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12/10/19 1 Jessica Christiansen - Franks CEO, Neighbourlytics 1 1/3 don’t know their neighbours 1/3 women don’t feel safe loneliness bigger killer than smoking … & a leading cause of domestic violence 30% of land underutilised @JL_Christiansen @neighbourlytics HOW ARE WE DOING? 2

HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

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Page 1: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Jessica Christiansen-FranksCEO, Neighbourlytics

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1/3 don’t know their neighbours1/3 women don’t feel safeloneliness bigger killer than smoking… & a leading cause of domestic violence

30% of land underutilised

@JL_Christiansen@neighbourlytics

HOW ARE WE DOING?

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Page 2: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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How can we measure the

important stuff?

@JL_Christiansen@neighbourlytics

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WHAT KIND OF PLACES ARE WE CREATING…

…if all we measure is car parking occupancy &

maintenance expenditure?

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Page 3: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Since this presentation started…

Source: www.domo.com

32 million

hours uploaded576

4,000,000,000

Source: Yellow Social Media Report, www.domo.com, www.socialmedianews.com.au

208,600

5

(some people already know!) @JL_Christiansen@neighbourlytics

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Page 4: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Marina Bay Sands, Singapore Chinatown, Singapore

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Marina Bay Sands Chinatown

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Page 5: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Marina Bay Sands ChinatownNairobi CBD Kibera @JL_Christiansen@neighbourlytics

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Nairobi CBD Kibera

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Page 6: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Human-data for human neighbourhoods

OUR SOLUTION

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VICTORIAThe unique local story Melbourne’s new suburbs

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Page 7: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Beyond assumptionsCranbourne Taylors Hill Epping

@JL_Christiansen@neighbourlytics

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Home businesses

LowIndependent

shops

Walkingclub Parents

Group onTuesday

ConstructionworkersBusiness

chatter

Cranbourne Taylors Hill Epping

Beyond assumptions

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Page 8: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Cranbourne Taylors Hill Epping

Beyond ‘opinion bias’

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Tracking change

November December January February

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Page 9: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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GREATER SYDNEYCompare social life across a whole region

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Social life inSydney

@JL_Christiansen@neighbourlytics

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Page 10: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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Bankstown Bondi Junction

ArtsPlaces for childrenVolunteering / non-profits

Nightime economySport and recreationVolunteering / non-profits

How do neighbourhoods compare?

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700+ neighbourhoods,10 countries,and counting.

Our CURRENT data portfolio (June 2019)

HOW ARE WE DOING?

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Page 11: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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DARWINSocial prosperity to measure ROI

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Darwin: Establishing a baseline

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Page 12: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

12/10/19

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City-wide wellbeing unpacked

Economic Physical Community

@JL_Christiansen@neighbourlytics

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Track portfolio performance and ROI

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Page 13: HOW ARE WE DOING? 30% of land underutilised...Source: Yellow Social Media Report, , 208,600 5 (some people already know!) @JL_Christiansen @neighbourlytics 6 12/10/19 4 Marina Bay

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