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If you can’t bring the patient to the hospital, bring the hospital to the patient.
Maybe, Baby?
Advertising Concept: Sponsor a live or recorded stream of an infertility specialist educating viewers and answering submitted questions. Promote heavily in advance of the event, through email, print, on-air and online. Preregistration, live engagement and follow-up opportunities to a very targeted audience. Post event promotion to view the recorded presentation.
Audience Engagement: • Participants register to ‘attend’ a lecture with a medical
specialist. • At registration, participants can submit questions and opt-in
for follow-up post event.• If presented live, during the event, participants can submit
questions to have them answered in real time.• Registrants receive pre-event reminders, and a link post-event
to the recording.
Maybe, Baby?
Execute:• Anytime
Sell To:• 1 sponsor
Potential Clients:• Hospitals, Fertility Clinics
Database Drivers:• Promotion drives people to register for special event • Drives online interaction, database registrations and email opt-ins• Identifies database members
Maybe, Baby?
Campaign: Reach a targeted audience of prospective patients by bringing the webinar right into their homes.
Engagement: Your business will be featured in emails, in print/on-air and online promoting this very personal topic.
Awareness: Your logo and business information will be highlighted on our “Maybe, Baby?” webinar page.
Results: Opted-in registrants interested in additional information, support and consultation.
Maybe, Baby?
You Receive:• Your logo/link info on the Maybe, Baby? event registration page on our
website• Your logo/link info included in emails to our database members promoting
the Maybe, Baby? event• Inclusion in online and on-air/in-print promotion for Maybe, Baby?• Links allowing users to register from your website/social media sites/emails• A list of opted-in participants for additional contact
You Provide:• Medical expert(s) to participate in online webinar and respond to
preregistered questions• Website/Social Media real estate in support of campaign promotion
Promotional Value: $ _____ Your Investment: $ _____
Sales SheetMaybe, Baby?