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Topic :- Impact of cross-border satellite TV in India

Paper :- Communication and Mass Media

Prepared by :-Nargis I. Saiyad M.A. Sem.:-IV, Batch:- 2012- ‘13, Department of English, M.K. Bha. University, Bhavnagar.

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Role of satellite TV

DD & satellite TV

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Advantages of satellite TV

The knowledgeable channels

Animation series

Cultural identity

Sharing of consciousness

‘global tongue’

Satellite TV = Knowledge + entertainment

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Disadvantages of satellite TV

‘Every coin has two sides’

Preference to entertainment show

Purchasing without consideration

Surplus of information (continuous news)

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More benefits than loss

Socio-economic growth

‘Global village’ - Marshal Mckehan - a media sociologist.

‘From the same flower, bees gathers honey and spider gather poison.’

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