rules, professional understanding of Final Cut Pro, Soundtrack, Live Type, and understanding of a critical process for analyzing art work. Emphasis is on the post production process to develop a new aesthetic and understanding of the medium. Documentary video production is the primary focus of the course. Critical analysis is the basis for understanding and making art. Creating and editing digital audio and video to synchronize with animation productions is considered. Topics include: recording capturing and editing both video and audio files, creating titles for video, creating special effects and transitions, and compression formats.

DV 490: Internship (3Cr. Hr) passing 90 credit hours This course is a practical approach to developing students’ knowledge and understanding of real world practice and professionalism. It provides students with the opportunity to apply learned theoretical doctrine to actual professional situations. The course is offered and

monitored by the department. Students are expected to write a documented report and present a portfolio of their work before the end of the semester. Corporate internship takes place in supervised setting in business related to design industries. Students meet on regular basis with instructor and provide periodic reports of their experience.

DV 491 : Graduation project I (2Cr. Hr) prerequisite (DV 382)

This course prepares students to write a complete proposal of the final project. Emphasis is on setting out the rationale, study cases, analysis, concepts, conclusions and critical appraisal of the graduation project. The report will encourage students to collate and analyze factors that have influenced the success of design in the market place and enhance communication skills through written and visual materials.

DV 492: Graduation Project II (4Cr. Hr) prerequisite (DV 491)

The course is a station of student’s acquired skills and knowledge. An initiated design project developed by the student and approved by project supervisor is to be presented in a written report with printed and electronic version. Based on supportive research and sound design process of 2D and/or 3D representation, the end project must be realized with a meaningful contribution to the field of IDV and a feasible design solution to real design situation. All proposals must be approved by the final Project Committee. The student with the assigned project supervisor schedule regular reports and pre-arranged meetings to allow progress and to monitor performance according to a feasible action plan throughout the course..

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Documents

Important Contacts · Web viewCorporate internship takes place in supervised setting in business related to design industries. Students meet on regular basis with instructor and provide