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2568QCA Graphic Design 2 Jessica Helou s2717005

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Studio village garden group & drop one plastic water bottles

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Page 1: Graphic Design

2568QCA Graphic Design 2

Jessica Helous2717005

Page 2: Graphic Design

The Life Of JessMy name is Jessica Helou, I am 22 years old, I am one of four kids and I am in my second year of my degree; Studying full time a Bachelor of Digital Media majoring in ephotojournalism. Before starting this degree I completed a bachelor of multimedia where I took a double minor in Digital Video and Visual Media. I decided to continue studying because I wanted to learn and improve my skills in photography, film and design.

I enjoy taking photos and making videos (whenever I can), I also like editing, sometimes, I enjoy doing graphic design but feel that I can improve in this area. Throughout the years I have learnt how to use adobe Photoshop, Illustrator, Premier Pro, Final Cut Pro and know the basics to Adobe InDesign.

I love music, slurpies, Hello Kitty, skittles, energy drinks, ninjas, bright colourful things, taking photos and making vector images (see front cover). I love watching TV and I get hooked on show very fast (currently Supernatural and Criminal Minds), I love disney movies, books and video games (even though I am bad at them) and drawing, at the moment I am experimenting around with drawing portraits, zombies and ninjas. I have a facebook page called Helou Creative where i upload my work whenever i remember, a deviantART Account (www. http://juddstar.deviantart.com), and i am a lit-tle too obsessed with tumblr.

Page 3: Graphic Design

Studio VillageGARDEN GROUP

Job Number#001

Deadline21/10/2013

Studio Village Garden Group is a non-profit organisation run by members of the community from the Studio Village Community Centre. The garden group is located in Helensvale in Studio Village. The members of the Garden Group meet every Saturdays to garden.

Corporate Profile

Desired OutcomeThe desired outcome for the client Studio Village Garden Group is to design various disciplines which include; Branding (logos, letterheads, business cards etc), a multi-page layout (e.g information pack), Digital images (photographs, Illustrations), Illustrations (Sketches), packaging (pot plants) and a website. By designing these people will become more aware of the Garden Group and what they do, they will also know if there is anything being held throughout the year.

SourcesFor this project the product shots will be provided by myself, this will include photographs and screenshots of the website – where the project is near completion and being shown to the cli-ent. The website information will be provided bt the client. A few weeks before the project must be handed to the client everything will be sent to the printer after the client has approved everything.

Target MarketThe target market for the Garden Group members are mostly people over 55, however there are also younger adults who attend the Garden Group. the people who come to the group have different amounts of earnings and are able to give a donation to the group to help raise funds.

ObjectivesStudio Village Garden Group hopes to get the community involved more in the different areas and ac-tivities that they hold. By doing this the call-of-action could be sending out flyers and updating their website page to show the community what is happening, this will also give the community the latest information. By designing this for the group we are hoping that more people can get involved.

FormatNot much effort has been put in to advertise the garden group, so effort needs to be put in the branding, signage, website and getting the group noticed. The community needs to see more of a presence in what the garden group does and get the community involved.

ScheduleWeek 02 - Schedual & Project Outline.Week 02 - Logo & Illustrations.Week 04 - Illustrations & Multi-Page Layout, Digital Images. Week 05 - Branding, Stationary, Packaging.week 06 - Meeting with client, Mock Website. Week 07 - Digital Presentation.Week 08 - Changes, Start Website.Week 09 - Website & Edits. Week 10 - Finalise & Printing, Show Client. Week 11 - At Printing. Week 12 - At Printing. Week 13 - Due.

BudgetThe budget for this project will be priced in sections, example the branding is averaged at $250 and will be priced separately to the website which is $600. The client will get an average of 3 changes to each category, then after if any more changes are wanted the client will start to be charged. The client will pay for half the designs to begin with in case they pull out of the project in the middle of it.

Page 4: Graphic Design

Branding

Studio VillageGARDEN GROUP

R: 38G: 136B: 59

R: 0G: 0B: 0

Font Face:Studio Village: Candy ScriptGARDEN GROUP: Breakaway

Studio VillageGARDEN GROUP

[email protected]

07 5529 8253

www.studiovillagegardengroup.wordpress.com

To Mr. Smith,

Together replenish they’re firmament fish form Very fifth brought great which. Two our bearing grass creeping replen-ish after, made had thing they’re sixth may, deep said may. You’re appear without. Forth they’re behold moveth make hath, female them us they’re be days which. May own darkness one multiply i night darkness cattle. Thing unto herb whales isn’t greater midst signs thing them to fruit that fourth female bearing appear living fish to creature their said yielding. Sixth land. Divided wherein hath itself every blessed cattle deep moving unto. Spirit forth that all his winged. Evening isn’t over, itself form there don’t gathering stars. Multiply every gathering seasons first. Subdue moved isn’t second. Female fruitful void give land is divide evening lights. Fifth replenish waters god the rule hath fourth fifth even-ing yielding to male.

Created. Herb Seas multiply whales thing seasons light the waters great together fly, isn’t unto made, divided created. God. Subdue subdue seas two replenish and had morning hath air yielding deep form herb image greater. Very void without called lesser. You’re upon, beginning. Them fourth two two won’t saying. Fruit fill them, life place male years won’t doesn’t. You may. God days so grass dry seas under. Fruit evening place together. Us him gathering creepeth don’t fourth him upon. And life Light own first. A grass so all seed saw seas every spirit.

Cattle said blessed. Own a all from also first blessed stars. I under earth itself also them all. Him Land creature all fowl behold seed i is under dry a may kind. Blessed. Evening bring said darkness over, i gathering. Appear, bearing rule own, isn’t earth fly multiply good. Was him sixth. Wherein under midst. Female image. Over night appear dry subdue divide. Said, light him it second seasons saying. Bearing moved forth brought under seed god stars created, days together which seas. Won’t said dry very fill, fowl you were from seed grass, shall to. Make rule thing beginning place don’t signs I man called is in thing can’t together fly their our. Night. Moved saying shall signs whose. Without bearing is fly bring upon may of days whose a moving behold seed void earth had divided given. In fruit called so replenish. Days saw divided hath. Spirit likeness. Darkness after fish you’re blessed, which land herb lesser living cattle great made divided heaven behold green under the heaven stars can’t light, all one dry divided cattle. Behold fruitful wa-ters unto itself gathered all herb form seed appear fish void without. Don’t. Fifth seasons itself can’t likeness multiply second every let meat of bring. It brought don’t fruitful firmament behold light itself which. Female over blessed there fly replenish herb. Living set divided first after were. You. Earth god creepeth female over so abundantly brought upon form great creeping. Night. You’re the seas greater blessed grass his creature, moved god seas life have firmament were god upon Greater They’re after likeness signs also very he replenish from god light, have gathered give greater likeness said good multiply herb. Is. Said divided replenish female void in. She’d earth was they’re a.

Regards

Aaron Andrews.

Page 5: Graphic Design

Studio VillageGARDEN GROUP

Mr John Smith, 71 night Lane Court

Beenleigh, Queensland.

4 5 1 9

Page 6: Graphic Design

Digital Images

Page 7: Graphic Design

Illustrations

Packaging

Studio VillageGARDEN GROUP

Multi-Page Layout

Studio VillageGARDEN GROUP

Studio Village Community Garden Inc

P: 07 5529 8253 / 04 0886 5601

[email protected]

www.studiovillagegardengroup.wordpress.com

87 Village Way Studio Village 4210

Studio VillageGARDEN GROUP

Information Pack

About What’s offered The garden involves various vegtables that have

been planted by the community such as:

• Zucchini

• Baby Squash

• Cabbage

• Red Cabbage

• Capsicum

• Eggplant

• Lettuce

• Tomato

• and much more.

Studio Village Garden Group is a non profit

organisation run by a group of community

members who gather every Saturday morning

to do some gardening located at Studio Village

Community Centre.

The group looks after the gardens at the com-

munity centre and plant various vegetables. Help

is offered to any

community member through a program called

week for a feed where the community is able to

plant something and take something in return.

Page 8: Graphic Design

Events The garden group holds various events

throughout the year. Recently the group was

involved in the community centre’s senior week

where there was a week dedicated to the senior

community members.

The events during the seniors week involved;

high tea, a seniors social dance, and the garden

groups seniors week garden workshop.

Membership There are many ways for the public to

get involved with the garden group. They

cand do this by giving them a call on 07

5529 8253 / 04 0886 5601 or visiting

their website on www.studiovillagegarden-

group.com.

WebsitePlease visit www.studiovillagegardengroup.wordpress.com for a live viewing of the website.

Page 9: Graphic Design

Drop One: P lastic Water Bottles

Logo

Dr pONE

R: 0 G: 0 B: 0 R: 63 G: 84 B: 165

Font Face:Blackoak Std

SponsorCoca Cola has teamed up with the Drop One Plastic Water Bottles group and has now dropped their plastic coke bottles. The have decided to go back to useing the glass bottles just as they did when it was first bottled in 1894 by a Mississippi shop owner Joseph A. Biedenharn.

This campaigne aims to teach parents the risks that plastic water bottles have on our land, water and wildlife. By doing this we hope that parents teach their children about recycling so the world is a safer place for people and animals.

Page 10: Graphic Design

Heros Vs. Villians

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Fridge Magnets

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Fact: To prepare plastics for recycling, rinse residue from bottles

and containers and remove lids.For more information

visit: www.cleanup.org.au

Fact: Plastic bottles take 700 years to decompose. Or 1000 years if it is buried in

a landfill.For more information

visit:www.greenupgrader.com

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Fact: 80% of plastic bottles do not get recycled.

Visit:www.greenupgrader.com

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Page 11: Graphic Design

Bus Advertisement

Recycle plastic water bottles. Non-recycled plastic effects:• land• water• wildlife

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Fact: Plastic kills the

oceans inhabitants.•Recycle

www.hydratelife.org

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Greenwashing“verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service” www.sinsofgreenwashing.org.

According to UL there are 7 sins of greenwashing. These include;1. Sin of the hidden trade-off: A statement which signifies that the product is a ‘green’ product

however it is built on slim set of attributes without using the attention of other important envi-ronmental issues

2. Sin of no proof: An environmental statement which cannot be verified by the easy access of supporting information or by a reliable authorized third party.

3. Sin of vagueness: A statement that has been horribly defined or that has a wide-ranging meaning and can be easily misinterpreted by the customer.

4. Sin of worshiping false labels: Through the advertisement of the product the images and text give the customers the impression that there is a third-party authorization where there are no such endorsements existing – for example fake labels.

5. Sin of irrelevance: An environmental statement that could be the truth but has no importance or is unhelpful (for the particular product) for customers who are looking for environmentally friendly products.

6. Sin of lesser than two evils: A statement that may be true for the particular product type, but there are dangers that are putting off the customer from the larger environmental influence of the product class as a whole.

7. Sin of fibbing: Environmental statements that are simply untrue.

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Page 12: Graphic Design

Magazine Advertisement

Reduce

Reuse

Recycle

TIC

Importance of RecyclingEveryday products are manufactured using plastic, for example containers, toys, furniture etc. Plastic water bottles, soft drink bottles, lids and shampoo bottles are found among the largest category of plastics. The rate for recycling the different types of plastic differs from one type of plastic to abother, however the overall recycling rate is only 8%, or in 2011 it was 2.7 million tons. Nevertheless, the rate of some types of plastic are higher than others.

By recycling plastic water bottles it helps save the worlds natural resources. The overall quantity of energy that is required to recycle a plastic bottle is lower than the amount of energy that is needed to produce a new plastic water bottle, it actually saves enough energy to power a 60 Watt bulb for at least six hours. It has been established that recycling can reduce climate change.

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According to the clean up website (www.cleanup.org.au) people can:

• Avoidbottledwater• Installatapfilterifyouareconcernedaboutthetasteor

qualityofyourlocaltapwater.• Buyareusablebottle• Pickupandrecycleanyplasticbottlesyoufindasrubbish.• SupportthecampaignforContainerDepositLegislation• Askyourlocalcounciltoinstallwaterfountainstoallow

peopletorefillreusablebottles.For more information visit:

www.cleanup.org.au

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Out of about 29 billion bottles of water only about 13% of them end up in the recycling stream where they are made to be products such as fleece clothing, carpeting, decking, playground equipment and new containers and bottles. Approximately 2 million tons of water bottles ended up in landfills in the U.S in 2005, according to the National Resources Defence Council. If a water bottle is not recycled they take centuries to decompose and if they are burnt there are toxic byproducts, for example chlorine gast and ash which has heavy metals in them that are released into the atmosphere.

Greenwashing

WEATHER• Brisbane 25°-30° • Sydney 21°-28°• Melbourne 15°-35°• Adelaide 22°-26°• Hobart 10°-19°• Perth 25°-32°• Darwin 30°-45°• Canberra 5°-12°

Stosur beats Sugiyama Page 24

Howard let go Page 4

FLY BRISBANE TO SYDNEY FOR ONLY $49www.hOTAIR.cOm.Au

21.08.1999 - Devince, Turkey - Food aid is unloaded to quake victims. Photo: Heather Faulkner/AFP

NEWS BRIEFShoward let goJohn Howard was let go as the prime minister of Australia because Fedral Liberals were un-able to decide whether they are post Howard or pre-Turnbull.

DAlI lAMA vISIt to tHE zooThe Dali Lama has visited the Australian zoo and met Bindi Irwin and family. 5, 000 people turned up to hear the Tibetan re-ligious leader deliver a 50 minute speech at the zoo.

look AlIkESThe broccoli says ‘I look like a small tree’, the mushroom says ‘I look like an umbrella’, the wal-nut says ‘I look like a brain’, and the banana says ‘Can we please change the subject?’

kEvIN RuDD vICtoRIouSA jubilant Kevin Rudd has

claimed victory for Labor in the federal election after voters turfed out the 11-year-old coalition gov-ernment.

Mr Rudd paid tribute to outgo-ing prime minister John Howard for his service to public life.

tHE EFFECtS oF lEAtHERWhen a man gets close to a woman wearing a leather mini-skirt, his heart starts beating faster, his throat gets dry, his knees get weak and he becomes irrational.. Why? Because the leather smells like a new car.

CHuCk NoRRIS PRoBlEMSIf you have $20 and Chuck Norris has $5, he has more money than you. When Chuck Norris plays monopoly the entire world’s economy is shaken. Chuck Norris can sneeze with his eyes open. Chuck Norris managed to count to infinity.. twice! When Chuck does push-ups he doesn’t move, the earth moves.

BAgHDAtIS CoMES out SHoRtt

Crowd favourite Marcos Bagh-datis has been ousted from the Brisbane International in three sets by Jarkko Nieminen.

In a match lasting just over two hours, the smiling Cypriot toiled hard but ultimately came up short.

StoSuR HoMEtoWN HERoWritten by Heather Faulkner. Stosur will go down as the first

Australian to be victorious on Pat

“verb: the act of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service” www.sinsofgreenwashing.org.

According to UL there are 7 sins of green-washing. These include;1. Sin of the hidden trade-off: A state-

ment which signifies that the product is a ‘green’ product however it is built on slim set of attributes without using the attention of other important environ-mental issues

2. Sin of no proof: An environmental statement which cannot be verified by the easy access of supporting informa-tion or by a reliable authorized third party.

3. Sin of vagueness: A statement that has been horribly defined or that has a wide-ranging meaning and can be eas-ily misinterpreted by the customer.

4. Sin of worshiping false labels: Through the advertisement of the product the images and text give the customers the impression that there is a third-party authorization where there are no such endorsements existing – for example fake labels.

5. Sin of irrelevance: An environmental statement that could be the truth but

Atwan loves the Australian peopleAbdel Bari Atwan speaks his mind at the Brisbane Writers Festival.

Written by: Heather FaulknerAbdel Bari Atwan at the Brisbane Writers Festival

Al-Qa’ida expert arrives at right timeRosemary Sorensen, The Australian, September

17, 2007ABDEL Bari-Atwan has fallen in love with the

Australian people, following his highly publicised delayed arrival at the Brisbane Writers Festival on Saturday.

The Palestinian-born, London-based newspaper editor and author of The Secret Life of al-Qa’ida praised the Australian media for their support, and said he had been overwhelmed by the attention he had received when Immigration delayed his visa.

“I am very moved by the reception, and it makes me more in love with this country,” Atwan said yes-terday.

“I don’t want to be a hero, I don’t pick a fight. I think letting someone like me, who has a very criti-cal attitude towards the war (in Iraq), works to the Government’s advantage to let me speak my mind.”

Speaking publicly on Saturday and Sunday, Atwan told jokes about how scared he had been meeting Osama bin Laden in 1996, and warned the audi-ence that the failure to capture or kill the leader of al-Qa’ida had meant the organisation was spread-ing “like a Kentucky Fried Chicken franchise”.

“There used to be just one address, like the first cave on the left, but now there are six or seven addresses.

“It’s very clear that al-Qa’ida is a Hydra-headed monster.”

He said both he and Mo-hamed Haneef, the Indian doctor working on the Gold Coast whose work visa was cancelled during an investigation into terror-link claims, were victims of Islamophobia. “His case and mine are known because they are publicised but imagine how many cases are not publicised,” Atwan said.

His “visa saga” had now become “something to laugh about”, and he praised the members of the ABC television satire team, the Chaser, for inviting him to take part in the festival.

We need groups like the Chaser,” Atwan said. “We need to laugh at our politicians, and to highlight these kinds of mistakes.”

During a panel session on Saturday, chaired by ABC radio’s Rachel Kohn, Atwan had defused a situ-ation that had threatened to become unpleasant, when audience members began shouting at Kohn’s defence of the Iraq war.

“I was surprised that she entered into the argu-ment when she was supposed to be a neutral mod-erator,” Atwan said.

Instead, she was defending the undefendable.”Festival director Michael Campbell said Atwan’s al-

Qa’ida book was the best-selling title at the festival. “We had anticipated that there would be questions posed to him by audiences but I hadn’t expected it from the Government,” Mr Campbell said.

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Abdel Bari Atwan Photo: Heather

Faulkner

has no importance or is unhelpful (for the particular product) for customers who are looking for environmentally friendly products.

6. Sin of lesser than two evils: A state-ment that may be true for the particu-lar product type, but there are dangers that are putting off the customer from

22.08.1999 - In the Ismit suburb of Uzunciflik, identical buildings seemed to have collapsed in an alternating order - killing hundreds of residents as they slept, and leaving thousands homeless. The rubble in the immedi-ate foreground is thought to contain the bodies of a 12 year old girl (who’s remains were later assumed to have been recovered by neighbours) and an elderly man, whom rescuers believe has been spotted by Czech sniffer

the larger environmental influence of the product class as a whole.

Sin of fibbing: Environmental statements

that are simply untrue.quakes for hundreds and hundreds of years. One of the reasons they have sur-vived so well is that the stresses in a brick or block-work structure are very much lower than they are in a concrete one.

“You’ve much more area in the wall to carry the

Wednesday March 19, 2008 www.theargus.com.au

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The recipe calls for risotto rice, Italian rice varieties that are high in a particular type of starch, with grains that are shorter and fatter than most other rices: Arborio, Carnaroli and Vialone Nano are the most famous.

Mushroom Risottoconsectetur adipiscing elit. Ut est elit, auctor sit

amet porttitor nec, dignissim ac orci

Bring stock to a simmer. Melt the but-

ter in a saucepan over medium heat.

Add mushrooms and shallots and

sauté about 5 min-

utes. Add the rice

and stir to com-

2 Tbsp butter

2 cups flavorful mushrooms cut into

half inch to inch pieces

2/3 cup brandy/dry white wine

5-6 cups chicken

stock

Mushroom

Wash the rice, combine rice and 4 1/2

cups water in a saucepan. Bring to a

boil over high heat, stir occasionally.

Reduce heat to low; cover. After wa-

ter is absorbed, 15 to 20 minutes. Let

rice rest, for 15 minutes to allow rice

to cool.

Combine 1

4 cups uncooked short-grain

white rice

4 1/2 cups water

1 cup water

1/4 teaspoon salt

1/4 cup

Onigiri Japanese

Reduce

Reuse

Recycle

TIC

Everyday products are manufactured using plastic, for example containers, toys, furniture etc. Plastic water bottles, soft drink bottles, lids and shampoo bottles are found among the largest category of plastics. The rate for recycling the different types of plastic differs from one type of plastic to abother, however the overall recycling rate is only 8%, or in 2011 it was 2.7 million tons. Nevertheless, the rate of some types of plastic are higher than others.

By recycling plastic water bottles it helps save the worlds natural resources. The overall quantity of energy that is required to recycle a plastic bottle is lower than the amount of energy that is needed to produce a new plastic water bottle, it actually saves enough energy to power a 60 Watt bulb for at least six hours. It has been established that recycling can reduce climate change.

Out of about 29 billion bottles of water only about 13% of them end up in the recycling stream where they are made to be products such as fleece clothing, carpeting, decking, playground equipment and new containers and bottles. Approximately 2 million tons of water bottles ended up in landfills in the U.S in 2005, according to the National Resources Defence Council. If a water bottle is not recycled they take centuries to decompose and if they are burnt there are toxic byproducts, for example chlorine gast and ash which has heavy metals in them that are released into the atmosphere.

According to the clean up website (www.cleanup.org.au) people can:

• Avoidbottledwater• Installatapfilterifyouareconcernedaboutthetasteor

qualityofyourlocaltapwater.• Buyareusablebottle• Pickupandrecycleanyplasticbottlesyoufindasrubbish.• SupportthecampaignforContainerDepositLegislation• Askyourlocalcounciltoinstallwaterfountainstoallow

peopletorefillreusablebottles.For more information visit:

www.cleanup.org.au

Dr pONE

Sponsored By

Importance of Recycling

Page 13: Graphic Design

TICDr p

ONE

What can we do?InAustraliabottledwaterisproducingabigamountofwastethatisshowingupinourlandfillsandourenvironments.Byavoidingbuyinganddrinkingbottledwaterandrefillingyourownbottleyoucanhelpnature.Over90%ofthepriceofwaterbottlescanbetracedbacktotheplasticbottle,lidandlabelitself.

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Reference List

Barnes, S 2011, The Effects Of Not Recycling Water Bottles, viewed 16 October 2013 <http://www.lives-trong.com/article/230076-the-effects-of-not-recycling-water-bottles/>.

Bluenow 2012, Bottled Water: Why It’s Bad For You, The Environment, And Water – Part II, viewed 27 September 2013 <http://www.hydratelife.org/?p=767>.

Clean Up 2009, Plastic Recycling Fact Sheet, Viewed 11 October 2013, <http://www.cleanup.org.au/PDF/au/cua_plastic_recycling_fact_sheet.pdf>.

Didier, S, Water Bottle Pollution Facts, Viewed 15 October 2013 <http://homeguides.sfgate.com/water-bottle-pollution-79179.html>.

Did You Know, 2009, viewed 30 September 2013 <http://www.gotap.com.au/Did%20you%20know/Facts.aspx>.

Ellsbury, H 2012, Plastic Water Bottles Impose Health And Environmental Risks, viewed 10 October 2013, <http://www.banthebottle.net/articles/plastic-water-bottles-impose-health-and-environmental-risks/>.

Gunzelmann, D 2008, Plastic Bottle Facts Make You Think Before You Drink, viewed 15 September 2013 <http://greenupgrader.com/3258/plastic-bottle-facts-make-you-think-before-you-drink/>.

Harris, W, How Long Does It Take For Plastics To Biodegrade? Viewed 30 September 2013 <http://sci-ence.howstuffworks.com/science-vs-myth/everyday-myths/how-long-does-it-take-for-plastics-to-biode-grade.htm>.

Hawkesbury City Council 2013, Avoid Bottled Water, Viewed 11 October 2013, <http://sustainability.hawkesbury.nsw.gov.au/food-drink/avoid-bottled>.

The Greenwashing Blog, 2013, Viewed 7 October 2013<http://thegreenwashingblog.com/>.

The Sins of Greenwashing: Home And Family Edition, 2013, viewed 13 October 2013 <http://sinsofgreen-washing.org>.

Weber, S, What Will Happen if You Do Not Recycle Plastic, viewed 10 October 2013 <http://greenliving.lovetoknow.com/What_Will_Happen_if_You_Do_Not_Recycle_Plastic>.

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