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Getting to Zero
Nancy MansfieldEV Regional Manager,Nissan North America, Inc.
May 25, 2011
Nissan LEAF
Nissan Confidential
Each Partner’s StrengthsCan be leveraged
Nissan
•Electric Vehicle•Battery Technology•EV knowledge & support•EV service and
maintenance
A SUSTAINABLE FUTURE REQUIRES
ALL STAKEHOLDERS WORKING TOGETHERCompanies
•EV fleet vehicles•Workplace Charging •Promote EV awareness•Incentives for employees
Utilities
•Expand renewable electricity sources
•Capacity expansion•Time of use rates•Demand Response•Infrastructure •Public Education
State or Region•Promote EV awareness•Infrastructure •EVSE Permit Process•Legislation/Incentives•Public education•EV fleet vehicles
Nissan Confidential
EV Market Readiness
• Incentives for consumers – Financial (tax credit, free permitting, free charging, subsidized charger
installation)– Non-financial (HOV lane access, preferential parking, etc.)
• Streamlined EVSE permit process – Fast, easy permit application process (online permitting)– Expedient installation approvals or installer self certification
• Charging Infrastructure- Home
- Workplace
- Public
• Education and Public Outreach - Educate the public on environmental, social, and financial benefits of
electric drive vehicles
Nissan Confidential
Best Practices - Incentives
• Federal Tax Credits– $7,500 for EVs– EVSE tax credit for 50% of cost up to $2,000
• State of Oregon – $1,500 EV Tax Credit– $750 EVSE Tax Credit
• State of California – $5,000 state rebate funded by California Air Resources Board
• State of Tennessee- $2,500 state rebate for first 1000 EVs sold
• State of Washington - No state sales tax on EVs
• State of Georgia– $5,000 state tax credit on zero emission vehicles
Best Practices - Permitting & Inspection
Mecklenburg County, North Carolina
Online Application for EVSE Permit
Best Practices - Permitting & Inspection
Mecklenburg County, North Carolina
Online Inspection Scheduling
Benchmarking – Planned Infrastructure
State Level 2 DC Fast
CALIFORNIA 3670 111
WASHINGTON 1464 52
TENNESSEE 1350 52
ARIZONA 1150 52
OREGON 1150 52
TEXAS 316 50
INDIANA 300 0
District of Columbia 255 0
FLORIDA 255 0
MICHIGAN 255 0
NEW YORK 255 0
SOUTH CAROLINA 200 0
NORTH CAROLINA 133 0
MARYLAND 64 3
ILLINOIS 63 0
CONNECTICUT 8 0
KANSAS 3 0
VIRGINIA 1 0
WISCONSIN 1 0
Total Public EVSE
Level 2 12,935
DC Fast Charge 501
Total 13,436
LEAF Customer Journey Begins
Nissan LEAF Registration And Reservations Process
Today• Nissan LEAF website registrations
(346,000+ handraisers)
Currently• 20,000+ reservation fees of $99.00• Customer configures vehicle,
creates driving profile• Customer determines dealer,
conducts purchase/lease transaction
At the end of Last month• More than 1,000 Nissan LEAF owners
Nissan Confidential