Healing Hoof Steps Business Plan

Healing Hoof Steps

HealingHoofSteps.org

“Improving lives one FOOT and one

HOOF step at a time.”


Benefits of horses to humans

• Contribute to economic growth

• Provide people with physical exercise

• Provide a release of tensions

• Responsibility

• Family activities (shows, pleasure)

• Competition (rodeos, racing, etc.)

• Work (ranch, farm, hunting, etc.)

• Fun/pleasure


What is the difference between horseback

riding and equine therapy?Horseback Riding is a form of physical therapy for people who have a range of disabilities including physical, emotional, cognitive, and social difficulties. Horses provide a tool for physical therapy, emotional growth, and cognitive improvement, in a unique format that is fun, exhilarating, and sometimes has the power to change a person's perspective on life! Besides the physical benefits derived from therapeutic riding, the contact with the animal is a powerful experience, and the strong bond that is sometimes experienced often has a profound, uplifting effect on people who are troubled or suffering.

Therapeutic Horseback Riding can benefit people with a wide range of individual challenges and disabilities, including:

• Autism • Asperger Syndrome• Amputation• Spinal Cord Injury• Brain Injury• Developmentally Delay• Down's Syndrome• Emotion disabilities• Seizure Disorders• Cerebral Palsy• Parkinson's Disease

• Learning Disabilities• Stroke patients• Visual and Hearing Impairment• Speech Impairments• Post Traumatic Stress Disorder• Extended Grief• Anxiety attacks and Phobias

• Cardiovascular disabilities• Chemical and Alcohol Abuse• Multiple Sclerosis• Muscular Dystrophy• Spina Bifida• And others *Source: Equine Assisted Growth And Learning Association www.eagala.org

www.equine-therapy-programs.com/therapy.htmlHealingHoofSteps.org

http://www.eagala.org/

What is Equine Assisted Therapy?

EAP is a powerful and effective therapeutic approach that has an incredible impact on individuals, youth, families, and groups.

EAP addresses a variety of mental health and human development needs including behavioral issues, attention deficit disorder, PTSD, substance abuse, eating disorders, depression, anxiety, relationship problems and communication needs.

*Source: Equine Assisted Growth And Learning Association www.eagala.org


Equine Assisted Psychotherapy (EAP) incorporates horses experientially for emotional growth and learning.

It is a collaborative effort between a licensed therapist and a horse professional working with the clients and horses to address treatment goals.

Because of its intensity and effectiveness,

it is considered a short-term, or "brief" approach

What is Equine Assisted Therapy?

*Source: Equine Assisted Growth And Learning Association www.eagala.orgHealingHoofSteps.org

Who benefits from Equine Assisted Therapy?

*Source: Equine Assisted Growth And Learning Association www.eagala.org 2013 Impact Study

Results

2013 EAGALA Impact StudyResults



Who benefits from Equine Assisted Therapy?Continued….

2013 EAGALA Impact StudyResults

*Source: Equine Assisted Growth And Learning Association www.eagala.org 2013 Impact Study

ResultsHealingHoofSteps.org


Where are other Equine Assisted Therapy programs located?

33,965 Clients Participated in Equine Assisted Therapy Programs Around the World in 2013 *Source: EAGALA 2013 Impact Study Results


• Non-existence of this type of facility

• 340 Registered Psychologists who treat over 96,000 mental/behavioral health patients

• On-going research programs continue to show positive results for P.T.S.D. victims and their families

• Area military operations: Pensacola Naval Air Station, Hurlburt Field, Duke Field, Eglin AFB, Tyndall AFB

Why Northwest Florida?

*Source: Fl Dept of Health Statistics 2013Equine Assisted Growth And Learning Association

www.eagala.org


How could an Equine Assisted Therapy

Center impact a community?

Enrich the lives of those struggling with mental/behavioral/physical disabilities

Bring development & commerce to a rural area

Provide Alternative Tools & Support for Behavioral Health Professionals

Signify the area as a destination for those seeking EAP in the Southeastern United States

Generate additional revenue to lodging anddining facilities for out-of-market clients and their families


Our Solution

Healing Hoof Steps would provide a

convenient facility, horses, necessary session

elements and training needed for the use of

Equine Assisted Psychotherapy service

programs supporting the efforts of area

mental/behavioral health

professionals.


Funding needed

Purchase of real property,

construction of necessary

structures, purchase of operational

equipment, training supplies and

marketing efforts.

$500K


Land est. $150,000Land Clearing $20,000Road Paving $25,00018 Stall Shed Row Barn w/Office $75,00080’x120’ Cover Arena $25,000Arena Footing $8,000Arena Lighting $15,000(3) 60’ Round Pens $4,00018’x24’ Equipment Storage Garage $10,0002008-2012 Tractor/Grading Equip $25,000Horse Trailer/Transport Equipment $25,0003 Rail Vinyl Fencing & Labor $10,000 Irrigation/Water Sources $15,000Office Furniture & Equipment $15,000Various Tack/Stall Equipment $25,000Various Labor Costs $28,000Additional Horse Acquisition Cost(s) $25,000

Itemized Construction/Equipment & Labor Costs

$500,000HealingHoofSteps.org

Marketing activities

Area Behavorial Health Professionals

Area Medical Facilities

Business Partnerships

Trade Publications

Digital & Tradional Media


Date Milestone

December 31, 2014 Purchase of acreage in Crestview

January 1, 2015 Begin Construction of Facility

June 1, 2015 Construction Completion

June 20, 2015 Bring therapy horses to the facility

July 1, 2015 Begin offering EAP & Boarding Services

Milestones


Partnerships and Resources


Documents

Healing Hoof Steps Business Plan