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8/6/2019 HitoSteyerl Catalogue
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In Free FallHito Steyerl
29 July 31 AugustMon Sun, 11am 6pm
1 Sept 19 SeptTue Sun, 11am 5pm
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Hito Steyerls lms are a
montage o pop and politics,
Hollywood and independent
lm, interviews and voice-
over commentaries; all
combined into provocative
lmic analyses o the present.
In free fallincorporates a
series o works:After the
Crash, Before the Crash and
Crash which tell the story
o the current global
economic crisis through
the example o an aeroplane
junkyard in the Caliornian
desert. The aeroplane
junkyard reveals the anatomy
o all sorts o crashes: bothctional and real. This is an
investigation o planes as
they are parked during the
economic downturn, stored
and recycled, revealing
unexpected connections
between economy, violence
and spectacle. An example
o this is the Boeing 4X-JYI,
rst acquired by lm director
In Free Fall
Hito Steyerl
Howard Hughes or TWA,
which then few or the
Israeli Airorce beore it was
blown up or the Hollywood
blockbuster, Speed. But the
economic crisis doesn't
stop short o aecting
the lm industry.
Through intertwined
narratives o people,
planes and places Steyerl
reveals cycles o capitalism
incorporating and adapting
to the changing status o the
commodity, but also points
at a horizon beyond this
endless repetition.
This represents Steyerls rst
solo exhibition in Scotland.
The exhibition also eatures
a previous work by Steyerl,
Journal No.1.
Hito Steyerl is an internationally
acclaimed artist and
theoretician based in Berlin.
Crash, the culmination
o In free fall, is a new work
co-commissioned by
Collective, Chisenhale
Gallery, London and
Picture This, Bristol.
Preview 29 July, 7 9pm
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Related Events
Staged
Kim Coleman & Jenny Hogarth
30 July 15 August
City Observatory, Calton Hill,
Edinburgh, EH7 5AA
Mon Sunday 11am 6pm
Preview 30 July, 6-8pm
Staged by Kim Coleman
and Jenny Hogarth is a multi-
channel video installation
combining live video with
pre-recorded ootage. Staged
is an o-site project in the City
Observatory on Edinburghs
Calton Hill.
Symposium:
How to inform
without informing
City Observatory,
Calton Hill
30 July, 4 6pm
Admission ree but booking
required. To book: email
To celebrate the launch
o two new commissions,
Collective has devised a
symposium with exhibiting
artists Hito Steyerl, Kim
Coleman & Jenny Hogarthand other speakers including
theorist Alredo Cramerotti
(author o Aesthetic
Journalism), Francis McKee
(curator and writer) and
Lisa Panting (Director o
Picture This, Bristol), chaired
by Ian White (LUX, London).
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In Defence of the Poor ImageBy Hito Steyerl
The poor image is a copy in motion. Its
quality is bad. Its resolution substandard.
As it accelerates, its resolution deteriorates.
It is a ghost o an image, a preview, a
thumbnail, an errant idea. An itinerant
image distributed or ree, squeezed through
slow digital connections, compressed,
reproduced, ripped, remixed, as well as
copied and pasted into other channels
o distribution.
The poor image is a rag or a rip; an avi or
jpeg, a lumpen proletarian within the class
society o appearances. The poor image is
uploaded, downloaded, shared, reormatted
and re-edited. It transorms quality into
accessibility, exhibition value into cult
value, lms into clips, contemplation into
distraction. The image is liberated rom the
vaults o cinemas and archives into digital
uncertainty. The price is its substance. Ittends towards abstraction: it is a visual idea
in-becoming.
The poor image is an illicit th generation
bastard o a properly authorised image.
Its genealogy is dubious. Its lenames end
up being deliberately misspelt. It oten
dees patrimony, national culture or indeed
copyright. It is passed on as a lure, a decoy,
an index, or as a reminder o its ormer
visual sel. One even doubts whether it could
be called an image at all.
Poor images are the contemporary Wretched
o the Screen (in the sense in which Fanon
spoke o the Wretched o the Earth), the
debris o audiovisual production, the
trash washed up on the shores o digital
economies. They testiy to the violent
dislocation, transer, displacement o images,
their acceleration and circulation within
the vicious cycles o audiovisual capitalism.
Poor images are dragged around the globe
as commodities or their egies, as gits or
as bounty. They spread pleasure or death
threats, conspiracy theory or bootlegged
pixels, resistance or stultication. Poor
images show the rare, the obvious and the
unbelievable i we still manage to see it.
1.
In a Woody Allen lm the main character
is out o ocus. Its not a technical problem
but some sort o disease that beell him: his
image is consistently blurred. Since Allens
character is an actor, this becomes a major
problem: he is unable to nd work. His lack
o denition turns into a material problem.
Focus is identied as a class position, a
position o ease and privilege, while being outo ocus lowers ones own value as an image.
The contemporary hierarchy o images is not
only based on sharpness though, but mainly
on resolution. Just look at any TV hardware
store and this system becomes immediately
apparent. In a noteable interview in 20071,
Harun Farocki described this system: in
the class society o images, cinema takes on
the role o a fagship store. Flagship stores
market high-end products in an upscale
environment. More aordable derivatives
o the same images circulate as DVDs,
television images or online, as poor images.
1Wer Gemlde wirklich sehen will, geht ja
schlielich auch ins Museum. Frankurter
Allgemeine Zeitung 14.06.2007. Conversation
between Harun Farocki and Alexander Horwath.
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Obviously, a highly resolved image looks
more brillant and surprising, more mimetic
and magic, more scary and seductive as
a poor one. It is more rich, so to speak.
The rich image established its own set o
hierarchies, with new technologies also
creating more and more possibilities to
creatively degrade it.
2.
But insisting on rich images has also
more serious consequences. A speaker
at a conerence about essay lm recently
reused to show clips rom an essay lm by
Humphrey Jennings because there was no
proper lm projection. Although there was
a perectly standard DVD player and beam
available the audience was let to imagine,
what those pictures might have looked like.
In this case the invisibility was more orless voluntary and based on aesthetic
premises. But it has a much more general
equivalent based on the consequences o
the neoliberal revolution. During the last 20
or even 30 years, neoliberal restructuring
o media production slowly eclipsed non-
protable imagery rom sight to the point
o experimental and essayistic cinema
becoming almost invisible.
Resistant or non-conormist visual matterdisappeared rom the surace into an
underground o alternative archives and
collections. Sources or many videoprints
were extremely rare, tapes circulated rom
hand to hand, by word o mouth, within
circles o riends and colleagues. This
condition started to dramatically change
with the possibility to stream video online.
At present, there are at least 20 torrents
o Markers essay lms available. But the
economy o poor images is about more than
simple downloads: you can keep the les,
watch them again, even reedit or improve
them, i you think it necessary. And the
results circulate. Blurred AVI les o hal
orgotten masterpieces are exchanged on
semi-secret P2P platorms. Clandestine cell
phone videos smuggled out o museums
are broadcast on youtube. DVDs o artists
viewing copies are bartered2. Many works
o avantgarde, essay and non-commercialcinema have been resurrected as poor
images. Whether they like it or not.
3.
That rare prints o militant, experimental
and classical cinema as well as video art
works reappear as poor images is also
signicant on another level. Their situation
reveals much more than the content or
appearance o the images themselves:it also shows the conditions o their
marginalisation, the constellation o social
orces which leads to their online circulation
as poor images3. Poor images are poor,
because they are not being assigned any
value within the class society o images;
because they are illicit or degraded. Their
lack o resolution corresponds to their
lack o apparent exchange value or to their
appropriation and displacement4.
2 Sven Lttickens excellent text about the Viewing Copy
(efux journal #8) drew my attention to this aspect o
poor images.3 Thank you to Kodwo Eshun or pointing this out.4 O course in some cases, images with low resolution
also appear in mainstream media environments
(mainly news), where they are associated with
urgency, immediacy and catastrophe and extremely
valuable. See Hito Steyerl: Documentary Uncertainty.
http://magazines.documenta.de/rontend/article.
php?IdLanguage=1&NrArticle=584
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The poor image reveals the downturn and
degradation o the essay lm production
or indeed any experimental and non-
commercial cinema. But on the other hand,
the rampant privatisation o intellectual
content, as well as online-marketing and
commodication also enables piracy andappropriation: it gives rise to the circulation
o poor images.
4.
The emergence o poor images reminds one
o a classical maniesto o Third Cinema:
For an imperfect cinemaby Juan Garcia
Espinosa5, written in Cuba in the late 60s.
Espinosa argues or an imperect cinema,
because in his words: perect cinema
technically and artistically masterul is
almost always reactionary cinema. The
imperect cinema is a cinema, that strives
to overcome the divisions o labour within
class society. It blurs the distinction between
consumer and producer, audience and
author. It insists on its imperection, it is
popular but not consumerist, it is committed
without becoming bureaucratic.
In some way, the economy o poor images
corresponds to the description o imperect
cinema while the description o perectcinema rather represents the concept o
cinema as a fagship store. But the real and
contemporary imperect cinema is also much
more ambivalent and aective than Espinosa
had anticipated. On the one hand, the
economy o poor images, with its immediate
possibility o worldwide distribution and its
ethics o remix and appropriation enables
the participation o a much larger group o
producers than ever beore. But this does
not mean that these opportunities are onlyused or progressive ends. Hate speech,
spam and other rubbish sits through digital
connections. Digital communication has
additionally also become one o the most
contested markets; a zone, which or long
has been subjected to an ongoing original
accumulation and to massive (and to a large
extent successul) attempts o privatisation.
The networks in which poor images circulate
thus represent both platorms or a ragile
new common interest and battlegrounds
or commercial and national agendas. They
contain experimental and artistic material,
but also incredible amounts o porn and
paranoia. The territory o poor images allows
access to excluded imagery, but it is also is
permeated by the most advanced techniques
o commodication. While it enables theusers active participation in the creation
and spread o content, it also drats users
into production.
Poor images are thus popular images
images, that can be made and seen by the
many. They express all the contradictions
o the contemporary crowd: its opportunism,
narcissism, desire or autonomy and
creation, its unability to ocus or make up its
mind, constant readiness or transgression
and simultaneous submissiveness6. All
combined, poor images present a snapshot
o the aective condition o the crowd, its
neuroses, paranoia and ear, as well as its
craving or intensity, un and distraction.
Their condition not only speaks o countless
transers and reormattings, but also o the
countless people who cared enough or them
to convert them over and over again, to add
subtitles and to reedit or upload them.
In this light one has perhaps to redene
the value o images or more precisely, to
create a new perspective on it. Apart rom
resolution and exchange value, one might
imagine another orm o value dened
by velocity, intensity and spread. Poor
images are poor because they are heavily
compressed and travel quickly. They lose
matter and gain speed. But they also express
a condition o dematerialisation, which they
share not only with the legacy o conceptual
art7 but most o all with contemporary
modes o semiotic production.
5 For an imperect cinema by Julio Garca
Espinosa, translated by Julianne Burton rom
Jump Cut, no. 20, 1979, pp. 24-26 copyright
Jump Cut: A Review o Contemporary Media,
1979, 20056 See Paolo Virno: A Grammar o the Multitude.
Cambridge Massachusetts: MIT Press 2004.7 See Alex Alberro, Conceptual Art and the
Politics o Publicity Cambridge, Mass: MIT
Press, 2003.
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The history o conceptual art describes this
dematerialisation o the art object rst as
a resistant move against the etish value
o visibility. But then, the dematerialised
art object turns out to be perectly adapted
to the semioticisation o Capital, and thus
to the conceptual turn o capitalism8
. Thepoor image is in a way set within a similar
tension. On the one hand it operates
against the etish value o resolution. On
the other hand, this is precisely why it
also ends up being perectly integrated
into an inormation capitalism thriving on
compressed attention spans, on impression
rather than immersion, on intensity rather
than contemplation, on previews rather
than screenings.
5.
But simultaneously, a paradoxical reversal
happens. The circulation o poor images
creates a circuit, which ullls the original
ambitions o militant and (partly) essayistic
and experimental cinema to create an
alternative economy o images, an imperect
cinema which exists inside as well as beyond
and beneath commercial media streams. In
the age o le sharing, even marginalised
content circulates again and reconnects
dispersed worldwide audiences.
The poor image constructs anonymous
global networks as well as creating a shared
history. As it travels, it builds alliances, it
provokes translation or mistranslation and
creates new publics and debates. By losing
its visual substance it recovers some o
its political punch and creates a new aura
around it. This aura is no more based on
the permanence o the original but on
the transience o the copy. It is no moreanchored within a classical public sphere
mediated and supported by the rame o the
nation state or corporation, but foats on
the surace o temporary and dubious data
pools9. By driting away rom the vaults
o cinema it is propelled onto new and
ephemeral screens stitched up by the desire
o dispersed spectators.
The circulation o poor images both eeds
into capitalist media assembly lines and
alternative audiovisual economies. It
coexists with media mainstreams and is
usually dependent on them but it is also
based on barter, thet or appropriation. It
dees the measures o the market, and its
way o counting and extracting value, while
at the same time creating new markets and
values. It thus starts another chapter in
the historical genealogy o nonconormist
inormation circuits: Vertovs visual bonds,
the internationalist workers pedagogies
which Peter Weiss described in hisAesthetics o Resistance, the circuits
o Third Cinema and Tricontinentalism,
o non-aligned lmmaking and thinking.
6. Now!
The poor image embodies the aterlie o
many ormer masterpieces o cinema and
video art. It has been expelled rom the
sheltered paradise, that cinema seems to
once have been10. Ater being kicked out
rom the protected and oten protectionistarena o national culture, and discarded rom
commercial circulation, these works have
become travelers in a digital no-man's land,
constantly changing resolution and ormat,
speed and media container, sometimes even
losing names and credits on their way.
Now, many o these works are back. As poor
images, I agree. One could o course argue,
that this is not the real thing, but then,
please anybody, show this real thing to me.
The poor image is not anymore about the
real thing; the original and its origin.
Instead, it is about its own real conditions
o existence: about swarm circulation,
digital dispersion and ractured and fexible
temporalities. It is about deance and
appropriation as well as about conormism
and exploitation.
In short: it is about reality.
8 See Alex Alberro, Conceptual Art and the Politics o
Publicity Cambridge, Mass: MIT Press, 2003.9 Pirate Bay even seems to have tried acquiring the
extraterritorial oil platorm o Sealand in order to
install its servers there.10 At least rom the perspective o nostalgic
delusion.
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Collective22 28 Cockburn StreetEdinburghEH1 1NY
t: +44 (0) 131 220 1260
w: www.collectivegallery.nete: [email protected]
In association with
Collective is committed tosupporting new visual artthrough a programme oexhibitions, projects andcommissions.
Originally established asan artist run organisationin 1984 the Collective is aninternational organisationor the production, research,presentation and distributiono contemporary art andculture with a specic ocuson new visual art andpractices. We aim to oster,support and debate newwork and practices in a way
which is o mutual benet toartists and audiences.