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8/14/2019 HBHE600_2008_08_Self-Determination Theory
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UNIVERSITY OF MICHIGAN SCHOOL OF PUBLIC HEALTH
Self-Determination
Theory
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UNIVERSITY OF MICHIGAN SCHOOL OF PUBLIC HEALTH
Self-Determination Theory (SDT)
Ryan, R.M., & Deci, E.L. (2000). Self-Determination Theory and the facilitation ofintrinsic motivation, social development, and well-being. American Psychologist,55(1): 68-78.
What are the essential nutriments for
positive motivation and experience thatenhance performance and well-being?
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UNIVERSITY OF MICHIGAN SCHOOL OF PUBLIC HEALTH
Three essential psychological needs:
Perceived competence (self-efficacy) Autonomy (choice)
Relatedness (social environment)
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UNIVERSITY OF MICHIGAN SCHOOL OF PUBLIC HEALTH
Degrees of Motivation
Amotivation
NonintentionalNonvaluing
Extrinsic
ComplianceExternal
rewards and
punishments
Introjected
Self-controlInternal
rewards and
punishments
Intrinsic
Personallyimportant
ValuedSatisfying
not care feel like you
were breaking
the rules
feel guilty feel
unsatisfied
If you didnt engage in behavior X, you would
Low self-efficacy
Low autonomy
Low relatedness
High self-efficacy
High autonomy
High relatedness
Individuals would tend to have
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Good parent Attractive
Good spouse/partner Disciplined
Good community member Responsible
Strong In control
Youthful Respected at work
Competent Athletic
Respected at home Not hypocritical
Spiritual Energetic
Successful Considerate
Popular Independent
Connecting Values with Behaviors
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Values
Behaviors
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Values
Intrinsic motivation
Behaviors
8/14/2019 HBHE600_2008_08_Self-Determination Theory
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Eat for Life Study
Tailoring on motivational predisposition 513 African American adults from HMOs in Atlanta and
Detroit
Three tailored newsletters
Outcome: fruit and vegetable intake
Moderator: preference for autonomy supportive vs.
directive communication
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Tailoring on Motivation
Tina, based on your responses to our survey it sounds like you
Intrinsic: have some meaningful reasons for wanting to eat better. Youve told usthat eating fruit and vegetables as part of a healthy diet is [something youve
carefully thought about] and is [a key part of taking responsibility for your own
health].
Introjected: are often your own toughest critic when it comes to what you eat.Youve told us that you [wouldnt feel good about yourself/would feel guilty] if you
did not eat more fruit and vegetables.
Extrinsic: have strong relationships with other people who care about how you eat.Youve told us that eating more fruit and vegetables will help [prove to other
people/show your family] that you are leading a healthier life.
8/14/2019 HBHE600_2008_08_Self-Determination Theory
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Preference for autonomy support:
In general, when it comes to my health I wouldrather an expert just tell me what I should do.
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F i g u r e 2 . I n t e r a c t i o n o f F & V C h a n g e * w i t h A u t o n o m y P r e f e r e n c e
1 . 0 7
0 . 4 3
0 . 6
0 . 6 4
0
0 . 2
0 . 4
0 . 6
0 . 8
1
1 . 2
C O N T R O L E X P E R I M E N T A L
Ch an ein F In tae(Ser in s)
H i g h
A u t o n o m y
< = 5
L o w
A u t o n o m y
> = 6
UNIVERSITY OF MICHIGAN SCHOOL OF PUBLIC HEALTH
Preference for autonomy
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Sharing Pros
If I share
If I dont share
Cons
Ive done
something good
Ive done
something bad
Pros and Cons Matrix: Fruit Sharing
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Pros and Cons Matrix: Fruit Sharing
Sharing Pros
If I share
If I dont share
Cons
Ive done
something
good
I get more fruit
I get less fruit
Ive done
something bad
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Pros and Cons Matrix: Cigarette Smoking
Smoking Pros
If I dont
smoke
If I smoke
Cons
I wont die
Ill die
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Pros and Cons Matrix
Smoking Pros
If I dont
smoke
If I smoke
Cons
I wont die
Ill die
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Pros and Cons Matrix
Sex and
speed
No sex, no speed
Smoking Pros
If I dont
smoke
If I smoke
Cons
I wont die
Ill die
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Pros and Cons Matrix
Sharing Pros
If I share
If I dont share
Cons
I may hook
up with
Brittney
I get more
fruit
I get less fruit
I wont hook up
with Brittney