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Sustainable, quality leads are crucial to the survival of any business. You are a master of your trade and we are the masters of your survival. RSVP is the premier Bay Area advertising firm which delivers exceptional results. Our clients don’t just pay for impressions...they pay for long-term business solutions. 30 + YEARS of consistent measurable results 87 % client retention rate 9K + successful campaigns every year 80 markets of experience throughout the US BAY AREA 925.365.1590 | [email protected] | www.RSVPBayArea.com High Quality Leads Branding and brand management Online & Offline Attract the highest quality customers in the Bay Area and Maximize your profit margins

High Quality Leads Branding and brand management · come up for key search terms, regardless of your PPC budget. Review site management builds your reputation which is ever more important

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Page 1: High Quality Leads Branding and brand management · come up for key search terms, regardless of your PPC budget. Review site management builds your reputation which is ever more important

Sustainable, quality leads are crucial to the survival of any business. You are a master of your trade and we are the masters of your survival. RSVP is the premier Bay Area advertising firm which delivers exceptional results.

Our clients don’t just pay for impressions...they pay for long-term business solutions.

30+YEARSof consistent measurable

results

87%client

retention rate

9K+successful campaigns every year

80markets of experience throughout

the US

BAY AREA925.365.1590 | [email protected] | www.RSVPBayArea.com

High Quality LeadsBranding and brand management

Online & Offline

Attract the highest quality customers in the Bay Area and

Maximize your profit margins

Page 2: High Quality Leads Branding and brand management · come up for key search terms, regardless of your PPC budget. Review site management builds your reputation which is ever more important

Don’t take our word for it. Here’s what our clients are saying.

See more client testimonials at www.RSVPSiliconValley.com

During my 16 years in business I have tried every marketing medium out there and found RSVP postcard decks to be the ones that produce most consistently and deliver quality leads. With a strong customer base, many of our sales come from repeat customers and referrals. However, RSVP has been one of our best sources of new business and the only form of print media that continues to produce steady results for us. I highly recommend their publications.”

-Larry Fox, Valet Custom Cabinets & Closets, Campbell, CA. Client since 2007

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Jack C 2016.indd 1

2/13/2017 5:57:05 PM

RSVP Postcard Decks have been in my top two lead sources of advertising. In my 4 years in business, I have been consistently marketing through Home Shows and a variety of other local publications and RSVP Postcard Decks have produced in the top two of the best return on investment.”- Jack Colliau, Owner, Nhance of Silicon Valley, Sunnyvale, CA. Client since 2012

RSVP publications have been an effective medium for us. They are well-organized and are always on time and we know we can depend on them to consistently keep our name in front of the right audience. The advertisements are results-driven and steadily generate business for us. We get calls weeks and even months after they go out.”- John Tang, MD, Rejuve Medical, Saratoga, CA. Client since 2010

“A Certified Crystal Level

Center of the Silicon Valley

Actual Patient 10 Weeks After

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In the last few years we allocated 80% of our marketing funds to print advertising and generated an average 25:1 ROI. We find that print brings higher closing rate than other forms of lead generation and we get calls long after our RSVP ads go out, which is not something we saw with online advertising. With consistent presence in the marketplace we see a strong brand recognition and keep busy throughout the year. RSVP has been a solid source of quality jobs for us and their team has made the process very easy.”

- Sarkis Karapetian, Heritage Doors and Windows, San Jose, CA. Client since 2015

20%OFF

With purchase of a single order of print marketing. Cannot be

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Call today for a free consultation & website evaluation.

We’ve used RSVP since 2009 and they have consistently performed in the top ROI for us. Their publications go to higher income level parts of the city giving us better quality leads and higher bids than other sources of advertising. RSVP team has always been responsive and looked out for our best interest and it’s the one company we know we can depend on to keep us busy with quality jobs.”

- Richard Smith, Bay Area Tree Specialists, San Jose, CA. Client since 2009

“What Are Your Trees Dying to Tell You?

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Page 3: High Quality Leads Branding and brand management · come up for key search terms, regardless of your PPC budget. Review site management builds your reputation which is ever more important

At the right time. Be there when they are ready to buy.Your customers buy on their schedule, not yours. And when the buyer has a need, they will choose a company they recognize and trust!

RSVP products and services will take you from creating awareness, driving the desire for your product, reinforcing a consistent brand through ongoing marketing, to triggering a purchase for your

services rather than for your competition when prospects are ready to buy. Build trust through branding. Drive action through offers.

KEYS TO INCREASE PROFITS3

Target the right prospects.In the Bay Area, only 40% of the population has the means to spend beyond necessities and only 16% can truly afford to spend on quality.1

Affluent consumers are 2x more likely to buy and spend 3x more than the average consumer, they account for 80% of your sales.2

RSVP has worked relentlessly for over 30 years to pinpoint marketing only to the people who can not only afford to buy your products and services, but are also the most profitable customers you can acquire.

1

2

Overburdened30%

Self-SufficiencyStandard

22%

Below

Below Poverty8%

Well-Off16%

Manageable24%

Cover all your bases. Use multi-point strategy for best results.

Offline/proactive advertising keeps you top-of-mind and spurs the “call to action” with the right message and design. Make the prospect search directly for your company before they look at competition.

Pay Per Click advertising is important for researching a company and is part of the buying cycle, but with competitive nature of online advertising, you will not always pop up when the best prospect searches for your services. Search Engine Optimization ensures you come up for key search terms, regardless of your PPC budget.

Review site management builds your reputation which is ever more important for the highly-educated Bay Area consumer. 84% of people trust online reviews as much as a personal recommendation.3

RSVP can handle all of your lead generation, education, and management.

1. Silicon Valley Institute for Regional Studies 2. Bureau of Labor Statistics - 2010 Consumer Expenditure Survey 3. Annual BrightLocal Local Consumer Review Survey 2016

BAY AREA Self-Sufficiency Index

Page 4: High Quality Leads Branding and brand management · come up for key search terms, regardless of your PPC budget. Review site management builds your reputation which is ever more important

4. USPS Study 5. DMA Consumer Survey 6. Insidesales.com 7. Marketing Sherpa, 2016 8. UK DMA, 2013

• Website design and build, mobile site optimization (your website and online reputation are the face of your company)

• SEO, SEM, PPC (Google AdWords)

• Review management (drive more reviews and manage what customers say about you)

• Re-marketing (re-capture prospects who weren’t ready to buy)

• CRM (nurture your leads and stay in-touch with them)

• Proposal tool - set yourself apart with professional proposals

RSVP ONLINEDon’t let a poor online experience be a drag on your sales!

Personalized and affordable services for a robust online presence

and user-friendly experience.

• Average household income of $230,000

• Average home value of $1,750,000

• Owner occupancy 100%

• Call and text tracking lead capture with immediate caller information

• High-end image format with offer based incentives

• Your own page on our mobile optimized site

• Co-op Postcard Decks, Magazines and Solo campaigns

RSVP DIRECT MAIL Stay top-of-mind with your most likely to buy prospects and generate inquiries

Reach up to 330,000 of the affluent homes in the Bay Area.

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DRIVEWAYS – WALKWAYS – PATIOS – POOL DECKS – RETAINING WALLS – AND MORE!

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PO Box 1124 Alamo, CA 94507

Summer 2017 • East Bay

• Websites received a 163% lift when supported by direct mail 4

• Over 60% of direct mail recipients were influenced to visit promoted website, with the greatest influence on first-time shoppers 5

• 35-50% of sales go to the company that responds first to new business inquiries.6

• 76% of consumers find print marketing to be the most trustworthy type of marketing 7

• 48% of people retain direct mail for future reference! 8

STATS YOU SHOULDN’T IGNORE5

• Call-center to capture, qualify, schedule and follow up on your leads

• Home show lead generation, qualification and scheduling

• ”Pitch and Miss” and past prospect follow up and sales

LEAD MANAGER Don’t let your precious leads slip away

Drive your ideal prospects to purchase