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8/13/2019 Handmade Paper I
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Paper Industry is a low investment and high labor intensive industry.
It uses only waste raw materials and the durability of the paper is
long with exclusive look and unique character. The paper is available
in a saga of rich varieties, designs, shapes and colors.
,
The paper industry has an important social role to play for the
country. Use of Paper is considered as an index of cultural growth.
Key social objectives of the Government like eradicating illiteracy,
making primary education compulsory, extra cultural activities etc. are
very much related to the paper industry.
Indian Handmade Paper Industry
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The Indian handmade paper industry produces a variety of paper and
paper products mainly by using waste materials such as cotton rags,
tailor cuttings, hoisery cuttings and small quantities of waste paper.
Certain materials are blended with them for mottling effects and toproduce special varieties of paper. Availability of raw materials and
existing infrastructural facilities offer good scope for development of
special varieties of handmade paper in the North East. It also has an
added advantage to earn from world market.
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Due to increased literacy, industrialisation, modernisation and development
by 2000 AD, the per capita consumption of paper in India may increase from
the existing level of 3 kg. to 4.5 kg.
The demand for paper is expected to increase from existing 21 lakh tonnes
(1991-92) to 37.9 lakh tonnes by 2000 AD.
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The handmade paper and its allied products offers a vast marketing scope in
both inside and outside the country. Imports of paper and paper products was
growing over the years. However, it has increased during 2001-02 after a fall in
2000-01.
Actual import was 2.71 lakh tonnes in 1998-99, 2.02 lakh tonnes in 1999-00,
1.39 lakh tonnes in 2000-01, 1.67 lakhs tonnes in 2001-02 and 1.23 lakh tonnes
upto November, 2002. About 1,40,000 tonnes of paper was exported in 2000-01
mainly to the neighbouring countries.
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MARKET SCENARIO
DOMESTIC MARKET
+ Before 1991, the industry was heavily dependent on captive market i.e. supply to
State Govt. and Central Govt. departments against reservations.
+ The shift started taking place in this scenario after 1991-92.
+ There has also developed the non-captive market which can be classified into
institutional and non-institutional. Institutional market demands bigger quantities while
non-institutional smaller.
+ There are the eco-conscious buyers who purchase environment friendly produces
like handmade paper and products for greeting cards, invitation cards, album, wedding
cards etc.
+ The market of carry bags is also growing steadily due to the ban on polythene bags.
This changed situation has resulted into enhancement in capacity utilization, product
diversification, culture of competitiveness, better management and market approach.
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EXPORT MARKET
+ The Indian handmade paper industry has made a big dent in the international
market because the Indian handmade paper and value added products have made a
quantum jump. According to an estimate, value added products have the share of
more than 70% of total exports.
+ For the last two decades the handmade paper industry has been exporting certain
exclusive varieties like deckle edge stationery, drawing paper, marble paper, mottle
paper made from jute, wool, algae, straw, grass etc and recorded significant growth in
the export sector.
+ Foreign buyers like US, Germany, UK, Canada, Italy, Sweden, Australia, Singapore
and Hong Kong are purchasing handmade paper from India because handmade
paper production in India by all means is as low priced as compared to the other
handmade paper producing nations.
+ The demand of handmade paper at international level is on the spurge due to
increasing environmental awareness.
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Indian handmade papers have created a sensation in the world market.
However there is growing urge to use eco-friendly products. Different
countries use these handmade paper differently. Some use it as
decorative papers, some as stationery, some as artistic paper and so on.
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STATUS OF HANDMADE PAPER INDUSTRY IN INDIA
The Indian handmade paper industry has been identified as one of the
village industry and the industry has seen significant growth in last
one decade because of improved demand not only on national level
but at the international arena.
As per estimates, there are nearly more than 455 handmade paper
units scattered all over India producing nearly 50,000 tonnes of
handmade paper & board. The Indian handmade paper industry had
grown remarkably in the recent past where in the production of
handmade paper industry has reached to a turnover of Rs 250 crores.
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Due to increased literacy, industrialization and modernization, the per
capita consumption of the paper and paper board has increased
remarkably from 4.5 kg in the year 2000 to nearly 6.5 kg in the recent past.
This industry provides employment to about 10,000 people and most of
them are situated in the rural areas.
Although, the per capita consumption of paper and paper board in India is
low compared to the developed countries like US (350 kg), China (58 kgs),
Japan (225 kgs) and world average 55 kgs however the total quantity of
paper produced in India is quite significant with a total production of nearly
70 lakh tonnes per annum.
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Indian handmade paper industry contributes to less than 0.5 % of the total
countrysproduction of paper and paper board till the year 2005-06 and this
share has recently increased to nearly 0.7% in the recent year since the
production of handmade paper which was nearly 25,000 tonnes in the year
2005-06 now stands at nearly 50,000 tonnes.
Although, the country is self sufficient in the manufacturing of handmade
paper & board, however, a little quantity of specialty paper are imported.
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The Indian pulp and paper industry has recently experienced enormous
growth, coupled with consolidation due to the value addition activities like
embossing embroidery on handmade paper etc. Tucked away in a village
near Jaipur is the world's largest centre of handmade paper.
The handmade paper industry in India offers considerable potential to
meet the increasing demand for paper products in an environmentally
sound way. Delhi is an ideal location to find both of these materials
because it has a thriving rag trade, which provides abundance of old cloth
and vast amounts of used paper.
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Handmade paper production has low capital investment, thereby
promoting local entrepreneurship, it generates more local employment;
it is an environmentally sound technology, depleting less resources and
causing less pollution than paper mill factories; and it can produce
certain specialized varieties of paper, for example, watermark, filter
paper and drawing sheets, etc.
The cost difference between handmade paper and mill made paper is
marginal. The concern about the disappearance of forests, coupled
with renewed interest in the quality of papers generated new study of
the paper maker's materials, especially the pulps and fibers.
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A great product to consider for donation or corporate
sponsorship in any rural focused development initiative as it
reduces the health problems and drudgery faced by rural
women.
This stove is already making history by creating smoke free
villages through corporate responsibility initiative of a major
corporate in India.
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With several technological changes taking place in the paper industry,the government has to rethink its land use policies and conservation
strategies to protect the natural resources.
The Indian government has provided funds to different handmade paper
supplying councils like KVIC (Khadi & Village Industries Commission)
which tie up with banks and through banks provide funds to promising
entrepreneurs who want to start handmade paper making business.
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Seven years back UNDP provided funds to improve activities further in
handmade paper industry which gave a lot of exposure of that market. Also
the government had come out with REGP plans (Rural Employment
Generation Program) where the government gave loans to village people
to start small handmade paper units thus boosting the rural areas to further
develop.
India is said to produce approximately Rs.21 crore worth of handmade
papers, providing full time employment to around 10,000 persons in the
rural areas.
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Further to boost the industry KVIC sector conducts other major
programs like Buyer-Seller Meet Cum Exhibitions at national level,Seminars Cum Workshops on Handmade Paper Industries etc, they
also came out with Handmade Paper Making Multi Disiplenary
Training Centres in Mumbai, Assam, Delhi which provides
prospective entrepreneurs with Demonstration Kits for good quality
products and also how to tab the naturally abundantly available local
raw material.
They also plan to carry out similar activities in northeastern states
also to boost the northeastern regions of handmade paper industry.
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This year two major units, The Sthaneshwar Handmade Paper PCIS Ltdand Handmade Paper & Board Industries under the KVIC sector won
National Award through the president of India for supplying best quality
products.
Mr.K.Sudhakar - Dy.Director I/C (Handmade Paper and Fiber industry) is
of the opinion that the " Handmade Paper products is a real treasure with
full of creative, innovative and thought provoking ideas and the industryhas got an excellent future because of value addition and export oriented
prospectives."
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The sector also plans to tab or explore the very big area of packaging
industries be it for medicine packaging or fertilizer packaging etc. Even the
Internal Trade Fairs like PAPEREX have been fruitful trade encouraging
activities. This year in PAPEREX 2005, Carlton Coats Pvt. Ltd. were the
ones to win the 1st prize. Each unit in India is said to roughly provide fifty
crores worth material.
Most of these units have become totally export oriented. Ever growing
International market for Handmade Paper Though countries like
Indonesia, Malaysia and Philippines have already emerged as `handmade
paper giants'; India is being looked upon as the country with the maximum
growth potential.
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The country is almost self-sufficient in manufacture of most varieties of
handmade papers. There has been phenomenal growth in the export
market for Indian Handmade Paper and its products, especially in the
developed countries like the United States of America, West Germany,
European Countries, Australia etc.
The last decade witnessed rapid growth in export as a number of
Handmade Paper and paper products manufacturing units have become
hundred percent export oriented units and helped in increasing the foreign
exchange of the country.
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INDIAN HANDMADE PAPER INDUSTRY-A GLANCE
PARTICULARS 2005-06 2006-07
Estimated Number Of Units 450 455Estimated Production (Tons) 25000 50000Contribution In Total P&B Production % 0.4 0.6Turnover, Total P & B (Rs. Lakhs) 1800000 2100000Turnover Hmp (Rs. Lakhs) 12500 20000Total Export P&B (Tons) 323000 350000Exports Hmp (Tons) 20906 42000Contribution Of Exports Of Hmp In P&B % (Qty) 6.4 12Value Of Exports Total P&B (Rs., Lakhs) 124639 147500Value Of Exports Of Hmp (Rs. Lakhs) 7723 15717Contribution Of Exports Of Hmp In P&B % (Value) 6.2 10.7Imports Hmp (Tons) 3755 2800Value Of Imports Of Hmp (Rs Lakh) 847.7 518.6