Global Meeting of Nongovernmental OrganizationsAdvocating for Road Safety

Diza GonzagaPresident of Thiago de Moraes Gonzaga FoundationBrazil

Global Meeting of Nongovernmental OrganizationsAdvocating for Road Safety

Diza GonzagaPresident of Thiago de Moraes Gonzaga FoundationBrazil

Brussels - Belgium7-8 May 2009

THIAGO DE MORAES GONZAGA FOUNDATIONHistory

It was in May of 1977 that my son Thiago was born. But it was also in a cold

early morning in May, the 20th of 1995 that I held the body of my beloved son in my

arms, a week after he turned eighteen. Thiago went for a ride from which he would

never come back again.

My scream couldn’t just be stuck in my throat. I didn’t know how far I could

get: if I would reach my neighborhood, my city, or even my country. What I knew was

that I had to do something in order to avoid that other parents would pass through

the same as I did and that other youngsters have to day.

And today I’m here, in a Global Meeting, sharing with you our experience

with the program VIDA URGENTE (Urgent Life)

MAY, THE 20TH OF 1996PROGRAM VIDA URGENTE’S LAUNCH

1ST ACT: A DOCUMENT WITH MORE THAN 30 THOUSAND SIGNATURES, ASKING FOR THE APPROVAL OF THE “NEW BRAZILIAN TRAFFIC CODE” OF WHICH THE SENAT HADN’T TAKEN NOTICE FOR A

LONG TIME

The code, approved in 1997, came into force in 1998.

This was our first success, that was supported by governors, artists,

delegates, students and the population in general.

MADRUGADA VIVA (ALIVE DAWN) - 1ST ACTION

The “Madrugada Viva” consists in a group of Young volunteers that goes to

the main night spots: bars, clubs, gas station convenience stores, etc., to talk and

make people aware of the danger of drinking and driving. This action was often in the

media.

LAW NUMBER 9.996FROM THIS ACTION THE LAW Nº 9.996 AROSE ON JUNE, THE 19TH OF 2006:

-The consumption of alcoholic beverage in gas stations, parking lots and

similar places in the city is not allowed, obligates them to show to the public posters in

visible places containing the number of this law and the words “The consumption of

alcoholic drinks is forbidden”.

This law was proposed by the foundation first to the city of Porto Alegre and

today it’s force in hundreds of Brazilian cities.

LAW Nº 11.705, JUNE THE 19TH OF 2008

During the National Traffic Week of 2007

(18 to 25, September), the Thiago de Moraes

Gonzaga Foundation delivered to the Justice

Minister, Tarso Genro a document with more than

70’000 signatures, requiring the prohibition of

alcoholic drinks in all commercial establishments

placed on Brazilian roads. this law led to the

approval of the Zero Tolerance Law in the Brazilian

traffic, in force since June of 2008.

LAW Nº 11.705, JUNE THE 19TH OF 2008

On June, the 19th of 2008 the law number 11.705 was approved by the

National Congress. We from the Thiago Gonzaga Foundation often call it “Life Law”.

30% less people were hospitalized and the number of fatal accidents was

reduced by 40% in Brazilian traffic during the first 30 days of application.

SUPPORT ACT TO THE “LIFE LAW”

The Thiago de Moraes Gonzaga

Foundation realized this support act for the

life law in São Paulo, Rio de Janeiro and

Porto Alegre, in association with the Rio

Grande do Sul Medical Union, counting on

the presence of the Minister of Justice.

PROGRAM “VIDA URGENTE”MISSION

Promoting life’s valuation and preservation, mobilizing society

through educative and cultural actions.

15.000 VOLUNTEERS

27 Brazilian states

MOBILIZATION ACTIONS GROUP

BUZOOM – The Safe Ride of Vida Urgente

SALVA VIDA URGENTE

Actions in 50 brazilian beaches

VIDA URGENTE In ConcertA show for life!

VIDA URGENTE In ConcertA show for life!

VIDA URGENTE on the Road

Thiago Gonzaga’s Youth Square

Thiago Gonzaga’s Youth Square

VIDA URGENTE on stage

VIDA URGENTE on stage

VIDA URGENTE on stage

VIDA URGENTE on stage

VIDA URGENTE on stage

VIDA URGENTE on stage