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Gydja Collection

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Catalog 2013-2014

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Gydja Collection is a lifestyle brand created by the Icelandic designer and entrepreneur Sigrun Lilja.Gydja Collection strives to inspire people around the world, using energy and materials which residein the Icelandic nature. Gydja Collection’s mission is to give compassion into the world of fashionand offer eco friendly and wearable accessories for women that aren´t afraid to express theirstrength and individuality. In the collections from Gydja Collection you will find exotic fragrances and aunique eco friendly Icelandic fish skin and high quality leather.

In recent years Gydja Collection has grown into one of the best known designer brands in Iceland – abrand that is quickly working its way to become a worldwide brand. Collections consisting of feminineaccessories and sophisticated designs are a hit with women everywhere; from A-list celebrities inHollywood to European elite.

T h e b r a n d

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The best-selling author and fashion entrepreneur Sigrun Lilja is the founder, CEO and the creative

director of Gydja Collection. Aged just 24, Sigrun Lilja started developing her own lifestyle brand, Gydja

Collection, armed with only 1500$ to build her dream on and her vision in mind. With her own sense

of style and a nose for business she managed to become a successful entrepreneur, designer and

perfumista within a short period of time, selling thousands fragrances and accessories around the

world.

The humble and optimistic business woman has a kind heart and a strong vision to give back by

helping other women to achieve their dreams and bust into the world of business. Her mission is to

give women the courage they need to follow their dreams and put them into action, to empower

women. Sigrun throws wanted workshops for women that´s called Konur til Athafna (e. Empower

Women) were she leads the women through the journey of turning a business idea into reality. Her

goal is to extend her Empower Women workshops out to the third world countries and to create an

organization that empowers women all over the world.

T h e w o m a n b e h i n d t h e b r a n d

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In addition, Sigrun Lilja established a fundfor Icelandic female rescue workersvolunteering in the Icelandic rescue teamcalled Landsbjorg.

For every glass that is sold of Gydja Parfuma donation goes to this fund, supportingthese brave women financially to getthe education and equipment needed fortheir amazing work for the rescue teams inIceland.

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The Gydja Watch Collection is very glamorous yet stylish addition to our accessories collection. Thestrap is made from the highest quality of exotic and eco friendly salmon leather and is elegantlytriple wrapped around the wrist. The exotic triple wrap strap of the high quality salmon leathergives the watch a special bohemian and rock n’ role feeling.

The watch movement is Japanese and the watch comes in five different colours of Salmon leatherand is both available in silver blend and 24 cc gold coating. With the stylish Gydja Watch we wantedto give the wearer a self confidence and the power of a true goddess.

T h e G y d j a W a t c h C o l l e c t i o n

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G o l dB l a c k S h i n y S a l m o n

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G o l dB r o n z S a l m o n

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G o l dP e a r l P i n k S a l m o n

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S i l v e rS i l v e r S a l m o n

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S i l v e rB l a c k S h i n y S a l m o n

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Our handbag collection consists of sophisticated, stylish, elegant and yet glamorous leather

handbags and clutches.

We use leather from highest quality in addition to our environmentally friendly Icelandic fishleather. The Icelandic fish leather gives our collection a special exotic yet a stylish look.

T h e H a n d b a g C o l l e c t i o n

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We in Gydja Collection are known for using leather of the highest quality in all our products.Our fish leather has a natural cross-fiber structure in which the fibers run only in onedirection. This natural cross-fiber pattern makes fish leather stronger than “ordinary” leathers.

The Icelandic fish leathers used in Gydja Collection’s products is produced of Salmon, Wolfishand Perch, which is commonly caught for food. For this reason, these materials are a by-product reclaimed from food processing activities, as the animals are not raised with theexpress purpose of using their hides.

Geothermal hot water is used for the production of the Icelandic fish leather in ouraccessories which makes the production very efficient, environmentally friendly and arenewable resource. In addition, all electricity comes from a hydroelectric power station.

E c o F r i e n d l y I c e l a n d i c f i s h l e a t h e r

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Tel.: (+354) 534 0100 | Icelandwww.gydjacollection.com | www.gydja.is | [email protected]