HISTORY MADE EVERY DAY

FASTEST GROWING MAJOR CABLE NETWORK!

2010 – BEST YEAR EVER, DOUBLE-DIGIT GROWTH

TOP 5 CABLE CHANNEL

#1 NON-FICTION CABLE NETWORK

THE MOST HIT SERIES LAUNCHED

GROWTH ACROSS ALL DEMOGRAPHICS

Real Life. Drama.A&E brand never stronger or more

valuedLeader in real life and crime genresAward-winning year – literally!

- 50 nominations - 4 Emmy nominations and 1 win

More original series launchedMore series delivering over 1m viewersPassionate fanbase – 3m Facebook

friends

Joined AETN in Fall 2009International broadcast roll-out has begun!

- Lifetime launch a major focus for MIP

#1 female-targeted network #1 basic cable channel for original moviesProven track record in scripted and moviesOriginal movies – ripped from the headlines!

History Pop Shop

Location-based promotional shop

Times Square – December 2010

Over 3 million impressions

40,000 store visitors

Interactive games

Daily giveaway of “artifacts”

Talent appearances

HISTORY POP SHOP

The History Roadshow

The HISTORY Roadshow is a branded HISTORY truck that will tour cities and towns across Europe providing an engaging and fun experience with the HISTORY brand.

3½ Months, 4 Countries, 19 Cities

3/19

The End?