GROWER MAGAZINE Read>Learn>Grow Group...EDITORIAL PLANNER: January through December 2021 4 GROWER POTATO May 2009 - $3.95 - Serving The National Potato Industry - GROWER POTATO May

Since 1972: Your strongest advertising buyto reach potato growers nationwide

CONTENTSPage 2: No. 1 magazine in the industryPage 3: Advertiser benefits: added value

2021 MEDIA KIT

Serving the National Potato Industrywww.potatogrower.com

Read>Learn>Grow

Page 4: Editorial plannerPage 5: Digital advertising rates & specs Page 6: Print advertising rates & specs

WWW.POTATOGROWER.COM 1WWW.POTATOGROWER.COM 1www.potatogrower.comSEPTEMBER 2019 • $3.95

POTATO GROWER GOLF TOURNAMENT PAGE 22 | STORAGE BUYERS’ GUIDE PAGE 24

Grimm FutureThe bright outlook of Grimmway Farms Page 14

Actagro’s Commitment to ResearchPage 18

PLUS

WWW.POTATOGROWER.COM 1www.potatogrower.comOCTOBER 2019 • $3.95

ASSOCIATIONS • CHEMICALS • EQUIPMENT • IRRIGATION • SEED

INDUSTRYHANDBOOKINDUSTRINDUSTRYINDUSTRYINDUSTR

2019-20GROWERPOTATO

May 2009 - $3.95 - Serving The National Potato Industry - www.potatogrower.com

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MAGAZINE

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Weekly E-Newsletter

Receive the most current and updated potato industry news four

times a month

Sign up by going to:

www.potatogrower.com

FOR NEWSYOU CAN USE

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More issues13 per year

More technical informationGiving growers the knowledge they need to produce a quality, profitable crop

More editorial pagesThan any potato publication, providing more editorial opportunities

More ad pagesThan any potatopublication

More oftenGrowers count onPotato Grower every month

What makes Potato Growermagazine the No.1 potato- specific publication in the industry?

2

See all issues online atwww.potatogrower.com

Reach every potato grower in the U.S.

Potato Grower magazine circulation is completely auditable and updated using industry contacts, USDA Farm Service Agency payment records, satellite imagery and field boundaries.

UNITED STATES .............................. 8,610CANADA/FOREIGN ........................ 150BONUS DISTRIBUTION AT TRADE SHOWS ........................... 740TOTAL DISTRIBUTION ...................... 9,500

CIRCULATION: The most current in the market

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• Every issue online at www.potatogrower.com• Online issue features free hotlink to your website• New Products section for your products• Around The Vine section for your company news

ADVERTISER BENEFITS:Added value opportunities GROWER

POTATOMay 2009 - $3.95 - Serving The National Potato Industry - www.potatogrower.com

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JanuaryTractor Buyers’ GuideSpecial Seed Advertising Section

FebruaryIrrigation Products Buyers’ GuideSpecial Seed Advertising Section

MarchFungicide Buyers’ GuideFertilizer & Growth Promoters Buyers’ Guide

AprilHerbicide Buyers’ Guide

MayPesticide Buyers’ Guide

JuneHarvesting Equipment Buyers’ Guide

JulyTrucks/Bulk Beds/Trailers Buyers’ Guide

August/IGSA ProgramBagging/Packing/Shipping Buyers’ Guide

SeptemberStorage Buyers’ Guide

OctoberIndustry Handbook & Seed DirectorySpecial Seed Advertising Section

NovemberPrecision Ag Tech Buyers’ GuideSpecial Seed Advertising Section

DecemberPlanting Equipment Buyers’ GuideSpecial Seed Advertising Section

Buyers’ Guides:

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These Buyers’ Guides are a reader favorite and are free and easy to participate in.Simply email around 100 words describing the benefits of your product and a high-resolution imageto [email protected]

EDITORIAL PLANNER:January through December 2021

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January - Tractor Buyers’ Guide• Special Seed Advertising Section• Chemical Updates • Precision Planting • Winter MeetingsSpace Closes Nov. 20 Materials Due Nov. 30 Mail Date: Jan. 5

February - Irrigation Products Buyers’ Guide• Special Seed Advertising Section• Potato Lover’s Month • Water Issues• Chemigation • Foliar ApplicationSpace Closes Dec. 18 Materials Due Dec. 29 Mail Date: Jan. 25

March - Fungicide Buyers’ GuideFertilizer & Growth Promoters Buyers’ Guide• Seed Treatments • Crop Protection Research• Preparing for Diseases • PlantingSpace Closes Jan. 15 Materials Due Jan. 22 Mail Date: Feb. 17

April - Herbicide Buyers’ Guide• Blight Protection and Virus Control• Pest Update • Chemical ApplicationSpace Closes Feb. 19 Materials Due Feb. 26 Mail Date: Mar. 22

May - Pesticide Buyers’ Guide• Rotational Crops • Adjuvant OptionsSpace Closes Mar. 19 Materials Due Mar. 26 Mail Date: Apr. 16

June - Harvesting Equipment Buyers’ Guide• Bruise Control • Vine Kill • Mid-season PestsSpace Closes Apr. 16 Materials Due Apr. 23 Mail Date: May 14

July - Trucks/Bulk Beds/Trailers Buyers’ Guide• Preparing for Harvest • Equipment Prep• Storage Chemicals • Smart Irrigation MonthSpace Closes May 14 Materials Due May 21 Mail Date: June 15

August - Bagging/Packing/Shipping Buyers’ Guide • Fall Chemicals• IGSA Program Insert • Storage Controls• Weed Research ResultsSpace Closes June 18 Materials Due June 25 Mail Date: July 22

September - Storage Buyers’ Guide• Commercial Financial Programs• Storage PrepSpace Closes July 16 Materials Due July 23 Mail Date: Aug. 16

October - Industry Handbook & Seed DirectoryNational Industry Handbook and Potato Seed DirectorySpace Closes Aug. 20 Materials Due Aug. 27 Mail Date: Sept. 27

November - Precision Ag Tech Buyers’ Guide• Special Seed Advertising Section• Irrigation • Precision AgSpace Closes Sept. 17 Materials Due Sept. 24 Mail Date: Oct. 20

December - Planting Equipment Buyers’ Guide• Special Seed Advertising Section• Storage Disease Control • Seed ResearchSpace Closes Oct. 15 Materials Due Oct. 22 Mail Date: Nov. 19

SPECIAL ISSUESPotato Industry Map - Reference ChartSpace Closes Oct. 8 Materials Due Oct. 15 Mail Date: Nov. 3Idaho Annual Idaho Grower of the Year • Association ReportsSpace Closes Oct. 1 Materials Due Oct. 8 Mail Date: Oct. 28

EMMA ATCHLEY4054 E. 1300 N.

Ashton, ID 83420tel 208.652.3560fax 208.652.7370cell 208.351.1125

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Seed Cutters Sizers/Eliminators Pilers Seed Treater Custom Machines

Conveyors Water Wheels Even Flows And More…

Seed Cutters Sizers/Eliminators Pilers Seed Treaters Custom Machines Conveyors Water Wheels Even Flows And More…

395 W Hwy 39 Blackfoot, ID 83221 1-800-574-1852 208-785-4285 [email protected] www.milestone-equipment.com

Seed Cutters Sizers/Eliminators Pilers Seed Treaters Custom Machines Conveyors Water Wheels Even Flows And More…

Owned & Operated in the U.S.A

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THE BEST PRODUCTS • THE BEST SERVICE • THE BEST PRICE

Celebrating37 Years!SINCE 1982

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208-356-43171217 S. RAILROAD AVE • SUGAR CITY, ID 83448

TILLAGE • ELECTRIC MOTORS

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Your Strongest Advertising Buy To Reach Potato Growers

Nationwide

To download the2020 Potato Grower media kit, go to:www.potatogrower.com/advertise

Serving the National Potato Industry Since 1972

Read>Learn>GrowCOLORADO’S THREE S RANCHe PAGE 17 | PACKAGING EQUIPMENT BUYERS’ GUIDE PAGE 24

FROM THE BEGINNING

AUGUST 2018 • $3.95www.potatogrower.com

KETTLE BRAND’S TATER TRACKER INITIATIVE PAGE 20

APPLICATION EQUIPMENT BUYERS’ GUIDE PG 24 | SOIL WATER RETENTION PG 34

www.potatogrower.comNOVEMBER 2018 • $3.95

IN SESSIONSCHOOL’SJeff & Sandy Bragg’s lifelong educationPage 18

DRONES & IRRIGATIONPage 38GROWER

POTATOMay 2009 - $3.95 - Serving The National Potato Industry - www.potatogrower.com

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MAGAZINE

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CAN DO FOR YOU

DISCOVER WHAT

SunRainSeed.com 208.552.3096

Visit us online or call to find out how you can

benefit from our quality potato varieties.

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Decay Control Storage Solutions

• Apply as a thermal fog into potato storages

• Kills and reduces bacteria and fungal spores on contact

Decay Control Storage Solutions

• Spray biological fungicide onto spuds going into storage

• Controls fusarium dry rot and silver scurf diseases

1-407-523-78421-877-866-5773

www.jetharvest.com

H A RV E S TS O L U T I O N S

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U.S. TOTAL.....4,006.340 ......450,020,000........443

360 B St. • Idaho Falls, ID 83402Phone (208) 524-7000 • Fax (208) 522-5241

© Harris Publishing, Inc. 2019

Washington160,000

Montana11,100

Idaho315,000

Texas17,500

Colorado55,000 Kansas

3,300

Nebraska19,300

North Dakota73,000

Minnesota43,500

Wisconsin67,000

Michigan48,000

Virginia4,400

North Carolina12,200

Florida 28,700

U.S. TOTAL ACRES HARVESTED

1,014,800

New York13,400

Maine48,500

Illinois7,600

Missouri7,400

Alaska500

Oregon45,000

California38,300

Numbers represent total harvested acres of potatoes in 2018.All statistics sourced from the USDA’s National Agricultural

Statistics Service.

NATIONAL POTATO COUNCIL(202) 682-9456Fax (202) 682-0333 www.nationalpotatocouncil.org 1300 L St. NW, Suite 910Washington, DC 20005John Keeling, executive vice president & CEO

POTATOES USA(303) 369-7783 Fax (303) 369-7718 www.potatoesusa.com 4949 S. Syracuse St., Suite 400 Denver, CO 80237 Blair Richardson, CEOJohn Toaspern, chief marketing officer

UNITED POTATO GROWERS OF AMERICA (801) [email protected]@unitedpotatousa.comwww.unitedpotatousa.com 1100 E. 6600 S., Suite 305Salt Lake City, UT 84121Mark Klompien, president & CEO

POTATO ASSOCIATION OF AMERICA(734) 239-8022Fax (734) 677-2407 www.potatoassociation.org 1390 Eisenhower PlaceAnn Arbor, MI 48108Rich Novy, president

ALLIANCE FOR POTATO RESEARCH & EDUCATIONP.O. Box 803312Chicago, IL [email protected]

INTERNATIONAL POTATO CENTER+511 [email protected] Avenida La Molina 1895 Apartado Postal 1558Lima, PeruBarbara Wells, director general

POTATO GROWER ASSOCIATIONS

GELLERT.COM

POST-HARVEST.

SOLVED.

visit us...

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2019-20 U.S. Potato Industry Map & Reference Chart

2018 PRODUCTION BY STATE

Alaska ............ 4.802 .............140,000 ..............280

California ....... 221.508 .........15,457,000 ..........40

Colorado ........ 216.786 .........21,722,000 .........395

Florida ........... 89.846 ...........5,512,000 ...........265

Idaho ............. 1,027.688 ......141,750,000 ........450

Illinois ........... 25.679 ...........2,850,000 ...........375

Kansas ........... 13.395 ...........1,419,000 ...........430

Maine ............ 166.889 .........15,035,000 .........310

Maryland ........ 5.967 .............510,000 ..............255

Michigan ........ 191.520 .........18,240,000 .........380

Minnesota ...... 180.316 .........18,705,000 .........430

Missouri ......... 18.981 ...........1,665,000 ...........225

Montana ......... 50.117 ...........3,885,000 ...........350

Nebraska ........ 100.978 .........9,264,000 ...........480

New Jersey .... 4.722 .............530,000 ..............265

New York ........ 47.409 ...........3,886,000 ...........290

N. Carolina ..... 28.511 ...........2,318,000 ...........190

N. Dakota ....... 226.099 .........23,725,000 .........325

Oregon ........... 201.690 .........27,000,000 .........600

Texas ............. 93.719 ...........7,438,000 ...........425

Virginia .......... 16.544 ...........1,034,000 ...........235

Washington .... 788.256 .........100,800,000 ........630

Wisconsin ...... 284.918 .........27,135,000 .........405

x1,000 cwt.x$1million Yield(cwt. per acre) x1,000 cwt.x$1million Yield

(cwt. per acre)

Since1960

gri-stor.com

IDAHO: TwinFalls |Blackfoot

SHINGTON: Tri-Cities |Warden

COLORADO: MonteVista

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AVERAGE PRICE RECEIVED 2018 MARKETING YEAR

Alaska .................... 34.30

California ................ 14.30

Colorado ................... 9.98

Florida .................... 16.30

Idaho ........................ 7.25

Illinois ....................... 9.01

Kansas ..................... 9.44

Maine ..................... 11.10

Maryland ................ 11.70

Michigan ................. 10.50

Minnesota ................. 9.64

Missouri .................. 11.40

Montana ................. 12.90

Nebraska ................ 10.90

New Jersey ............... 8.91

New York ................ 12.20

North Carolina ......... 12.30

North Dakota ............. 9.53

Oregon ..................... 7.47

Texas ...................... 12.60

Virginia ................... 16.00

Washington ............... 7.82

Wisconsin ............... 10.50

U.S. AVERAGE . . . . . . . . . . . 8.90

($/cwt) ($/cwt)

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®® ®

For 70 years, NACHURS® has been helping farmers achieve higher yields and profits, offering premium liquid in-furrow starters, foliar nutrition, and micronutrients.

visit us online: w w w. n a c h u r s . c o m or call: 800.622.4877 ext. 255© 2016. NACHURS ALPINE SOLUTIONS. All rights reserved.

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DIGITAL ADVERTISING RATES & SPECSPerfect complement to your print adsWith an average of 13,000 page views per month Potatogrower.com is responsive, delivering optimized viewing for all devices, SEO is done daily.

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5

E-BLASTSHTML-based E-blast ...... $500 net per send

Your message, and yours alone. Send your updates and/or offers to potato growers and industry insiders. Build in as many hotlinks as you like and expect your message to get sent quickly.

WEBSITE: POTATOGROWER.COM

320 x 50 Banner $200 Right hand side on all pages. Visible on mobile only.

300 x 250 Banner $300 Right hand side on all pages. Visible on mobile.

300 x 600 Tower $400Right hand side on all pages. Visible on mobile.

728 x 90 Banner $500Right hand side on all pages. Not visible on mobile.

970 x 90 Banner $600 Top of each page. Not visible on mobile.

“THE CONVEYOR” WEEKLY E-NEWSLETTER Full Banner (728x90) $500 net for one month (4 emails)

THE CONVEYOR weekly e-newsletter is sent to an email list of potato growers and industry insiders. This is an inexpensive and ef-fective way to get your message out on short notice.

E-BLAST SPECS E-blast specifications: Our system serves an HTML-based email message. All images and other supporting files must be called from other sources provided by the advertiser. We recommend the dimensions of the HTML design not exceed 680x907. Emails are best designed at around 600px wide. You can use any HTML tags and use inline CSS styles.No Java Scripts or Ajax. We request all images have alternate text to help pass spam filters.

-NO DIVS, it needs to be in tables. There can be nested tables. No floats, no inline blocks, etc. It all has to be in tables.

-No linking outside stylesheets. No special font files. Anything linked elsewhere (except for images) won't work.

-It's best NOT to use HTML converters or make things in programs like Word, since Word and similar programs insert a lot of junk HTML that, at best, bloats the memory size of your email, and, at worst, won't make your email template work at all in email systems.

-No CSS styles declared in the head; Gmail and Hotmail strips them out. If you have things in the head they need to be repeated inline in the HTML, too.

Harris Publishing will add our disclaimer to the top and bottom of your email. You can supply your HTML email in a Notepad file or HTML document file.

Acceptable files for banner ads: JPG, PNG, GIFMax banner ad file size 150 KB

Trim Size ................................................................................................................ 8 x 10.75Full Page ............................................................................................................. 7.0625 x 10Full Bleed Size ......................................................................................................... 8.25 x 112/3 Page Vertical .................................................................................................. 4.667 x 101/2 Page Horizontal ......................................................................................... 7.083 x 4.8331/2 Page Vertical ............................................................................................. 4.667 x 7.3331/3 Page Rectangular ....................................................................................... 4.667 x 4.8331/3 Page Horizontal ......................................................................................... 7.083 x 3.1671/3 Page Vertical .................................................................................................... 2.25 x 101/6 Page Horizontal ......................................................................................... 4.667 x 2.3331/6 Page Vertical ............................................................................................... 2.25 x 4.8331/12 Page ........................................................................................................ 2.25 x 2.333Two-Page Spread ................................................................................................ 15.125 x 10Spread Bleed Size ................................................................................................16.25” x 11

Complete ad specs: potatogrower.com/media

Serving the National Potato IndustrySince 1972 • 2021 Rate Card #49

AD SPECIFICATIONS

Jason Harris, Publisher(208) [email protected]

Tyrell Marchant, Editor(208) [email protected]

Additional savingsAdditional 15% off the discounted rate when you furnish a completed ad

Combine print and digital ads for even greater savings: Contact your sales rep

Direct mail, polybags, belly bands, inserts, brochures, etc. All available and limited only by your imagination.Contact your sales rep

PRINT ADVERTISING

For print email high-res pdf files to:Rob Erickson, Advertising Director • (208) 542-2218 • [email protected]

Kevin Malcom, Account Executive • (208) 542-2237 • [email protected]

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Trim Size .........................................................................8 x 10.75

Full Page ......................................................................7.0625 x 10

Full Bleed Size ..................................................................8.25 x 11

2/3 Page Vertical ...........................................................4.667 x 10

2/3 Page Horizontal ..................................................7.083 x 6.667

1/2 Page Vertical ......................................................4.667 x 7.333


1/3 Page Vertical .............................................................2.25 x 10


1/3 Page Square ......................................................4.667 x 4.833


1/6 Page Vertical ........................................................2.25 x 4.833

1/12 Page .................................................................2.25 x 2.333

Two-Page Spread .........................................................15.125 x 10

Spread Bleed Size ........................................................ 16.25” x 11

Complete ad specs: potatogrower.com/media

Four Color 1x 3x 6x 9x 12x

Full Page ............................$5,178 $5,025 $4,868 $4,713 $4,401

2/3 Page Vertical ...............4,098 3,975 3,852 3,729 3,483

2/3 Page Horizontal ............3,707 3,597 3,486 3,374 3,152

1/2 Page Vertical ...............3,249 3,153 3,055 2,957 2,762

1/2 Page Horizontal ...........2,895 2,809 2,722 2,635 2,462

1/3 Page Vertical ...............2,235 2,169 2,102 2,034 1,900

1/3 Page Horizontal ...........2,132 2,069 2,005 1,941 1,813

1/3 Page Square ................2,031 1,970 1,909 1,849 1,727

1/6 Page Horizontal ............1,748 1,696 1,644 1,591 1,486

1/6 Page Vertical ................1,748 1,696 1,644 1,591 1,486

1/12 Page ..........................727 706 684 662 618

2nd or 3rd Cover .................5,439 5,286 5,129 4,974 4,662

Back Cover .........................5,697 5,544 5,387 5,232 4,920

Spread ...............................10,357 10,046 9,736 9,425 8,804

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GROWER MAGAZINE Read>Learn>Grow Group...EDITORIAL PLANNER: January through December 2021 4 GROWER POTATO May 2009 - $3.95 - Serving The National Potato Industry - GROWER POTATO May