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@gilaridgewell@thomasasgerENTERPRISE COLLABORATION & SOCIAL BUSINESS
Guilla RidgewellSocial Collaboration and SmartWorker Consultant@gilaridgewell
Thomas Asger Hansen Head of Global Working Culture and SmartWorker. @thomasasger
Practical experiences from Grundfos
Executive Business Leader Network Group
Copenhagen, 7.th of April 2016
@gilaridgewell@thomasasgerTHIS IS YOUR ORGANIZATION!
Source: Yayoi Kusama
WE HELP THE ORGANIZATION CROSS THE CHASM . . .
. . . AND IT HAPPENS ONE PERSON OR USE-CASE AT A TIME.
Source: Geoffrey A. Moore (1991)
GLOBAL WORKING CULTURE
Mission (WHY) • Identify new ways of working
effectively• ‘Push Grundfos across the gap’
Method (HOW)• Frontloading and Innovating• Design Thinking
Actions (WHAT)• Pilot Projects• Business Consultancy
SMARTWORKER
Mission (WHY)• Give back 1 million hours to our
business functions• ‘Pull Grundfos across the gap’
Method (HOW) • Scalable Deployment Models• User Adoption Framework
Actions (WHAT)• Worksmart portal• Productivity Teams & Super
User Communities• Communication framework• Adoption metrics
‘LEARNING’ A GLOBAL WORKING CULTURE
1st
Employee Advocacy
pilot 1st Social Media Management pilot
launched by Marketing
Prospect-Finder pilot
SAP Jam
Social Listening
pilot (NetBase)
2nd
Maturity Assessment
Pulsar for Yammer Analytics
New InSite mock-up
Product Centre
Customer Community
Thought Leader Social Business Enablement
Reach for the Stars
LeadApp
2nd
employee advocacy
pilot
BD Project Template
1st
YamJam (MWB1)
DACH OneOffice
team concept
Sprinklr Ramp-Up
UX Excellence
Guide
Collabora-tion
Analytics
2012 20152013 2014
MWB5 definition
Yammer with HR (P&S)
Grundfos Social
Business Policy
Launch of Global
Working Culture
Talent Event
1st Maturity Assessment
1st
integrated Social
Business strategy
framework (Cookbook)
Mads Blog
Social Business
Intelligence pilot
(Sprinklr)
MHD Strategy Engagement
Case
Community Planning Guide
Virtual Leadership Module 1
Strategy 2020
MWB5 Practises
Voice of the Customer
Community (VoC)
Community Management Enablement
Global Purchase
Enablement
Key Collaboration
Behaviour Analytics
IN PROGRESS CLOSED DOWNCOMPLETE CHANGE DRIVER: BEHAVIOR TECHNOLOGY
WorksmartPortal
Internal Personas
Surveys, Self Assessment, and
Leadership Communication
Design Thinking:
Rich Profile
Digital Workplace and
Productivity user journeys
@gilaridgewell@thomasasger
@gilaridgewell@thomasasgerIT’S NOT ABOUT THE TOOL! NO, IT’S ABOUT…..
JIVE
SAP / JAM
MICROSOFT / YAMMER
SALESFORCE
PURPOSE
INTENT
CULTURE
TIBCO
IBM / CONNECTIONS
@gilaridgewell@thomasasgerPERFORMANCE = COLLABORATION
TASK/INDIVIDUAL contribution
TEAM contribution
NETWORK & COMMUNITY contribution
LOW HIGH
LOW HIGH
LOW HIGH
MEETErika Villeneuve, 38 yrs
Sales EngineerGrundfos since 2009
I know that results count!
I evaluate myself on how I contribute to Grundfos in many ways.
In practice, I think about 3 specific KPI’s which my team and
manager intuitively evaluate on an informal everyday basis…….
Erika
@thomasasgerHOW WE WORK ! (can you spot the behaviours?)
@gilaridgewell@thomasasgerEXAMPLE: MADS’ BLOG AS STRATEGY LEVERAGE
@thomasasger
Employee taking the example to the strategic level.
Mads energizes the feed-back loop…..
…from his phone!
An employee ads context and more depth to the example
An employee supports the discussion by confirming a match
between theme and reality.
Employee proposing solution to specific example.
PURPOSE
INTENT
CULTURE
@gilaridgewell@thomasasgerEXAMPLE: CREATING SENSE OF COMMUNITY
As you may know, Group Management decided that all employees will get an ice cream early August. Officially, this is to mark my real start date in Grundfos, but I like to think of it more as a small, symbolic celebration of the summer and return from holiday for most of us.
In any case, it is important to remember the small celebrations like this one. In Danish business culture, there is little tradition to celebrate. My belief is that small, inexpensive celebrations are not only OK - they are necessary. They bring team spirit and a feeling of appreciation and belonging, and I am sure all employees are smart enough to know that a celebration or recognition does not necessarily mean that everything is fantastic... But they will feel appreciated and motivated to do even better to hit or exceed our targets.
Back to the ice cream: I got a picture of the ice cream that all Chinese employees will get. Our Chinese office administration manager, yang wang, has taken a great initiative to personalize these ice creams. And I have to admit that I am proud to be featured on an ice cream -something I would not have dreamt of when I was child! Thank you, Yang :-)
PURPOSE
INTENT
CULTURE
@gilaridgewell@thomasasgerEXAMPLE: YAMJAMS AS ‘ROLE MODEL’ META-ACTIVITY
HOW1. Announcement of session2. Primer-questions posted by VP’s3. Network engagement4. VP’s committed to answer – open and speedy5. Thank you + Closure moderation
Support: YES team & Reverse Mentoring
WHY• Complement leadership cascading• Improve local understanding and cross-company
collaboration on our 2020 Strategy• Boost continuous strategy dialogues• Show role model behavior
2 iterations48 hours
= speed x3
PURPOSE
INTENT
CULTURE
One Grundfos
Community
Community Literacy
Working Out Loud
Digital Literacy
Organizational
Maturity
Social Business
Ecosystem
. . . among others.
INGREDIENTS: NEW NORMAL
link to SharePoint team page
managers recognition
topics – structures information
people from outside the team is pulled into the
conversation and can be reminded of
collaboration this week.
@gilaridgewell@thomasasger
@gilaridgewell@thomasasgerPERFORMANCE = COLLABORATION
TASK/INDIVIDUAL contribution
TEAM contribution
NETWORK & COMMUNITY contribution
LOW HIGH
LOW HIGH
LOW HIGH
MEETErika Villeneuve, 38 yrs
Sales EngineerGrundfos since 2009
I know that results count!
I evaluate myself on how I contribute to Grundfos in many ways.
In practice, I think about 3 specific KPI’s which my team and
manager intuitively evaluate on an informal everyday basis…….
Erika
GENERAL ACTIVITY
Post, 1 p Reply, 1 p Like, 1 p Praise, 1 p
COLLABORATION ACTIVITY
Reply to question, 1 p Tag, 1 p @-mention (post or reply), 3 p Praise post, 5 p
SCORING MODEL (60 day rolling average)
Super-Collaborator, 101 - Collaborator, 21 - 100 Learner, 6 - 20 Inactive, up to 5
HOW WE CALCULATE ! (LEADERSHIP AND CULTURE DRIVER)@gilaridgewell@thomasasger
@gilaridgewell@thomasasgerMOCK-UP : PERSONAL 60 DAY ROLLING AVERAGE
@gilaridgewell@thomasasger
Guilla RidgewellSocial Collaboration and SmartWorker Consultant@gilaridgewell
Thomas Asger Hansen Head of Global Working Culture and SmartWorker. @thomasasger
socialbusinessjourney.com
THANK YOU!