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Good, Bad / Old, New in Jazz I attempt to access if there is a correlation between the age of jazz musicians and the quality of their webpages. randy d

Good, Bad / Old, New in Jazz

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I attempt to access if there is a correlation between the age of jazz musicians and the quality of their webpages. Good, Bad / Old, New in Jazz. Assumption. Younger musicians have better websites. They are more comfortable with computers. They are more aware of the benefits of branding. - PowerPoint PPT Presentation

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Page 1: Good, Bad / Old, New in Jazz

randy d

Good, Bad / Old, New in Jazz

I attempt to access if there is a correlation between the age of jazz musicians and the

quality of their webpages.

Page 2: Good, Bad / Old, New in Jazz

randy d

Younger musicians have better websites. They are more comfortable with computers. They are more aware of the benefits of

branding. Older musicians are more concerned with

living in the moment. They do not have the time or understanding

of web practices.

Assumption

Page 3: Good, Bad / Old, New in Jazz

randy d

What are the trends in websites? Is there a distinctive difference between

generations? Is there a well practiced template? Is there a company that has cornered the

market in web design for Jazz musicians?

Tasks

Page 4: Good, Bad / Old, New in Jazz

randy d

I found over 50 websites of living Jazz musicians.

There wasn’t a necessary correlation between quality and age.

Nor was there one for branding based on the same evidence

Nor for fan based websites or companies

Dissolving assumptions

Page 5: Good, Bad / Old, New in Jazz

randy d

The better sites usually had an “enter site” splash page.

The not so better sites had information overload.

My inspiration started when I saw Benny Golson on the movie “The Terminal”

So I checked out his website to see if he was touring.

Found

Page 6: Good, Bad / Old, New in Jazz

randy d

Benny Golson

Page 7: Good, Bad / Old, New in Jazz

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Barry Harris

Page 8: Good, Bad / Old, New in Jazz

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Toots Thielemans Ron Carter Wayne Shorter Bobby Militello

Bad Tigers

Page 9: Good, Bad / Old, New in Jazz

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Page 10: Good, Bad / Old, New in Jazz

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Ron Carter March 2013

Page 11: Good, Bad / Old, New in Jazz

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Ron Carter today

Page 12: Good, Bad / Old, New in Jazz

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Page 13: Good, Bad / Old, New in Jazz

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Tony Bennett Ellis Marsalis Herbie Hancock

Good Tigers

Page 14: Good, Bad / Old, New in Jazz

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Page 15: Good, Bad / Old, New in Jazz

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Page 16: Good, Bad / Old, New in Jazz

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Page 17: Good, Bad / Old, New in Jazz

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Renee Rosnes Marcus Roberts Diana Krall

Young Lions Good

Page 18: Good, Bad / Old, New in Jazz

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Page 19: Good, Bad / Old, New in Jazz

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Page 20: Good, Bad / Old, New in Jazz

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Page 21: Good, Bad / Old, New in Jazz

randy d

Joey DeFrancesco Christian McBride Roy Hargrove

Bad Tigers

Page 22: Good, Bad / Old, New in Jazz

randy d

Joey DeFrancesco Christian McBride Roy Hargrove

Young Lions Bad

Page 23: Good, Bad / Old, New in Jazz

randy d

Page 24: Good, Bad / Old, New in Jazz

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Page 25: Good, Bad / Old, New in Jazz

randy d

Mundell Lowe – just retired Cecile McLorin Salvant – newest kid on block

Old versus New

Page 26: Good, Bad / Old, New in Jazz

randy d

Page 27: Good, Bad / Old, New in Jazz

randy d

Page 28: Good, Bad / Old, New in Jazz

randy d

I was advised to check out websites for different labels and venues.

Most Jazz labels have become a much larger corporate group.

Either concord or UMG, no trends apparent. The venues do not seem to have any

apparent trends, professionally done with good navigation.

Labels and Venues

Page 29: Good, Bad / Old, New in Jazz

randy d

So to wrap up, my initial assumption that quality websites follow a generation or a brand, is wrong. Why? It seems that my favorite older musicians just haven't shown as much concern. Standard design rules apply and cannot be explained by generation or business model.Also, there isn’t any evidence to support or deny computer proficiency either.

Wrap-up

Page 30: Good, Bad / Old, New in Jazz

randy d

MartyGrosz.com EddieDanielsclarinet.com Johnclaytonjazz.com Laloshifrin.com Russell Malone Keith Jarrett ** Irony – every musician who has played with

Diana Krall has a crummy website.

If time - links