Healthcare Creative Leave Behind

M a r k e t i n g + a d v e r t i s i n g + P r

1. G o t o w o r k

2 . B e a w e s o m e

3 . r e p e a t

oUr For mUL a For sUCCess:


massmedia partners with clients for compelling communications. everything we do is grounded in strategy

– and engineered for effectiveness. when clients invest in us, they invest in their success.

s t a t e m e N t o F p U r p o s e


In this new era of communication, building strong and lasting relationships with your patients can mean the difference between your success and failure.

we help clients in a variety of industries reach their audiences consistently, proactively and strategically to maintain and increase market share.

o U r s e r V I C e s

· BraNd deVeLopmeNt develop your strategic vision

· Creat IVe Launch your campaign with television, radio, outdoor and print

· adVert Is ING & medIa BUyING reach your target audiences with creative messaging

· weBsIte deVeLopmeNt Launch your brand online

· oNL INe market ING & adVert Is ING promote your company and products online

· oNL INe BraNd maNaGemeNt & soCIaL medIa maintain your online message and image

· pUBL IC reL at IoNs Gain credibility through use of the media


a different way of communicating your brand begins with our different approach.

you’ll find that we’re:

· CommIt ted

our success depends on yours. It’s that simple.

· Fresh

we think so far outside the box, we can’t even see the box.

· experIeNCed

you get top-level agency principals as part of your team. No rookies allowed.

· Cost- eFFeCt IVe

It’s not about the size of the budget. It’s about how big the ideas are.

· VaLUe - CeNtrIC

we’ll give you more. and more beyond that.

· FLex IBLe

when the unexpected happens, we’ve totally been expecting it.

· hardworkING

our sleeves are perpetually rolled up. we don’t stop until your objectives are achieved.

C o m p e t I t I V e a d V a N t a G e s


a different way of communicating your brand begins with our different approach.

you’ll find that massmedia is comprised of individuals who are passionate about our clients and our mission to make a difference. our senior consultants excel in

their fields of concentration and take part in every strategic initiative. depending on your current needs, we match each project with team members who will produce

the highest level of results.

our team approach ensures that you have a group consisting of the strongest members of our firm with specialties that best fit your needs. our team approach also

maximizes our effectiveness through cross-pollination between our marketing, advertising, public relations and technology groups.

But it’s not just our team that has made us successful. at massmedia, we pride ourselves on our working relationships with our clients. It’s this partnership that allows us

to dig deeper to find more innovative strategies and tactics.

d I F F e r e N t a p p r o a C h


we’re more than a group of professionals who share an objective. we share core values that color everything we do – and inspire our best ideas.

here are the values that drive us:

C o r e V a L U e s


sure, they’re clients. But they’re also friends. and we look out for them that way.

All-Night Urgent Care for Kids

o U r C L I e N t s


our creative team, collectively have more than 55 years of experience. Including health care and corporate campaign development.

the following pages include some of their best work.

o U r C r e a t I V e s


visit hcpnv.com

TOTAL CAREMODEL

I AM A HEALTHCARE PARTNER.

– Charlotte Tillman, 57

Putting all the pieces of health care together can be a challenge. We helped Charlotte do it through the Total Care Model.

You can become a HealthCare Partner today.

Hear Charlotte’s story at hcpnv.com

Print Ad – i AM CAMPAign

:30 tV SPot – i AM CAMPAign


Great healthcare is a big part of your life – and a significant

part of your family’s happiness. You can keep wellness in the

picture with ABQ Health Partners. Our Total Care Model

means a whole team of professionals collaborate for you and

your family’s complete health.

Green Apple. Good Health. Se habla espanol

Feel the green apple difference.

abqhp.com 505-262-7000Division of HealthCare Partners.

Print Ad – MEdiCAid CAMPAign

:30 tV SPot – MEdiCAid CAMPAign


A C C E S S T H E B E S T

During this critical time, choose a plan that allows you to access the Sunrise Health System of hospitals.

Ask your health plan representative if Sunrise Health System is included in your plan.

For more information call (702) 233-5300 or visit SunriseHealthInfo.com.

MedicareOpen Enrollment

October 15-December 7

· Advanced Cardiac services including Accredited Chest Pain Centers

· Stroke program recognized by the American Stroke Association and the Joint Commission

· Comprehensive Neurosurgery Program for complex brain and spine conditions

· The only hospital in Nevada recognized by US News and World Report

· Robotic Surgery Program with advanced treatment for a variety of cancers and medical conditions

· Shorter emergency room waits9300 W. Sunset RoadLas Vegas, NV 89148

3186 S. Maryland ParkwayLas Vegas, NV 89109

3100 N. Tenaya WayLas Vegas, NV 89128

A C C E S S T H E B E S T

Medicare Open enrOllMent O c t O b e r 1 5 — D e c e m b e r 7

During this critical time, choose a plan that allows you to access the Sunrise Health System of hospitals.

Ask your health plan representative if Sunrise Health System is included in your plan.

Visit SunriseHealthInfo.com for more information or call (702) 233-5300. Visit SunriseHealthInfo.com for more information or call (702) 233-5300.

Why chOOse S u n r i S e H e a l t H S y S t e m :

· Advanced Cardiac services including Accredited Chest Pain Centers

· Stroke program recognized by the American Stroke Association and the Joint Commission

· Comprehensive Neurosurgery Program for complex brain and spine conditions

· The only hospital in Nevada recognized by US News and World Report

· Robotic Surgery Program with advanced treatment for a variety of cancers and medical conditions

· Shorter emergency room waits

· Advanced emergency and trauma medicine

· Top safety score in Nevada by Consumer Reports

9300 W. Sunset RoadLas Vegas, NV 89148

SouthernHillsHospital.com(702) 880-2700

3186 S. Maryland ParkwayLas Vegas, NV 89109SunriseHospital.com

(702) 233-5454

3100 N. Tenaya WayLas Vegas, NV 89128

MountainView-Hospital.com(702) 233-5474

medicareOpen enrollment

October 15-December 7

SUnriSE hEAlth - Pr int AdSUnriSE hEAlth - gr ASSrootS MAtEriAlS


features

Photographer: Meghan Poort

Hudson’s Story

View video of Hudson’s story online at www.redrockfertility.com

Hudson’s parents had tried for more than two years to conceive, but suffered from slight male factor infertility and advanced maternal age over 40. They went through three injectable intrauterine insemination cycles and an unsuccessful in vitro fertilization (IVF) attempt, but did not give up. After trying IVF again, they conceived this beautiful blossom. It just reconfirms that with a little hope and an amazing team of doctors and nurses that good things come to those who wait! Congratulations to Hudson, our May Baby of the Month!

I Schedule An Appointment Today I 702.430.1426 I 6410 Medical Center Street, Suite A • Las Vegas, NV 89148 I Follow us on:

Eva Littman, M.D., F.A.C.O.G.Practice Director, Trained at Duke & Stanford Universities

“Voted 2012 and 2013 Top Infertility Doctor”

Mark Severino, M.D., F.A.C.O.G. Medical Director, Board Certified in Obstetrics & Gynecology and Reproductive Endocrinology & Infertility

Red Rock Fertility Center is Nevada’s 1st and only boutique-styled center specializing in personalized physician care and expertise in an intimate, cozy setting. Giving the gift of life all year long...

Our May Baby of the Month.

features


Melia’s Story

View video of Melia’s story online at www.redrockfertility.com

When the parents of this sweat pea saw multiple friends go through stressful infertility issues, they decided to get checked…just in case! They felt fine and didn’t think they would have any problems. However, it turned out they suffered from tubal and male factor infertilities, which made them perfect candidates for in vitro fertilization. They started the Ultra IVF process in March of 2012 and on the first try conceived this lovely bundle of joy. Congratulations to Melia, our March Baby of the Month!


Our March Baby of the Month.


“Voted 2012 Top Infertility Doctor”



features


Zachary’s Story

To learn more about Red Rock Fertility, visit us online at www.redrockfertility.com

Zachary’s mom and dad had tried for several years to conceive. Mom suffered from advanced maternal age and Dad suffered from male factor infertility. They tried two Clomid cycles with intrauterine insemination but were unsuccessful with these attempts. They then tried using injectable follicle stimulating hormone (FSH) combined with intrauterine insemination and this worked on the first attempt. Congratulations to Zachary, our April Baby of the Month!



“Voted 2012 Top Infertility Doctor”



Our April Baby of the Month.

BABy of thE Month - Pr int CAMPAign


ROBERTSONWOODSunrise Health Campaign

Print Ad – SUnriSE hEAlth CAMPAign


PLAYGROUNDCREAT IVECCCN Double Truck Ad

cccnevada.com

CANCER CAN’TKEEP ME OFF THE MOUNTAIN.

Comprehensive Cancer Centers of Nevada invites you to climb higher. We save lives with patient access to clinical trials and novel therapies from across the nation. We bring innovation closer

to home with neighborhood locations throughout the Valley. And we deliver all this and more with a unique approach that puts patients first – always. GO TO WECONQUERCANCER.COM

FOR YOUR FREE SURVIVOR’S TOOLKIT, A COMPREHENSIVE RESOURCE FOR PATIENTS AND THEIR FAMILIES.

doUBlE trUCk Print Ad


Focused on the highest quality of care

With a shared commitment to excellence, Westfield Eye Center and Nevada Eye & Ear have merged to create a new integrated health care system to provide the highest quality and most cost effective patient care. With 19 accomplished physicians, Westfield Nevada Eye & Ear provides unmatched expertise and integrated vision services at five convenient locations. Specialty areas include cataract refractive surgery, glaucoma and cornea surgery, pediatric and adult strabismus, neuro-ophthalmology, eye and facial plastic surgery, and ear, nose and throat care.

Together, we’re better than ever. Schedule your appointment today – 702.896.6043

Same day appointmentS available • Se Habla eSpaÑol

True to Our Vision:

2575 Lindell Road Las Vegas, Nevada 89146

9100 W. Post Road Las Vegas, Nevada 89148

2598 Windmill Parkway Henderson, Nevada 89074

2020 Goldring Medical Plaza Las Vegas, Nevada 89106

2120 E. Calvada Boulevard Pahrump, Nevada 89048

{ If you can’t read this, then you’ve got to see us.}



2598 Windmill Parkway Henderson, Nevada 89074

2020 Goldring Medical Plaza Las Vegas, Nevada 89106

2120 E. Calvada Boulevard Pahrump, Nevada 89048

Cataract Refractive Surgery • Glaucoma & Cornea Surgery • Diabetic Eye Care • Pediatric Ophthalmology

Westfield Nevada Eye & Ear brings you more expertise. More locations. More specialists. More ways to get the best care. But the most important thing

we deliver is results. The choice is clear. See Westfield Nevada Eye & Ear.

Call 702.896.6043 to schedule your appointment today.

12-WES-011_Westfield_Final2.indd 1 10/1/12 11:15 AM

SENIORS (55+) THE GREATEST GENERATION

Cataract Surgery with the new Intraocular Lens, Glaucoma and Macular Degeneration Treatment

GENERATION Y (18-34) THE ON-DEMAND GENERATION Contacts, LASIK and Sport Sunglasses

BABY BOOMERS (45-55) THE ME-GENERATION

LASIK/PRK (Monovision), Computer Glasses and Medical Management of Diabetes

GENERATION X (35-44) THE HEALTH CARE CEO LASIK, Implantable Contact Lens and Medical Management of Diabetes

Westfield Nevada Eye & Ear provides excellent eye care for all generations. More locations. More specialists. More ways to get the best care. But the most important thing we deliver is results.

No matter what age you are, the choice is clear. See Westfield Nevada Eye & Ear.

CALL 702-362-3937 TO SCHEDULE YOUR APPOINTMENT TODAY.

Say Hi to Generation EYE. 2598 Windmill Parkway Henderson, Nevada 89074



6850 N. Durango Drive Las Vegas, Nevada 89149

2020 Goldring Medical Plaza Las Vegas, Nevada 89106 2120 E. Calvada Boulevard Pahrump, Nevada 89048

GENERATION NEW (0-17) Eye Exams, Kool Eyeglasses and Treatment of Lazy Eye

t iny Print, Pr int Ad

gEnEr AtionS Print Ad gEnEr Al Br Anding Print Ad


If you would like more information on how our services can benefit your company give us a call.

L as VeGas/h eN d erso N o r aN G e Co U Nt y

2863 st. rose parkway 2600 michelson drive, suite 1700

henderson, NV 89052 Irvine, Ca 92612

702.433.4331 949.681.8422

1.888.7 7 7.5146

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massmediaCorporateCommunications

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PAUl A yAkUBik MAnAging PArtnEr

[email protected]

k ASSi BElz, APr PrESidEnt

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gEorgEAnn Pizzi V iCE PrESidEnt

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C o N t a C t U s

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Healthcare Creative Leave Behind