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IBM LINUX DirectionMoving LINUX Into The Enterprise
Graz8. November 2001
Jörg Ludwig, DirektorLINUX Marketing & Sales Support, Central Region
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Agenda
Marketplace & Trends
IBM Commitment to Linux
Summary
Agenda
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Key Trends in the Next Generation of e-business
UnprecedentedTransaction
Volume
Rich Media and Content
Deep Computing
DigitalWireless
Web/Server Centric
Explosion of Data
"Linux will do for applications, what the Internet did for networks"
Irving Wladawski-Berger, May 2000
Marketplace
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Integration and Flexibility Standards of the e-business infrastructure:
Web Services (SOAP, WSDL, UDDI...)
Web Communications (TCP/IP)Web User Interface (HTML)
Web User Interface Logic (Java)Web Data (XML)
Web Application
ServersAppliance
ServersData
TransactionServers
LinuxLinuxNT OS/2 OS/400 AIX otherUNIX z/OSNT OS/2 OS/400 AIX otherUNIX z/OS
Marketplace
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What is Linux?UNIX-like operating system developed by Linus Torvalds
Version 2.4 released Jan 2001
Developed/tested by the Open Source community Highly Disciplined/StructuredHigh QualitySecureStable
Packaged and shipped by distributors
Red HatSuSETurbo LinuxCalderaOthers (Red Flag, Connectiva, Mandrake, etc...)
Exkurs LINUX
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What Makes Linux Different...
LinuxLinuxAttributesAttributes
No Single VendorNo Single Vendor
Open SourceOpen Source
Community Community Developed & Developed &
OwnedOwnedEnabling Business Enabling Business
InnovationInnovation
Multi-platformMulti-platform
Developed on the WebDeveloped on the Web
StandardsStandards Based Based
Low CostLow Cost
Small & ModularSmall & Modular
Derived fromDerived from UNIX UNIX
Exkurs LINUX
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Growing Marketplace AcceptanceThe growth of Linux deployments and large skill pool attests to the market acceptance
Industry Wide InitiativeLinux is the first operating system that the entire industry has rallied around.
Multi-platformLinux runs on every platform. There is no other OS with this characteristic
Basis of InnovationBecause of its open nature, Linux is the basis for new and innovative uses of technology
Linux ValueExkurs LINUX
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Source: IDC
0
Novell NetWareCombined Unix
Linux23.6% Growth
Other
2000 New Server OS Shipments2000 New Server OS Shipments
New Server OS License New Server OS License Forecast (00 - 05)Forecast (00 - 05)
Windows NTWindows NT40.9%40.9%
LinuxLinux27.0%27.0%
NetWare NetWare 16.8% 16.8%
Combined Combined UNIXUNIX13.5%13.5%
Other NOSOther NOS1.9%1.9%
Windows NTWindows NT16.5% Growth16.5% Growth
20002000 20012001 20022002 20032003 20042004 20052005
1999 - 2000 Linux shipments grew 24% YTY2000: #2 volume OSLinux shipments projected to have highest growth (99 - 05)
Linux Momentum buildingMarketplace
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Market Trends - Linux Vendor Support
Major vendors have adopted Linux...
Marketplace
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Market Trends - Linux Vendor Support
Major vendors have adopted Linux...
IBM and SAP announce availability of mySAP.com® on Linux for eServer zSeriesCeBIT, Hannover, Germany, March 21, 2001... With a live demonstration of large-scale Linux use, IBM and SAP AG (NYSE ADR: SAP) today announced plans to deliver the mySAP.com®™ e-business platform on Linux for the IBM eServer zSeries with shipment to first customers in the second quarter of 2001.
"Since early 1999, SAP has successfully supported Linux as a mature, reliable operating system for e-business solutions" says Karl-Heinz Hess, member of the SAP Extended Executive Board. "With IBM supporting Linux on the eServer zSeries, customers now benefit immediately from the availability of mySAP.com on this hardware platform. The early SAP commitment to Linux proves to be the right decision."
By offering mySAP.com on both Linux and z/OS on the zSeries platform, IBM and SAP will provide customers with the opportunity to select the appropriate application server environment with respect to their needs. The Linux acquisition cost advantages can be combined with the qualities of service and integration capabilities of z/OS all on the same hardware platform.
Marketplace
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Linux Deployment
Super Computing ClustersSW Developmente-commerceEmbedded devicesWeb HostingBranch Automation
Super Computing ClustersSW Developmente-commerceEmbedded devicesWeb HostingBranch Automation
Database serverERP, CRM, SCMVertical Industry Applications
YesterdayYesterday TodayToday TomorrowTomorrowFirewallPrint/FileWeb Servere-mail
FirewallPrint/FileWeb Servere-mail
FirewallPrint/FileWeb Servere-mail
Marketplace
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WW Linux Application Deployment
IBM Market ResearchFebruary 2001
76%
61%
60%
59%
59%
55%
43%
40%
22%
51%
34%
35%
40%
39%
29%
29%
18%
11%
Web server
Web Application Server
Firewall Server
E-mail server
Network Server
Database Server
Development System
Workgroup Server
Transaction Server
0% 20% 40% 60% 80% 100%
Today Within 2 years
Marketplace
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IBMs Linux Fokus
Service
Aktionen
WW Support, Training, Consulting, Maintenance, Services, IBM Business Partner, Redbooks
Software DB2, WebSphere, Lotus Domino, VA Java, MQSeries, etc
Hardware xSeries, ThinkPad, NetVista und Intellistation (Intel)
iSeries,pSeries (PowerPC), zSeries
Allianzen WW Partnership with Caldera, Red Hat, SuSE, & TurboLinux
Open Source Colaboration with Open SourceCommunity, dedication of IBM personal
IBM Linux InitiativesIBM Commitment to LINUX
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Linux enabled e-business PortfolioIBM Client Hardware
Service & SupportProfessional ServicesEducation & Training
IBM Hardware:
IBM MQSeries Lotus Domino IBM WebSphere DB2 Universal Database
IBM Software:
IBM Services:
IBM Commitment to LINUX
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Linux support for: IBM zSeries
Linux distributions from SuSE, TurboLinux, Red Hat plus DB2 Universal Database, WebSphere Application Server Advanced, IBM JVM and Tivoli agent & backend connectors for MQSeries, CICS, IMS and DB2
IBM xSeries: Certified under the IBM ServerProven Program for Caldera, Red Hat, SuSE and TurboLinux
IBM pSeries: support native PowerPC Linux distributions by 1Q01 for pSeries 640 and 3Q01 for pSeries 680 43P Model 150, B50 "Pizzazz", & F50 servers
IBM iSeries: support the native Linux kernel in OS/400 partition. Linux Distribution fomr SuSE, TurboLinux
IBM Thinkpads All 4 distributions supported
IBM Intellistations All 4 distributions supported
IBM NetVista thin clients
& Linux IBM Commitment to LINUX
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Middleware Software for Linux
Java Development kitVisualAge for JavaWebSphere Host On- DemandWebSphere Homepage BuilderWebSphere Site Analyzer Performance Pack Cache Manager for Multi-platform ViaVoice Dictation
IBM MQSeriesLotus Domino Application ServerWebSphere Application Server WebSphere Commerce SuiteDB2 UniversalDataBase (UDB)
Tivoli Storage ManagerSecureWay Wireless SoftwareNetwork Dispatcher
DevelopmentDevelopmentTools andTools and
ComponentsComponents
SecureSecure Network & Network &
ManagementManagementSoftwareSoftware
Application Server
Software
Enterprise Linux Deployment
IBM Commitment to LINUX
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Professional ServicesComprehensive enterprise services for Linux
Infrastructure consulting and planningInstallationConfigurationApplication enablement
Service & SupportOne-stop prime shift or full shift (24 X 7) enterprise level supportSupport for major Linux distributionsToll-free Phone & electronic accessHow-to & defect-level supportNetfinity & S/390 serversAccount Advocate, Advanced Support and Consult Line service options
Education & TrainingFull portfolio of courses: Via classroom - 13, Via web - 13Available in 20 countriesAvailable in 5 languagesLinux server operators and end-users, including Linux basics, awareness for managers, system administration, and e-businessHow-to (Redbooks) for LinuxLinux Professional Institute (LPI) sponsor for certification
Linux Enablement - IBM Global ServicesIBM Commitment to LINUX
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IBM Linux Partnerships
Strength - EuropeRelationship - Worldwide & IBMwide
IBM Software bundles agreementIBM agreement
IBM Platforms:Complete
Strength - WW Channel Partner infrastructureRelationship - WorldwideIBM Platforms:
xSeries
Strength - Mindshare & Marketshare LeaderRelationship- Worldwide & IBMwide
IBM Software bundles agreementIBM agreement IBM products in Red Hat MarketPlace
IBM Platforms:Complete
Strength - Japan, ChinaRelationship - Worldwide & IBMwide
IBM Software bundles agreementIBM agreement
IBM Platforms:Complete
TurboLinuxTurboLinux
OtherLinux OS Servers
SuSESuSE
Red HatRed Hat
CalderaCaldera
IBM Commitment to LINUX
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IBM Linux Technology Centerworld-wide IBM Linux technical teamAustin, Portland, Raleigh, Rochester, Poughkeepsie, Endicott, Somers, Yorktown, Boeblingen, Haifa, TRL, India, Hursley...
Open Source projects staffed & active in the community
Kernel performance - scheduler, JavaIA-64 port - Project Trillian participationLogical Volume ManagerJournalled File System - JFS port to LinuxSystems Management Linux Standards Base participationMore Open Source in the works (Scalability, clustering, RAS, networking...)
Open Source Development Lab
Evolving Linuxfrom the Internet to the Enterprise...
IBM Commitment to LINUX
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No Charge for Development use of IBM Software WebSphere Application Server DB2 Universal Database for LinuxLotus Domino Application Server for LinuxVisual Age for Java for Linux development toolsDevelopment Kit, Java Technology Edition (IBM JVM and JRE)DB2 7.1 and WebSphere RedbookWebSphere HomePage Builder 4.0
San Mateo Chicago Waltham Hursley Paris Stuttgart Sydney Bangalore Shanghai Tokyo
Linux Support for DevelopersWW Porting Centers
Linux Workshops, Tech SupportLinux testing on IBM eServesLinux Performance Tools and MORE
www.ibm.com/developerworks/linux
IBM Commitment to LINUX
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Solution PartnerShip CentresEnablement, porting, testing, consultancy, education on LINUX
Global Solution Directory
PartnerWorld for DevelopersInformation, campaigns, webcastsAccess to SW Tools for LINUX, discounted/lease HW offers
monthly Linux Zone traffic up over 50% from 4Q00
100+ EMEA ISVs enabled applications for Linux
2600+ Linux enabled ISV applications
ISV Partner Enablement
15000+ distributed
The New "Linux Zone" on developerWorks (www.ibm.com/developerworks/linux)
IBM Commitment to LINUX
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Single purposeInternet-related
servers
Server farms
Inter Partition Communication
Workload Consolidation:Workload Consolidation: Multiple, independent workloads on large, centrally managed platforms, such as ^̂̂̂ zSeries. Provides lower TCO, better resource utilization & performance, faster deployment
Telia Net -Replacing 70 Unix servers with a S/390 running Linux under VMCSK Networks - Consolidation of ASP services
Distributed Enterprise:Distributed Enterprise: Solutions for centrally managed, but geographically dispersed replicated servers which are low cost, robust, standards based
Thrifty -Rental and reservation system on LinuxChina Post Office - Automating daily operations at branch offices
Intel Processor 800MHz
Form Factor/Height Rack/ 1U
Appliances/Webinfrastructures:Appliances/Webinfrastructures: Affordably priced point servers preconfigured with Linux applications -- ready to be deployed in minutes on a stable, reliable platform.
XSeries 100 -Web serverNAS server
Linux Clusters:Linux Clusters: Standardized, pre-built, pre-tested, pre-integrated configurations providing scalability, high-availability, rapid setup and installation for parallel environments (web serving, engineering, scientific)
Royal Dutch Shell - Oil exploration 1024 IBM xSeries serversNCSA -Faster creation of innovative applications in HPC
Bundled Software
Linux Operating System
Bundled Software
Cluster software
Scalable, rack-optimized platform
Linux "Game Changer" Areas IBM Commitment to LINUX
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One Stop Shop for Linux Technical Sales
EMEA Linux Competency Centre
Customer Briefings
Solution Demonstrations
IBM Marketing CentreEnablement
Proof ofConcepts
SolutionSizing
Porting
Benchmarking
Performance
Hands-On Education
Boeblingen, Germany Montpellier, France
email: [email protected]
IBM Commitment to LINUX
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Consultants Proclaim IBM LeadershipFrom Illuminata's "Big Blue Penguin" Report:"IBM has emerged as Linux's most important, credible, and systematic proponent"
From Illuminata's "Big Blue Penguin" Report:"...IBM's attentions [to Linux] have been practical and single-minded ina way you will never see from Compaq, Dell, or Sun"
From Zona's"New Religion: Linux and Open Source:"...[IBM] virtually legitimized Linux overnight as a serious option for enterprise IT managers"
From Zona's"New Religion: Linux and Open Source:"IBM's... placing Linux squarely on the radar screens of purchasing institutions"
Gartner ReportVision Commitment Viability
IBM ++ ++ ++Compaq - + -
Dell - + +HP - + +SGI - ++ -Sun - - -
VA Linux ++ ++ +GartnerGroup RAS Services Copyright © 2000 COM-11-9260 13 October 2000
IBM Commitment to LINUX
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How to get started - more Information...ibm.com/linuxlinuxlinuxlinux
Links to IBM Linux products & open source siteswww.ibm.com/linux/linuxline
IBM LINUX News online dtcotemp2.yamato.ibm.com/linuxprod/swglinux.htm
SWG LINUX Product Offering w3developer.austin.ibm.com/isvsolutionlink/
Links to ISVs running their application on LINUX
ibm.com/partnerworld/linuxpartnerworld/linuxpartnerworld/linuxpartnerworld/linuxNew Linux Lens quicklink on the IBM PartnerWorld Web site that provides Business Partners with a single location linking to all IBM resources for Linux including how to join PartnerWorld for Software
IBM Commitment to LINUX
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IBM is firmly committed to LinuxLinux is becoming a standard for mainstream businessIBM is investing in the Next Generation of e-businessLinux has a crucial role to play in the Next Generation of e-business
ConclusionSummary
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IBM LINUX DirectionMoving LINUX Into The Enterprise
November 2001
Jörg Ludwig, DirektorLINUX Marketing & Sales Support Central Region
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Openness - Visibility - Hierarchy - Quality
Linux KernelLinus TorvaldsAlan Cox
architectureindependent
architecturedependent
mmdriversmips Ralf Bächle
zSeries Martin Schwidefsky (IBM)
fs Ted Ts'o
ISDN4Linux Fritz Elfert...
Maintainers + helpers
...ix86
Open Source Community
This is no hacker software !
Example:
Exkurs LINUX
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Webinfrastructures
Description Small/Medium Business
IBM Middleware - Small Business Suite, DominoFile/Print server - Displace NT with Linux & Samba
Server AppliancesSingle Function Servers - Firewalls, Caching, VPN
Target SegmentsAll
Proof PointsBlue Sky - Domino Appliance Server Interlan - ASP providing Linux F/P Server serviceInfocom Technologies - Webserving via Linux and Apache
Linux server appliances provide low cost, fast to deploy, reliable webinfrastructure
IBM Commitment to LINUX
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Distributed EnterpriseDistributed Enterprise
DescriptionTurnkey solutions for centrally managed, geographically dispersed replicated servers
Target Segments:Finance, Retail & Distribution
Proof Points:Lawson - Linux based kiosks in 7600 storesHill House Hammond - automation at 290 branch offices
Low cost, robust, standards based, easily replicated
IBM Commitment to LINUX
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Linux ClustersLinux Clusters
Linux clusters provide a low cost alternative
DescriptionPre-tested, pre-loaded IBM middleware based software stacks on scalable xSeries Linux clustersIGS Service & SupportCluster Product Announcements at LinuxWorld
Target Segments:Service Provider, Telco, NetGen
Proof Points:Royal Dutch Shell - Largest Cluster in the World, 1024 node xSeriesUniversity of New Mexico - Second largest Linux Cluster Compagnie Générale de Géophysique (CGG) - 512 nodes and 128 nodes xSeries clusters
NetworkingAppliances
ScalableClusters
EntryServer
IBM Commitment to LINUX
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Workload ConsolidationWorkload Consolidation
DescriptionSupporting multiple, independent workloads on large, centrally managed platforms, such as zSeries & iSeries
Target Segments:Service Provider, Finance
Proof Points:Telia - Replacing 70 servers with a S/390 running Linux under VM.CSK Networks - Consolidation of ASP services
Single purposeInternet-related
servers
Server farms
Reduced cost of ownership, enhanced resource utilization and performance, speed of deployment.
Linux Virtual Linux Virtual ServersServers
Inter Partition Communication
OSOS
Linux Images
IBM Commitment to LINUX
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