51

How we made US$250,000 in our first 12 months on line Andrew Grant Dr Daryl Grant

Embed Size (px)

Citation preview

How we made US$250,000 in How we made US$250,000 in our first 12 months on lineour first 12 months on line

Andrew GrantDr Daryl Grant

Who would like to learn a system that can

make you thousands of dollars while you

sleep?

In the next 90 minutes we’ll show you the

exact system we used to make US$250,000 in

our first 12 months online

This system takes us less than an hour a week to maintain.

The exciting news is it produces

PASSIVE INCOME

Passive income means we’re not exchanging

hours for dollars

We’d tried lots of ways to make passive income:

•Property•Foreign exchange trading•Share trading

Here’s what we achieved financially in Here’s what we achieved financially in our first 12 months online…our first 12 months online…

0

5000

10000

15000

20000

25000

30000

US dollars

Nov-04

Dec-04

Jan-05

Feb-05

Mar-05

Apr-05 May-05

Jun-05

Jul-05 Aug-05

Sep-05

month

monthly income from internet

Most days we wake up to find an extra US$500 or so

in the bank…

In the first 2 weeks of this year (while most people

were still on holidays) we made US$7970

The lifestyle’s great too…

We get to spend lots of time with

the kids…

Here’s what we did...

We sell information products We sell information products (ebooks) on line(ebooks) on line

For example:

www.practical-report-writing.com

www.skin-cancer-advice.com

www.inspirational-kids-stories.com

www.adoption-advice.com

The basic steps are…The basic steps are…

1. Identify a potential market niche

2. Test the niche to see if it will be profitable

3. Develop the product

4. Write the sales letter

5. Build the website, with a process to collect the money

6. Monitor and fine tune

Step 1 – Identify a market Step 1 – Identify a market nicheniche

You want a niche with enough traffic, hungry crowd, low advertising costs

You don’t have to know anything about the product (in fact it’s often better if you don’t)

Look for traffic volume using www.pixelfast.com/overture

Search on Google for competition using a Google search

Research the topic using pixelfast

Check for competition using a Google search

Step 2 – Test for Step 2 – Test for profitabilityprofitability

Put up a survey site Advertise it using Google Adwords Run it for three days Measure the response rate and advertising

cost Look at what the customers are saying they

want

Survey site example…

A great survey site is one A great survey site is one which…which…

Gets 500 or more visitors a day

Costs no more than 10c a click for your Google Ads

Gets at least 5% of visitors to your site to leave feedback

Step 3 – Develop the Step 3 – Develop the productproduct

Product must be downloadable – it can be text, audio, video, software, or a mix

Come up with a “twist”, eg our baby sleep product

Either: Do it yourself, or Get someone else to do it for you using

www.rentacoder.com

Step 4 – Write the sales Step 4 – Write the sales letterletter

Either:

Write it yourself

Write it yourself using software (eg Killer Web Copywriter)

Get someone else to write it

Step 5 – Build the websiteStep 5 – Build the website

Keep it to a basic one page sales letter with a great headline

Decide on the graphics

Sign up to Clickbank (www.clickbank.com) for payments

Include Google code to measure the conversion rate

www.skin-cancer-www.skin-cancer-advice.comadvice.com

www.inspirational-kids-www.inspirational-kids-stories.comstories.com

www.practical-report-www.practical-report-writing.comwriting.com

Step 6 – Measure and fine-Step 6 – Measure and fine-tunetune

Split-test the sales letter:– Conversion rate (aim for 1% or more)

Monitor the Google ad campaign:– Number of clicks (aim for 500 clicks per day)– Click through rate– Cost per click (aim for 10c per click)

How much does each site How much does each site make?make?

To begin with, we aim for 500 clicks a day, 10c per click, 1% close rate, $30 product.

This gives 5 sales a day ($150 a day income) at a cost of $50.

Gross monthly income = $4,500 per site.

Once this is in place, build up volume and close rate, and reduce costs.

With some fine tuning, here’s what With some fine tuning, here’s what this site could make…this site could make…

1,500 clicks a day, 10c per click, 1.1% close rate, US$35 product.

This gives you 16.5 sales a day. US$578 a day income at a cost of US$150.

Gross monthly income = US$17,325.

Note: Results will vary based on individual circumstances such as the niche and your marketing ability. These figures are for

demonstration purposes only.

Once your ebook site is making money you can apply more advanced

strategies

Examples of Advanced Examples of Advanced StrategiesStrategies

Sell back end products (CDs, DVDs) Put a “forced continuity” (subscription)

program in place Deliver high end coaching Sell other people’s products (via JV or

affiliate programs) Sell your ebook site

… etc, etc, etc …

What’s next for YOU?What’s next for YOU?

Statistically, only 10% of you will go away and apply the information you’ve seen here.

Will you be part of the 10%? Or part of the 90%?

What is the critical thing that makes the difference?

The secret to success…The secret to success…

mental emotional

physical

$

Before we could be successful with PASSIVE INCOME we had

to identify and eliminate ourSUBCONSCIOUS

blockages

Our blockages to success with Our blockages to success with passive incomepassive income

Beliefs that were holding us back: Earning money requires hard work - if it’s too easy I

feel guilty Really good opportunities are scarce I need to take things stepwise and build up

knowledge and experience Passive income is hard to generate Direct mail stuff is “shonky” This American stuff won’t work in Australia My self-worth comes from consulting achievements

Here’s what we replaced them with

Here’s what we replaced them Here’s what we replaced them with…with…

New subconscious beliefs that led to success: Money comes easily to me Great opportunities are everywhere I have more than enough knowledge and experience to

act now Passive income is easy to generate once you know how Direct mail stuff is innovative I have a world-wide market My self-worth is innate – it doesn’t depend on what I

achieve

Join our Program and we will Join our Program and we will show you in detail what we did show you in detail what we did

to maketo make US$250,000 Passive US$250,000 Passive

Income in our First 12 Income in our First 12 Months OnlineMonths Online

Here’s what you get…Here’s what you get…

Starter Pack 6 CD-Set Weekly Eclasses for 6 months Quick Start Guide “How to Use the Pack” booklet BONUS - DVD set of our 1-day workshop “Building

a millionaire mindset—how to identify and remove blockages to financial success”

BONUS - 1 month subscription to 2 of our best membership sites:– www.money-mind-set.com– www.InternetTrafficMastery.com

Total Value…$1,581

Here’s what’s in the Deluxe Here’s what’s in the Deluxe PackPack

6 CD-Set Weekly Eclasses for 12 months Quick Start Guide “How to Use the Pack” booklet Introductory DVD Transcripts of the 6 CD-Set Camtasia Videos of our processes 4 hours of One-on-One Coaching

Plus these FREE GIFTS…Plus these FREE GIFTS…

Software to help you write the sales letter Critique of your sales letter by our copywriter Sales letter split-tested to maximise returns Website (with all the functionality we use) built for

you DVDs of our 4 x 1-day workshops: 1 month subscription to 2 of our best membership

sites

Total Value…$8,331

Liz Noble - SydneyLiz Noble - Sydney

Your price todayYour price today

Starter Deluxe pack pack

Value $1,581 $8,331

Price Today $995 $2,495

Or 3 x monthly payments of $875