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Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
How we can improve and efficiently use it
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
Outside design
We already made our first experience with UFA Vostok Service shop
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
Inside shop design
1. Mobiles A2 2. Big stickers3. Poster A1 4. Display stands 2.3m 5. Product cards 6. Hammer display 7. Big dispensers8. Small stickers
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
Near cashier POS support
1. Dispensers 2. Big stickers
3. T-shorts, polo shirts and caps to wear by sales stuff.
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
Big size in shop support
1. Flags 1x2,5m 2. Banners 1,7x2,5m
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
Planned additional POS
Display stand for hammers and consumables - under
development.
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
Walls Posters, flags, banners, big stickers
Floor Hammer and consumables stand (under development)
Shelves Product cards, big dispenser, small dispenser, stickers
Windows Big stickers, posters
Ceiling Mobiles
Cashier Small dispensers, stickers
Doors Stickers
Outside Light boxes, 2,5m banners
POS – are we using full potential?
Hitachi Power Tools Netherlands B.V. Moscow OfficeA.Andreev POS
POS – how we can improve it?
1. Better planning + direct distribution to HPD • First – we ask their needs• Second – plan it for production and distribution• Third – control real distribution and performance of every
HPD.
2. Direct deliveries to HPD:• By sales staff during their trips• By transportation company
3. Control of POS• By sales staff• By marketing staff