HP Virtual ConferenCe 2009 - AMiner · agile processes can modernize the way software is delivered. He will discuss scaled lean processes, showing what the new reality means to all

HP Virtual ConferenCe 2009Functional, PerFormance, and Security teSting in today’S aPPlication reality

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eVent oVerView

Welcome to the online HP Virtual conference: Functional, Performance, and Security Testing in Today’s Application Reality. Join us online to chat live with product experts, learn best practices, network with peers, and download informative content—all without leaving your office.

there are more than 40 sessions from which to choose, including Forrester research senior analyst dave West discussing agile, a customer panel on trends in quality and security, and technical product demos with live Q&a. there will also be 29 exhibitor booths, including HP Software products and partners as well as regional booths where visitors can chat live with HP experts in more than six languages.

eVent SChedule

americas:

September 29, 2009 11:00am – 7:00pm (edt) 8:00am – 4:00pm (Pdt)

asia Pacific & Japan:

September 30, 200911:00am – 5:00pm (aeSt)10:00am – 4:00pm (tokyo)9:00am – 3:00pm (Sg time)6:30am – 12:30pm (Bangalore)

europe, Middle east, africa:

September 30, 2009

8:00am – 4:00pm (gmt+1)

8:00am – 4:00pm (uK)

9:00am – 5:00pm (amsterdam, Berlin, Paris, rome)

table of ContentS

Scheduled sessions

americas ............................................................ 3

asia Pacific & Japan ............................................. 4

europe, middle east, africa ................................... 5

Session abstracts ...................................................... 6

•Thefutureofsoftwareisnow: How to succeed with lean, agile processes

•HowHPenablesLean,Agileapplication lifecycle management

•24-HourLiveHackingChallenge

•Peerpanel:Customersdiscuss succeeding in their application reality

Generalsessions(on-demand)

application lifecycle management .......................... 7

application security .............................................. 8

Quality assurance ................................................ 9

Performance validation ........................................12

Sponsors and exhibitors............................................14

exhibit hall .............................................................14

Speaker bios ...........................................................15

HP Virtual ConferenCe 2009Functional, PerFormance, and Security teSting in today’S aPPlication reality

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aMeriCaS SCheduled SeSSionS

ScHeduled SeSSionS

ScHeduled SeSSionS americaS SeSSion timeSVirtual ConferenCe hourS SePteMber 298:00am – 4:00pm (Pdt) 11:00am – 7:00pm (edt)

location Session length

Pdt Pacific daylight time

edt eastern daylight time

exhibit hall hours and general sessions (on-demand) 8:00am 11:00am

Welcomeconference introduction and welcome Jonathan Rende, HP Software & Solutions

auditorium 5 min On-demand

Security teStingFrom zero to application security in five easy steps Caleb Sima and Katherine Lam, HP Software & Solutions

auditorium 30 min 9:00am 12:00pm

Security tech chat networking lounge

30 min 9:30am 12:30pm

KeynoteSthe future of software is now: How to succeed with lean, agile processes With live Q&a Dave West, Forrester


How HP enables lean, agile software lifecycle management Jonathan Rende, HP Software & Solutions


exhibit hall hours and general sessions (on-demand) 11:30am 2:30pm

PerFormance teStingload testing rich internet and Web 2.0 applications Mark Tomlinson, HP Software & Solutions

auditorium 30 min 12:00pm 3:00pm

Web 2.0 tech chat networking lounge

30 min 12:30pm 3:30pm

liVe cuStomer PanelPeer panel: customers discuss succeeding in their application reality With live Q&a


exhibit hall hours and general sessions (on-demand) 1:30pm 4:30pm

Functional teStingrising to the challenge of agile Genefa Murphy, HP Software & Solutions


agile tech chat networking lounge

30 min 3:00pm 6:00pm


Convert session times to your loCal time.

http://www.timezoneconverter.com/cgi-bin/tzc.tzc


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AsiA PAcific & JAPAn scheduled sessions

Scheduled SeSSionS

Scheduled SeSSionS ASiA PAcific & JAPAn SeSSion TimeSVirtuAl conference hours sePtember 306:30am – 12:30pm (BAngAlore)9:00am – 3:00pm (SingAPore Time)10:00am – 4:00pm (Tokyo)11:00am – 5:00pm (AeST)

location session length

istindian Standard Time gmT +5.30)

sGt Singapore Time (gmT +8)

JstJapan Standard Time (gmT +11)

Aest Australian eastern Standard Time (gmT +10)

exhibit hall hours and general sessions (on-demand) 6:30am 9:00am 10:00am 11:00am

Welcome

conference introduction and welcome Jonathan Rende, vice president products, HP Software & Solutions

Auditorium 5 min on-demand

keynoTeSThe future of software is now: how to succeed with lean, Agile Processes Dave West, Forrester

Auditorium 45 min 6:30am 9:00am 10:00am 11:00am

how hP enables lean, Agile software lifecycle management Jonathan Rende, vice president products, HP Software & Solutions

Auditorium 30 min 7:15am 9:45am 10:45am 11:45am

exhibit hall hours and general sessions (on-demand) 7:45am 10:15am 11:15am 12:15pm

funcTionAl TeSTing

rising to the challenge of Agile Genefa Murphy, HP Software & Solutions

Auditorium 30 min 8:00am 10:30am 11:30am 12:30pm

SecuriTy TeSTing

from zero to application security in five easy steps Caleb Sima and Katherine Lam, HP Software & Solutions

Auditorium 30 min 9:30am 11:00am 1:00pm 2:00pm

PerformAnce TeSTingcustomer success story: Altria’s use of hP SaaS Performance Testing Auditorium 30 min 10:00am 12:30pm 2:30pm 3:30pm

live cuSTomer PAnelPeer panel: customers discuss succeeding in their application reality Auditorium 30 min on-demand

exhibit hall hours and general sessions (on-demand) 10:30am 1:00pm 3:00pm 4:00pm




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euroPe, Middle eaSt, afriCa SCheduled SeSSionS

ScHeduled SeSSionS

ScHeduled SeSSionS euroPe, middle eaSt, aFrica SeSSion timeS

Virtual ConferenCe hourS SePteMber 308:00am – 4:00pm (uK/gmt+1) 9:00am – 5:00pm (amSterdam, Berlin, PariS, rome)

location Session length

GMt+1uK

GMt+2 amsterdam, Berlin, Paris, rome


Welcomeconference introduction and welcome Jonathan Rende, vice president products, HP Software & Solutions

auditorium 5 min On-demand

local SeSSionSgerman welcome and introductionEdith Krieg, marketing manager, HP Software Germany

german booth 15 min 8:30am 9:30am

Security teStingFrom zero to application security in five easy steps Caleb Sima and Katherine Lam, HP Software & Solutions

auditorium 30 min 9.00am 10:00am


local SeSSionS

SaP quality assurance and live chat Markus Löhle, solution consultant, HP Software Germany

german booth 30 min 10:00am 11:00am

la qualité au cœur de vos enjeux métierCarole Malinge, solution consultant, HP Software France

French booth 30 min 10:00am 11:00am

la modernización de las aplicacionesMiguel Rial, business consultant, HP Software

iberia booth 30 min 10:00am 11:00am

a modernização das aplicações Nuno Goncalves, solution architect, HP Software

iberia booth 30 min 10:00am 11:00am

cuStomer PanelPeer panel: customers discuss succeeding in their application reality auditorium 30 min 10:30am 11:30am

exhibit hall hours and general sessions (on-demand) 11:00am 12:00pm

KeynoteS

the future of software is now: How to succeed with lean, agile processes Dave West, Forrester


How HP enables lean, agile software lifecycle management Jonathan Rende, vice president products, HP Software & Solutions


PerFormance teStingload testing rich internet and Web 2.0 applications Mark Tomlinson, HP Software & Solutions


Functional teStingrising to the challenge of agile Genefa Murphy, HP Software & Solutions






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SeSSion AbStrActS

the future of Software iS now: how to SuCCeed with lean, aGile ProCeSSeS Speaker: Dave West, senior analyst, Forrester

delivering the right software faster is critical for business success, but in pursuit of control, predictability, and governance many development processes introduce bloat and slow down a team’s ability to deliver software. in response, organizations are adopting lean/agile processes that focus on collaboration and deliveryratherthanhand-offsand artifacts. as organizations scale these agile processes many challenges emerge. in this presentation, dave will describe the state of process adoption within the industry, including how lean/agile processes can modernize the way software is delivered. He will discuss scaled lean processes, showing what the new reality means to all stakeholders and disciplines throughout an organization. topics will include:

• ThestateofAgileadoption:howto move to agile methods

• Agovernanceframeworkforscaling agility: ensuring quality, security, and performance are not sacrificed for speed

• Organizationalimpact:howit affects key roles/disciplines; engaging with the business

• Theroleofarchitecture:service-oriented architecture (Soa) and composite applications as agility enablers

• Nextsteps

how hP enableS lean, aGile aPPliCation lifeCyCle ManaGeMentSpeaker: Jonathan Rende, vice president and general manager of Business Technology Optimization (BTO) Applications Solutions, HP Software & Solutions

in a challenging economic cycle, enterprises mustreducetheirtime-to-marketandtheircostssimultaneously. one of the key ways it can help is by taking an agile approach to software in the enterprise. agile enables business innovation to be delivered more quickly at lower costs, but adopting this approach is not a trivial undertaking. it affects not just developers, but all key stakeholders across the lifecyle. and to have significant impact, it must work for many types of software projects across the enterprise. Jonathan will explain how HP’s solutions provide integrated and scalable agile capabilities, and how HP uses its own solutions to capitalize on the promise of agile within its r&d efforts. learn how you can deliver on the promise of agile while ensuring that your applications work, perform, and are secure.

24-hour liVe haCkinG ChallenGe Join us at the HP application Security booth for a 24-hourliveweb-hackingchallenge,whereyouwill have a chance to advance through more than 10 levels of increasing difficulty. each challenge contains a series of login prompts. Participants attempt to break the login protection mechanisms at each level. experience hacking through a hacker’s eyes and learn how simple techniques can compromise web applications. all of the security defects in the application are based on real-worldmistakeswebdevelopersmake.

Peer Panel: CuStoMerS diSCuSS SuCCeedinG in their aPPliCation realityModerator: Mark Sarbiewski, senior director, product marketing, HP Quality Management

Speakers: Jeff Fillegar, solution architect, Business Solution Testing group, BlueCross BlueShield of Florida; Brian Jones, director, security management, large hospitality firm; Steve Katz, manager, Performance Test and Monitor group, Seagate

Hear from your peers what they are experiencing within their Qa and security organizations. three HP customers reveal how they have successfully managed through challenges associated with current technology trends and the economy. they will share best practices and discuss roi (time/risk/cost) achieved by leveraging HP functional, performance, and security solutions. topics will include:

• Howtheeconomicpressureshaveimpacted they way testing gets done

• Howtolaythegroundworkforfuturesuccess despite today’s tough economic climate

• Thebestsourcesforstayinginformedofbest practices

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GenerAl SeSSionS (on-demAnd)

aPPliCation lifeCyCle ManaGeMent

redefining the “lifeCyCle” in appliCation lifeCyCle managementSpeaker: Brad Hipps, senior manager product marketing, HP Software & Solutionsthis session will survey the key trends driving the current application modernization cycle. What are the business drivers behind these trends and—perhaps more critically—what new demands do they make of the enterprise? What does application lifecycle management (alm), properly understood, offer by way of response?

a modernização das apliCações (delivered in portuguese)Speaker: Nuno Goncalves, solution architect, HP Software & SolutionsPoucos executivos poriam em causa que o sucesso de um negócio depende da qualidade das aplicações que o suportam. mesmo assim, são poucas as organizações que já adoptaram uma gestão da qualidade aplicacional alinhada com o negócio, sendo que a maior parte continua a seguir uma política de implementação aplicacional que coloca em risco os seus resultados empresariais.a visão da HP sobre a gestão da qualidade assenta num princípio de universalidade: as equipas responsáveis por cada aplicação devem poder aceder e controlar na totalidade o seu ciclo de vida completo.

appliCation modernization (delivered in portuguese)Speaker: Nuno Goncalves, solution architect, HP Software & Solutionsnot many executives would doubt that the success of a business depends on the quality of the applications that support it. Still, only a few organizations manage the quality of their applications from a business perspective, while the great majority of them continue to deliver and implement applications in a way that compromises their business results.HP’s approach to quality management is based on a universality principle: the teams responsible for each application should be able to fully access and control its complete lifecycle.

Beyond testing: idC illustrates key steps to Choosing a quality vendorSpeaker: Rona Shuchat, director, Application Outsourcing Services, IDC ResearchWhy are companies choosing to outsource testing and quality assurance services? and what criteria are they using to select a vendor?JoinEDS,anHPcompany,aswehostRonaShuchatfromIDCResearchwhoprovidesasummaryofherrecentresearchintothedemand-sidesurveyresults of application testing. topics include: •Keyvaluepropositionsdrivingtestingserviceadoption•Topvendorcapabilitiescustomersareseeking•Trendsinenterpriseadoptionofthird-partytestingservices

la modernizaCión de las apliCaCiones (delivered in spanish)Speaker: Miguel A Rial, Desarrollo de Negocio de Calidad, HP Software & Solutions EspañaPocos ejecutivos pondrían en duda que el éxito del negocio depende de la calidad de las aplicaciones. aún así son pocas las organizaciones que gestionan la calidad de sus aplicaciones desde la perspectiva de negocio.Para aprovechar al máximo la tecnología, se debe adoptar una estrategia moderna, y centrarse en la optimización del ciclo de vida de la aplicación, no sólo en desarrollarla o personalizarla. el planteamiento de HP sobre la gestión de la calidad parte de un principio de universalidad: los equipos responsables de cada aplicación deben poder ver el ciclo de vida completo de ésta.

appliCation modernization (delivered in spanish)Speaker: Miguel A Rial, business consultant, HP Software & Solutions Spainnot many executives would doubt that the success of a business depends on the quality of the applications that support it. Still, only a few organizations manage the quality of their applications from a business perspective, while the great majority of them continue to deliver and implement applications in a way that compromises their business results. HP’s approach to quality management is based on a universality principle: the teams responsible for each application should be able to fully access and control its complete lifecycle.

unloCking partner value in outsourCed testing relationshipsSpeaker: Anand Moorthy, head of testing services for the Americas, Wiprotesting drives greater business value beyond just cost arbitrage. this session will cover how outsourcing has helped clients derive:•Costbenefits,improvedprocesses,andefficienciesintestingengagementswithanoffshorepartner•Howaplanforincreasedautomationintestingfurtherimprovesefficiency.TheWipro/HPpartnerecosystemoftoolsandhomegrownIPshereplaya

vital role in faster deployment of applications.•Wipro’scapabilitiesinautomationandperformancetestingonHPSaaSarchitecture

hp quality model (delivered in Japanese)Speaker: Hiroshi Masuda, solution manager, HP Software & Solutions このセッションでは HP application Security center をご紹介いたします。HP application Security center は、HP Quality center や HP Performance center による品質管理ソリューションに新たに脆弱性対策を追加した新しいアプローチであり、HP Webinspect software を初めとした４つの製品ラインナップを展開しています。HP application Security center により脆弱性対策を行うことで、Web アプリケーションの品質管理の向上をより効率的に実現することができます. hp quality model (delivered in Japanese)Speaker: Hiroshi Masuda, solution manager, HP Software & Solutions this session briefly introduces HP application Security center, which delivers the best vulnerability testing to our application quality management solution comprised of HP Quality center, HP Performance center, and HP Webinspect software. HP application Security center dramatically improves web application quality management.

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aPPliCation SeCurity

24-hour live haCking Challenge JoinusattheHPApplicationSecurityboothfora24-hourliveweb-hackingchallenge,whereyouwillhaveachancetoadvancethroughmorethan10levels of increasing difficulty. each challenge contains a series of login prompts. Participants attempt to break the login protection mechanisms at each level. experience hacking through a hacker’s eyes and learn how simple techniques can compromise web applications. all of the security defects in the applicationarebasedonreal-worldmistakeswebdevelopersmake.

Blinded By flashSpeaker: Prajakta Jagdale, research engineer, HP Software & Solutions in a rush to adopt dazzling Flash technology, website developers tend to use quick and dirty hacks to get their applications to work, but in the process they sidestep any security features provided by the technology. this session will look at Flash applications encountered in the wild that are a result of insecure development practices, and demonstrate the ease with which they can be compromised.

Building an appliCation seCurity Center of exCellenCeSpeaker: Ryan English, application security practice principal, HP Software & SolutionsApplicationsecurityisoneveryone’sradar,butactionsaresometimeslimitedtoad-hocscansanddeployingapplicationsintoproductionwithcriticalsecurity vulnerabilities. although assessment technology has matured, processes have not. this session will cover:•Strategiesthatworkandthosethatfailwhentryingtobuildanapplicationsecurityprogram•Maturitymodels,testingframeworks,andCenterofExcellences(COEs)•Clarifyingyourvisionforapplicationsecurityandhowtoachieveit

deteCtive Work for testers: finding WorkfloW-Based defeCtsSpeaker: Rafal Los, senior security specialist, HP Software & SolutionsWorkflow-basedwebapplicationsecuritydefectsareespeciallydifficultforenterprisesbecausetheyevadetraditionalsimplepoint-and-scanvulnerability-detectiontechniques.Understandingthesedefects,andhowandwhyblack-boxscannerstypicallymissthem,isthekeytocreatingatestingstrategyforsuccessful detection and mitigation. during this talk, you will learn: •Thecriticalrolethatapplicationtestersplayinassessingapplicationworkflowsandhowbusiness-process-basedtestingtechniquesuncovertheseflaws•Thetwomaintypesofworkflow-basedapplicationvulnerabilities:businessprocess/logicvulnerabilitiesandparameter-basedvulnerabilities•Toadjustyourtestingstrategytomakesureyoudon’tmisstheseuniquetypesofdefects

from zero to appliCation seCurity in five easy stepsSpeakers: Caleb Sima, chief technology officer, Application Security Center, HP Software & Solutions; Katherine Lam, Application Security Center for Software-as-a-Service (SaaS) product manager, HP Software & Solutionsare you dealing with hundreds of web applications, thousands of vulnerabilities, and only a few security experts? Join caleb and Kathy as they discuss the best ways to launch and grow an enterprise application security program given these challenges. you will learn:•Differentpracticalandtargetedtechniquestoidentifyandprioritizeallofyourassets•Keyoptionsforscopinganinitialphaseofanapplicationsecurityprograms•Howtobuildabusinesscaseforanenterpriseprogram•Howtoscaleyourprogramwithlimitedbudgetandfewexperts

hp taCkles Cloud seCurity Speaker: Dennis Hurst, senior application security architect, HP Software & SolutionsITorganizationsarerushingtorealizetheadvantagesofcloudcomputingbyimplementingbusiness-criticalapplicationsinthecloud.Joinusforthissession as we discuss the application security challenges unique to cloud computing. during this session, you will learn:•Threecommonclouddeliveryplatforms:InfrastructureasaService(IaaS),PlatformasaService(PaaS)andSoftware-as-a-Service(SaaS)•Howtomanageapplicationkeysandsensitiveinformationforeachplatform•Howweexpecthackerstoapproachcloudapplications

praCtiCal seCurity testing for WeB appliCationsSpeaker: Rafal Los, senior security specialist, HP Software & Solutionstesting teams are generally quite efficient at testing web applications through a wide range of functional data, business processes, and click streams. However, testing for security defects, which requires testing and a different mindset, is another story. Security testing involves anticipating what the application is not expecting and building test cases to cover those situations. during this talk, participants will gain a new understanding of web security issues and learn proven methods for addressing them proactively, including: •DifferentapproachesfornegativesecuritytestingforcommonsimpleattackslikeCross-SiteScripting(XSS)andSQLInjection(SQLi),aswellasmore

complexattackslikeCross-SiteRequestForgeries(CSRF)andmulti-stagepersistentCross-SiteScriptingattacks(pXSS)•Examplesandmethodologiesforgatheringinformation,creatinganegative-teststrategy,executingattacks,andinterpretingtheresults

veiled: a BroWser-Based darknetSpeaker: Matt Wood, senior security researcher, HP Software & Solutionsa darknet is a hidden underground where people anonymously and securely communicate and share files with each other. in this talk we will discuss and demonstrate Veiled,aproof-of-conceptbrowser-baseddarknet.Abrowser-baseddarknetallowsanyonetojoinfromanyplatformthathasawebbrowser whether it be a Pc or an iPhone. With Veiled, users can communicate with each other through encrypted channels. Shared files are encrypted, fragmented, and redundantly stored locally across members of Veiled.Wewillalsoexploresomeofthefollowinginterestingpropertiesofbrowser-baseddarknets and Veiled: •Veiledisaweb-in-a-webwherearticlesorwebpagescanbeanonymouslypublishedintoVeiled and can contain hyperlinks to other documents

stored in Veiled.•Thezerofootprintinstallationallowsfordarknetstoquicklyformanddisperse.Groupscanrapidlyjoinandshareinadarknetandleavejustaseasily.

if all users close their browsers, the darknet ceases to exist and the only trace of its existence are a few encrypted fragments in the web browser’s history. •Therearealsoapplicationsoftemporalcommunicationnetworksthatexistsolelyinthebrowser.


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Quality aSSuranCe

aCCessing produCtion quality test dataSpeaker: Roi Carmel, senior product manager HP Functional Testing, HP Software & Solutions

an estimated 50 percent of testing time can be spent just on preparing test data. For Qa testers who don’t have access to production data, simulated data leavesalotofroomforerror.Addindatasensitivityandcomplianceissuesthatcreateconstraintsondatahandling,plusthelabor-intensivelinkingofthecorrect data to tests, and there seems to be no end to the issues that may arise. Being able to safely extract, generate, and manipulate “real” data, link to andusethatdataintesting,andreportcoverageondata-driventestscansavetimecreatingtestcasedataaswellasavoidproductionissueslaterinthelifecycle. Hear how HP proposes you can erase the test data management problem. in this session, you will hear:

•HP’sunderstandingofwhatissuesexistaroundtestdatamanagement•CasestudiesguidingHP’sinvestigationintotheissue

agile appliCation lifeCyCle on-demandSpeaker: Lydia Casillas, vice president of HP Software Solutions Group, Sky I.T. Group

agile frameworks are rapidly gaining popularity among software developers in enterprises of all types and sizes. But with the promise of faster development and better software quality comes an even greater challenge. in this session, you will learn:

•WhatHPSoftwaretoolscanhelpmanageyourAgileprojects•HowSkycanhelplayoutaplannotonlytoimplementthesetools,butalsotohelpyoumanageyourAgileapplicationlifecyclefrombeginningtoend

*atos it testing program: long-term partner of the olympiC gamesDaniel Torres, director major events Barcelona, Atos Origin

your business needs to keep a competitive edge. you know that your production processes need improving, but can you take the risk of a new application crashing your system and causing delays, or even worse, a shutdown? the objective of this session is the presentation of the industrialized solution implemented and operated by atos origin for the olympic games (200,000 hours of testing and more than 100,000 test cases). Key points will include:

•Operationsreadinesswithfixeddeadline(nosecondchance)•Multi-third-partypartnermanagementinacomplexITenvironment•Competitionmustbeabletocontinuedespiteanyfailure

*Also in Performance Validation

Building an aCCelerated quality management Center of exCellenCe (Coe) Speaker: Shamim Ahmed, practice principal, HP Software & Solutions

a quality management coe transforms customer quality operations into a shared service with standardized quality methodology and best practices, highly reuseable automated test assets and tools, and an agile infrastructure for quality management. to provide quicker value and roi to our customers, HP Software Professional Services has created an accelerated approach to setting up and operating coes using our library of best practices (called accelerators). using this approach, a coe may be set up and piloted within 15 weeks. this session will cover:

•ProfessionalServicesCOEserviceofferings•OuracceleratedapproachtoCOEsetup•CustomerbenefitsandcasestudiesforCOE•HowCOEsdriveincreasedsoftwarelicenserevenue

hoW WeB 2.0 teChnologies affeCt qaSpeaker: Jeff Meyers, senior product manager, HP Software & Solutions

modern technologies like Web 2.0 have a profound affect on the way Qa teams must test and manage software quality. this presentation will lay out the basic principles behind Web 2.0, its affect on testing, and what you as a Qa professional should do about it. Key takeaways will include:

•HowWeb2.0technologieschangethenatureoftheapplicationsyouareresponsiblefortesting•Theimpactthatthesetechnologieshaveontraditionaltestingtechniquesandtools•Somesimpleprocedurestohelpyoudealwiththisimpact

hp quality Center agile aCCeleratorSpeaker: Anant Hariharan, worldwide lead for quality management global practices, HP Software & Solutions

companies are increasingly turning toward alternative development management strategies to manage complex and emerging technologies. agile methodologies are becoming the de facto standard to manage application development environments to reduce total cost of ownership, increase quality, andreducetime-to-market.InthissessionwewillpresenttheHPQualityCenterAgileProjectAcceleratorsolution,which:

•SeamlesslyaddressesthechallengesaroundmanagingprojectsusingAgilemethodologies•HelpscustomersincreasethequalityofdeliverablesfromAgiledevelopmentmethods•Improvesdetectionofseveredefectsearlierinthelifecycle•AcceleratesITresponsetoregulatoryrequirementsandchangingcustomerdemands

first ContaCt disCusses hp quality Center’s Customization CapaBilities Based on real-World proJeCts Speakers: Milan Danrel, director of business development, First Contact Software Consultants

HP Quality center provides a robust platform for managing quality processes, releases, requirements, and test cases. it also provides a rich set of customization capabilities, yet many clients barely scratch the surface of this feature set. First contact presents a fresh look at HP Quality center reporting and customization by exploring some ways in they can be enhanced to meet unique challenges. topics will include:

•Customizationbestpractices•ExtendingHPQualityCenteruserexperienceandfunctionality•CustomizingHPQualityCenterExcelreporting


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Quality aSSuranCe (continued)

fix protoCol testing aCCelerator for finanCial serviCes industrySpeaker: Rajashree Thandy, delivery partner, Capgemini

FIXprotocolhasnowbeenadoptedby80%oftradingentitiestooptimizemarketdataandaccelerateelectronictransactions.TheCapgemini/HPFIXQAAcceleratorprovidesenhancedtestcoverage,completewithartifactsincludingteststrategy,testplan,businessflowmodels,andautomatedscriptsforfunctionalandperformancetesting.Theacceleratorincludesyears’worthofFIXtestingIPwithinCapgeminiforthemostpopularassetclasses,digitizedusingthelatesttechniquesofbusinessprocesstestingandmodel-basedtesting.Keypointswillinclude:

•Thesolutionapproachcombininglatesttechnologies•Implementationapproach

la qualité au Cœur de vos enJeux métier (delivered in frenCh)Speaker: Carole Malinge, pre-sales consultant applications, HP Software & Solutions

garantir la qualité des logiciels reste une des priorités pour tous les responsables informatiques. de la gestion des tests à la gestion globale du cycle de vie de vos applications. découvrez comment mettre en place efficacement votre démarche test de bout en bout:

•Alignerlesbesoinsmétiersetl’It•AssuranceQualité&Sécurité•SLAetvalidationdesperformances

quality: a key Component of your Business requirements (delivered in frenCh)Speaker: Carole Malinge, pre-sales consultant applications, HP Software & Solutions

Secure software quality remains a top priority for chief information officers and it managers. From test management to full application lifecycle management strategy, discover how to implement an efficient application lifecycle management strategy. Key points will include:

•HowtoalignITandbusinessrequirements•Qualityassuranceandsecurity•Servicelevelagreements(SLAs)andperformancemanagement

quality in a tough eConomiC environmentJeff Meyers, senior product manager, HP Software & Solutions

as companies go through tough economic times, they are challenged to provide higher customer satisfaction at a lower cost. this can affect Qa in many different ways, from increased activity/responsibility to decreased resources to implementing new technologies—all the while ensuring the needs of the business are being met. in this presentation, we will discuss how focusing on three key areas can improve the efficiency of development and testing processes,allowingcompaniestodomorewithlesswhiledeliveringahigher-qualityproduct.

*testers start your engines: faster, Better testing of modern appliCations through serviCe virtualizationSpeaker: Jeff Meyers, senior product manager, HP Software & Solutions

YourarchitectsareadoptingmodernAgileapproacheslikeweb-orientedandservice-orientedarchitecture.YourdevelopersarebecomingAgileandreusing shared services and components. But do your testing teams feel like it’s hurry up and wait? attend this session to learn how service virtualization can reduce and eliminate the frustrating and costly constraints that limit functional and performance testing in modern application environments like composite applications. if your testing teams are frustrated because they lack access to the downstream systems, applications, and data they need to test theirapplications,thisisamust-attendsession.


the quality management praCtiCe of the futureSpeaker: Jeff Meyers, senior product manager, HP Software & Solutions

there are tremendous forces pushing on the modern quality management practice from all angles: people, process, technology, and yes—even the economy. during this presentation we will walk through the major forces shaping the modern quality management practice and how to deal with them. it may sound intimidating, but see how relatively simple it actually is. you will learn:

•WhytraditionalQApracticeswillnotbesufficientforthemodernera•Whatdefinesthe“modernqualitymanagement”practice•Whythetraditional“nicetohaves”willquicklybecome“musthaves”•Whatkeymetrics,characteristics,andconcernsQAleadershiphastoday

maximize your sap appliCation lifeCyCle With Comprehensive quality managementSpeaker: Sarah White, solution engineer, SAP Americas

ensuring that the quality and performance of your applications meet and exceed the expectations of your business owners is a constant challenge in today’s business climate. Join this session to hear how SaP’s suite of quality management solutions can help you reduce tco and optimize your application deployments.

you will learn how SaP Quality center by HP together with SaP test acceleration and optimization and SaP Solution manager can enable fast, adaptive, and repeatable testing of your SaP solutions and business processes.


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Quality aSSuranCe (continued)

move from paper-Based testing to automation and test management for proJeCt release suCCessSpeaker: Filip Szymanski, senior product marketing director, HP Software & Solutions

competitive pressure is driving organizations toward shorter, more agile project releases. testing within these new time constraints, collaborating between often distributed teams, and reporting on progress and status become necessary for success. Find out how Qa teams can leverage automation and test management to successfully validate applications and deliver functioning code on time with less risk. Key points will include:

•Projectreleasestoday•Disadvantagesandchallengesofpaper-basedtesting•Advantagesandsavingsoftestautomationandtestmanagement

*qualitätssiCherung in sap-umgeBungen (delivered in german)Speaker: Markus Löhle, solution consultant, HP Software & Solutions Deutschland

SAP-LösungenunterliegenregelmäßigenÄnderungendiedurchSAPoderdurchdieUnternehmenselbsteingebrachtwerden.Diesbedingt,dassnebenderQualitätssicherungvonNeuimplementierungenodergroßenUpgradesalleÄnderungendurchdieUnternehmensorgfältiggetestetwerdenmüssen.

DieseSessionbeschreibtdieHPSoftware-LösungenfürdasEnd-to-EndTestingvonSAP-LösungeninheterogenenSystemlandschaften.Highlights:

•ImplementierungeinesTestManagements•EntwickelnundWartenvonmanuellenundautomatisiertenTests•LasttestenumdenBetriebsicherzustellenundEinführungenabzusichern

*sap quality assuranCe (delivered in german)Speaker: Markus Löhle, solution consultant, HP Software & Solutions Germany

SaP solutions constantly change based on modifications introduced by SaP or companies themselves. therefore it is important to not only test new implementationsormajorupgrades,buttothoroughlytestallchangestobeimplemented.ThissessiondescribesHPSoftware’send-to-endtestingportfoliofor SaP solutions in heterogeneous environments. Highlights will include:

•Implementingatestmanagementsystem•Designingandmaintainingmanualandautomatedtestscenarios•Performancetestingtoensureoperationalbusinessandtominimizeriskofimplementations


requirements in quality Center: understanding hoW Blueprint and hp form a lifeCyCle approaChSpeaker: Matthew Morgan, chief marketing officer, Blueprint

LearnhowHPandBlueprintofferacomprehensive,end-to-endsolutionfordefining,visualizing,andmanagingrequirementsthroughthesoftwarelifecycle. We will discuss how business analyst teams can be empowered to elicit requirements from the line of business and then define user interface mockups, use cases, business process diagrams, and data into an integrated model. We will then show how this unified model can be “brought to life” throughsimulation,totransformrequirementsreviewsessions.Youwilllearnhowtoleveragetraceabilityandtest-generationtoensureallrequirementsare validated during Qa. this session will cover:

•Aunifiedapproachtodefiningrequirementsusingmultipleformsofexpression•Howtovalidateandcommunicaterequirementsusingvisualsimulation•HowtoautomaticallypopulateHPQualityCenterwithcompleterequirements,tests,andtraceability

rising to the Challenge of agile Speaker: Genefa Murphy, product manager, HP Requirements Management, HP Software & Solutions

everyone is talking about agile—most of us are even implementing it—but how do we make sure that we get the most out of agile and receive the roi we are expecting? this session looks at how agile changes the way we work, and what challenges working in agile can bring. the session also offers suggestions on how you can overcome these challenges so that you can start to reap the rewards of agility. Key points will include:

•HowAgilechangesday-to-daywork•ChallengesinAgileacrossrequirements,testing,andprocesses•HowtoovercomeAgilechallenges

using hp quality Center in regulated environments (fda, sox, hipaa)Speaker: Eric Toburen, manager of Life Sciences team, Genilogix

NowcalledQCeApprove,theindustry-standardeSignaturesolutionfromGenilogixleveragestheenhancementsofHPQualityCenter10.0andofferssignificant benefits to customers testing regulated applications. in this session, you will learn how Qc eapprove helps you:

•UtilizevirtualizedprevalidatedinstancestodeployeSignaturesquicklyatminimalcost•Streamlinevalidationeffortsbyleveraginganindustry-leadingtestmanagementtool•Predefineworkflowsbasedonindustrybestpractices•DesignaroundnewindustryguidelinessuchasGAMP5•Leveragearisk-basedapproachtovalidationtestingwithflexibleconfigurationstomeetyourinternalprocess


[12]

PerforManCe Validation

*atos it testing program: long-term partner of the olympiC gamesDaniel Torres, director major events Barcelona, Atos Origin

your business needs to keep a competitive edge. you know that your production processes need improving, but can you take the risk of a new application crashing your system and causing delays, or even worse, a shutdown? the objective of this session is the presentation of the industrialized solution implemented and operated by atos origin for the olympic games (200,000 hours of testing and more than 100,000 test cases). Key points will include:

•Operationsreadinesswithfixeddeadline(nosecondchance)•Multi-third-partypartnermanagementinacomplexITenvironment•Competitionmustbeabletocontinuedespiteanyfailure

*Also in Quality Assurance

Bridging pre-produCtion and produCtion environments utilizing appliCation lifeCyCle management methodologiesSpeaker: Sanjay Anne, HP Business Availability Center product marketing manager, HP Software & Solutions

as part of HP’s application lifecycle management (alm) approach, a performance and availability lifecycle combines software, processes, and methodologies to improve your ability to diagnose and resolve performance problems; prevent application downtime; and utilize tools and skills more effectively across development, Qa, and operations teams. using a lifecycle approach will help you optimize the performance of applications from an end-userperspectiveanddeployapplicationsintoproductionfasterwithlowercostandlessrisk.Thissessionwillcoverhowyoucan:

•Automatetestscriptcreationbasedonactualapplicationusage•Useacommonrepositorytosharetestandproductionscripts•Pinpointrootcausesofperformanceproblemsintestandproductionenvironments•Reducethelengthoftestingcyclesbyusingautomaticallygeneratedscriptsfromyourproductionenvironment

Building a performanCe testing Center of exCellenCeSpeaker: Priya Kothari, product marketing manager, HP Software & Solutions

a center of excellence (coe) is a logical or physical entity that drives standardization and processes across an organization, to improve quality, consistency, effectiveness, and efficiency. a Performance coe is an internal competency center focused on enhancing and validating the performance of applications to meet business requirements.

a Performance coe does away with disparate tool usage, inefficient performance testing, and inaccurate analysis. it provides the entire organization with a central platform for performance management that will create visibility into critical performance parameters of the delivered application, keeping everyone informed and keeping applications aligned with business objectives. this session will:

•SummarizethebusinessvalueoftheCOEmodel•OutlinetheprocessforbuildingandmanagingaPerformanceCOEusingHPPerformanceCenter

Controlling Costs While aChieving gloBal Class sCale in the CloudSpeaker: Neil Ashizawa, manager, HP SaaS ALM Products and Cloud Solutions, HP Software & Solutions

AsITlooksathowtocost-effectivelyevolveapplicationsfromenterprise-classscaletoglobal-classscale,cloudhasgainedincreasedfocus.However,leveraging cloud’s ability to easily scale should only be used when appropriate; otherwise your total cost of ownership may suffer. this session will cover:

•Whenyoushouldutilizecloud’selasticitytoovercomeapplicationperformanceproblems•Howcloud’selasticitymayactuallydecreaseTCO•HowITmayutilizeanelasticperformancetestingapproachtorightsizeapplicationstoachieveglobal-classscale

Customer suCCess story: altria’s use of hp saas performanCe testingSpeakers: Steve Sims, IT architect, Altria; Ray Soloe, HP SaaS technical account manager, HP Software & Solutions

AltriaClientServicesInc.andHPSoftware-as-a-Service(SaaS)haveforgedapartnershipoverthepastthreeyearsthatenabledAltriatoensuretheirsitescouldwithstandlargespikesoftrafficrelatedtotheiron-linemarketingpromotionswithahighdegreeofconfidence.ItwasimportantforthemtoensurethattheinfrastructureandtherichWeb2.0websitescouldhandleaverylargevolumeofcustomervisitswhileprovidingpredictable,error-freeperformance. Join this session and hear about the techniques and best practices used to ensure:

•TheirWeb2.0sitewasreadyforlargespikes•Sitestabilityovertime—evenwhensupportingthousandsofusersoverseveraldays

finding the Blue sky: performanCe testing in the CloudSpeaker: Mark Tomlinson, product marketing manager, HP Software & Solutions

the cloud computing paradigm has changed everyone’s traditional understanding of system performance testing disciplines. We must change and adapt to a new way of testing, tuning, analyzing, and optimizing our applications for the cloud. the promise of infinite scalability and expandability of the cloud comes with risks and changes to our thinking. during this session, you will:

•Learnhowtochangeandadapttoanewwayoftesting,tuning,analyzing,andoptimizingapplicationsforthecloud•Discovernewtipsfordesigningandexecutingperformancetestsincloudcomputingenvironments•Hearaboutnewsolutionsfromcloudprovidersandthechallengesfacedbyallperformancetestingtoolvendors

[13]


PerforManCe Validation (continued)

load testing riCh internet and WeB 2.0 appliCations Speaker: Mark Tomlinson, product marketing manager, HP Software & Solutions

With the establishment of Web 2.0 innovations, organizations are witnessing the reality of how new architectures and technologies affect web applications.ForcompaniesthatdobusinessovertheInternetoruseweb-enabledbusinessapplicationsinenterpriseenvironments,Web2.0isahugetechnologytrendthatisrevolutionizingthewayusersinteractwiththewebandthewayenterprisesuseandmanageweb-enabledapplications.

new frameworks and technologies such as ajax, Flex, Silverlight, Web Services, Soa, and integrated “mashups” present a new set of challenges for performance testers. in this session, we will:

•DiscusschallengesaroundtestingRichInternetApplications(RIA)•DemonstrateupdatedtechniquesfortestingRIAandWeb2.0usingHPPerformanceCenterandHPLoadRunner

minimizing Costs and resourCes for testing the appliCation performanCe of remote loCationsSpeaker: Todd DeCapua, director of QA, ING Direct; David Berg, product manager, Shunra

application testing is critical to the performance of applications. But when tested only on a lan, it is not possible to predict how applications will perform once rolled out onto the Wan. one of the challenging aspects of understanding how applications will perform once on the production environment is having insight into how applications will work for end users at remote locations.

in this session you will learn about a new solution integrated with HP loadrunner and HP Performance center 9.5, which:

•Allowsfortheemulationofremotelocations,addingnetworkimpairmentstotrafficgeneration•Minimizescostsandsavesyoutheeffortofhavingtodeployloadgeneratorsremotely•Eliminatescoordinationissueswithremotehardwareornetworkteams•Improvesaccuracy,astestscanberun,reconfigured,andrunagain—withoutimpactingtheproductionnetworkduringpeakbusinesshours

preparing for peak loads: tips and triCks on large-sCale load testingSpeaker: Albert Van Trikt, senior technical solutions consultant, HP Software & Solutions

Gettingreadyforpeak-seasontrafficcanchangetheballgameforloadtesting.Large-scaleloadtestingrequiresdifferenttechniquesinpreparation,scripting,andexecution.ComehearbestpracticesdevelopedbytheHPSaaSteam,whichhasexecutedsomeofthelargest-scaleloadtestsperformedwith HP Performance center. this session will share techniques around:

•Deeperplanningassessments•Testingconsiderations•Scriptingconsiderations•Executiontechniques•Howtoleveragemultiplefarms

*qualitätssiCherung in sap-umgeBungen (delivered in german)Speaker: Markus Löhle, solution consultant, HP Software & Solutions Deutschland

SAP-LösungenunterliegenregelmäßigenÄnderungendiedurchSAPoderdurchdieUnternehmenselbsteingebrachtwerden.Diesbedingt,dassnebenderQualitätssicherungvonNeuimplementierungenodergroßenUpgradesalleÄnderungendurchdieUnternehmensorgfältiggetestetwerdenmüssen.

DieseSessionbeschreibtdieHPSoftware-LösungenfürdasEnd-to-EndTestingvonSAP-LösungeninheterogenenSystemlandschaften.Highlights:

•ImplementierungeinesTestManagements•EntwickelnundWartenvonmanuellenundautomatisiertenTests•LasttestenumdenBetriebsicherzustellenundEinführungenabzusichern

*sap quality assuranCe (delivered in german)Speaker: Markus Löhle, solution consultant, HP Software & Solutions Germany

SaP solutions constantly change based on modifications introduced by SaP or companies themselves. therefore it is important to not only test new implementationsormajorupgrades,buttothoroughlytestallchangestobeimplemented.ThissessiondescribesHPSoftware’send-to-endtestingportfoliofor SaP solutions in heterogeneous environments. Highlights will include:

•Implementingatestmanagementsystem•Designingandmaintainingmanualandautomatedtestscenarios•Performancetestingtoensureoperationalbusinessandtominimizeriskofimplementations


*testers start your engines: faster, Better testing of modern appliCations through serviCe virtualization Jeff Meyers, senior product manager, HP Software & Solutions

YourarchitectsareadoptingmodernAgileapproacheslikeweb-orientedandservice-orientedarchitecture.Yourdevelopersarebecomingagileandreusing shared services and components. But do your testing teams feel like it’s hurry up and wait? attend this session to learn how service virtualization can reduce and eliminate the frustrating and costly constraints that limit functional and performance testing in modern application environments like composite applications. if your testing teams are frustrated because they lack access to the downstream systems, applications, and data they need to test theirapplications,thisisamust-attendsession.


SPonSorS And exHibitorS

atos origin

atos origin is a leading international it services provider. We provide integrated design, build, and operate solutionstolargemulti-nationalclientsincarefullytargetedindustry sectors. our business approach is based on establishinglong-termpartnershipsthatencouragesuccessthrough mutual benefit.

www.atosorigin.com

blueprint Systems

named a “cool Vendor” in application development by leading analyst firm gartner, and winner of the 2009 Jolt excellence award in design and modeling, Blueprint delivers the industry’s leading requirements definition, simulation, and publication solution built for today’s software requirements authors. Blueprint’s solution empowers collaborating distributed authors and reviewers to visually validate requirements quality, and efficiently communicate requirements and traceable tests to stakeholders,softwaredevelopers,testers,andthird-partyoutsourcers. Blueprint is a global provider, headquartered in canada, and with presence, partners, and significant customer references in north america and europe.

www.blueprintsys.com

Capgenimi

capgemini, one of the world’s foremost providers of consulting, technology, and outsourcing services, has a unique way of working with its clients, called the collaborative Business experience. Backed by over three decades of industry and service experience, the collaborative Business experience is designed to help our clients achieve better, faster, more sustainable results through seamless access to our network ofworld-leadingtechnologypartnersandcollaborationfocused methods and tools. capgemini utilizes a global delivery model called rightshore®, which aims to offer the right resources in the right location at competitive cost, helping businesses thrive through the power of collaboration. capgemini employs approximately 92,000 people worldwide and reported 2008 global revenues of 8.7 billion euros.

www.capgemini.com

first Contact Software Consultants

First contact provides expert training and implementation services for HP Bto solutions, delivering results for satisfied customers since 1997. as an HP Software certified training Partner and Partner of the year 2008, we enable our clients to quickly and correctly implement application testing and monitoring solutions. We serve the financial services, retail, healthcare, telecommunications, and energy industries.

www.firstcontactconsulting.com

Genilogix

genilogix is an inc. 500 information technology company that optimizes quality, performance, and availability in business applications. We offer a wide variety of products and services ranging from training, technical support, accelerated functional testing, turnkey performance testing, HPQualityCentercustomization,HPSoftwareadd-ins,and implementation of quality centers of excellence.

www.genilogix.com

orasi Software, inc.

orasi, an HP Platinum Business Partner and 2009 Support Partner of the year, is focused on enterprise software quality testing and management. We offer certified consulting and training services for multiple Bto areas, including Qa, performance validation, application security, business service automation, business service management, and demand and portfolio management. orasi is also an SaP gold Services Partner providing HP software solution services at SaP client sites. orasi holds 30+ product certifications and 10+ ci certifications.

www.orasi.com

SaP

SaP offers a comprehensive set of testing and quality management tools to help ensure the quality, performance, and reliability of SaP business applications. these tools enable companies to adapttochangequickly,intuitively,andcost-effectivelybyapplying a testing strategy that supports the entire lifecycle of their SaP applications.

www.sap.com

Shunra

Shunra Software is the market leader in Wan emulation solutions for application performance testing throughout the entire application development lifecycle. Shunra’saward--winningsolutionsenabledevelopment,qualityassurance,pre-deployment, and operations teams to create an exact replica of their production environment anddesignwhat-ifnetworkscenarios.Thisenablesthemtopredict exactly how applications or infrastructure changes will perform in any networked environment—before rollout.

www.shunra.com

Sky i.t. Group

Sky i.t. group is an HP Software Partner dedicated to assisting customers in every aspect of application lifecycle management. Focused on HP’s Bto Portfolio, Sky can offer customers tools, services, and training to help maximize the value and performance of their technology investment. With years of combined expertise in HP project management, application quality, and security and availability management, our certified professionals can address and delivery any type of it management demands.

www.skyitgroup.com

wipro

Wipro testing services provides testing and Qa services through an independent Verification and Validation (iV&V) approach to various segments in the technology and enterprise segment. With 8,000+ dedicated testers, 150 clients, and strong revenues of $488m, the testing Services (teS) division is one of the largestthird-partyindependentoffshoretestingserviceproviders in the world. our knowledge management processes have lead to innovation tools and frameworks that help us deliver greater value to our customers by reducing cycle times and making testing more robust.

www.wipro.com

PlatinuM SPonSorS

assurity

gallop

JdS

revolution it

exhibit hall

assurity

atos origin

Blueprint Systems

capgemini

edS, an HP company

Fingerprint

First contact Software consulting

gallop

genilogix

HP application Security

HP Quality assurance

HP Performance Validation

HP Software Services

HP Software & Solutions austria and Switzerland

HP Software & Solutions Benelux

HP Software & Solutions germany

HP Software & Solutions France

HP Software & Solutions iberia

HP Software & Solutions israel

HP Software & Solutions Japan

HP Software & Solutions Korea

HP Software & Solutions nordics

JdS

orasi

revolution it

SaP

Shunra

Sky i.t.

Wipro

exhibitor SPonSorS

[14]

[15]

SPeAker bioS

shamim ahmed, practice principal, hp software & solutions

Shamim is a practice principal in the HP Software Professional Services Business technology optimization (Bto) Services organization, responsible for application lifecycle management services. He has been with HP since June 1999 and has more than 20 years of experience in enterprisequalitymanagement,ITconsulting,large-scaleapplicationdesignanddevelopment,productdevelopmentandR&D,andmulti-shoreproject/program management.

sanJay anne, manager product marketing, hp software & solutions

Sanjay is responsible for worldwide product positioning, marketing strategy, and execution of HP’s application performance management portfolio. Prior to HP, he was a key thought leader in the development of the erP/crm testing solutions for mercury interactive. Sanjay brings enterprise software experience with more than a decade of marketing roles, product management, and technical consulting. He worked in senior management roles at mercury interactive, ariba, and opsware. He holds an mBa and a bachelor’s degree in computer science.

neil ashizaWa, manager, hp saas alm products and Cloud solutions, hp software & solutions

neil leads the product management and product marketing team for HP Software-as-a-Service(SaaS)forQualityCenter,PerformanceCenter,and application Security center. His team is also responsible for all SaaS solutions geared toward helping customers gain business confidence in the cloud. He has worked in HP Software Professional Services and educational Services, and helped launch the very first version of HP Business availability center. neil holds a bachelor’s degree in computer science from San Jose State university.

david Berg, product manager, shunra

dave is responsible for product management of all Shunra Software’s products and solutions. He has more than 10 years of experience in development, Qa, performance test, and professional services within telecommunications and overall application lifecycle management markets.

roi Carmel, senior product manager, hp functional testing, hp software & solutions

roi started his career as a software developer and for several years developed and later managed the delivery of a leading automated functional testing tool for the digital tV business. today roi is the product manager of HP Functional testing, which includes HP Quicktest Professional—themarket-leadingautomatedfunctional-testingtool.Hehasa bachelor’s degree in computer science.

lydia Casillas, vice president of hp software solutions group, sky it group

Lydiaisa10-yearveteranatSkyI.T.Group,havingdeliveredavarietyofarchitecture, design, and quality services across disciplines and industries. She has been working in the field of application quality, focused on the HP (legacy mercury) product tool set for the past 15 years, and holds anumberofHPproduct,instructor,andsales-levelcertificationsfortheentire HP Quality management portfolio. Her latest initiatives have been assisting customers improve their application development and quality lifecycle,withspecificconcentrationonAgile-relatedmethodologies.

milan danrel, director of business development, first Contact software Consultants

milan serves as director of business development for First contact SoftwareConsultants.Priortothat,Milanservedaspre-salesdirectorforHPSoftwareCanada,wherehewasresponsibleforpre-salesacrosstheBto portfolio. He has also held management positions at HP and mercury interactive. milan holds a bachelor’s degree in electrical engineering from the university of toronto.

todd deCapua, director of qa, ing direct

todd is group leader (director) at ing direct. He is also Vivit chapter leader for the delaware area and has participated in the HP Performance center customer advisory board (caB). todd has an mBa and is a Scrummaster, Scrum Practitioner, and Six Sigma greenbelt. He attended Shunra university and also chairs the testing global expert group.

ryan english, application security practice principal, hp software & solutions

ryan is an application security practice principal in HP Software Professional Services group. Previously, ryan was vice president of professional services and product management at Vigilar, where he was responsible for defining the strategic roadmap for both services and products. He joined HP as part of the SPi dynamics acquisition, overseeing product strategy and direction for the company’s Qa and developer security products. ryan has also led product management, professional services, and project management teams with live oak technologies, mci Worldcom, and daynine. ryan has an mBa from regis university, and a bachelor’s degree in science from the university of alabama.

Jeff fillegar, solution architect, Business solution testing group, BlueCross and Blueshield of florida

Jeff joined Bluecross and BlueShield of Florida five years ago as a consultant, and a year later as an employee in the information technology/Business Solution testing group as a project manager and test lead on a number of sales and marketing web applications. He is now the solution architect for the Business Solution testing group, where he is accountable for the overall administration, usage model, and process guidance for HP Quality center. in addition, he leads the claims automation testing team. Jeff earned a bachelor’s degree in science and business administration in 1999 from the university of Florida.

nuno gonçalves, solution architect, hp software & solutions

nuno has a bachelor’s degree in computer science and engineering by instituto Superior técnico and has more than 11 years of professional experience in the it industry. Having started his career as a consultant, he has been working as a solution architect and software presales consultant for the past nine years. nuno has worked for companies like methodus, Siemens, and Software ag. more recently, he has been responsible for the application quality management (aQm) solutions during the past year and a half, representing HP.

[16]

SPeAker bioS

anant hariharan, worldwide lead for quality management global practices, hp software & solutions

anant is the worldwide lead for Quality management global Practices, a strategic group within HP Software Professional Services that focuses on solution offerings, best practices, enablement, and strategic direction for quality management. anant has held various positions in the HP Software Professional Services organization, implementing centers of excellence for several Fortune 500 companies like metlife, Pfizer, cigna, and adP. anant holds a master’s degree in engineering from international institute for Hydraulic and environmental engineering in delft, the netherlands; and a bachelor’s degree in civil engineering from malaviya national institute of technology in Jaipur, india.

Brad hipps, senior manager, product marketing, hp software & solutions

Brad is senior manager of product marketing for software at HP, with a focus on application lifecycle management. Brad was previously senior vice president of service delivery for ezgov, a software and services company that builds and manages enterprise web solutions for national governments. Before ezgov, he was a manager with accenture. While atAccentureheworkedonmultiplelarge-scaleengagementsofprocessreengineering and system development in both the united States and europe. Brad is a magna cum laude graduate of Wake Forest university with a master’s degree from the university of Houston.

dennis hurst, senior security engineer, hp software & solutions

dennis is a senior application security architect for HP, where he is responsible for working with security professionals, Qa teams, and developers inside and outside of HP to educate them on the need for web application security and practical ways to protect web applications from hacking attacks. dennis also works with HP prospects and customers, helping them design their application security programs.

praJakta Jagdale, research engineer, hp software & solutions

Prajakta is a research engineer with the HP Web Security research group. She focuses on automated discovery of web application vulnerabilities and crawling technologies. Prajakta’s current research efforts are focused on identifying security risks associated with rich internet application (ria) technologies. this research involves developing innovativetechniquestoenableautomatedweb-assessmenttoolstocrawland analyze ria applications through static source code analysis and dynamic runtime analysis.

sCott Jefferies, senior solution architect, orasi software

Scott has been working in it and the computer software industry for more than 40 years. Since 1996 he has been closely involved with the then-Mercurysetoftestingtechnologiesaswellastherequirementsmanagement process. He has been certified in HP Quality center, Quicktest Professional, and Winrunner. Scott is currently a senior solution architect at orasi Software, an HP Platinum business partner and 2009 Support Partner of the year.

Brian Jones (Cissp, Cisa), director security management, large hospitality corporation (timeshare division)

Brianisresponsibleforallaspectsofinformationsecurityandsecurity-related policy and compliance for the timeshare division of a large hospitality corporation. Besides directing the efforts of his information security team, he also serves as the primary information security architect andsubject-matterexpert.Hehasmorethan20yearsofexperienceintechnology with experience beyond information security, including many yearsinmainframeandUNIXapplicationdevelopmentandasaPCsoftware and hardware desktop engineer. Brian is a graduate of eastern michigan university and holds certified information Systems Security Professional (ciSSP) and certified information Systems auditor (ciSa) certifications.

steve katz, manager of performance test and monitor group, seagate

Steve started his career as a mechanical engineer in aerospace. He then switched gears to software engineering to develop analytical engineering tools, and hasn’t looked back. Since then, Steve has held numerous positions in structural/mechanical and software development and testing. today Steve manages a test and quality group at Seagate technology, primarilyfocusedonpre-launchperformancetestingandpost-launchbusiness process monitoring.

priya kothari, product marketing manager performance validation, hp software & solutions

Priya is the product marketing manager for HP’s performance validation solutions, including HP loadrunner and HP Performance center. Priya has been in the performance testing business with HP and mercury for almost 10 years. She has a long history with HP Performance center, as one of the first few people to use the product since its early inception. Shewasoneofthefoundingmembersof“ActiveTest,”theoriginalSaaS-based testing offering in mercury managed Services. Prior to her current role, Priya worked on the HP loadrunner/Performance center product management team, where she was responsible for partner integrations, including Shunra’s integration with HP solutions.

katherine lam, product manager, application security Center for saas, hp software & solutions

While studying computer engineering at uc davis, Katherine joined the security lab, which presented her with an opportunity to legally perform computer hacking. She studied mutating viruses, intrusion detection, and secure programming, and performed forensics on honey pots set up in the lab. during her nine years at HP, Katherine has held positions in security, directories, and identity management.

markus löhle, solution consultant, hp software & solutions deutschland

MarkusLöhleistsolutionconsultantbeiHPSoftware.Erkam2001zumercury und durch die Übernahme von mercury 2007 zu HP. er ist verheiratet, 42 Jahre alt und hat einen Sohn. Vor seiner Zeit bei mercury leiteteeralsGeschäftsführereinmittelständischesSoftwareUnternehmenund arbeitete danach als senior consultant bei informix. Heute ist er im presalesteambeiHPSoftware&SolutionsundbetreutalleLösungen,dieeinen SaP Fokus haben.

[17]

SPeAker bioS

rafal los, senior security specialist, hp software & solutions

rafal is a senior security specialist with HP’s application Security center. He has more than 13 years of experience in network and system design, security policy and process design, risk analysis, penetration testing, and consulting. For the past eight years, he has focused on information security and risk management, leading security architecture teams, and managing successful enterprise security programs for general electric and other Fortune 100 companies, as well as SmB enterprises. Previously, Rafalspentthreeyearsin-housewithGEConsumerFinance,leadingitsweb application security programs.

Carole malinge, presales consultant applications,hp software & solutions

carole is a presales consultant at HP Software & Solutions France, where she supports the HP direct, channel, and alliances sales force. carole joined HP Software & Solutions in the spring of 2008. Prior to HP, she held various positions in technical and sales support, software development, and functional testing, in both the united States and France, for several companies including iBm rational.

Jeff meyers, senior product manager, hp software & solutions

JeffleadstheeffortsforextendingHP’sindustry-leadingqualitymanagement platform for Soa and other modern technologies. He has been working in the it industry for the past 10 years. in this time, he has developed and tested software, led software delivery efforts, and helped customers drive efficiencies through development strategies, testing strategies, software process, and tools. He has solved these problems for Fortune50companiesandmain-streetITshops.

anand moorthy, vice president and head americas testing services, Wipro

anand is the head of testing Services, responsible for the operations and sales of the practice for the americas. He is responsible for positioning Wipro as a strong player in the testing services area and has identified various models of engagement and innovative business models for testing Services. He joined Wipro as a program manager in the interop Solutions and established the various operational processes and initially managed alliances,marketing,andpre-salesforthebusinessunit.Hewaslaterresponsible for the growth of the financial services and enterprise testing business.

anand holds degrees in computer science and mechanical engineering. He has been an entrepreneur for more than six years. Prior to that he worked with a process equipment manufacturing company, exporting precision-engineeringcomponentsglobally.

mattheW morgan, chief marketing officer, Blueprint

matt is a veteran marketing and product professional with a rich legacy ofsuccessfullydrivingmulti-million-dollarproductinitiatives.Priortomatt’s current role at chief marketing officer at Blueprint, he spent almost a decade at mercury interactive (acquired by HP Software), where he was the director of product marketing for mercury’s quality management andperformancemanagementproducts.Mattisasought-afterspeakerwhohaspresentedatmorethan50tradeshows,includingmain-trackpresentationsatGartnerITXpo,HPSoftwareUniverse,StarEAST,StarWeSt, and Ba World toronto. He holds a bachelor’s degree in computer science from the university of South alabama.

genefa murphy, product manager hp requirements management, hp software & solutions

genefa currently works as part of the worldwide product management team for HP Quality center, focusing on the requirements management and agile spaces. genefa originally joined HP in 2007 as part of the consulting and integration organization, working as a business consultant aligned to SaP and focusing on management of change (moc) activities. during this time she worked closely with customers, helping them to establish business requirements for applications, streamline their processes to maximize efficiency, and automate their methods to increase end-usersatisfaction.BeforejoiningHP,GenefacompletedherPh.D.inorganizational virtualness and consumer acceptance of new technology, wheresheexaminedacceptanceofemployeeandconsumerself-servicein the airline industry.

Jonathan rende, vice president and general manager of Bto applications solutions, hp software & solutions

Jonathan is vice president and general manager of Bto application solutions for HP Software and has more than 20 years of experience in thehigh-techindustry.Inhiscurrentposition,Jonathanoverseesplanning,execution, and strategic direction for the company’s quality management, applicationsecurity,andservice-orientedarchitecture(SOA)solutionofferings and business application initiatives. He started at mercury interactive in 1997 prior to the HP acquisition and managed the general testing products through 10 years of robust growth. Jonathan holds a bachelor’s degree in engineering from the university of california at davis and an mBa from Santa clara university.

Colin roBB, product marketing director, hp software & solutions

Colinisa22-yearITindustryveteranwhohasspentthepast11yearswith HP and mercury interactive. He has been involved in the application lifecycle from initial requirements definition through development and testing, and to implementation and beyond, as practitioner, manager, and consultant. this has given him a unique perspective on the life of business applications and the roles of those who work with them. For many years he has been interested in how it can better serve the business by adopting collaborative approaches and breaking down walls between silos to achieve business outcomes greater than the sum of the parts. colin is currently product marketing director, responsible for HP Software’s application lifecycle management solutions in the emea region.

mark sarBieWski, senior director product marketing, hp quality management, hp software & solutions

mark joined HP Software (prior to its acquisition of mercury interactive) in 2003. He is responsible for the design and implementation of all HP’s productmarketingandgo-to-marketactivitiesfortheapplicationsareawithin the Bto portfolio. mark became part of HP Software through HP’s acquisition of mercury in 2006.

He received his bachelor’s degree in computer science and mathematics from university of california, davis, and earned his mBa from university of Virginia’s darden graduate School of Business in 1993.

rona shuChat, director, application outsourcing services, idC research

rona examines the outsourcing of applications across their lifecycle, from application development to testing and management services, in both traditionaloutsourcingandnewercloud-basedhostingmodels.Shecoversthe market opportunities for application outsourcers as well as the value propositions they present to their customers.

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SPeAker bioS

steve sims, it architect, altria Client services, inc.

Steve is an it architect for altria client Services inc. altria group has holdings that include Philip morris uSa, John middleton company, and uS tobacco. He is responsible for altria’s digital marketing programs, and has 30 years of it experience, including design, implementation, coding, testing, and systems engineering.

ray soloe, hp saas technical account manager, hp software & solutions

ray has 10 years of experience in the area of testing, and has managed more than 100 different international projects in the areas of banking, e-commerce,government,defense,finance,education,andtransportation.

CaleB sima, chief technology officer, hp application security Center, hp software & solutions

caleb is responsible for directing the strategy for the web application security solutions and is involved in defining HP’s overall security strategy. He has been engaged in the internet security arena since 1996, and has become widely recognized as an expert in web security, penetration testing, and identifying emerging security threats. His pioneering efforts and expertise in web security have helped define the direction the web application security industry has taken.

filip szymanski, senior product marketing director, hp software & solutions

Filip is responsible for the HP Quality center product line. He leads the team responsible for current and future application lifecycle management (alm) releases, including requirements, test, and defect management. most recently he managed the strategic direction of HP testdirector for Quality center. Before joining HP via the mercury interactive acquisition, he was in technical sales, where he enabled the sales organization to sell higher-revenueproductsandservices.Priortothetechnicalsalesposition,he managed the mercury Partner program, where he enabled partners to successfully resell and deliver managed services. He holds a bachelor’s degree in computer engineering from Santa clara university.

eriC toBuren, manager of life sciences team, genilogix

eric is the director of life Sciences for genilogix, responsible for developing strategies to provide products and services that enable life sciences companies to address Fda regulations throughout their quality assurance process. during his 14 years in the life sciences industry, eric has focused on applying technology to deliver solutions that break the traditional modes of thinking while providing opportunities to derive real value from the computer validation life cycle. His previous roles include director of sales at cetan technologies, as well as various positions at moore Products company (now Siemens energy & automation), including atwo-yearassignmentinSingaporeandfouryearsworkinginthepharmaceutical center of excellence (coe) in Spring House, Pennsylvania.

mark tomlinson, senior product manager, hp loadrunner, hp software & solutions

mark’s experience is derived from work as a software testing practitioner for more than 16 years—in performance testing, analysis, consulting, teaching, and as a tool developer. mark also worked as a performance consultant, analyst, and engineer for six years at microsoft.

daniel torres, director major events Barcelona,atos origin

daniel is the director of major events in Barcelona, responsible for the competence center, global processes, and business development for major events. His responsibilities include the planning, development, and quality of the software components to be delivered to the organizing committee for the olympic games and other major events projects around the world.

Prior to starting in Barcelona, daniel was systems integration manager for atos origin, working with the Beijing organizing committee (Bocog) for the Beijing 2008 olympic games. as integration manager, he was responsible for the planning, integration testing, and deployment of the different software components received from the technology providers in order to deliver the it solution for the 2008 olympic games.

alBert van trikt, senior technical solutions consultant, saas, hp software & solutions

albert is a veteran performance engineer who has focused on the art of load testing using HP loadrunner and HP Performance center for the past nine years, joining HP from the mercury acquisition. albert has been at the forefront of the performance testing and tuning services, developing best practices and internal utilities leveraged by the SaaS team.

dave West, senior analyst, forrester

dave works with application development and program management professionals. He is a leading expert on software development process, agile development, lean thinking, process improvement, project management, and requirements management. His interest in software modeling and application development led to his authoring the book “HeadFirstObject-OrientedAnalysisandDesign.”Davehasmorethan 16 years of experience in technology working with both software vendorsandend-userorganizations.Daveearnedabachelor’sdegreein computing and business from Huddersfield university in the uK and a m.Sc. in computer science from Southbank university (uK).

sarah White, solution engineer, sap americas

Sarah performs her responsibilities on the risk mitigation and quality management team. Prior to joining SaP, Sarah was employed at idS Scheer, north america. Her academic background includes a bachelor’s degree in computer science from lebanon Valley college and a master’s degree in strategic leadership from neumann university.

matt Wood, senior security researcher, hp software & solutions

matt is a senior security researcher in HP’s Web Security research group. in this role, matt has led the development of both HP Scrawlr and HP SWFScan which were released during the past year. He has been professionally involved with the security community for four years (unofficially much longer). these years have been spent researching/attacking web technologies, speaking at conferences, and most recently focusingonclient-sidestaticanalysis.

©2009Hewlett-PackardDevelopmentCompanyLP.Theinformationcontainedhereinissubjecttochangewithoutnotice.Theonlywarrantiesfor HP products and services are set forth in the express warranty statements accompanying such products and services. nothing herein should be construed as constituting an additional warranty. HP shall not be liable for technical or editorial errors or omissions contained herein.

to learn more, visit www.hp.com/go/software

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