101WHAT TO KNOW TO MAKE THIS YOUR BEST GIVE BIG YET!

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WEBINAR

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Maggie CrumProgram Manager

Bozeman Area Community Foundation

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• 24-hour celebration of giving• Hosted by the Bozeman Area Community Foundation

• Online and live events in Gallatin County• 6pm April 30th – 6pm May 1st

• 6th year!

WHAT IS GIVE BIG?

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2015201620172018

+ 2019

$4,034,730 in unrestricted funds to nonprofits like yours in the past 5 years=

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1. Increase awareness of local nonprofits

2. Inspire 5,000 donors to connect with causes they care about

3. Raise unrestricted funds for nonprofits serving Gallatin Valley

4. Engage new donors!

2020 GOALS

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1. Registered 501c3 organizations located in or serving Gallatin Valley

2. Organizations registered between Feb 3rd – March 20th 2020

3. Small, Medium, and Large organizations succeed

WHO CAN PARTICIPATE IN GIVE BIG?

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• Giving is open online April 30th –May 1st 6pm – 6pm

• Build excitement through marketing + social media

• Prizes announced throughout the day

• Media Blitz• Events around the county• May 1st – Finale event at the Rialto!

THE BIG DAY!

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• Donate online at GiveBigGV.org on April 30th and May 1st

(6pm – 6pm)• Find the organization(s):

‣ Search by name ‣ “Show me the underdog” ‣ Follow leaderboard

• Give via check at the Check Donation Station• Give via check directly to your organization• Join live events around the county to celebrate!• Follow their organizations all day & night at GiveBigGV.org• Receive a tax receipt via email automatically

WHAT WILL THE DONOR’S EXPERIENCE BE?

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WHAT’S A DONOR LOUNGE?• A live Give Big event hosted with

a local business• All around the county!• Build community around your

cause.• You are NOT obligated to host

any in person events• BACF does not facilitate this

process but we will ask for you to follow some easy guidelines

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• Prizes are made up of funds from our sponsors in order to incentivize donors to give!

• Throughout Give Big, different cash prizes will added to donors’ gifts or awarded to nonprofits to keep it fun and exciting!

• Example: the org. that raises the most donors between 9-10pm will win a cash prize added to their total.

WHAT ARE PRIZES?

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DONATIONS GO FURTHER WITH GIVE BIG!

Donationsmade to your organization

Prize total awarded to your

organization

Total dollars to your

nonprofit!

+ =

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• Donors are automatically opted in to covering fees but can choose not to. • 91% of donations in 2019 had fees

covered• 2% Platform Fee (Give Gab)• 2.2% Credit Card Fee or 3.5% for

American Express + $0.30 • The Bozeman Area Community

Foundation does not take a portion of the donations

FEES

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• The only place where donors can give completely anonymously

• Check Donation Station Forms will be available in the Toolkit closer to the event.

• Checks made out to: Bozeman Area Community Foundation

• Date on the check: April 30th or May 1st

• Donor is receipted by Bozeman Area Community Foundation

• Friday, May 1st 9am-4pm First Interstate Bank W. Main St.Bozeman

CHECK DONATION STATION

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PAYMENT

Donations made online

Prize total awarded to

your organization

Donationsmade via

Check Donation

Station

Direct deposit w/in 5-7 days

Check from BACF in June

Donations made via

check directly to you

You deposit & add to profile as “offline

donation”

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• Starting Feb. 3rd at 5am visit GiveBigGV.org and “Search” for Your Organization

• If you participated last year, select your organization or click the button that says “Add Your Organization”

• Fill out the registration form• Pay Registration Fee• $75 for Budgets <$100K• $100 for Budgets $100K - $500K• $125 for Budget $500K<

• Complete Your Profile & stay in touch!

I’M IN. WHAT’S NEXT?

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PLATFORM SET-UP

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REGISTRATION

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OUR RESPONSIBILITIES

• Seek Sponsors for prizes.• Create a common brand and

message • Provide a nonprofit toolkit • Provide other tools such as links to

webinars • Provide training sessions • Raise awareness

The Community Foundation does not benefit from Give Big unless a donor gives to us on that day!

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NONPROFIT TOOLKIT

• Customizable Templates• Communication Timelines• Downloadable Graphics• Resources for everyone supporting

your Give Big effort• Tips and tricks to help along the

way

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• Register by March 20th

• Set a fundraising goal for your organization and publicize to your stakeholders.

• Engage your donors!

• Stay in touch with BACF and follow through on important Give Big action items.

• Post a link to the Giving Day site on your website.

• Raise awareness of the giving day using existing communication vehicles like social media.

• Consider hosting an event for your organization

YOUR RESPONSIBILITIES!

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HOW DO I THANK MYDONORS?

• Do NOT send them a tax receipt for their donations. • When a donor gives during Give Big, they are

automatically receipted!

• You’ll build a thank you in your profile on GiveGab’s platform• Keep your platform thank you brief – it’s

part of the tax receipt & they can get lengthy for donors!• Thank them again!

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HOW DO I TRACK MY DONORS?• You will be given access to your live real-time donor list all day!

• You will be able to see the donor name & their gift amount.

• After the event, you will be provided with a complete list of donors & their gifts!

• During the giving day, all gifts will immediately receive a tax receipt via email! No need to send them a receipt – just a thank you!

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HOW DO I MARKET THISEVENT TO MY DONORS?

• Complete your profile• Promote your profile URL• Use our toolkit!• Use our Social Media guide in the

Toolkit.• Share info using #GiveBigGV2020

to create an online conversation!• Host an event or engage a local

business to host one for you.

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YOUR ROI

• Marketing + awareness• Unrestricted funding• Built-in fundraiser• Association with a large,

county-wide campaign• Free education• Access to new donors

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DATES TO REMEMBER!FEBRUARY

3rd: Registration opens20th: Webinar

MARCH5th: Give Big 201 Session20th: Registration closes26th : Webinar31st: Finalize your profile!

APRIL2nd: Mandatory pre-event meeting27th: Profiles locked

The Big Day!April 30th 6pm: Giving opens!May 1st 4:30pm: Finale event @ RialtoMay 1st 6pm: Giving ends!

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HOW CAN I HELP MAKE THIS DAY A SUCCESS?• You will get out of this initiative what you put into it!

• Engage your donors and supporters.

• Look into Peer-to-Peer Fundraiser, is a Match a good option for your organization? Get creative with donor engagement!

• Consider hosting an event.

• Attend the Finale Celebration

• Spread the word! Follow BACF on Facebook and stay in the know

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QUESTIONS?