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l a johnstone
BROCHURES & LEAFLETS
BROCHUREClient: GS Plus / FLR Spectron
11 inch square brochure, advertising ICT service provision to schools
LEAFLETSClient: Pemberton Cars
A4 z-fold double-sided leaflet and ‘Muddiest Car Award’ promotional flyer for a car valeting company in Norfolk. YOU’VE WON
HARLESTON’SMUDDIEST VEHICLE
AWARD
THIS MEANS YOU GET A
FREE ‘DITCH THE DIRT’ WASH AT PEMBERTON VALETING
LOCATED BESIDE THE FACTORY SHOP
YOUR FREE ‘DITCH THE DIRT’ IS VALID FOR 14 DAYSFROM THE AWARD DATE
NOT REDEEMABLE ON SATURDAYS AND NON TRANSFERABLEAWARD MUST BE PRESENTED FOR REDEMPTION
01379 855 077WWW.PEMBERTONCARS.CO.UK
EXPIRY DATE
BROCHUREClient: GS Plus
A4 Landscape brochure designed to promote GS Plus’ wide range of services to potential clients.
BROCHURES (UK & INTERNATIONAL)Client: Dirty Fingers
A5 brochures to accompany purchased products, advertising a fuller product range to UK and international customers.
I relaunched the UK brochure, project managing a photo shoot to allow the inclusion of model photography, and redesigned it to make it more visually appealling. From this I introduced international brochures and leaflets to broaden accessibility into the brand.
THEATRE PROGRAMMEClient: Changeling Theatre
Programme for production of Richard III, in which I designed the layout, including some of the adverts
MARKETING CAMPAIGN
Press advert, leaflet, poster Membership form
Digital signage
Web banner
LIVEN UP CAMPAIGNClient: Tandridge Trust
Marketing campaign to drive newmembers to the gym. Updated fromprevious years with images of staticpeople, and given a visual boost
STATIONERY & LOGOS
LETTERHEADClient: GS Plus / FLR Spectron
A4 letterhead to accompany previous brochure in mailout
LETTERHEAD & CERTIFICATEClient: SE London Chamber of Commerce
Letterhead and membership certificate for members of the Chamber, in a simple modernstyle
LOGOClient: Norfolk Family Contact Services
Child-friendly logo for a social work partnership managing regular contact between vunerable children and their family members
Website
Promo card (approx. A7)
LOGO, WEBSITE, PROMO CARDClient: Tandridge Trust
Logo and promo card for Tandridge Trust’s independent graphic design business. I designed the logo to incorporate a shield (for trust) and a pen nib (for design). Rather than a business card, I designed an accordion-fold A7 promo card with examples of work. I built the website in Wordpress.
DIGITAL
MAGAZINE NEWSLETTERClient: SE London Chamber of Commerce
Monthly magazine newsletter for members of the Chamber, available as an online PDF
WEBSITE BANNERS / BUTTONSClient: Dirty Fingers
Examples of some website banners and calls-to-action, designed to showcase products in an eye-catching way in limited space
LARGE FORMAT & SPATIAL
ROLLER BANNERClient: WWM IT Solutions
Banner for a trade show advertising WWM IT’s services, keeping to their brand palette of blacks and blues
EXHIBITION STANDClient: Dirty Fingers
Stand for Baby and Toddler Show 2012, allowing space for clothing racks, customer flow, and production area behind the facades.
Cafe mock up with printed vinyl signage Window graphics
Fabric banners to break up sound and add warmth Recyclable cardboard coasters Menu
SIGNAGE & PROMOTIONAL MATERIALSClient: GSS for Ravensbourne
Colourful signage and promotional materials for the cafe inside Ravensbourne’s building, run by GSS.The aim was to increase the number of passing visitors from Greenwich Peninsula as well as brighten the interior.
... and all our coffee is made from fairtrade beans.
So enjoy your caffeine kick without the conscience.
ILLUSTRATION
APPAREL - BABYClient: Dirty Fingers
Babies and kids t-shirts on various themes, including illustrations and photo manipulations