MICROSOFT SURFACE 33%

iPAD 20%GOOGLE NEXUS 7 11%

69%11%10%

CYBER MONDAY

WHENEVER THEY

CAN FIND TIMEBLACK FRIDAY

Source: Spiceworks Voice of IT® (www.spiceworks.com/marketing/insights)The Spiceworks Voice of IT® market insights program publishes stats, trends and opinions collected from small and medium business technology professionals who are among the more than 2.2M users of Spiceworks. Survey panelists opt-in to answer questions on technology trends important to them.

IT’S EVERYTHING IT

TABLET

# 2

…and time to get your shopping list in order! To help you pick out that perfect tech toy, we checked in with the real experts (over 800 IT pros) to hear what they want this holiday season. Everyone knows that techies need the latest and greatest gadgets, so if you’re wondering what tablet, TV or smartphone the pros hope to snag (and how they shop) – Spiceworks has got ya covered!

‘TIS THE MONTH BEFORE THE HOLIDAYS...

ALIENWARE M18X 20%

MACBOOK PRO RETINA 19%

SAMSUNG SERIES 9 16%LAPTOP

# 1

TOP GADGETS

# 3

TV/HOME THEATER

SAMSUNG SMART TV 3D 36%

SONY BRAVIA HX 14%

VIZIO CLASS SMART TV 12%

MOST WANTED BRANDS

# 4

SMARTPHONE

SAMSUNG GALAXY SIII 38%

iPHONE 5 29%

WINDOWS PHONE 8 10%

CUSTOM BUILT 29%

ALIENWARE AURORA 25%

iMAC 17%DESKTOP

# 5

NIKON D7000 23%

CANON T4i 17%

GOPRO HERO3 14%CAMERA/CAMCORDER

# 6

XBOX 720 (COMING SOON?) 47%PS3 21%

WII U 14%GAMINGDEVICE

# 7 +

WHAT’SHOT!

54%55%

60%

TV/HOME

THEATERSMARTPHONE

GAMING

DEVICE

ONLINE

72% 79%

84% 72%

WHEN IT PROS PLAN TO SHOP

As it turns out, most techies are just like the rest of us – they get their holiday spend on when they can.

IT pros would rather forego the mad dash whether on foot…or online.

And chances are, they’re not alone!

WHERE IT PROS BUY THEIR TECH TOYS

In the STORE

TOYSHOT FOR THE HOLIDAYHOT TOYS FOR THE HOLIDAY

Once again, it’s in-store vs. online. Cyber shopping promises to be big again this year, though it appears certain items still need to be seen in person before they’ll take the leap!