Hasan AbediFlat # H – 26, Carson Complex,Gulshan-e-Iqbal Blk # 2Cell: 0336 236 0062 – Res: 021 497 8888

EMPLOYMENTEXPERIENCE National Manager Dealer Development, Shirazi Trading Co Pvt Ltd, Karachi, Oct 2009 – Present

Designing Sales and Marketing strategies for the channel partners. Managing multiple brands including Canon Commercial & Consumer Products, Sony

Medical Equipment & Inverters. Developed new business possibilities, creating client proposals for corporate. Coordination with premium channel partners & resellers. Explored and created new strategic business alliances. Initiated and designed sales promotional activities for Canon product.

Regional Sales Manager, Mega Business Machine, Karachi, July 2006 – Sep 2009

Designing Sales and Marketing strategies for the channel partners. Managing multiple I.T. brands including Fujitsu-Siemens, Canon, Mercury & HP Developed new business possibilities, creating client proposals for corporate. Coordination with premium channel partners & resellers. Having focus not only on local market but International as well with emphasis on

Afghanistan & Iran & successfully developed channel partner in Afghanistan.

Business Development Manager, Binary Vibes PVT Ltd, Karachi, Oct 2005 – June 2006

Outlined E-marketing and direct marketing strategies for the local market. Initiated and designed sales promotional activities for software product. Developed new business possibilities, creating client proposals. Explored and created new strategic business alliances

Assistant Sales Manager, ABM Data Systems PVT LTD, Karachi Dec 2002 - Sep 2005

Promoted the sales of consumables & Epson printers through channel-sales and corporate sector.

Managed a team of 05 sales executives to generate the new customer-base in channel and as well as in corporate sector.

Achieved sales targets of PKR 12,000,000. Initiated and designed various sales promotional activities, discount offers for channel

sales.

Brand Manager, Globe Cosmetics, Karachi, May 1999 - November 2002Swiss Miss, Mothercare, Admiral

Developed and implemented brand building strategies and other promotional activities. Administered advertising activities such as releasing commercials in electronic and print

media. Managed Product Packaging including Design and Printing. Organized and Participated in Exhibitions and Sponsorship Programs.

Created a detailed portfolio for SwissMiss and Mothercare brands.

HASAN ABEDIPage 2

EDUCATION& TRAINING Bachelors in Commerce, 1997

University of Karachi

Air Ticketing Course (Basic and Advanced CBT)Grace Institute

PROJECTS & Created a campaign for Gold Hi Gold Festival which is organized by World Gold Council.

ACHIEVEMENTS Organized “ZARGALLI” fashion show & developed website for World Gold Council.

Initiated the “MotherCare Club” to improve communication and interaction through direct mailing and events.

EVENTS & ITCN ASIA 2005, Expo Center, KarachiCONFERENCES Annual FMCG Products Exhibition, Expo Center, Karachi

10th Annual MAP Conference, Karachi

SKILLS Commercial Creativity – Able to balance creativity and commercial concerns.MS Office (Word, Excel, PowerPoint)

SPECIAL Cricket – Critique (Films & Dramas) – INTERESTS Religion & Current Affairs – Eating Out - Reading

D.O.B 6th May 1977

Marital Status Married