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FROM THE FOUNDER’S DESK
Dear Members & Associates,
Welcome back! Idobro Connect is here in its new avtar as it completed its fourth anniversary on September 9. To start with, we have some important news, the New Companies’ Act which includes provisions making it mandatory for companies to spend 2% of their average net profit on CSR activities gets clearance from Rajya Sabha. However, only companies with a turnover of 1000 crore & above/net worth of Rs 500 crore or more/net profits of Rs 5 crore or more in the last three years fall in this bracket for CSR spending and reporting. We hope that this government measure and the coming together of the corporate and social sectors will see the much needed streamlining of CSR initiatives. On that note, am happy to share that we have moved to a new office with a larger team. The months gone by have been rather eventful, with Idobro undertaking a variety of projects: all of course with a common mandate “multiply opportunities for women, social and green initiatives to create impact through Consumer awareness, Corporate engagement and Community partnerships.” Every activity that we undertake is an attempt at bringing about a positive impact on our focus sectors and that keeps us motivated. On behalf of the Idobro team, I would like to thank every member, supporter and partner, without whom our journey would not have been meaningful. We hope you enjoy reading the new Idobro Connect and look forward to your comments and feedback. After all, for a better world and a greener planet,
Sincerely,
Karon ShaivaChief Impact Officer & MD
Improving Behaviour Changing Lives Led by the US non-profit agency FHI 360, Improving Healthy Behaviours Program (IHBP) is a USAID funded project to encourage healthy behaviours through strategic and evidence-based behaviour change communication (BCC) programs. Karon Shaiva has been working closely as the project consultant and has been reaching out to corporate houses to share the well-researched and rich content for use in community programs and employee engagement, to support positive health behaviours. Formal IHBP workshops have also been organised to connect with key inuencers and potential users.
Managing Risk in Investments Idobro partners with Bombay Stock Exchange (BSE) Investors' Protection Fund to spread awareness on financial literacy and investment among women, students and other groups. BSE and Idobro jointly conducted a workshop at the SNDT campus, which received an overwhelming response. Experts from BSE shared the basics of investor protection. For organising this workshop, you may write to [email protected]
CONTENTS
From The Founder’s Desk Recent Milestones Important Dates Spotlight Impact Shopping
Theory of Change
RECENT MILESTONESWe are happy to share snapshots of some engagements that connect relevant people and resources for socio-environomic impact. So, be it communication or outreach, organising workshops and events, or implementation and evaluation of social projects, we have donned many hats but all in line with our holistic approach to Inform, Interface, Interact, Integrate and Impact. We continue to work on inclusive and sustainable projects with corporates like Glenmark, Aditya Birla Retail and Bombay Stock Exchange.
INTERNATIONAL MENTORING PROGRAM FOR WOMEN
Cherie Blair Foundation's Mentoring Women in Business program provides an opportunity for women entrepreneurs to build their business with the help of international and national mentors. To nominate participant/s for the November 2013 group, contact Idobro on [email protected]
Dates to Remember in September01 National Nutrition Week05 Teacher's Day08 Int’l Literacy Day14 Sanchayika Day14 Int’l Cross-Cultural Day14 Hindi Divas16 Ozone Day17 Int’l Day For Peace22 Rose Day23 World Deaf Day24 Girl Child Day27 World Tourism Day28 World Heart Day28 Green Consumer Day
May you find all the delights of lifeMay all your dreams come true
HAPPY GANESH CHATURTHI
Women Inspiring WomenFICCI FLO organized a workshop titled 'Winspiring 2020' – creating a long term vision for women who can be a source of inspiration to others. Winspiring 2020 is a women entrepreneurial-cum-leadership program that aims at exploring possible areas where they have the potential to demonstrate their entrepreneurial & leadership skills. Idobro was proud to be the outreach partner for the event that was attended by many women achievers and their sessions were truly inspiring.
Wishing you Mother Mary’s choicest blessings on her birthday
HAPPY FEAST TO YOU & YOUR FAMILY
SPOTLIGHT: Mirakle Couriers
Dhruv Lakra, a social entrepreneur started Mirakle Couriers in 2009. Creating meaningful, sustainable employment opportunities for low income deaf adults in India, the initiative gave a whole new meaning to this community. India comprises an alarming 6% of the world's total deaf population, with hardly any government aid available. When the postman delivered a letter once, it struck him that this particular business transaction did not need any dialogue and the rest as they say is history. It currently employs 64 deaf people, who simply love their bright orange tees & caps, handling over 25,000 shipments every month. With an increasing corporate customer base in Mumbai, the social enterprise is all geared up for expansion. Winning the recently concluded Mumbai Mirror Heroes Award 2013, Dhruv is certain that there has been an increased awareness and all for good.
IMPACT SHOPPING
Kuprkabi is an NGO that makes an amazing range of creative ceramic items
for home decor, accessories and corporate gifting (Price Range: Rs 50-5000)
THEORY OF CHANGE @ IDOBRO.COM
RECENT MILESTONES cont...
Infrastructure, Key to Economic GrowthThe one-day Maha Infra Summit was organized by Maharashtra Economic Development Council (MEDC) in partnership with Arambhan Group to discuss investments in infrastructure, obstacles and bottlenecks in the industry, regulatory structures, solutions and technologies for the sector which is key to economic growth of Maharashtra. Idobro provided end-to-end logistics and outreach services for the event.
Recycling Resources Saving EarthIdobro launched its annual green campaign in 2010 to mark World Environment Day, a United Nations Environment Program (UNEP) event. Since then we have touched upon a new aspect each year; e-waste collection, onsite data destruction, solar lantern demonstration, tiger conservation efforts, green shopping are some of the activities we have taken up over the years to promote and further the cause of environment. This year too, Idobro hosted the 2013 campaign in association with Bandra (West) Residents' Association with MCX and Sudarshan Chemicals as partners. Old newspapers, linen and plastics were collected from the residents of Carter Road housing societies and recycled into carry bags, infant warmers etc. Evergreen Recycle Karo spoke on recycling plastics. The event saw some fun-filled activities like spot games and competitions. There were stalls selling eco-friendly products, a big hit among people.
A Greener EarthIdobro also undertook the“Plant a Sapling” project for DHL to mark the World Environment Day. Employees across various DHL offices were taught how to plant saplings by a gardening expert. This activity was enjoyable and encouraged employees to contribute towards greening the earth.
Making a DifferenceIdobro was the outreach partner for Giving Back - NGO India 2013, UBM's CSR exhibition cum conference designed to bring together NGOs from across India to share best practices and engage with key stakeholders including local and international corporates, foundations, government and the general public. In spite of torrential rains, the well-attended event was marked by innovative solutions, scalable models and interactions with social entrepreneurs.
“I came to Idobro on a 6 week placement, ying half way around the world from London. This was my first experience working in a social enterprise; I find the balance the company takes between following a mission and maintaining a cash ow very interesting. I have been working on many different projects, including MIS and the upcoming GoodPitch2 event. I have also been putting my engineering background to use by 3D modelling room designs for the event management team. I have enjoyed my time at Idobro and India. I hope to be back again.”Jamie Robinson, University College London, England
