OUR GROUP

It all started with a contract for napkins and women’s apparel & shawls that was honored by the Late Haji Muhammad Yousaf. Everyone in the family, including the five brothers and three sisters, got involved. Each had a task and worked relentlessly throughout many a sleepless nights. We believe in family, and our success is based on this philosophy.

•Block Printing•Ladies Suits•Curtain Cloth•Napkins

1980 1986

•First Innovation•Screen Printing•Bannering•Plastic Sheet•Iron Sheets

1995

•Ravi Screen Art•Road Banner Setup

1998

•Retail advertising•promotional items

2000

•OOH

2004

•Ravi Digital•3M Resellers•Regional Offices

2005

•Voodo Tee

2009

•Ravi Advertising•NWD Products

2013

•Brand 360•Brand Life

2016

•Third Eye

2014

•Ravi Dubai

OUR EXPERTISE

B2B / B2C EventsCorporate GiveawaysPOP Solutions

BeautySkin CareHerbal

Brand Development & ManagementIntegrated MarketingDirect Consumer Contact Screen Printing

Off-set Printing

Digital PrintingRetail / Trade DisplaysPOP Displays

Signage SolutionsRetail / Trade DisplaysTransit MediaBranding Solutions

OOH Media OwnerInnovation OOH Creatives’Unconventional OOH

OMAInternet MarketingPublic RelationsC.S.R

Group of Companies

OUR LEADERSHIP

Moazzam A.KHAN Waqar A.

SIDDIQUE

Irshad A.SIDDIQUEGroup Chairman

CEO

CEO

ArifNAZEERCEO

FahadMAHMOODCEO

Sarfaraz A.SIDDIQUECEO

Shamshad A.SIDDIQUECEO

Khasif A.SIDDIQUECEO

MohammadANEESGroup CFO

Nisar A.SIDDIQUECEO

Serving more than 70 clients

8 offices & 5 production facilities across Pakistan

Annual revenue growth by 26%

Annual revenue of PKR. 1.5 BillionPKR.

Talent band of 300+ employees

HEADQUARTERAddress: 31 M industrial area, Kot-lakhpat, Lahore

OUR PARTNERS

*Buying Muscle is related to OOH buying

975Buying MusclePKR. MILLION

*

THIRD EYE:OUTDOOR & DIGITAL AGENCY

M.A.K has an experience of more than 20 years in the communication’s industry. He has worked for some of the most prestigious organisations in Pakistan and in the GCC region, such as ACSYS (AT&T), Bond Advertising, Orient McCann Erickson, MCommunications, Ufone and as a PR Consultant in Dubai.

OUR LEADERS

MOAZZAM ALI KHANChief Executive

M.R.J has 18 years’ Marketing Communication experience in developing markets on brands such as Pantene, Wella, Head & Shoulders, the Gillette portfolio, MTV Networks, Viacom, Associated Press and Reliance Entertainment. As part of the Starcom Mediavest family he was the lead on OOH for clients such Telenor, Heinz, Emirates, EFU, Faysal Bank & Fly Dubai.

REZAJIVANIExecutive Director

‘Third Eye’ is your brands' intuition factor when it comes to putting together a campaign. we equip brands for 'objective oriented visibility' and real-time reporting | feedback enabling improvisation and translation for better understanding ‘of the brand' and 'for the brand'.

OUR THINKING

OUR BUSINESS

PUBLIC RELATIONSDIGITAL ADVERTISINGOUTDOOR MEDIA AGENCY SOCIAL MEDIA C.S.R

WHAT IS OUR BASE?

CRAFTING IDEAS

CRAFTING IDEAS

We believe the most persuasive message is the truth—and we work really hard to find it. It all begins with an immersion, leading to deep discussions about your brand. And then we think. Qualitatively. Quantitatively. We think bigger. We think smaller. We think as an extension of you and how to accomplish your goals

Based on the fundamental rules of thinking but not restricted to the conventional, we create. We strongly follow the rule of being able to communicate the message to the target audience in a way where it not only stands out from the clutter but also resonates with what makes your company & product different.

We execute by breathing life into the plan, turning the light on for your brand. Outwardly, inwardly, creatively, effectively, and consistently — what’s crafted here drives results across a broad mix of platforms. Hence a well thought out plan and a team of highly trained and experienced professionals is what makes us confident in whatever we execute.

“Kaizen” refers to the Japanese approach & philosophy of continuous improvement and change for the better. If you don’t measure, you can’t improve. Through monitoring, analysis of performance & measured results we can help you increase your product’s value to you and your audience.

THINK CREATE EXECUTE GROW

OUR CRAFTING TECHNIQUE

BRIEF

Brand Vision

Objective

Audience

Budget

Scope

Duration

Rationale & Visualization

Amplify the Strategy

Define Media Mix

Optimization

PLANNING

Quick Turnaround

Align All Stakeholders

Tracking

EXECUTION

Post Evaluation

Post Research

Sampling

Reporting

Market Intelligence

EVALUATION

Strategic Review

Integration with Overall media Mix

Link with KPI’s

BHI Scores

STRATEGY

How to connect

Relevant Path To Connect

Relevant Mediums

Geographic Distribution

How to create the Shout?

Sales Alignment

IDEATION

Media Evaluation

Negotiations

Bulk Discounts

Value Additions

Media Buying

BUYING

We offer MOVE as part and parcel of the agency structure

Karachi / Lahore / Islamabad / Rawalpindi

Project Initiated15th June

2014

initiated the concept

Big IdeaCreate a universal currency

3 Main elementsTRAVEL SURVEY: To access reach and demographicsTRAFFIC COUNT: To access number of people which would convert into GRP’s SITE CLASSIFICATION: To determine site inventory and visibility index

3 more cities in the

pipeline

REAL TIME OOH TRACKING

Data Upload in Real Time through Mobile.

Daily Client reporting and weekly presentations

Outdoor Trackers on Bikes Data & Picture Upload on Mobile

DATA UPLOADED

DATA UPLOADED

Data uploaded to our live web portal

*Package offered via Third Party

LG INFORMATION DISPLAYHas the exclusive marketing rights for:

Products

and many MORE….

WHY US?

STRATEGIC THINKERSTALENT BAND

BUYING MUSCLE

VENDOR RELATIONS

WE SPEAK YOUR LANGUAGE

PROCESS ORIENTEDTRANSPARENCYR.T REPORTING

THANK YOU!

ISLAMABAD Suite 1-B, 1st Floor, I.K. Towers, E-11/3 Markaz

KARACHI 3rd Floor, Plot # C4C, Ittehad Commercial, Lane-6,

DHA Phase 6LAHORE

114-C, Model Town