HitoSteyerl Catalogue

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    In Free FallHito Steyerl

    29 July 31 AugustMon Sun, 11am 6pm

    1 Sept 19 SeptTue Sun, 11am 5pm

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    Hito Steyerls lms are a

    montage o pop and politics,

    Hollywood and independent

    lm, interviews and voice-

    over commentaries; all

    combined into provocative

    lmic analyses o the present.

    In free fallincorporates a

    series o works:After the

    Crash, Before the Crash and

    Crash which tell the story

    o the current global

    economic crisis through

    the example o an aeroplane

    junkyard in the Caliornian

    desert. The aeroplane

    junkyard reveals the anatomy

    o all sorts o crashes: bothctional and real. This is an

    investigation o planes as

    they are parked during the

    economic downturn, stored

    and recycled, revealing

    unexpected connections

    between economy, violence

    and spectacle. An example

    o this is the Boeing 4X-JYI,

    rst acquired by lm director

    In Free Fall

    Hito Steyerl

    Howard Hughes or TWA,

    which then few or the

    Israeli Airorce beore it was

    blown up or the Hollywood

    blockbuster, Speed. But the

    economic crisis doesn't

    stop short o aecting

    the lm industry.

    Through intertwined

    narratives o people,

    planes and places Steyerl

    reveals cycles o capitalism

    incorporating and adapting

    to the changing status o the

    commodity, but also points

    at a horizon beyond this

    endless repetition.

    This represents Steyerls rst

    solo exhibition in Scotland.

    The exhibition also eatures

    a previous work by Steyerl,

    Journal No.1.

    Hito Steyerl is an internationally

    acclaimed artist and

    theoretician based in Berlin.

    Crash, the culmination

    o In free fall, is a new work

    co-commissioned by

    Collective, Chisenhale

    Gallery, London and

    Picture This, Bristol.

    Preview 29 July, 7 9pm

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    Related Events

    Staged

    Kim Coleman & Jenny Hogarth

    30 July 15 August

    City Observatory, Calton Hill,

    Edinburgh, EH7 5AA

    Mon Sunday 11am 6pm

    Preview 30 July, 6-8pm

    Staged by Kim Coleman

    and Jenny Hogarth is a multi-

    channel video installation

    combining live video with

    pre-recorded ootage. Staged

    is an o-site project in the City

    Observatory on Edinburghs

    Calton Hill.

    Symposium:

    How to inform

    without informing

    City Observatory,

    Calton Hill

    30 July, 4 6pm

    Admission ree but booking

    required. To book: email

    [email protected]

    To celebrate the launch

    o two new commissions,

    Collective has devised a

    symposium with exhibiting

    artists Hito Steyerl, Kim

    Coleman & Jenny Hogarthand other speakers including

    theorist Alredo Cramerotti

    (author o Aesthetic

    Journalism), Francis McKee

    (curator and writer) and

    Lisa Panting (Director o

    Picture This, Bristol), chaired

    by Ian White (LUX, London).

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    In Defence of the Poor ImageBy Hito Steyerl

    The poor image is a copy in motion. Its

    quality is bad. Its resolution substandard.

    As it accelerates, its resolution deteriorates.

    It is a ghost o an image, a preview, a

    thumbnail, an errant idea. An itinerant

    image distributed or ree, squeezed through

    slow digital connections, compressed,

    reproduced, ripped, remixed, as well as

    copied and pasted into other channels

    o distribution.

    The poor image is a rag or a rip; an avi or

    jpeg, a lumpen proletarian within the class

    society o appearances. The poor image is

    uploaded, downloaded, shared, reormatted

    and re-edited. It transorms quality into

    accessibility, exhibition value into cult

    value, lms into clips, contemplation into

    distraction. The image is liberated rom the

    vaults o cinemas and archives into digital

    uncertainty. The price is its substance. Ittends towards abstraction: it is a visual idea

    in-becoming.

    The poor image is an illicit th generation

    bastard o a properly authorised image.

    Its genealogy is dubious. Its lenames end

    up being deliberately misspelt. It oten

    dees patrimony, national culture or indeed

    copyright. It is passed on as a lure, a decoy,

    an index, or as a reminder o its ormer

    visual sel. One even doubts whether it could

    be called an image at all.

    Poor images are the contemporary Wretched

    o the Screen (in the sense in which Fanon

    spoke o the Wretched o the Earth), the

    debris o audiovisual production, the

    trash washed up on the shores o digital

    economies. They testiy to the violent

    dislocation, transer, displacement o images,

    their acceleration and circulation within

    the vicious cycles o audiovisual capitalism.

    Poor images are dragged around the globe

    as commodities or their egies, as gits or

    as bounty. They spread pleasure or death

    threats, conspiracy theory or bootlegged

    pixels, resistance or stultication. Poor

    images show the rare, the obvious and the

    unbelievable i we still manage to see it.

    1.

    In a Woody Allen lm the main character

    is out o ocus. Its not a technical problem

    but some sort o disease that beell him: his

    image is consistently blurred. Since Allens

    character is an actor, this becomes a major

    problem: he is unable to nd work. His lack

    o denition turns into a material problem.

    Focus is identied as a class position, a

    position o ease and privilege, while being outo ocus lowers ones own value as an image.

    The contemporary hierarchy o images is not

    only based on sharpness though, but mainly

    on resolution. Just look at any TV hardware

    store and this system becomes immediately

    apparent. In a noteable interview in 20071,

    Harun Farocki described this system: in

    the class society o images, cinema takes on

    the role o a fagship store. Flagship stores

    market high-end products in an upscale

    environment. More aordable derivatives

    o the same images circulate as DVDs,

    television images or online, as poor images.

    1Wer Gemlde wirklich sehen will, geht ja

    schlielich auch ins Museum. Frankurter

    Allgemeine Zeitung 14.06.2007. Conversation

    between Harun Farocki and Alexander Horwath.

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    Obviously, a highly resolved image looks

    more brillant and surprising, more mimetic

    and magic, more scary and seductive as

    a poor one. It is more rich, so to speak.

    The rich image established its own set o

    hierarchies, with new technologies also

    creating more and more possibilities to

    creatively degrade it.

    2.

    But insisting on rich images has also

    more serious consequences. A speaker

    at a conerence about essay lm recently

    reused to show clips rom an essay lm by

    Humphrey Jennings because there was no

    proper lm projection. Although there was

    a perectly standard DVD player and beam

    available the audience was let to imagine,

    what those pictures might have looked like.

    In this case the invisibility was more orless voluntary and based on aesthetic

    premises. But it has a much more general

    equivalent based on the consequences o

    the neoliberal revolution. During the last 20

    or even 30 years, neoliberal restructuring

    o media production slowly eclipsed non-

    protable imagery rom sight to the point

    o experimental and essayistic cinema

    becoming almost invisible.

    Resistant or non-conormist visual matterdisappeared rom the surace into an

    underground o alternative archives and

    collections. Sources or many videoprints

    were extremely rare, tapes circulated rom

    hand to hand, by word o mouth, within

    circles o riends and colleagues. This

    condition started to dramatically change

    with the possibility to stream video online.

    At present, there are at least 20 torrents

    o Markers essay lms available. But the

    economy o poor images is about more than

    simple downloads: you can keep the les,

    watch them again, even reedit or improve

    them, i you think it necessary. And the

    results circulate. Blurred AVI les o hal

    orgotten masterpieces are exchanged on

    semi-secret P2P platorms. Clandestine cell

    phone videos smuggled out o museums

    are broadcast on youtube. DVDs o artists

    viewing copies are bartered2. Many works

    o avantgarde, essay and non-commercialcinema have been resurrected as poor

    images. Whether they like it or not.

    3.

    That rare prints o militant, experimental

    and classical cinema as well as video art

    works reappear as poor images is also

    signicant on another level. Their situation

    reveals much more than the content or

    appearance o the images themselves:it also shows the conditions o their

    marginalisation, the constellation o social

    orces which leads to their online circulation

    as poor images3. Poor images are poor,

    because they are not being assigned any

    value within the class society o images;

    because they are illicit or degraded. Their

    lack o resolution corresponds to their

    lack o apparent exchange value or to their

    appropriation and displacement4.

    2 Sven Lttickens excellent text about the Viewing Copy

    (efux journal #8) drew my attention to this aspect o

    poor images.3 Thank you to Kodwo Eshun or pointing this out.4 O course in some cases, images with low resolution

    also appear in mainstream media environments

    (mainly news), where they are associated with

    urgency, immediacy and catastrophe and extremely

    valuable. See Hito Steyerl: Documentary Uncertainty.

    http://magazines.documenta.de/rontend/article.

    php?IdLanguage=1&NrArticle=584

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    The poor image reveals the downturn and

    degradation o the essay lm production

    or indeed any experimental and non-

    commercial cinema. But on the other hand,

    the rampant privatisation o intellectual

    content, as well as online-marketing and

    commodication also enables piracy andappropriation: it gives rise to the circulation

    o poor images.

    4.

    The emergence o poor images reminds one

    o a classical maniesto o Third Cinema:

    For an imperfect cinemaby Juan Garcia

    Espinosa5, written in Cuba in the late 60s.

    Espinosa argues or an imperect cinema,

    because in his words: perect cinema

    technically and artistically masterul is

    almost always reactionary cinema. The

    imperect cinema is a cinema, that strives

    to overcome the divisions o labour within

    class society. It blurs the distinction between

    consumer and producer, audience and

    author. It insists on its imperection, it is

    popular but not consumerist, it is committed

    without becoming bureaucratic.

    In some way, the economy o poor images

    corresponds to the description o imperect

    cinema while the description o perectcinema rather represents the concept o

    cinema as a fagship store. But the real and

    contemporary imperect cinema is also much

    more ambivalent and aective than Espinosa

    had anticipated. On the one hand, the

    economy o poor images, with its immediate

    possibility o worldwide distribution and its

    ethics o remix and appropriation enables

    the participation o a much larger group o

    producers than ever beore. But this does

    not mean that these opportunities are onlyused or progressive ends. Hate speech,

    spam and other rubbish sits through digital

    connections. Digital communication has

    additionally also become one o the most

    contested markets; a zone, which or long

    has been subjected to an ongoing original

    accumulation and to massive (and to a large

    extent successul) attempts o privatisation.

    The networks in which poor images circulate

    thus represent both platorms or a ragile

    new common interest and battlegrounds

    or commercial and national agendas. They

    contain experimental and artistic material,

    but also incredible amounts o porn and

    paranoia. The territory o poor images allows

    access to excluded imagery, but it is also is

    permeated by the most advanced techniques

    o commodication. While it enables theusers active participation in the creation

    and spread o content, it also drats users

    into production.

    Poor images are thus popular images

    images, that can be made and seen by the

    many. They express all the contradictions

    o the contemporary crowd: its opportunism,

    narcissism, desire or autonomy and

    creation, its unability to ocus or make up its

    mind, constant readiness or transgression

    and simultaneous submissiveness6. All

    combined, poor images present a snapshot

    o the aective condition o the crowd, its

    neuroses, paranoia and ear, as well as its

    craving or intensity, un and distraction.

    Their condition not only speaks o countless

    transers and reormattings, but also o the

    countless people who cared enough or them

    to convert them over and over again, to add

    subtitles and to reedit or upload them.

    In this light one has perhaps to redene

    the value o images or more precisely, to

    create a new perspective on it. Apart rom

    resolution and exchange value, one might

    imagine another orm o value dened

    by velocity, intensity and spread. Poor

    images are poor because they are heavily

    compressed and travel quickly. They lose

    matter and gain speed. But they also express

    a condition o dematerialisation, which they

    share not only with the legacy o conceptual

    art7 but most o all with contemporary

    modes o semiotic production.

    5 For an imperect cinema by Julio Garca

    Espinosa, translated by Julianne Burton rom

    Jump Cut, no. 20, 1979, pp. 24-26 copyright

    Jump Cut: A Review o Contemporary Media,

    1979, 20056 See Paolo Virno: A Grammar o the Multitude.

    Cambridge Massachusetts: MIT Press 2004.7 See Alex Alberro, Conceptual Art and the

    Politics o Publicity Cambridge, Mass: MIT

    Press, 2003.

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    The history o conceptual art describes this

    dematerialisation o the art object rst as

    a resistant move against the etish value

    o visibility. But then, the dematerialised

    art object turns out to be perectly adapted

    to the semioticisation o Capital, and thus

    to the conceptual turn o capitalism8

    . Thepoor image is in a way set within a similar

    tension. On the one hand it operates

    against the etish value o resolution. On

    the other hand, this is precisely why it

    also ends up being perectly integrated

    into an inormation capitalism thriving on

    compressed attention spans, on impression

    rather than immersion, on intensity rather

    than contemplation, on previews rather

    than screenings.

    5.

    But simultaneously, a paradoxical reversal

    happens. The circulation o poor images

    creates a circuit, which ullls the original

    ambitions o militant and (partly) essayistic

    and experimental cinema to create an

    alternative economy o images, an imperect

    cinema which exists inside as well as beyond

    and beneath commercial media streams. In

    the age o le sharing, even marginalised

    content circulates again and reconnects

    dispersed worldwide audiences.

    The poor image constructs anonymous

    global networks as well as creating a shared

    history. As it travels, it builds alliances, it

    provokes translation or mistranslation and

    creates new publics and debates. By losing

    its visual substance it recovers some o

    its political punch and creates a new aura

    around it. This aura is no more based on

    the permanence o the original but on

    the transience o the copy. It is no moreanchored within a classical public sphere

    mediated and supported by the rame o the

    nation state or corporation, but foats on

    the surace o temporary and dubious data

    pools9. By driting away rom the vaults

    o cinema it is propelled onto new and

    ephemeral screens stitched up by the desire

    o dispersed spectators.

    The circulation o poor images both eeds

    into capitalist media assembly lines and

    alternative audiovisual economies. It

    coexists with media mainstreams and is

    usually dependent on them but it is also

    based on barter, thet or appropriation. It

    dees the measures o the market, and its

    way o counting and extracting value, while

    at the same time creating new markets and

    values. It thus starts another chapter in

    the historical genealogy o nonconormist

    inormation circuits: Vertovs visual bonds,

    the internationalist workers pedagogies

    which Peter Weiss described in hisAesthetics o Resistance, the circuits

    o Third Cinema and Tricontinentalism,

    o non-aligned lmmaking and thinking.

    6. Now!

    The poor image embodies the aterlie o

    many ormer masterpieces o cinema and

    video art. It has been expelled rom the

    sheltered paradise, that cinema seems to

    once have been10. Ater being kicked out

    rom the protected and oten protectionistarena o national culture, and discarded rom

    commercial circulation, these works have

    become travelers in a digital no-man's land,

    constantly changing resolution and ormat,

    speed and media container, sometimes even

    losing names and credits on their way.

    Now, many o these works are back. As poor

    images, I agree. One could o course argue,

    that this is not the real thing, but then,

    please anybody, show this real thing to me.

    The poor image is not anymore about the

    real thing; the original and its origin.

    Instead, it is about its own real conditions

    o existence: about swarm circulation,

    digital dispersion and ractured and fexible

    temporalities. It is about deance and

    appropriation as well as about conormism

    and exploitation.

    In short: it is about reality.

    8 See Alex Alberro, Conceptual Art and the Politics o

    Publicity Cambridge, Mass: MIT Press, 2003.9 Pirate Bay even seems to have tried acquiring the

    extraterritorial oil platorm o Sealand in order to

    install its servers there.10 At least rom the perspective o nostalgic

    delusion.

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    Collective22 28 Cockburn StreetEdinburghEH1 1NY

    t: +44 (0) 131 220 1260

    w: www.collectivegallery.nete: [email protected]

    In association with

    Collective is committed tosupporting new visual artthrough a programme oexhibitions, projects andcommissions.

    Originally established asan artist run organisationin 1984 the Collective is aninternational organisationor the production, research,presentation and distributiono contemporary art andculture with a specic ocuson new visual art andpractices. We aim to oster,support and debate newwork and practices in a way

    which is o mutual benet toartists and audiences.