Upload
others
View
3
Download
0
Embed Size (px)
Citation preview
GROWTH
ASSOCIATION PARTNERS
MEDIA PARTNERS
INTERNATIONAL
SHOW FEATURES
• American Cake Decorating Magazine’s
Demo Theatre
• B.E.S.T. in Baking
• Great American Pie Festival
• PMQ World Pizza Challenge and
Groupon U.S. Pizza Team
• RBA’s 15th Annual Pillsbury Bakers’ Plus
Creative Decorating Competition
• TIA’s Technical Conference
SHOW FEATURES
EDUCATION PROGRAM
FORWARD-THINKING SHOW COMMITTEE
GETTING BUYERS TO IBIE
9
ROBUST MARKETING CAMPAIGN
Direct Mail
• 250,000+ targeted
postcards and brochures.
Email Campaign
• Highly intelligent
campaign: targeted,
behavior triggered,
dynamic content
• Quarterly eNewletters Public Relations
• Robust campaign
• 10-year relationship with press
Digital & Print Media
• Ad retargeting
• Social advertising
• SEO/SEM
• Presence on top digital media
channels
• 100 ad insertions, 20+
publications
• Support from media partners
BUILDING A BIGGER DATABASE
ANCILLARY MARKETS
Core Market of
Wholesale Bakers
INTERNATIONAL ATTENDANCE
INTERNATIONAL ATTENDANCE
ADVERTISING
DIRECT MAIL
DIGITAL MEDIA
PUBLIC RELATIONS
WEBSITE
GETTING BUYERS TO YOUR BOOTH
21
UNVEIL NEW PRODUCTS
PARTNERS IN PROMOTION
PARTNERS IN PROMOTION
Baking
I ngredientsPackaging
TechnologySolutions
I nnovat i on
Join us at the International
Baking Industry Exposition —the
grain-based industry’s largest,
most comprehensive event.
YOUR
WORLD OF OPPORTUNITY
• Logos for ads, website, promotional
brochures, email signatures.
• Banner ads for website and
e-Newsletters.
• Sample social media posts
• Template Press releases, pitching tips and
media contacts
• IBIE Table Tents for related industry events
• Postcard Template for mailings
PARTNERS IN PROMOTION
• Professionally designed and
customizable email template invitations
for your customers
• Protected list – no 3rd party access
• Exhibitors rewarded for registrants
Attendee List Access
Floor Decal
Advertising
Lead Retrieval
And more!
MATCHMAKING
• Matches you with your best prospects
according to their attendee profiles
• Communicate with prospects before,
during and after the show
• Appointment scheduling feature for setting
up onsite meetings
• Option for creating an online eBooth to
showcase your products and services
ADVERTISE/SPONSOR
B.E.S.T. IN BAKING
BENEFITS:
• Bragging Rights: Logo to place on packaging,
press releases, ads etc.
• Recognition in IBIE pre-show promotions, website,
onsite directory, trade press, and a dedicated
supplement in SF&WB’s preshow issue.
• Dedicated B.E.S.T. in Baking Lounge located in
the Las Vegas Convention Center lobby, where all
show attendees can learn about the winners.
• Award presented at IBIE on the show floor.
B.E.S.T. IN BAKING
CATEGORIES:
• Ingredients
• Equipment
• Packaging
• Logistics
APPLICATION: IBIE Website
www.IBIE2016.com/best-in-baking-program
SUBMISSION DEADLINE: July 1, 2016
LOCATION
DISPLAY
VIDEO
EQUIPMENT
PRODUCT LAUNCH
SPONSORSHIPS & MORE
SPONSORSHIPS
SHOW GUIDE ADS
BEST IN BAKING
SPONSORSHIPS & MORE
Official IBIE Advertising & Media Sponsorships
• IBIE Show Dailies – Cover the latest developments, technologies and products displayed at IBIE
• IBIE Mobile App – Offers complete IBIE show information. 9,500 estimated users during IBIE in 2016*
• IBIE Show Directory – The complete IBIE information guide, including event times and places, exhibitor list, product guide and floor map and is distributed to all IBIE attendees at registration
• www.IBIE2016.com – A highly effective tool for pre-show promotion. 800,000 estimated Page Views for IBIE 2016*
• Innovation Showcase – Promoted before and during IBIE and is included in all IBIE media
*Estimates based on 2013 metrics
B.E.S.T. in BakingNewly revamped program awards company’s for keeping the industry environmentally sustainable.
Awards presented in seven categories:• Four in the supply chain: Equipment, Ingredients- (Sold),
Packaging and Logistics• Three baker awards: Bakers with revenue $50m up, below
$50 million & one Retail.
Sponsor benefits include:• Exclusivity within each of the supply chain awards, print,
online, logo inclusion in the post IBIE videos.• Each Baker award is exclusive with print, online, logo inclusion
in the post IBIE videos.
SPONSORSHIPS & MORE
All NEW Event at IBIE!
Opening Night PartyTICKETS
AVAILABLE THROUGH EXHIBITOR REGISTRATION
HOUSEKEEPING
36
EXHIBITOR RESOURCE PAGE
www.IBIE2016.com/
exhibitor-resources
FREEMAN ONLINE
Link and log-in sent from
Freeman to the name on
the booth contract…
PASS THE LINK TO YOUR
PLANNER.
HOUSING
BEWARE OF UNAUTHORIZED
HOUSING SOLICITATIONS
There are many travel agencies and
wholesale room bookers who will try to
present themselves as “official housing
agents ” for IBIE.
Reserve now for the lowest rates!