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We make music workMUSIC. BRAND. TELCO.
Holding company of
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Chris Gorman OBECo Founder & Chief Executive Officer
Charlie LycettCo Founder & Investor Relations
25 years leading mobile, music, technology andretail businesses, creating over £100m in valuefor himself and investors
15 years of direct experience in the musicindustry both as label boss (MD, Sony/RCA) andindependent. Advised bebo until their $850msale to AOL
Samantha Sawyer, Chief Commercial Officer20 years of music industry experience: including VP Digital Business, Sony Music and Director Music, BBC Worldwide
Iain Donaldson, Chief Engineer25 years of technology industry experience leading delivery of software, services and infrastructure for the likes of Vodafone and Cisco
Paul Buck, Sales DirectorHighly experienced telecoms entrepreneur with ventures in major global companies such as British Airways, Vodafone, T-Mobile, Tesco and EasyJet
Richard Klee, Chief Product Officer12 years of experience delivering mobile products and services for Intel, Vodafone, News International, M&C Saatchi and others
Alex Donelly, Editor-in-ChiefFormer Head of Music at BBC Radio 1 with over 20 years music industry expertise
Cleone Wright, Head of Operations15 years of programme and delivery management experience, responsible for transforming Vodafone’s online sales experience
Founders & Key Management2
Our mission is to become the no.1 global music service for mass-market consumers by
harnessing the power of media brands and telcos
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Inability to monetise mass market consumers
MUSIC1
Low quality relationships with audiences via mobile
MEDIA2
Cannot make music work for low ARPU customers
TELCO3
Industry Problems
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The current status quo has resulted in an underserved mass market in music
£9.99FREE1 BILLION USERS 57 MILLION SUBS
Too many ads
Poor user experience
Piracy still rifeDoes not pay music
industry enough
Too complex
Requires user effort
Too expensive for casuals
Focused on aficionados
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Enter MusicQubed
£9.99FREEFREE ! £4.991 BILLION USERS 57 MILLION SUBS
MUSICQUBED
Too many ads
Poor user experience
Piracy still rifeDoes not pay music
industry enough
Too complex
Requires user effort
Too expensive for casuals
Focused on aficionados
No ads
Expert curation
Simple user experience
Pricing fit
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1 2 3
We develop music apps with
Media Brands that own
established marketing channels
We then partner with Telcos
that want to target lower ARPU
customers with a premium
music service
By utilising the Brand and Telco
channels we are able to drive
acquisition and retention of
Telco customers with a revenue
benefit for all parties
We serve the mass market by solving the industry problems
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Our music apps keep casual fans hooked
• Lean-back listening experience with expert human
curation
• Supreme ease-of-use with automatic offline caching
• More than music with an integrated video and news
feed
• Personalised playlist by selecting Favourite tracks
• Flexible payment using bundles, carrier billing, app
store, or bank cards
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1 2 3
We partnered with Viacom to
develop an MTV branded music
app
We then teamed up with EE to
create the “MTV Trax SIM”
offering free access to the MTV
Trax app to anyone who took
the MTV Trax Tariff
The MTV Trax SIM is marketed
across MTV and EE channels.
The result: MTV have a new
mobile relationship with their
audience, the telcos more loyal
customers and the music
industry a paying mass market
audience
Case Study
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• 3.2m downloads in UK
• Reached #1 in Android & iOS Music App Store
• 250,000 cumulative paid users
• Weekly subscriber engagement 3 hours 30 mins
Past Results
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MEDIA TELCO
MUSIC
Our b2b model and platform make music work for everyone
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LEGAL DISCLAIMER
The content of this document has not been approved by an authorised personwithin the meaning of the Financial Services and Markets Act 2000. Reliance onthis document for the purpose of engaging in any investment activity may exposean individual to a significant risk of losing all of the property or other assetsinvested.
It is for distribution only to persons authorised to receive the Company'sInformation Memorandum dated on or about the date hereof (IM). Thisdocument has been prepared solely on the basis of summarising the investmentopportunity set out in the IM and should be read in conjunction with the IM and,specifically, the risk warnings contained therein. Any decision to invest in theCompany should be made solely on the basis of the information contained in theIM. Distribution of the IM will be in accordance with the relevant provisions of theFinancial Services and Markets Act 2000 and the Financial Services Act 2012. Thecontents of this document are confidential and should not be reproduced orredistributed without the consent of the Company.
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