107
GNET 2060 1 INTRODUCTION TO CONTENT

GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

Embed Size (px)

Citation preview

Page 1: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 1

INTRODUCTION TO CONTENT

Page 2: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 2

INTRODUCTION

Page 3: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 3

Introduction

A silly theory results in such silly graphics as:Comparison of solar radiation and stock prices…

Page 4: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 4

Introduction

Comparison of student grades with desk sizes.

Page 5: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 5

Introduction

These may be “correlations”, but not “cause and effect.”

Page 6: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 6

GRAPHICS

Page 7: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 7

Graphics

Graphics should:Show data…

Page 8: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 8

Graphics

Make the viewer think about the content…

Page 9: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 9

Graphics

Avoid distortion…

Page 10: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 10

Graphics

Present many numbers in a small space.

Page 11: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 11

Graphics

Make large data sets understandable…

Page 12: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 12

Graphics

Encourage comparisons…

Page 13: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 13

Graphics

Serve a clear purpose, and…

Page 14: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 14

Graphics

Integrate words and statistics.

Page 15: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 15

PRINCIPLES OF GRAPHIC EXCELLENCE

Page 16: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 16

Principles

A well designed presentation of interesting data includes:

Substance…

Page 17: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 17

Principles

Statistics, and…

Page 18: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 18

Principles

Excellent design.

Page 19: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 19

Principles

Complex ideas are communicated with:

Clarity…

Page 20: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 20

Principles

Precision, and…

Page 21: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 21

Principles

Efficiency.

Page 22: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 22

Principles

Present many ideas in the shortest time…

Page 23: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 23

Principles

Let the data tell the truth, and...

Page 24: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 24

Principles

Show the variation of data, not design.

Page 25: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 25

Principles

Never quote data out of context.

Page 26: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 26

Principles

Use labeling that is:ClearDetailed.

Page 27: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 27

Principles

Use standardized measurements, and…

Page 28: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 28

Principles

Present quantities that are proportionally correct.

Page 29: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 29

ATTRACTIVE GRAPHICS

Page 30: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 30

Attractive Graphics

Have proper format and design…

Page 31: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 31

Attractive Graphics

Use:WordsNumbersDrawings.

Page 32: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 32

Attractive Graphics

Reflect:BalanceProportionRelevant scale...

Page 33: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 33

Attractive Graphics

Display details…

Page 34: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 34

Attractive Graphics

Tell a story, and…

Page 35: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 35

Attractive Graphics

Avoid “chartjunk”.

Page 36: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 36

CORRECT GRAPHICS

Page 37: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 37

Correct Graphics

Spell out words…

Page 38: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 38

Correct Graphics

Avoid elaborate:ColoringShadingCross-hatchingLegends.

Page 39: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 39

Correct Graphics

Read from left to right…

Page 40: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 40

Correct GraphicsExplain all data…

Page 41: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 41

Correct GraphicsProvoke curiosity, and…

Page 42: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 42

Correct GraphicsUse sans serif type for visuals.

Page 43: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 43

EXAMPLES

Page 44: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 44

Space Junk

Page 45: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 45

Space Junk

7,000 items of space junk orbit our world:Dead satellites...Frozen sewage from astronauts...rocket engine explosion fragments.

Page 46: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 46

Space Junk

34 nuclear reactor fuel cores…Shrapnel from test weapons...Garbage bags.

Page 47: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 47

Unknown Objects

Page 48: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 48

Unknown Objects

What is the size of this painting?

Page 49: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 49

Unknown Objects

Artist Roy Lichtenstein stands on a ladder.

Page 50: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 50

Inaccuracy

Page 51: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 51

Inaccuracy

Grids were used in Renaissance paintings to exaggerate perspective (see next slide).

Page 52: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 52

Inaccuracy

Page 53: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 53

The Broad Street Pump

Page 54: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 54

Broad Street

There were 500 fatal attacks of cholera in 10 days in 1854 in England.

Page 55: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 55

Broad Street

All were within 250 yards of the Broad Street and Cambridge Street intersection.

Page 56: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 56

Broad Street

John Snow tested the city-provided well water and found no impurities.

Page 57: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 57

Broad Street

Mr. Snow plotted the deaths on a map: This is the

first recorded time ascatter plot was used.

Page 58: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 58

Broad Street

Data showed a link to the free water from the Broad Street Pump.

Page 59: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 59

Broad Street

The handle was removed from the pump…The epidemic ended.

Page 60: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 60

Labels - NOT Numbers or

Letters

Page 61: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 61

Labels

Codes are meaningless.

Page 62: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 62

LabelsLabels clarify.

Page 63: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 63

Inappropriate Color

Page 64: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 64

Color

Aggressive color shows the color.

Page 65: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 65

Color

Light tints show the information, not the color.

Page 66: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 66

The Challenger Disaster

Page 67: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 67

Challenger

The Space Shuttle Challengerexploded onJanuary 28, 1986 and 7 astronauts died.

Page 68: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 68

Challenger

Icicles hung from the Challenger.

Page 69: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 69

Challenger

Ambient temperatures were in the low 30s…

Page 70: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 70

Challenger

The O-rings were less than 20oF, and…

Page 71: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 71

Challenger

The Predicted temperature at launch was 26 to 29 degrees.

Page 72: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 72

Challenger

The engineers opposed the launch.

Page 73: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 73

Challenger

Engineers prepared charts like the ones you will now be presented.

Page 74: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 74

Challenger

The Thiokol managers said the evidence presented by the engineers did not link cold temperature with O-rings.

Page 75: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 75

Challenger

NASA officials were appalled by the recommendation not to launch.

Page 76: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 76

Challenger

The Challenger blew up 73 seconds afterthe rocketswere ignited.

Page 77: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 77

Challenger

The 13 charts the engineers prepared were weak…

Page 78: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 78

Challenger

One chart left off temperature totally…

Page 79: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 79

Challenger

One chart had 6 different types of data making it meaningless…

Page 80: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 80

Challenger

Items such as nozzle blow-by were included which had nothing to do with cold weather…

Page 81: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 81

Challenger

22 previous flights with their temperature variations were not presented together...

Page 82: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 82

Challenger

92% of the temperature data was left out, and...

Page 83: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 83

Challenger

Data was “selectively” chosen.

Page 84: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 84

Challenger

A simple table would have linked O-rings and cold weather.

Distribute table.

Page 85: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 85

ChallengerEven a “rocket chart”, next slide, of all 24 previous flights and the 48 rockets would have shown a link between cold temperature and O-ring failure.

Page 86: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 86

Challenger

Page 87: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 87

ChallengerA scatterplot even shows the link.

Page 88: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 88

Challenger

Predicted Launch Temperature

Page 89: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 89

Challenger

Remember - there are right ways and

wrong ways to display data.

Page 90: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 90

EXAMPLE APPLICATION TO

INDUSTRY

Page 91: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 91

Product Instruction

Manual

The Problem

Page 92: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 92

Problem

Executive Officers want the existing Product Instruction Manual evaluated; there have been complaints.

Page 93: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 93

Problem

A committee is formed of mid-management executives who determine the criteria to be used.

Page 94: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 94

Problem

An employee committee is formed to use the criteria to evaluate the existing product instruction manual and…

Page 95: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 95

Problem

… make recommendations to

… who will report to the

Mid-Management

Executive officers of the company.

Page 96: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 96

Information

Page 97: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 97

Information

Many manuals:are written from an engineer’s point of view.are too complex.

Page 98: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 98

Information

Many manuals:are incomplete – from the user’s point of view.use jargon.

Page 99: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 99

Information

Many manuals:use narrative to explain an illustration.

Page 100: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 100

Information

Begin with “Who should read this document.”Describe the product and its purpose.

Page 101: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 101

Information

Identify each part and its components.Write in small steps.

Page 102: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 102

Information

Use illustrations to explain the narrative.

Page 103: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 103

Information

Do not describe what the product can do.Instead explain how to do something with the product.

Page 104: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 104

Information

Include troubleshooting techniques.Instill confidence in whomever reads the manual.

Page 105: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 105

Information

No ambiguity – the person reading the manual cannot ask questions.

Page 106: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 106

Information

IgniteMountApplyCut

ConnectExcavateMeasureInsert

Begin each step with a strong verb:

Page 107: GNET 20601 INTRODUCTION TO CONTENT. GNET 20602 INTRODUCTION

GNET 2060 107

The End