14
HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE

HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

Embed Size (px)

Citation preview

Page 1: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

H O S T E D A T T H E P I N E H I L L S , A N E W E N G L A N D V I L L A G E

Page 2: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 1

contents2 The Project The Program

3 Design Home 2016 Mission Statement

4 Development Profile Builder Profile

5 The Design Coordinator Design Philosophy

6 The Non-Profit

7 Profiles + Floor Plans

10 The Benefits

11 The Audience

12 The Special Section

13 The Website

14 Sponsorship Opportunities

DESIGNED AND BUILT BY PSD

Page 3: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 2

The ProjectIn 2016, Boston magazine will mark its twelfth Design Home. Each Design Home is built in a new location from north of Boston to the south shore to metro west, and each project features a unique perspective on living. From sprawling suburban estaes, to sleek urban living, transitional to contemporary, each project has brought something new to the home market and this year’s project will be no different. In 2016, the project will travel to a charming New England village situated in Plymouth: The Pinehills. We invite you to join us in the creation of this modern and innovative residence. Situated just miles from the ocean, this serene and community oriented village comes with luxurious amenities and elegant custom designs.

The Program The Design Home series is about more than just building houses. It is an extensive and unique marketing opportunity for your company to showcase your brand in a real life environment. The integrated program incorporates print advertising, social media, public relations, and consumer marketing including but not limited to:

With each Design Home project, our readers are captivated by the remarkable homes and 2016 is sure to be no exception. We will share the entire process with our readers by chronicling the building and design of the home with several promotional ads in the magazine and online. The minute the final touches are added, Design Home 2016 will open its doors to the public for four weeks of home tours—with all proceeds benefiting Boston Children’s Hospital.

Promotion of Design Home 2016 throughout all phases of the project—print, media coverage, social media, events/experiential, and digital.

1.A much anticipated special four color section in Boston magazine’s September 2016 issue dedicated to the Design Home 2016 project, our partners, and sponsors.

2.Four weeks of home tours attracting interior designers, builders, architects, and intelligent consumers who are in the market for new ideas, new products, and new homes.

3.

Page 4: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on a spectacular hilltop paradise. The featured Design Home unit features long distant views of the ocean, the arm of Cape Cod, and rolling hills of pine and oak. The refined but casual residence combines the rustic woodland spirit of the Dawn’s Light neighborhood in The Pinehills with the classic character of historic New England Shingle Style homes. This unique project is designed to be a timeless and beloved place for New Englanders of all generations to call home.

Mission StatementFOR DESIGN HOME 2016

| 3

Page 5: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

Development ProfileTHE PINEHILLSWith over 3,000 acres of living space, as well as natural and recreational open space combined, The Pinehills offers a variety of innovative town homes and classic single family homes. Located in Plymouth, Massachusetts, the community features ocean vista views and wooded hills, making it a spectacular paradise of its own. Their award winning championship 18-hole golf course, along with shops and restaurants at The Village Green are the serene features that tie the community together and make it stand apart. pinehills.com

Architect & Builder ProfilePOLHEMUS SAVERY DASILVA ARCHITECTS-BUILDERS Polhemus Savery DaSilva Architects Builders (PSD) is nationally recognized for architectural design and quality construction throughout coastal southeastern New England. Offering an innovative single source for new construction and renovations, the firm provides design, construction, and management that is fully integrated, thoughtfully executed, and carefully attuned to each specific client. The integrated architecture and construction firm is led by architect and builder Peter Polhemus, AIA, founder and CEO; architect John R. DaSilva, AIA, Design Principal; and builder Aaron Polhemus, President and COO. psdab.com

| 4

DESIGNED AND BUILT BY PSD

Page 6: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

Development ProfileTHE PINEHILLS

Architect & Builder ProfilePOLHEMUS SAVERY DASILVA ARCHITECTS-BUILDERS

| 5

Design Coordinator ProfileANGIE ROTONDOPSD’s Interior Designer, Angie Rotondo, has over ten years of experience developing the interiors in both high-end residential and commercial design. She brings a unique perspective to each project that balances space functionality and aesthetic value with the artistic experience. Her interiors are practical, well thought out spaces that create harmony with the exterior environment. Through the use of modern fixtures complemented with traditional elements, she creates the perfect balance needed for spaces that inspire leisure and comfort. In collaboration with the PSD architectural team, she has designed and coordinated the interiors and selections for many high-end coastal projects. Recently, she has been developing the interiors for an eight home historic luxury neighborhood in downtown Chatham. A graduate of Wentworth Institute of Technology, Angie is also NCIDQ certified and a LEED-accredited designer.

Design Home 2016 DESIGN PHILOSOPHYThe Design Home is envisioned as a traditional/contemporary hybrid, luxury retreat that provides a nature-inspired escape from an urban lifestyle. Natural light, bright open space, woodland ocean views create a sense of comfort and relaxation. The open concept living area showcases a gourmet kitchen with custom cabinetry and a large center island, comfortable dining for eight, and a variety of seating options for family and friends to gather around the stone fireplace. Intimate spaces, peppered with casual furniture and soft textural accents provide cozy escapes for reading or studying while also featuring the inspiring views. The spa influenced bathrooms work in harmony with the exterior environment creating a feeling of calm and well-being. The sophisticated interiors are characterized by clean lined upholstered pieces complemented with subtle nature-inspired accents and textures. A neutral color palette balances the exterior environment with the interiors while also creating the perfect backdrop to a tranquil retreat.

Page 7: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 6

Children and teenagers aren’t just small adults—their bodies are still developing and require unique care from a professional who understands their needs. The pediatric specialists from Boston Children’s Hospital are specially trained to provide patients with unique support services, specially calibrated medical equipment for younger patients, and medicine and radiation doses that have been carefully adjusted for small children and growing adolescents.

But at Boston Children’s, care goes beyond having access to the latest pediatric treatments or specialty equipment. In addition to offering award-winning patient care, Boston Children’s is home to the world’s largest pediatric research enterprise. Our clinicians are at the forefront of research efforts to better understand the diseases and conditions they see every day. This ensures that from the research lab to the bedside, Boston Children’s doctors are among the most knowledgeable and well-trained clinicians in the world. And as a Harvard Medical School teaching hospital, Boston Children’s is committed to training the top pediatric clinicians of tomorrow—not only as leaders in their respective fields, but also as practitioners of compassionate child- and family-centered care.

Whether your child needs a simple treatment or care for a complex medical condition, parents can rest easier knowing that the clinicians of Boston Children’s are close by. With locations in Boston, Waltham, Lexington and Peabody, and physicians seeing patients in medical centers throughout eastern Massachusetts, Boston Children’s pediatric specialists are where you need them, when you need them. Boston Children’s Hospital—we will be here, transforming care and innovating, Until Every Child is Well. bostonchildrens.org.

The Non ProfitBOSTON CHILDREN’S HOSPITAL

Page 8: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

FLOOR PLANS: FIRST FLOOR

| 7

Page 9: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

FLOOR PLANS: SECOND FLOOR

| 8

Page 10: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 9

ON-SITE INSTALLATION AND DISPLAY:Design Home 2016 offers opportunities for sponsors to integrate a wide variety of products, exhibiting them in the environment in which they are used—from lighting to furniture to clothing and accessories.

PRE PROMOTION:Design Home 2016 will also be featured in promotional ads charting the progress of the home in several prior issues of Boston magazine, leading up to the grand opening in September.

PRINT COVERAGE:Full coverage of the house will be showcased in a special advertising section which will run in the September 2016 issue of Boston magazine, reaching an audience of more than 700,000+. This same section will be distributed to every guest that tours Design Home. A smaller special section in Boston Home will reach an additional 300,000 readers.

DIGITAL:Sponsors will receive logo exposure on bostonmagazine.com within the Design Home section as well as exposure through inclusion in the Design Home 2016 Virtual Design Home, an interactive virtual tour featuring sponsor selected products including images from the September 2016 special section. In addition to exposure on bostonmagazine.com Design Home sponsors will benefit from social media exposure on various Boston magazine related social media pages.

BUYER’S GUIDE:To complement the special section tour guide that visitors receive upon arrival, tour guests will also have accesss to download a Buyer’s Guide that outlines all products and furnishings within the home giving details on how and where visitors can obtain them.

TICKETS:Sponsors will receive complimentary tickets to the home unveiling and tours.

TREMENDOUS VISIBILITY:$1.7 million* of valuable press coverage—radio, print, television, and digital—for the project. *Based on the Design Home 2014 project coverage.

With this program, you’ll reach affluent adults invested in their homes.

The Benefits

Page 11: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 10

The AudienceOver one million affluent and influential consumers look to Boston magazine Media for inspiration, ideas, and the latest trends in home decorating and quality furnishings. Boston magazine is a trusted and established home design resource providing our readers with the best local resources and monthly editorial covering everything from creative lighting and unusual furniture finds, to more extensive profiles on Boston’s neighborhoods and homeowners’ guides to buying.

BOSTON MAGAZINE

AFFLUENTAverage HHI $216,600Average Net Worth $1,603,000

HOMEOWNERSOwn Primary Residence 88%Average Value of Primary Residence $495,000

GENDERMale 41% Female 59%

AGE18-34 30% 45-54 23%35-44 12% 55-64 18%

SNAPSHOTS OF THE AUDIENCE:

Source: Media Audit Nov 2011 – Jan 2012 / July 2013

BOSTON HOME

AFFLUENTAverage Income: $87,774

HOMEOWNERSOwn Primary Residence 80%Average Value of Primary Residence: $492,671

GENDERMale 39% Female 61%

AGE25-34 16% 45-54 30%35-44 24% 55-64 17%

BOSTONMAGAZINE.COM

AFFLUENTAverage Income: $101,221

HOMEOWNERSOwn Primary Residence 84%Average Value of Primary Residence $572,063

GENDERMale 41% Female 59%

AGE25-34 14% 45-54 17%35-44 21% 55-64 16%

Page 12: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 11

The Special SectionBoston magazine will produce an eye-catching, four-color special section devoted to Design Home 2016, appearing in the September 2016 issue. The section will showcase the luxurious residence, provide details on the furnishings and intricacies found throughout the home, as well as share design trends and tips for all consumers. Stunning photography will not only provide inspiration for consumers looking to build a home or makeover a current space, but will also highlight each sponsor’s products along with descriptions and a resource listing.

TO PURCHASE TICKETS VISIT: BOSTONMAGAZINE.COM/DESIGNHOME 37 

MASTER SUITE

FEATURED: All-Pro Electric Home, Benjamin Moore® Paints, California Closets®, Circle Furniture, Designer Bath & Salem Plumbing Supply, Frank & Oak, Landry & Arcari Rugs & Carpeting, Martin Lawrence Galleries, No Rest for Bridget, Pella Windows and Doors, The Tile Source, Wolfers Lighting Inc

A fully appointed master suite on the first floor makes single floor living both convenient and luxurious. The spacious bedroom, designed by Circle Furniture, has a clean, crisp feel. A masculine bed has simple linens dressed up with gray and yellow solid and chevron print shams. Abundant light bounces off the polished chrome bases of feminine sheepskin stools and the sleek polished steel bench. A contemporary eight-drawer wood dresser provides extra storage space.

The adjoining master bath boasts a double vanity from Timberline Enterprises LLC that’s topped with marble, along with polished chrome Brizo fixtures with a modern twisted design from Designer

Bath & Salem Plumbing Supply. A decorative marble chevron backsplash and three-dimensional, textured tile accent wall in the walk-in steam shower, both from The Tile Source, are unique touches elevating its elegance and spa-like feel.

Downsizing is less daunting with a custom walk-in closet. California Closets® implemented numerous storage systems including shoe racks, a lined jewelry drawer, tilt out hamper, all in a sleek walnut finish with brushed aluminum hardware. Perfectly comfortable and refined pieces from Frank & Oak and No Rest for Bridget grace the shelves. A Kasib “Autumn Leaves” wool rug from Landry & Arcari Rugs & Carpeting warms up the space, lending a dressing room feel.

S P E C I A L A D V E R T I S I N G S E C T I O NS P E C I A L A D V E R T I S I N G S E C T I O N

36 BOSTON | DESIGN HOME 2015 | SEPTEMBER 2015

(Example from Design Home 2015. Does not reflect actual design of Design Home 2016 Project.)

NON-PROFIT PARTNER:

S P E C I A L A D V E R T I S I N G S E C T I O N S P E C I A L A D V E R T I S I N G S E C T I O N

BROUGHT TO YOU BY:

2�BOSTON | DESIGN HOME 2015 | SEPTEMBER 2015 TO PURCHASE TICKETS VISIT: BOSTONMAGAZINE.COM/DESIGNHOME�3�

TO PURCHASE TICKETS VISIT: BOSTONMAGAZINE.COM/DESIGNHOME 7 

8 WELCOME

11 TOUR INFORMATION

14 THE TURNER HILL COMMUNITY

24 EXTERIOR

26 FRONT ENTRY + FRONT HALL

28 DINING ROOM

30 LIVING ROOM

32 KITCHEN

34 SCREENED PORCH + DECK

36 MASTER SUITE

38 GUEST BEDROOM

40 FITNESS ROOM

42 STUDY

44 GAME ROOM

46 FAMILY ROOM

48 WET BAR

49 WINE CELLAR

50 BACK PATIO

52 UP CLOSE

60 RESOURCE DIRECTORY

61 MOVING TIPS

OPENING SPREAD: All-Pro Electric Home, Benjamin Moore® Paints, BMW, Pella Windows and Doors, Timberline Enterprises LLC, Wolfers Lighting Inc, Yankee Fireplace & Grill City

FEATURED ON THIS PAGE: 60nobscot Home, All-Pro Electric Home, Barton & Guestier, Benjamin Moore® Paints, Darby Road Home, Designer Bath & Salem Plumbing Supply, Landry & Arcari Rugs & Carpeting, Martin Lawrence Galleries, Pella Windows and Doors, Simon Pearce, The Tile Source, Tri-City Sales, Wolfers Lighting Inc

CONTENTS

S P E C I A L A D V E R T I S I N G S E C T I O N

Page 13: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 12

Design Home is a featured component within Home & Property on bostonmagazine.com. Throughout the building process we chronicle the project, providing partners and sponsors valuable year-long exposure. From the initial floor plan to a Virtual Design Home tour that launches when public tours begin, we document all aspects and stages of the project.

Design Home promotional efforts willcontinually encourage consumers to check back for the most up-to-date informationpossible. Our readers anticipate followingthe progress of every Design Home andare dedicated to visiting the website forupdates—past Design Home attendees andexpectant readers are still visiting the pastthree sites and are constantly inquiring aboutour next home!

As a sponsor, you’ll receive additionaltargeted exposure, as your products will be included and showcased in the virtual tourvia photos with detailed captions. Home tourtickets are also available for purchase on the site.

bostonmagazine.com/designhome

The Website

Page 14: HOSTED AT THE PINEHILLS, A NEW ENGLAND VILLAGE€¦ · Design Home 2016 will feature the very best in historic New England lifestyle with all the benefits that come with living on

| 13

Sponsorship OverviewBy sponsoring Design Home 2016, you will align your business with a powerful show house platform that has proven to be a great success throughout the years. Thisunique luxury community will attract a wider audience of homeowners and the design community interested in working within the same space and demographic.

As a sponsor you will be associated with all of Boston magazine Media promotions for the community: from advertisements leading up to and within the special section; to digital exposure; to the display of your product and services in the ultimate showroom—the Design Home itself. The layout of Design Home offers numerous opportunities to exhibit a wide variety of products and services, from fixtures to paint and appliances, furniture and home accessories, to clothing, linens, automobiles, and more.