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® © NHB Honey and Exercise

Honey and Excercise

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Honey and Exercise ® © NHB Honey Aids Athletic Performance Pre-Exercise – Studies at the University of Memphis Exercise and Sports Nutrition Laboratory found that honey may be one of the most effective forms of carbohydrate to ingest just prior to exercise. Honey eaten before exercise is digested easily and released into the system at a steady rate for use by the body. Full research details available at www.honey.com

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Page 1: Honey and Excercise

®© NHB

Honey and Exercise

Don’t forget when planning your training thathoney is a source of carbohydrates, providingenergy, sweet flavor, as well as vitamins, mineralsand antioxidants. And all at just 64 calories and 17 grams of carbohydrates per tablespoon.

Combining honey with other healthful foods canadd to your total nutrition and give you an energyboost. Try these tips to fuel your diet with thesweet goodness of honey:

• Looking for a substitute for energy gels? Try packets of honey or honey sticks.

• One of the most important things to remember when you’re on the go is to stay hydrated. A squeeze of honey in your bottle is an easy substitute for sports drinks.

• Whether you are active or not, it’s important to start the day with a healthy breakfast. Honey can be spread on a bagel or toast, drizzled over hot cereal or fruit or added to a fruit smoothie.

• Snack time is a great time to add an extra servingof fruit and vegetables to your diet. Try mixing together peanut butter and honey or honey and light cream cheese as a dip for fresh fruits or vegetables.

Honey Usage Tips

National Honey Board 390 Lashley Street

Longmont, CO 80501-6045 www.honey.com

®© NHB

9/20/200210:45 AM

Helvetica, M Bembo

APPROVALS INITIALS DATE

Art Director

Copywriter

Creative Dir.

Acct. Executive

Production

Traffic

Client

DATE/TIME

steve hays & associates seven-thirty marigold lane / fort collins, co 80526 / 970.204.0079 / fax 970.204.1392 / email [email protected]

PRODUCTION NOTES:File Name: marathon_brochure

Job No: 090209

Description: Marathon Brochure

Publication:

Trim: 7.5” x 8.5” (3.75” x 8.5” folded)

Live:

Bleed: 1/8” around

Fonts:

Inks: 4 Process Coating: —

Prod. Artist:

Art Dir: Steve Hays

Acct. Mgr: Mary Humann

Copywriter:

Traffic Mgr: Mary Humann

Prod. Mgr:

VERSION

1

PROOFREAD

DISKED

C M Y K PRINTOUT IS 100% OF MECHANICAL SIZE

marathon_brochure 9/27/02 8:08 AM Page 1

Page 2: Honey and Excercise

These beverages closely resemble the nutritionalvalue of currently available bottled sports beveragesbut with a higher level of potassium.

Honey Orange Thirst Quencher

1/2 cup honey1/2 teaspoon lite salt

2 cups orange juice5-1/2 cups water

Combine ingredients. Using lukewarm water willaid in dissolving honey. Then cool. Makes eight 8 oz. servings

Nutritional information per 8 oz. serving:

Calories 75; Carbohydrate 21g.; Sugar 19g; Sodium 77mg.;

Potassium 85mg.

Honey Lemon Thirst Quencher

1/2 cup honey1/2 teaspoon lite salt1/4 cup lemon juice

7-1/2 cups water

Combine ingredients. Using lukewarm water willaid in dissolving honey. Then cool.Makes slightly more than eight 8 oz. servings

Nutritional information per 8 oz. serving:

Calories 60; Carbohydrate 17g.; Sugar 16g.; Sodium 72mg.;

Potassium 85mg.

Flavored Honey Thirst Quencher

1/2 cup honey1/2 teaspoon lite salt

1 package unsweetened soft drink mix (similar to Kool-Aid® packets)

7-1/2 cups water

Combine ingredients. Using lukewarm water willaid in dissolving honey. Then cool.Makes eight 8 oz. servings

Nutritional information per 8 oz. serving:

Calories 60; Carbohydrate 17g.; Sugar 16g.; Sodium 77mg.;

Potassium 85mg.

Honey Aids Athletic Performance

Full research details available at www.honey.com

Pre-Exercise – Studies at the University ofMemphis Exercise and Sports Nutrition Laboratoryfound that honey may be one of the most effectiveforms of carbohydrate to ingest just prior to exercise.Honey eaten before exercise is digested easily andreleased into the system at a steady rate for use by the body.

During Exercise – Research has shown thatusing honey as a carbohydrate source while exercising significantly improved performanceduring endurance cycling trials. This small studyfound that honey produced a statistically significantreduction in the time to finish the time trial and a significant increase in the athletes’ average power when compared to a placebo. In these trials,honey performed as well as glucose, the mostcommon carbohydrate supplement.

Post-Exercise – Research has also shown that honey may be an optimal source of carbohydrate

to ingest along with post-workout protein supplements. In

addition to promoting muscle recuperation and glycogen restoration,

honey-protein combinations sustain favorable blood sugar

concentrations after training that would helppromote recovery.

1/14/200210:45 AM

Helvetica, M Bembo

APPROVALS INITIALS DATE

Art Director

Copywriter

Creative Dir.

Acct. Executive

Production

Traffic

Client

DATE/TIME

steve hays & associates seven-thirty marigold lane / fort collins, co 80526 / 970.204.0079 / fax 970.204.1392 / email [email protected]

PRODUCTION NOTES:File Name: marathon_brochure

Job No: 090209

Description: Marathon Brochure

Publication:

Trim: 7.5” x 8.5” (3.75” x 8.5” folded)

Live:

Bleed: 1/8” around

Fonts:

Inks: Black Coating: —

Prod. Artist:

Art Dir: Steve Hays

Acct. Mgr: Mary Humann

Copywriter:

Traffic Mgr: Mary Humann

Prod. Mgr:

VERSION

3

PROOFREAD

DISKED

K PRINTOUT IS 100% OF MECHANICAL SIZE

Honey Sports Beverages

marathon_brochure 9/27/02 8:08 AM Page 2

Page 3: Honey and Excercise

These beverages closely resemble the nutritionalvalue of currently available bottled sports beveragesbut with a higher level of potassium.

Honey Orange Thirst Quencher

1/2 cup honey1/2 teaspoon lite salt

2 cups orange juice5-1/2 cups water

Combine ingredients. Using lukewarm water willaid in dissolving honey. Then cool. Makes eight 8 oz. servings

Nutritional information per 8 oz. serving:

Calories 75; Carbohydrate 21g.; Sugar 19g; Sodium 77mg.;

Potassium 85mg.

Honey Lemon Thirst Quencher

1/2 cup honey1/2 teaspoon lite salt1/4 cup lemon juice

7-1/2 cups water

Combine ingredients. Using lukewarm water willaid in dissolving honey. Then cool.Makes slightly more than eight 8 oz. servings

Nutritional information per 8 oz. serving:

Calories 60; Carbohydrate 17g.; Sugar 16g.; Sodium 72mg.;

Potassium 85mg.

Flavored Honey Thirst Quencher

1/2 cup honey1/2 teaspoon lite salt

1 package unsweetened soft drink mix (similar to Kool-Aid® packets)

7-1/2 cups water

Combine ingredients. Using lukewarm water willaid in dissolving honey. Then cool.Makes eight 8 oz. servings

Nutritional information per 8 oz. serving:

Calories 60; Carbohydrate 17g.; Sugar 16g.; Sodium 77mg.;

Potassium 85mg.

Honey Aids Athletic Performance

Full research details available at www.honey.com

Pre-Exercise – Studies at the University ofMemphis Exercise and Sports Nutrition Laboratoryfound that honey may be one of the most effectiveforms of carbohydrate to ingest just prior to exercise.Honey eaten before exercise is digested easily andreleased into the system at a steady rate for use by the body.

During Exercise – Research has shown thatusing honey as a carbohydrate source while exercising significantly improved performanceduring endurance cycling trials. This small studyfound that honey produced a statistically significantreduction in the time to finish the time trial and a significant increase in the athletes’ average power when compared to a placebo. In these trials,honey performed as well as glucose, the mostcommon carbohydrate supplement.

Post-Exercise – Research has also shown that honey may be an optimal source of carbohydrate

to ingest along with post-workout protein supplements. In

addition to promoting muscle recuperation and glycogen restoration,

honey-protein combinations sustain favorable blood sugar

concentrations after training that would helppromote recovery.

1/14/200210:45 AM

Helvetica, M Bembo

APPROVALS INITIALS DATE

Art Director

Copywriter

Creative Dir.

Acct. Executive

Production

Traffic

Client

DATE/TIME

steve hays & associates seven-thirty marigold lane / fort collins, co 80526 / 970.204.0079 / fax 970.204.1392 / email [email protected]

PRODUCTION NOTES:File Name: marathon_brochure

Job No: 090209

Description: Marathon Brochure

Publication:

Trim: 7.5” x 8.5” (3.75” x 8.5” folded)

Live:

Bleed: 1/8” around

Fonts:

Inks: Black Coating: —

Prod. Artist:

Art Dir: Steve Hays

Acct. Mgr: Mary Humann

Copywriter:

Traffic Mgr: Mary Humann

Prod. Mgr:

VERSION

3

PROOFREAD

DISKED

K PRINTOUT IS 100% OF MECHANICAL SIZE

Honey Sports Beverages

marathon_brochure 9/27/02 8:08 AM Page 2

Page 4: Honey and Excercise

®© NHB

Honey and Exercise

Don’t forget when planning your training thathoney is a source of carbohydrates, providingenergy, sweet flavor, as well as vitamins, mineralsand antioxidants. And all at just 64 calories and 17 grams of carbohydrates per tablespoon.

Combining honey with other healthful foods canadd to your total nutrition and give you an energyboost. Try these tips to fuel your diet with thesweet goodness of honey:

• Looking for a substitute for energy gels? Try packets of honey or honey sticks.

• One of the most important things to remember when you’re on the go is to stay hydrated. A squeeze of honey in your bottle is an easy substitute for sports drinks.

• Whether you are active or not, it’s important to start the day with a healthy breakfast. Honey can be spread on a bagel or toast, drizzled over hot cereal or fruit or added to a fruit smoothie.

• Snack time is a great time to add an extra servingof fruit and vegetables to your diet. Try mixing together peanut butter and honey or honey and light cream cheese as a dip for fresh fruits or vegetables.

Honey Usage Tips

National Honey Board 390 Lashley Street

Longmont, CO 80501-6045 www.honey.com

®© NHB

9/20/200210:45 AM

Helvetica, M Bembo

APPROVALS INITIALS DATE

Art Director

Copywriter

Creative Dir.

Acct. Executive

Production

Traffic

Client

DATE/TIME

steve hays & associates seven-thirty marigold lane / fort collins, co 80526 / 970.204.0079 / fax 970.204.1392 / email [email protected]

PRODUCTION NOTES:File Name: marathon_brochure

Job No: 090209

Description: Marathon Brochure

Publication:

Trim: 7.5” x 8.5” (3.75” x 8.5” folded)

Live:

Bleed: 1/8” around

Fonts:

Inks: 4 Process Coating: —

Prod. Artist:

Art Dir: Steve Hays

Acct. Mgr: Mary Humann

Copywriter:

Traffic Mgr: Mary Humann

Prod. Mgr:

VERSION

1

PROOFREAD

DISKED

C M Y K PRINTOUT IS 100% OF MECHANICAL SIZE

marathon_brochure 9/27/02 8:08 AM Page 1