Greening the Commercial Real Estate Industry

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    Greening the Commercial Real Estate Industry

    By: Joan Pino

    overv i ew

    11150 SU N SET H I L LS ROAD, SU ITE 300 | RESTON , VA 20190

    500 N WEST SHO RE B OULEVARD , SU ITE 605 | TAM PA , FL 33609

    M ID -ATLAN TIC 7 FOX D EN PLAZ A , SU ITE 100 | M CH EN RY M D 21550

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    TABLE OF CONTENTS:

    CommercialRealEstate&theGreenBuildingMovement

    WhatIsBuildingGreen?

    GreenBuildingClassificationPrograms&RatingSystems

    GreenBuildingPerspectives&BottomLineBenefitso Developerso Ownerso Tenants

    GreenLeases

    GovernmentIncentives&MandatesforPrivateCommercialBuildings

    GreenBuildinginaDownEconomy

    SuccessfulCommercialGreenBuildingProjects

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    COMMERCIAL REAL ESTATE & THE GREEN BUILDING MOVEMENT

    Themuchanticipatedgreenbuildingmovement,whichstartedwithdedicatedgrassroots

    environmentalactivists,hasfinallyreachedthecommercialrealestateindustry.Globalcorporationsaswell

    asfederal,state,andmunicipalgovernmentsareseeingtheneedforinterventionontheirbehalftogreen

    buildingsfor

    anumber

    of

    reasons.

    Currently,

    buildings

    use

    immense

    amounts

    of

    key

    resources

    and

    produce

    anexcessivequantityofwasteandpollution,whichisdetrimentaltothesurvivalofourplanet.Untilthis

    pointintime,theadjustmentinconventionalpracticesrequiredbyprofessionalsintheindustrycoupled

    withwidespreadspeculationregardingthegreencostpremiumcurtailedthedevelopmentofsustainable

    buildings.Growingnumbersofsuccessfulnewgreenbuildingsandexistingbuildingretrofitssupplyevidence

    thatconfirmsfeasibilityofsustainable,costeffectivebuildings.Withrisingenergycosts,existingand

    loominggovernmentmandates,andsocialresponsibilityattheforefrontofconcernforcorporations,the

    shifttobuildingnewandupdatingexistingbuildingswithsustainabledesignandhighenergyefficiency

    standardsisheretostay.

    AstudyreleasedbyCoStarGroupin2008statednongreenbuildingsaregoingtobecome

    obsolete.1Thisstatementmayseemexaggeratedandimpracticable,yetitisaneverimpendingtruthwhich

    thecommercialrealestateindustrymustconsider.Anindustryprofessional,LeeArnold,CEOofColliers

    Arnold,saidinarecentinterviewonTampaBaysStudio10daytimetalkshowyouwillnotseecommercial

    officebuildingsthatarecompetitiveinthefutureiftheyarenotgreen,itwillimpacttheircapratesand

    value.2Althoughsomeleadersintheindustryareembracingthemovement,othershavebeenslowto

    realizethatsustainablebuildingsarenotjustatrendyfad.Theyprovideampletangibleandintangible

    benefitstoallwhoareinvolvedwiththem,fromdeveloperstotenants.Whetheritsincreasedassetvalue,

    significantlydecreasedoperatingcosts,oraboostinemployeeproductivity,everyonehassomethingtogain

    fromthetransformationofcommercialrealestateintoasustainableindustry.

    1 Miller, Norm, Jay Spivey and Andy Florance. Does Green Pay Off? The Journal of Sustainable Real Estate (8 July 2008). 29 June 2009

    2 Commercial Development Turns Green. Studio 10. Gannett Broadcast Station. WTSP-TV, St. Petersburg.

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    U.S. Buildings Account For...

    14%

    30%

    4 0%38%39%

    72%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    70%

    80%

    90%

    100%

    Electricity

    Consumption

    Energy Use CO2

    Emissions

    Raw Materials

    Use

    Waste Output Potable Water

    Consumption

    WHAT IS BUILDING GREEN?

    Currently,conventionalbuildingsintheU.S.haveanenormouscarbonfootprint(seetable1)1

    whichcanbepreventedandreversedthroughtheconstructionofnewandretrofittingofexistingbuildings

    tobeenvironmentallyfriendly,orgreen.2Greenbuildingsaredesigned,constructed,andoperatedto

    maximizeoperational

    efficiency

    and

    minimize

    environmental

    impact.

    There

    are

    several

    different

    green

    elementsthatcanbeincorporatedintoabuildingthatnotonlyreduceenvironmentalimpactbuthavealso

    proventobecosteffectiveinvestments.

    1 The numbers in the chart are representative of the impact of all buildings in the U.S., including commercial, residential, industrial, and infrastructure

    construction, on the U.S. environment.

    2 U.S. Green Building Council. 2008. U.S. Green Building Council.

    Table 1

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    Thewidelymisunderstoodcostofgreenbuildingmaterialscontinuestodeferdevelopmentand

    constructionofenvironmentallyfriendlybuildings.Intheearlystagesofthegreenbuildingmovement,it

    wasinfactmoreexpensetobuildagreenbuildingratherthanaconventionalbuildingduetotheextracost

    ofgreenmaterials.However,asindustryprofessionalshavebecomeinformedonandexperiencedwith

    greenbuildingpractices,thegreencostpremiumhasbeguntodisappear.Thiscouldbeattributedsimply

    todemandduetoincreasedmarketadaptation,whichstimulatedavailabilityandthusloweredprices.

    Comparativecoststudieshavebeenconductedtoshowthatgreenbuildingsdonotrequireanincreasein

    capitaloutlay.Forexample,DavisLangdon,aglobalconstructionconsultancyfirm,releasedastudyin2007

    thatfound:

    Thereisnosignificantdifferenceinaveragecostsforgreenbuildingsascomparedtonon

    greenbuildings.Manyprojectteamsarebuildinggreenbuildingswithlittleornoadded

    cost,andwithbudgetswellwithinthecostrangeonnongreenbuildingsandsimilar

    programs.

    Thisparticularstudyalsoexaminedandconsideredtheabilitytoachievegreenbuildingstandardsthrough

    lowercoststrategies,3whichisbecomingapopularcosteffectivemeanstocertificationandrecognition.

    3 Matthiessen, Lisa Fay and Peter Morris. 2007 The Cost of Green Revisited. Davis Langdon, 2007.

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    LEEDCertificationProcessOverview

    DecideifLEEDisalignedwithoverall

    goalshttp://www.usgbc.org/Displa

    yPage.aspx?CMSPageID=1718

    RegisterprojectwithUSGBC&

    assembleprojectteam

    https://www.leedonline.com

    Prepareapplication(utlizetemplates/forms

    andtools)

    Projectadministrator

    submitsprojectforreview

    Formalapplicationreview

    conductedbyGreenBuildingCertification

    Institution

    Certification

    projectteamcaneitheracceptorappealdecision

    GREEN BUILDING CLASSIFICATION ROGRAMS & RATING SYSTEMS

    Classificationprogramsandratingsystemshavebeencreatedin

    ordertoeducateprofessionalsandsupporttheirgreenbuilding

    aspirations.At

    this

    time,

    the

    two

    most

    common

    classification

    systems

    are

    theU.S.GreenBuildingCouncils(USGBC)LEEDGreenBuildingRating

    SystemandtheEnvironmentalProtectionAgencies(EPA)ENERGYSTAR

    forBuildingslabel.

    USGBCcreatedLEED,whichstandsforLeadershipinEnergyand

    EnvironmentalDesign,withthegoalofprovidingacomprehensivesystem

    fordesigning,constructing,andoperatinghighperformance,sustainable

    buildings.USGBChighlyrecommendsandencouragesimplementationof

    LEEDintheearlystagesofaprojecttoavoidcomplicationsandpotential

    addedcosts.Tobegintheprocess(seetable2),aprojectteammust

    registertheirprojectwithUSGBCwiththeintentofachievingcertification

    fortheirproject(registrationis$450formembersoftheUSGBCand$600

    fornonmembers)4.Onceregistered,USGBCprovidestheprojectteam

    withavarietyoftoolsandresources,includingreferenceguidesand

    templatesfordocumentation.Uponcompletionofthegreenbuildingand

    projectapplication,USGBCsGreenBuildingCertificationInstitute(GBCI)

    awardsoneoffourlevelsofLEEDtorecognizethebuildingsdegreeof

    achievementandperformanceinfivekeyareas:sustainablesite

    development,watersavings,energyefficiency,materialsselectionand

    indoorenvironmentalquality.

    4 Process Overview. 2008. Green Building Certificate Institute. 10 July 2009. www.gbci.org

    Table 2

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    100 base points plus 6 possible Innovation in Design and 4 Regional Priority

    points:

    Certified:4049Points

    Silver:5059Points

    Gold:60

    79

    Points

    Platinum:80+Points

    Applicable LEED Rating Systems for Commercial Real Estate:

    NewConstruction

    ExistingBuildings:OperationandMaintenance

    CommercialInteriors

    o Insupport

    of

    the

    tenant

    improvement

    market

    CoreandShell

    Retail

    o Addressesthespecificanddistinctiveneedsofretailspaces

    Healthcare

    o Addressesthespecificneedsofhealthcarefacilities

    ThefeeUSGBCchargesforcertificationisdifferentforeveryprojectbecauseitisdeterminedbased

    onavariety

    of

    factors,

    such

    as

    size

    and

    type

    of

    building,

    credits

    selected

    to

    complete,

    level

    of

    certification,

    andUSGBCmembership.Thiscostisacontributortothegreencostpremiumandaddsonaverage$2,000

    tothetotalcostofabuilding.5ThecostofLEEDdoesnotincludesoftcostssuchasthetimeandexperience

    neededtocompletetherequireddocumentationforcertification.Inanattempttofurtherencouragethe

    developmentofgreenbuildings,USGBCmadeLEEDfreeforprojectsthatreceivethehighestlevelof

    certification,platinum.

    TheoveralltotalcostdifferenceofbuildingtoLEEDstandardsversusconventionallyhasbeena

    sourceofdebateamongmanyexecutivesinthecommercialrealestateindustry.Understandably,people

    arenotwillingtoincreaseinitialcapitaloutlaywhentheyareseekingshorttermprofitsandmaynotrealize

    thekeylongtermbenefitsgreenbuildingsoffer.TheDavisLangdonfirmconductedastudyon600buildings

    in19statesinordertoaidprofessionalsinunderstandingthetruecostofLEEDcertifiedbuildingscompared

    totraditional,nongreenbuildings.ThestudiesmainfindingswerethatconstructingabuildingtomeetLEED

    silverstandardsaddsonaveragelessthana2%premium.Thestudyfurtherstatedtherewasnostatistically

    5 FAQ: LEED Green Building Classification System. U.S. Green Building Council. 2008.

    'LEED' and related logo is a trademark owned by the U.S.

    Green Building Council and is used by permission.

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    significantcostdifferencebetweenaLEEDcertified(thelowestlevelofcertification)andanongreen

    building.6AlthoughLEEDcertificationisntnecessarytoconstructagreenbuilding,itsuppliesthirdparty

    verificationthatabuildingismaximizingoperationalefficiencywhileminimizingenvironmentalimpact,

    whichmaybeimportanttoperspectivetenantsandclients.

    AsaU.S.federalgovernmentagency,theEPAhasseveralmonetaryandeducationalresources

    availabletoutilizeintheadvancementofitsoverallgoaltoprotecthumanhealthandtheenvironment.The

    EPAcreatedtheDesignedtoEarntheENERGYSTARandtheENERGYSTARforBuildingslabelprogramsto

    guidetheU.S.inmeetingaggressiveenergyperformancetargetsneededtocombatglobalwarmingwhile

    boostingbusinessesbottomlines.Theseprogramsprovidequality,freealternativestoUSGBCsLEEDGreen

    BuildingRatingSystem.TheENERGYSTARprogramratesbuildingsbycomparingthemtoanationwide

    industrydatabasemadeupofanalogousbuildings(typeandsize)andscoringthemonascalefrom1100.

    Buildingsmustscoreaminimumof75points(top25%)toqualifyfortheENERGYSTARlabel.

    DesignedtoEarnENERGYSTARisaprogramforthedesignofnew,energyefficientbuildingswhich

    confirmstheyaremeetingstrictenergyperformancestandards.Althoughthisprogramisonlyfornew

    buildings(definedbytheEPAasoneswhichhavenotgeneratedutilitybills),thesestandardscanbemetby

    existingbuildingsthroughvariousimprovementsandincorporationofproductsthathaveearnedthe

    ENERGYSTAR.ExistingbuildingsthatmakethenecessarychangescanearntheENERGYSTARforbuildings

    label.Currently,over1billionsquarefeethavequalifiedfortheENERGYSTAR.7

    6 Costing Green: A Comprehensive Cost Database and Budgeting Methodology. Davis Langdon, 2004.

    7 Spring 2009 ENERGY STAR Snapshot. Measuring Progress in the Commercial and Industrial Sectors. 2009: 1-2. ENERGY STAR.

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    ENERGY STAR for Buildings Space Types Applicable for Commercial

    Real Estate:

    Offices

    Retailstores

    Hospitals

    Hotels/motels

    Supermarkets/grocerystores

    Banks/financialinstitutions

    Medicaloffice

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    GREEN BUILDING PERSPECTIVES & BOTTOM LINE BENEFITS

    Thequestionofwhoseresponsibilityitistotransformcommercialrealestateintoasustainable

    industryhasbeeneagerlydebatedoverthepastdecade.Whilesomefeelitisataskfordevelopers,others

    assertthatifownersandtenantsdemandit,greenbuildingswillbecomereadilyavailableinresponse.

    Althoughall

    sides

    of

    the

    debate

    have

    valid

    grounds,

    the

    reality

    is

    that

    the

    responsibility

    of

    greening

    the

    industryrestsinthehandsofeveryoneinvolved.

    Developers

    Speakwithanydeveloperandtheywilltellyouthattheirgoalistodelivertotheirclientthebest

    buildingaspecifiedbudgetandadefinedtimeframewillallow.Someclaimthatgreenbuildingsarevirtually

    impossibletobuildasaresultofthesestrictlimitations,especiallyintougheconomictimeswhenclientsare

    watchingeveryextradollaraprojectrequires.Whilethisjustificationmayhavebeenrelevantinthepast,

    whengreenconstructionmaterialshadapremiumduetothelackofknowledgeandavailabilityinthe

    industry,itisnolongergermane.Nowthatthecostsofgreenbuildingmaterialsarebecomingcompetitive

    withconventionalmaterials,developerswhopreviouslydismissedgreenbuildingsshouldtakeasecond

    look.Greenbuildingshavebeensustainablydesignedandconstructedwithinroughlythesamebudgetsand

    timeframesasconventionalbuildingprojectsacrossthecountry.Decreasedmaterialcostscoupledwith

    costsensitive,strategicchoicesofintegratedsustainabledesignelementshavemadegreenbuildingsa

    superiorinvestment.

    Althoughdevelopers

    must

    make

    an

    initial

    investment

    to

    learn

    green

    building

    techniques,

    they

    can

    gainafairlycompleteunderstandingfromcompletingasingleproject.Itishighlyrecommendedtoseek

    assistancefromagreenbuildingconsultantorhavesomeoneknowledgeableaboutgreenbuildingonthe

    projectteam.Afterthisinitialobstacleisaccomplished,greenbuildingpracticeshaveproventobeeasily

    adaptableandasstraightforwardasconventionalapproaches.Theinvestmentineducationcanbequickly

    recoveredthroughprofitsmadefromanincreaseinthenumberofprojectsacquiredsimplybecauseof

    greenbuildingknowledge.Studieshavealsoshownawillingnessofcompaniestopaymoreforgreenspace.

    A2007studyconductedbytheJonesLangLaSallefirmsurveyedcorporatecommercialbuyersdemandfor

    green

    space

    and

    found

    that

    77%

    would

    pay

    more

    for

    green

    office

    space.

    8

    Additionally,

    a

    2008

    CoStar

    Group

    studyfoundbuildingsthatearnedtheENERGYSTARsellonaveragefor$61persquarefootmorethan

    comparablenongreenbuildings.9

    8 This survey was preformed again in 2008 to update for changes in the economy. The results show that 40% of corporate real estate executives will pay

    up to 10% more to rent or occupy a sustainable building.

    9 Miller, Norm, Jay Spivey and Andy Florance. Does Green Pay Off? The Journal of Sustainable Real Estate (8 July 2008). 29 June 2009

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    Developerswhohavetakenthetimetoeducatethemselvesingreenbuildingtechniquesand

    practicesareproudoftheirmodernapproachtodesignandnoteworthysuccess.Companiesare

    increasinglyseekingoutdeveloperswhoareknowledgeableaboutgreenbuildingandcanoffera

    comprehensiveservicethatwillensuretheirbuildingmeetshighenvironmentalandenergyefficiency

    performancestandards.Greenbuildingsofferadegreeofqualitysimplyunattainablebynongreen,

    conventionalbuildingsandthisfactisbecomingmoreapparentasthenumberofgreenbuildingsgrows.Ina

    recentinterviewwithMHN,MarnieAbramson,principalofTheTowerCompanies(arealestate

    developmentcompanybasedinRockville,MD),said

    Therearenomoreexcusesfordeveloperstoignoresustainabledesign.Iftheydo,their

    propertieswillbedingeddowntheline.Youjustcantcompeteanymorewithoutagreenand

    sustainablestrategy.10

    TheTowerCompaniesisanexampleofoneofmanytopcommercialrealestatedevelopmentcompanies

    thatholdthisview.Asemphasisoncorporateresponsibilitycontinuestoincreaseandgovernmentsacross

    thecountrymandategreenbuildings,theflighttofirmsfamiliarwithsustainabledevelopmentwill

    undoubtedlysoar.

    Owners

    Intheslowyetnecessaryprocessofconstructingandconvertingbuildingsintoenvironmentally

    conscious,

    sustainable

    operations,

    owners

    net

    leasing

    their

    buildings

    may

    feel

    as

    though

    they

    are

    incurring

    thebulkofthecostwhiletheirtenantsreaptheevidentfinancialbenefits.Althoughthisistruetosome

    extent,ownersofnetleasedpropertieshavetheopportunitytorealizekeybenefitswhichmakegreening

    theirbuildingsfinanciallyandeconomicallysensible.Ownersthatmakethedecisiontogreentheir

    propertiessoonerratherthanlaterhavethepotentialtobenefitfromsomegovernmentincentivesanda

    clearcompetitiveadvantage,bothofwhichwillinevitablyslowlydissolveasmorebuildingsaregreenedand

    exceedinglyfeasiblegovernmentmandatesareimplemented.

    Tenantsacrossthenationarebeginningtodemandthegreeningofspacetheyleaseduetothe

    economic,environmentalandhumanhealthbenefitsgreenbuildingsoffer.Asurveyoftenantsconductedin

    2008byCoreNetGlobalandJonesLangLaSallefoundthat76%considerenergy/sustainabilityamajorortie

    10 Russo, Mike. Top 10 Rules for Green Success. Multi-Housing News Online. (5 May 2009). 20 July 2009

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    breakerfactorintheirlocationdecisions.11ForwardthinkingtopU.S.companies(andexcellenttenants)

    whichhavestartedtooperateoutofUSGBCLEEDcertifiedorENERGYSTARlabeledbuildingsinclude:

    Walgreens PizzaFusion Starbucks

    REI PNCBank Subway

    ChipotleMexicanGrill BestBuy McDonalds

    WholeFoods OfficeDepot Staples

    Commercialrealestateownersofgreenbuildingscangainacompetitiveadvantagebysecuring

    andretaininghighquality,desiredtenants.Recentstudiesshowthatgreenbuildingsgenerallyhavehigher

    occupancyratesandrents.Forexample,a2008CoStarGroupstudy(seetable3)12

    foundthatLEEDcertified

    buildingshavea4.1%higheroccupancyrateandrentfor$11.33persquarefootmorethanconventional

    buildings.13

    Green Office Buildings v. Non-Green Office Buildings

    Building Type Occupancy Rate Rental Rate ($/ft)

    ENERGY STAR Labeled 91.50% $30.55

    Non-ENERGY STAR 87.90% $28.15

    LEED Certified 92% $42.38

    Non-LEED 87.90% $31.05

    Althoughtenantdemandservesasthepivotalreasonforownerstogreentheirproperties,

    increasedasset

    value

    and

    risk

    aversion

    are

    other

    distinct

    advantages

    of

    green

    buildings.

    Using

    the

    income

    approachtoassetvaluation,assetvalue=NOI/capitalizationrate,theNOIearnedbytenantsisanimportant

    factorincalculatingthevalueofabuilding.Netleasetenantsoccupyingenergyefficientbuildingshave

    higherNOIsduetoavarietyoffactorssuchasincreasesinproductivityandsignificantsavingsonenergy

    costs.Buildingsupgradedwithefficientsystemstypicallysavebetween10and2opercentonoperating

    expenses.14

    ThissavingsisdirectlyreflectedinNOIsinceNOI=revenuecosts.Forexample,alimitedservice

    restaurantoperatingoutofabuildingthatachievesa10%reductioninenergycostscanincreasenetprofit

    11 The Green Phoenix: A Flight to Quality in Challenging Times. Perspectives on Sustainability. April 2009. Jones Lang LaSalle. 22 July 2009

    .

    12 This study compared all USA based ENERGY STAR rated office buildings (many of which are LEED certified) to a large sample of non-ENERGY

    STAR rated office buildings.

    13 Miller, Norm, Jay Spivey and Andy Florance. Does Green Pay Off? The Journal of Sustainable Real Estate (8 July 2008). 29 June 2009

    14 Commercial Real Estate: Looking For Energy Solutions. U.S. Environmental Protection Agency. 24 July 2009

    .

    Table 3

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    marginsbyasmuchas4%.15

    Therefore,ownersofgreennetleasedbuildingscanbenefitfromincreased

    assetvaluethroughtenantsattaininghigherNOIsviaenergyefficiency.

    Ownersofnetleasedpropertiesareessentiallylookingforalowrisk,fixedreturnsimilartothatof

    acertificateofdepositorgovernmentbond.Fundamentally,greenbuildingsaremoresecureinvestments

    thanconventionalbuildingsbecausetheyarelesssusceptibletomarketvolatility,acentralcomponentof

    riskininvesting.Thiscanbedistinguishedfromstudieswhichhaveconfirmedtheirhigherrental,

    occupancy,andretentionrates.Theyarealsorecognizedforexcellenceinquality,whichmitigatesseveral

    healthrisksassociatedwithconventionalbuildingsheldtolowerstandardsofindoorenvironmentalair

    quality.Forexample,SickBuildingSyndromehasbeenthesourceofanumberoflawsuitsagainst

    unsuspectingbuildingownersoverthepastseveralyears.16

    SickBuildingSyndromecanbeavoidedingreen

    buildingsbecausetheyadheretostrictindoorairqualitystandards.

    Commercialrealestateinvestorsdebatingwhetherbuyinggreenbuildingsorretrofittingtheir

    currentpropertieswillpayoffshouldregardtheundertakingasawaytoensurecompetitiveassetsinthe

    future.AsmorebuildingsconstructedandretrofittedtostandardssuchasLEEDandENERGYSTARproffer

    competitiverents,tenantswillcertainlychoosetooccupythemovernongreenpeerbuildings.Allthings

    considered,greenbuildingsoptimizelifecycleeconomicperformance,17

    establishingthemashighquality

    realestateinvestments.

    Tenants

    Greenbuildingsofferanidealspaceforalltenantstooccupy.Occupantsofgreenbuildingsareable

    toenjoymanyadvantagesunattainableinnongreenbuildingssuchas:

    Reducedoperatingcosts

    Improvedworkingconditionsandindoorairquality(IAQ)

    o Reduceabsenteeism

    o Boostproductivity

    o Increaseworkersatisfaction

    o Higheremployeeretention

    Enhancedpublicimage

    Governmentfinancialincentives

    15 ENERGY STAR for Retail. Environmental Protection Agency. 24 July 2009 .

    16 Hochman, Bonnie Y. and Laurence S. Kirsch. Protecting Occupants and Owners From Indoor Air Problems. Building Operating Management. Oct.

    1990: 42.

    17 U.S. Green Building Council http://www.usgbc.org

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    Theseadvantageshavebeenconfirmedbyoccupantsofgreenbuildingsacrossthecountry.Greenbuildings

    achievethesebenefitsthroughsustainabledesignandefficientsystemswhichsaveenergyandcreatea

    healthierspacetooccupy.

    StudieshaveshownthatIAQdirectlyrelatestoemployeeproductivity,whichaffectsbusinesses

    bottomlines.AccordingtotheEPA,buildingrelatedillnessesaccountfor$60billioninlostproductivityin

    theU.S.annually.18

    AgroundbreakingstudyconductedbytheRockyMountainInstitutequantifiedindoor

    airqualitybenefitsofgreenbuildingsanddemonstratedthatthebenefitsofgreenbuildingsarefarmore

    thanjustenergycostsavings.Intheeightgreenbuildings(retrofittedornew)examinedinthestudy,

    improvedairqualityfosteredimprovementsinproductivityofupto20%andreducedabsenteeismbyupto

    25%.19

    Thesenumberscouldpotentiallycontributetoreductionsinotherindirectcostssuchashealth

    insurancepremiums,offeringtenantsseveralcompellingreasonstooccupygreenbuildings.

    Researchhasshownastrongpositivecorrelationbetweentimeandmoneyspentbyconsumersin

    storeswithincreasedlevelsofnaturallight,akeydesignelementinalmostallgreenbuildings.Astudy

    conductedbytheCaliforniaEnergyCommissiononananonymousretailerconfirmedthiscorrelation.The

    retailerexperiencedincreasesinsalesofupto40%instoresthathadnaturallighting.20

    Thisisjustone

    exampleofstrongpositiveconsumerresponsetogreenbuildings.Consumersgenerallyexpectcompanies

    toupholdhighenvironmentalstandardsaspartoftheirsocialresponsibility.Onesurveyfoundthat75%of

    consumersthinkitisimportantforcompaniestoprovideinformationonenvironmentalimpactand73%

    thinkitisimportantforcompaniestohaveagoodenvironmentaltrackrecord.21

    Inviewofthis,companies

    thatchoosetooperateoutofgreenbuildingsenhancetheirpublicimageinamannerexceptionally

    appealingtoconsumers,demonstratingyetanotheradvantageenjoyedbygreenbuildingtenants.

    Differentleasestructuresfurtherenhancetenantbenefitsgarneredthroughoccupancyofgreen

    buildings.Whether

    tenants

    are

    responsible

    for

    taxes,

    maintenance,

    and/or

    insurance

    costs

    of

    their

    buildings

    willlargelyaffecttheirabilitytoacquirekeyquantifiablefinancialbenefits.Forinstance,NNNleasetenants

    occupyinggreenbuildingsacquireasignificantadvantageovercompetitorsthroughdecreasedutilitycosts;

    asavingswhichdirectlyincreasestheirprofitsandprovidesprotectionfromunstableenergyprices.With

    energycostsincreasingatarateof68%peryear,22

    tenantsneedtoseriouslyevaluatedifferencesinenergy

    efficiencyamongbuildingstheyoccupy.TheNewBuildingsInstituteconductedastudyonenergy

    performanceofgreenbuildingsandfoundthataverageenergyuseofLEEDcertifiedbuildingsis2530%

    betterthanthenationalaverage.23

    Furthermore,tenantsofgreenbuildingswhoareresponsibleforpaying

    realestatetaxesareeligibleforfinancialincentivesofferedbysomemunicipalgovernments.

    18 Fisk, William J. Health and Productivity Gains from Better Indoor Environments, The Role of Emerging Energy-Efficient Technology in Promoting

    Workplace Productivity and Health. Lawrence Berkeley National Laboratory, Feb. 2002.

    19 Browning, William D. and Joseph J. Romm. Greening the Building and the Bottom Line. Rocky Mountain Institute, Dec. 1994.

    20 Daylight and Retail Sales. California Energy Commission, Oct. 2003.

    21 Boston Consulting Group Global Green Consumer Survey, 2008; BCG Analysis.

    22 Conserve Solutions for Sustainability. National Restaurant Association. 2009. 28 July 2009 .

    23 Turner, Cathy and Mark Frankel. Energy Performance of LEED for New Construction Buildings. New Buildings Institute. 4 March 2008.

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    GREEN LEASES

    Acquisitionsoftriplenetleasedbuildingshavebecomeextremelypopularaspassiveinvestors

    lookingforbondlikereturnsincommercialrealestatecontinuetoenterthemarket.InaNNNlease,several

    oftheidentifiablebenefitsofgreenbuildingssuchaslowerutilitycostsandimprovedoccupantproductivity

    flowdirectly

    to

    the

    tenants

    bottom

    line.

    Many

    owners

    of

    NNN

    leased

    buildings,

    content

    with

    their

    existing

    nongreeninvestmentsandunconvincedbyotherbenefits,consequentlyfindlittleincentivetoincur

    greeningcostsfromwhichtheydonotdirectlyprofit.Greenleaseshavebeensuggestedasaremedyfor

    thevalidapprehensionofownersregardingthedisproportionatefinancialburdeningreeningtheir

    buildings.

    Althoughgreenleaseisafairlynewtermincommercialrealestate,itissomewhatcomparableto

    theconceptoftenantimprovement,1arecognizednotionintheindustry.Greenleasesarestructuredto

    createincentivesandflexibilityforbothownersandtenantsingreeningcommercialbuildings.2Theyallow

    ownersto

    pass

    on

    some

    or

    all

    of

    the

    costs

    incurred

    in

    retrofitting

    their

    properties

    to

    achieve

    green

    building

    standardssuchasLEEDtotenants,whichovercomestheaforementionedownerpredicament.Tenantshave

    readilyacceptedgreenleasesasameanstogreeningbuildingstheyoccupybecauseoftheirconsiderable

    savingsinoperatingcostsandotheradvantageousbenefits.Asforowners,greenleasesenablethemto

    increasethevalueoftheirinvestmentthroughsustainableupgradespartiallyorfullypaidforbytheir

    tenants.Inaddition,greenleasesaddressseveralspecificgreenmeasuresofwhichtraditionalleases

    commonlypresentbarriers.Forexample,mosttraditionalleasesrequiretenantstouseonlynewmaterials

    intenantimprovementsorinitialfitouts.3Thiswouldpossiblyexcludetheuseofrecycledmaterials,

    presentinganeedlessbarriertotenantintegrationofsustainablematerials.

    PassiveinvestorsinNNNleasedbuildingsshouldrecognizegreenleasesasasavvyapproachto

    greeningtheirportfolios.Theyeliminatetheneedforextensiveownercapitaloutlayandensuretenant

    satisfaction.Giventhatleasesoftenrepresentlongtermagreements,ownersandtenantswhooptfor

    greenleaseswillbenefitfromresiliencyduringthedevelopmentofanticipatedgreenbuildinggovernment

    mandatesinthefuture.

    Aresourcethatcouldbeextremelyhelpfultoownersandtenantslookingtomakegreenupgrades

    toexistingbuildingsistheENERGYSTARBuildingUpgradeValueCalculator.Thisfreetoolprovidedbythe

    EPAallowsuserstoanalyzethefinancialvalueofcapitalinvestmentsinenergyefficiencymeasuresin

    commercialreal

    estate.

    Even

    though

    it

    was

    originally

    developed

    for

    office

    properties,

    the

    majority

    of

    the

    1 Changes made to a commercial or industrial property by its owner to accommodate the needs of a tenant. Who bears what portion of TI costs is

    negotiated between the lesser and the lessee and is usually documented in the lease agreement.

    2 Brooks, Michael. Green Leases and Green Buildings. 1 May 2008.

    3 Brooks, Michael. Green Leases and Green Buildings. 1 May 2008.

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    functionalityisapplicabletoallbuildingtypes.Belowisanexampleofusingthetooltoevaluateenergy

    efficientupgradesinahypotheticalcasualdiningrestaurant:4

    Property Information

    Property Name Casual Dining Restaurant

    Square Footage 6,500 +/-

    Annual Utility Bill $63,600

    Energy Project Information

    Energy Efficiency Measure Cost Annual Savings

    Demand Defrost Controller $500 $150

    Tankless Water Heater $1,500 $1,700

    Commercial Kitchens Ventilation System $3,000 $4,000

    Replace Pre-Rinse Spray Valve with Energy Efficient Low

    Flow Pre-Rinse Spray Valve

    $50 $500

    Replace Incandescent Blubs with CFLs $50 $400

    Sub Total $5,100 $6,750

    Additional Annual Savings for Labor and Supplies

    Rebates (if any)

    Financial Information

    Analysis Term (years) 10 years

    Discount Rate 8%

    Capitalization Rate 8%

    Financial Summary

    Net Investment Cost $5,100

    Net Investment Cost per SF $0.78

    Simple Payback Period (SPP) .84 years

    Return on Investment (ROI) 118%

    Net Present Value (NPV) $35,425

    Internal Rate of Return (IRR) 118%

    Potential Impact on Net Operating Income (NOI)* $6,039

    Potential Impact on Asset Value* $75,493

    *Specifictoofficepropertiesandthereforemaynotberelevanttothisexample

    4 Everything the tool is capable of calculating (such as loan financing) is not shown in the example. The tool can be accessed at:

    http://www.energystar.gov/index.cfm?c=comm_real_estate.building_upgrade_value_calculator

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    17

    GOVERNMENT INCENTIVES AND MANDATES FOR PRIVATE

    COMMERCIAL BUILDINGS

    Ultimately,governmentmandateswillendtheongoingdebateovertheoptiontodevelop,own,

    and/oroccupy

    green

    buildings.

    Although

    the

    federal

    government

    does

    not

    currently

    have

    green

    building

    mandatesforprivatecommercialbuildings,severallocalgovernmentsacrosstheU.Sdo,including:

    AlbuquerqueCity,NM AlexandriaCity,VA AnnapolisCity,MD BabylonCity,NY BaltimoreCity,MD BatteryParkVillage/Town,NY BostonCity,MA BrisbaneVillage/Town,CA CalabasasVillage/Town,CA ChambleeCity,GA CutlerBayVillage/Town,FL DallasCity,TX DoravilleCity,GA FayettevilleCity,AR GaithersburgCity,MD HealdsburgCity,CA

    LakewoodCity,

    OH

    Long

    Beach

    City,

    CA

    LosAngelesCity,CA MontereyCity,CA MontgomeryCo,MD MountainVillage/Town,CO NapaCity,CA NormalCity,IL PaloAltoCity,CA PasadenaCity,CA PleasantonCity,CA RohnertParkVillage/Town,CA SanAntonioCity,TX SanFranciscoCity,CA SanJoseCity,CA SanRafaelCity,CA SantaCruzCity,CA SantaRosaCity,CA SonomaCity,CA StocktonCity,CA TaosVillage/Town,NM WashingtonCity,DC WestHollywoodCity,CA WindsorVillage/Town,CA

    Alloftheabovecity,townandcountygovernmentsrequireprivatecommercialbuildingstomeet

    specifiedgreenbuildingguidelinesorachievegreenbuildingcertification,eitherthroughUSGBCoranother

    approvedstandard.5Manystates,citiesandlocalgovernmentsthatdonotyethavegreenbuilding

    mandatesforprivatecommercialbuildingsofferincentiveswhichcanonlybereceivedthroughgreen

    buildingcertification.Theseincentivesincludetaxabatement/credits,bonusdensity,expeditedpermitting,

    grants,technicalassistance,permit/zonefeereduction/waiver,andrebates.

    5 The requirements for private commercial buildings differ based on square footage and whether it is new construction. For example, the Taos

    Village/Town, NM ordinance requires all new private commercial buildings greater than 6,000 sq. ft. to achieve LEED certification, whereas the green

    building mandate in Baltimore, MD requires private commercial buildings of 10,000 sq. ft. or greater to a achieve a minimum of LEED Silver.

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    Virginia Incentive Programs:

    State

    HB239(July1st,2008)

    o

    Declaredenergyefficientbuildings(definedasmeetingtheperformancestandardsof

    LEED,EnergyStar,GreenGlobesorEarthCraft)tobeaseparateclassoftaxationfrom

    otherrealproperty;Providesforlocalitiestolevyequalorlessertaxesonenergyefficient

    buildings

    Arlington County

    GreenBuildingDensityInitiativePolicy(March14th,2009)

    o Allowscommercialprojectsandprivatedevelopmentstodevelopsitesathigherdensity

    levels

    .05FARforLEEDCertified,.15FARforLEEDSilver,.35FARforLEEDGold,and.45

    FARforLEEDPlatinum

    Thereisalsoaheightbonusdensityofupto3stories

    o Allprojectsmustcontributetoagreenbuildingfund6

    Thecontribution($0.045persq.ft.GFA)isrefundedtoprojectsthatearnLEED

    Alexandria City

    GreenBuilding

    Policy

    (April

    18th,2009)

    o RequiresallnewcommercialbuildingstoachieveaminimumofLEEDSilvercertification

    6 The money collected goes toward county-wide education and outreach activities.

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    Florida Incentive Programs:

    Hillsborough County

    UpdatetoDevelopmentReviewProceduresManual(January1st,2008)

    o

    ExpeditesplanreviewsforprojectswithacompletedscorecardfromeitherUSGBCor

    FGBC

    Jacksonville City

    JacksonvilleSustainableBuildingProgram

    o OffersincentivestonewcommercialbuildingsthatachieveLEEDcertificationorother

    recognizedgreenbuildingclassificationsystem

    Fasttrackdevelopmentreview

    Designation

    Refundofcertificationexpenses

    Miami Beach City

    GreenBuildingOrdinance(April22,2009)

    o Establishedincentivesforprivatecommercialgreenbuildingprojects

    Expeditedplanreviewandbuildinginspections

    Developerscanreceivearefundoftheapplicationandreviewfeesfor

    certification

    Designationandacknowledgementofachievementoncitywebsite

    Miami Lakes Village/Town

    TownofMiamiLakesGreenBuildingProgram(July10th,2008)

    o Permitfeereductionforcommercialapplicantsthatproveminimumcompliancewith

    LEEDstandards

    Sarasota County

    Resolution#2006174

    o Fasttrackbuildingpermitincentiveand50%reductioninthecostofbuildingpermitfees

    forprivatecontractorsusingLEED

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    Tampa City

    CityofTampaSustainabilityOrdinance(June26th,2008)

    o Offersdevelopersofcommercialbuildingsa2080%rebateonbuildingpermitfees,

    dependinguponthelevelofLEEDcertificationearnedbythebuilding

    Incentivesand

    mandates

    for

    private

    commercial

    buildings

    in

    other

    parts

    of

    the

    county

    have

    thus

    far

    beenmoreaggressivethanthoseinVirginiaandFlorida.MunicipalitiesinCaliforniacurrentlyhavethemost

    mandatesforprivatecommercialgreenbuildings.Thesemunicipalitiesfosteredthegrowthofgreen

    buildingsbyintroducingandencouragingdevelopmentwithincentives.Theincentivesweresubsequently

    replacedwithmandates,apatternthatwillundeniablymaterializeinotherstates.Mandateshavealso

    continuedtobecomemoreprogressive.Forexample,theSanFranciscoBuildingCode,establishedinAugust

    2008,currentlyrequiresnewcommercialbuildingsover5,000sq.ft.toachievegreenbuildingcertification

    ordocumentationofcompliancewithgreenbuildingstandards.Italsooutlinesfuturemandates,

    designatingLEED

    Gold

    or

    equivalent

    as

    the

    minimum

    certification

    level

    achieved

    by

    2012.

    GreenbuildinglawmaysoonbreaknewgroundinPortland,Oregonwithaproposedgreen

    buildingprogram.Theproposedprogram,dubbedthefeebateprogram,wouldallowthecitytoassessa

    feeagainstdeveloperswhoconstructbuildingsthatonlymeetstatebuildingcode.Thefeewouldbewaived

    fordeveloperswhoconstructbuildingsthatmeetaminimumofLEEDSilver.Furthermore,developersof

    buildingsthatmeetLEEDGoldorPlatinumstandardsreceiverebates.

    Federal Incentive Programs:

    TheEnergyPolicyActof2005 CommercialBuildingTaxDeduction

    o Establishedataxdeductionforexpensesrelatedtothedesignandinstallationofenergy

    efficientbuildingsystems

    Buildingownersortenantsareeligibleforataxdeductionofupto$1.80persq.

    ft.fortheinstallationofsystemsthatreducetotalbuildingenergycostsby50%

    ormorecomparedtoareferencebuilding

    Partialdeductions

    of

    $0.60

    per

    sq.

    ft.

    are

    available

    for

    improvements

    to

    one

    of

    threebuildingsystemsthatreducetotalheating,cooling,ventilation,water

    heatingandinteriorlightingenergyusebyspecifiedpercentages

    Thedeductionsareonlyavailabletobuildingscoveredbythescopeofthe

    ASHRAEStandard90.12001andbuildingsorsystemsplacedinservicefrom

    January1st,2006throughDecember31st,2013

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    Proposed Federal Legislation:

    TheAmericanCleanEnergyandSecurityActof2009(H.R.2454) Section201

    o Requiresnewconstructionandrenovationprojectstomeetstringentnationalenergy

    efficiencystandardswhichexceedtheexistingenergycode(ASHRAE90.1)by30%

    immediatelyand50%by2015

    o Theproposedactprovidesfor5%increasesevery3yearsthrough2030,resultinginan

    eventual75%reductionovercurrentstandards

    DepartmentofEnergycanincreaseordecreasereductiontargetsbasedon

    feasibility

    Stateandlocalgovernmentcodesmustmeetorexceedtargetsestablishedby

    theact

    Thebill

    passed

    in

    the

    U.S.

    House

    of

    Representatives

    on

    June

    26th,

    2009

    and

    is

    expected

    to

    reach

    thesenatebymidSeptember

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    GREEN BUILDING IN A DOWN ECONOMY

    Despitethecurrentdowneconomy,theoverallgreenbuildingmovementcontinuestoexperience

    growth.Onecandrawthisconclusionbysimplylookingatthenumbers.Forexample,Greenbuild,the

    worldslargest

    conference

    and

    expo

    dedicated

    to

    green

    building,

    had

    more

    than

    28,000

    attendees

    in

    2008,

    whichisanincreaseof25%fromGreenbuild2007.Moreover,inAprilof2003,amere84buildingshad

    receivedLEEDcertification.ThemostrecentnumberofcertifiedprojectsreleasedbytheUSGBCwas2,878

    inMayof2009.Thisnumberwillonlycontinuetogrow,evidencedbythe21,252projectscurrently

    registeredseekingLEEDcertification.Thesustainedgrowthinthissectormaybebafflingtothosewho

    believeinstickingtowhattheyknowduringhardeconomictimes;however,departurefromconventional

    buildingsmaybeexactlywhatisneeded.

    Greenbuildingspavethewayforbusinessestoprosperthroughatriplebottomlineencompassing

    financial,socialandenvironmentalgoals,whichhasprovenanendearingstrategyduringhardeconomic

    times.Someindustryprofessionalshaverecognizedthiseconomicclimateastheperfectopportunityto

    greenbusinessandusetriplebottomlinebenefitstosavemoneyandgainacompetitiveadvantageas

    otheroptionsarelessobvious.ArecentstudyreleasedbyA.TKearneyfoundthatcompaniesfocusedon

    sustainabilityoutperformedindustryaveragesby15%duringthecurrentfinancialcrisis.7Thegreenbuilding

    movementwillcontinuetogrowasmorecompaniesrecognizethatasmallupfrontinvestmentingreen

    canassistinretainingvalueandprovideprotectionfromavolatilemarket.

    7 Green Winners: The Performance of Sustainability-focused Companies in the Financial Crisis. A.T. Kearney, 2009.

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    SUCCESSFUL COMMERCIAL GREEN BUILDING PROJECTS

    PNC Bank LEED Certified

    Currently,PNCFinancialServicesGroup,Inc.hasmorecertifiedgreenbuildingsthananyother

    companyonearth.8AsofJune2009,thecompanyhadachievedUSGBCLEEDcertificationfor66buildings.

    WaysLEEDcertificationhasbenefitedPNCsbottomline:

    AccordingtoGarySaulson,PNCscorporatereal

    estatedirector,PNChasbeenabletobuildgreen

    branchesfor$2.6million,whichisapproximately

    $100,000lessthansomecompetitorsare

    spendingoncomparablenongreenbranches.9

    o Morethan50%ofeachbranchismade

    fromrecycledmaterials,includingflooring,

    wallcoverings,andcarpet.Manyoftheserecycledmaterialscostlessthannonrecycled

    products.

    EnergyusageinPNCsgreenbranchesisreducedby50%ormorecomparedtonongreenbranches

    duetohighefficiencysystemsandinsulationandmaximumuseofnatural

    light(whichhasalsobeenassociatedwithpositiveconsumerresponse).

    Waterusageingreenbranchesisreducedby6,200gallonsayear.

    Enhancedpublicimage

    o Consumers want to do business with socially responsible

    companies and PNC is leading the way in the banking

    industry.

    Neil Hall, PNCs head of retail distribution

    Our commitment to significantly reduce our impact on the environment has enabled us to lower

    costs, increase efficiency and productivity as well as enhance the communities where our customerand employees live, work and play

    -Gary Saulson

    8 Patrick McMahon, PNC News Release

    9 Roth, Mark. The Thinkers: PNCs Saulson finds its easy being green. Pittsburgh Post-Gazette. 8/25/08.

    Photos byPNC Green Branch

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    Walgreens LEED Registered

    Walgreens,thelargestdrugstorechainintheU.S.,openedtheirfirst(andthefirst)environmentally

    friendlydrugstoreonJune24th,2009inMiraMesa,California.IthasregisteredwiththeUSGBCandexpects

    toreceiveLEEDcertificationwithin4to6months.ThecompanyhasplanstoopenthreemoreLEEDcertified

    locationsby

    the

    end

    of

    2009,

    oneofwhichislocatedin

    Chicago.In2007,Walgreens

    begantakingasustainable

    approachtoreducetheir

    carbonfootprintandsave

    moneybyinstallingsolarpanel

    systemsatselectlocations.10

    Theperusal

    of

    green

    building

    certificationfurthersolidifies

    thecompanysseriouscommitmenttopeople,theenvironment,andachievingeconomicadvancement

    throughefficientmeasures.

    AsthegreenMiraMesaWalgreenslocationjustopenedafewweeksago,specificquantitativefinancial

    benefitsachievedhaveyettoberevealed.Thecompanyhasstatedthatthestoremanagedtoreduce

    lightingrelatedenergyuseby50%throughtheuseofskylights,solartubes,LEDlightsandhighlyefficient

    coolersand

    freezers.

    The

    buildings

    white

    roof,

    11

    another

    green

    feature,

    will

    significantly

    reduce

    cooling

    relatedenergyuse.Furthermore,alllandscapingwasdonewithnativeplants,whichwillrequireno

    wateringwhatsoever.Theenvironmentallyfriendlybuildinghasalreadygeneratedagreatdealoffree

    publicityforthecompany,yetanotherreasonWalgreensmadeanexcellentdecisiontobuildtoLEED

    standards.

    Inthecompanys2008socialresponsibilityreport,financialsavingsrealizedthroughalreadyinplace

    environmentallyfriendlymeasureswerediscussed.Forexample,thecompanysaved$5.7millioninenergy

    costsbyusinghighefficiencyfluorescentlightinginover6,000stores.Thecompanysgreenbuildingplans

    werealsobrieflytoucheduponandwillhopefullybeevaluatedfrombothafinancialandenvironmental

    standpointinthe2009report.

    10 63 locations have solar panel systems

    11 Studies show that white roofs can reduce air conditioning costs by 20% or more

    Photo by Walgreens LEED-registered Walgr eens in Mira Mesa, CA

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    Pizza Hut Energy Star Labeled

    EightPizzaHutlocationsinGainesville,FloridahaveearnedtheENERGYSTARlabelfor

    Buildingsthroughtheinstallationofeconomicalandefficientsystems.

    Property Information

    Size +/- 16,000 sf

    Annual Savings from Upgrades $2,820

    Payback Period 0 Months

    Together,theeightlocationsaresavingmorethan$20,000annually.

    Someupgrades

    to

    the

    stores

    include:

    T10lampsreplacedT12fluorescentlamps

    LEDexitsigns

    o Servicelifeis100,000hours;incandescentexitsignsservicelifeis1,0003,000hours.LED

    exitsignsalsorequirefarlessmaintenancecomparedtoincandescentones.

    Somelowcost/nocostbuildingtuneups

    calibratedthermostat

    replacedcoils

    and

    filters

    reducedhotwatersettings

    scheduledamaintenanceprogram

    Allofthelightingretrofitswerefinancedinterestfreeonmonthlyutilitybillpaymentsthroughcollaboration

    withGainesvilleRegionalUtilities(GRU).Theretrofitswereessentiallyfreeofcost,sincetheenergysavings

    weregreaterthanthepayments.

    This ENERGY STAR partnership promotes a market-based approach to energy conservation and

    environmental protection that allows businesses to be more competitive and more apt to change

    the way industry views environmental awareness from a burden to a competitive point of

    difference.

    -Bill Stasiewicz, Pizza Hut of Gainesville Managing Partner