Georgia Southwestern State University School of Business

Georgia Southwestern State University

School of Business Administration

REPORT OF THE ASSESSMENT COMMITTEE

Academic Year

2010-2011

Prepared by:

Dr. Liz Wilson

Dean of the School of Business

And the faculty members of the College of Business Administration

Purpose of the Report

During the academic year 2010-2011, the Assessment Committee concentrated in

two main issues:

1) To verify that we keep the commitment of continuous improvement in our learning

objectives, and

2) To report the result of the assessed learning goals during this academic year.

Actions during the academic year 2010-2011

1. Standardization of the all SOBA syllabi and the inclusion of optional information

as required.

2. Stronger collaboration inside the SOBA committees and the better flow of

information.

3. The requirement of virtual office hours for professors teaching online courses.

4. Keep the SOBA webpage up to date.

5. Based on previous year results, some specific classes delayed the assessment for a

couple of weeks to let the students digest the new concepts and then apply the

assessment. This increased the overall score for that learning goal.

Results for the Academic Year 2010 – 2011

The results were submitted and evaluated by the assessment committee. The targets

are as follow:

At least 80% of the students should meet or exceed the goal. Computing the

average for each student for all the items considered in assessing the goal (the

range for this number is between 1 and 3):

o If the average is lower than 2 then the student is considered as “Fail”.

o Between 2 and below 2.5 is considered as “Meet”,

o And between 2.5 and 3, the score is considered as “Exceed”.

The total average for each item for the goal should be at least 2.0

The overall score for the goal has to be at least 2.0

UNDERGRADUATE

The following table gives the information of the learning goals assessed during

the academic year 200-2011.

Undergraduate Learning Goals 2010-2011

GOAL AC

CT

2101

BU

SA

2010

BU

SA

2105

BU

SA

3050

BU

SA

3106

MG

NT

3650

MK

TG

3800

EC

ON

2105

Business Knowledge X X

Communication – Oral X

Communication – Written X

Ethical Reasoning X

Critical Thinking/ Analytical Skills X

Use of Information technology X X X

Diversity and Globalization X

Teamwork X

Assessment Results

The following table shows the goals assessed in each one of the courses.

The assessment committee recommendations for areas where the targets were not

reached can be found in a later section in this report.

Undergraduate Summary of Assessment Results 2010-2011

CLASS Goal(s) When How N %

Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

ACCT 2101 Business

Knowledge

Fall 2010

(Inclass)

Instrument

and Rubric

41 24 34 42 0

All 2.09 1

1 2.20 1

2 2.02 1

3 2.2 1

4 2.02 1

Fall 2010

(online)

Instrument

and Rubric

21 33 38 29 0

All 1.94 0

1 2.00 1

2 1.90 0

3 1.95 0

4 1.90 0



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

ACCT 2101 Business

Knowledge

Spring

2011 (land)

Instrument

and Rubric

34 3 29 68 1

All 2.46 1

1 2.21 1

2 2.76 1

3 2.68 1

4 2.18 1

Spring

2011

(online)

Instrument

and Rubric

9 22 11 67 0

All 2.47 1

1 2.44 1

2 2.56 1

3 2.44 1

4 2.44 1



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

ECON 2105 Business

Knowledge

Fall 2010 Instrument

and Rubric

43 42 16 42 0

All 2.02 1

1 2.33 1

2 2.05 1

3 1.67 0

Spring

2011

Instrument

and Rubric

60 68 20 12 0

All 1.68 0

1 2.02 1

2 1.62 0

3 1.4 0



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 2105 Oral Communication Fall 2010

(land)

Instrument

and Rubric

41 10 29 61 1

All 2.56 1

1 3 1

2 2.27 1

3 2.43 1

4 2.2 1

5 2.63 1

6 2.8 1

Fall 2010

(online)

Instrument

and Rubric

32 34 25 41 0

All 2.1 1

1 2.42 1

2 2.17 1

3 2.33 1

4 1.83 0

5 2.08 1

6 1.75 0



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 2105 Oral Communication Spring 2011

(land)

Instrument

and Rubric

28 32 46 22 0

All 2.15 1

1 2.43 1

2 2.00 1

3 2.20 1

4 1.91 0

5 2.14 1

6 2.25 1

Spring 2011

(online)

Instrument

and Rubric

18 56 28 16 0

All 1.80 0

1 1.94 0

2 1.89 0

3 1.75 0

4 1.83 0

5 1.64 0

6 1.74 0



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 2105 Written

Communication

Fall 2010

(land)

Instrument

and Rubric

41 20 37 43 1

All 2.35 1

1 2.4 1

2 1.93 0

3 2.5 1

4 2.63 1

5 2.3 1

Fall 2010

(online)

Instrument

and Rubric

32 25 41 34 0

All 1.92 0

1 1.92 0

2 1.25 0

3 2.42 1

4 2.08 1

5 1.92 0



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 2105 Written

Communication

Spring 2011

(land)

Instrument

and Rubric

28 36 29 35 0

All 2.34 1

1 2.38 1

2 2.21 1

3 2.34 1

4 2.59 1

5 2.20 1

Spring 2011

(online)

Instrument

and Rubric

18 61 11 28 0

All 1.96 0

1 2.25 1

2 1.64 0

3 2.06 1

4 1.86 0

5 2.00 1

BUSA 3106 Ethical Reasoning Spring 2011 Instrument

and Rubric

31 23 52 25 0

All 2.11 1

1 2.13 1

2 2.1 1

3 2.1 1



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 3050 Critical Thinking

and Analytical

Skills


and Rubric

35 14 23 63 1

All 2.54 1

1 2.86 1

2 2.43 1

3 2.57 1

4 2.31 1


and Rubric

34 21 41 38 0

All 2.36 1

1 2.53 1

2 2.15 1

3 1.94 0

4 2.31 1

Spring

2011

Instrument

and Rubric

26 19 19 62 1

All 2.44 1

1 2.85 1

2 2.65 1

3 2.27 1

4 2.00 1



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 2010 Information

Technology

Spring

2011

Instrument

and Rubric

49 0 12 88 1

All 2.7 1

1 3 1

2 2.71 1

3 2.69 1

4 2.41 1

MGNT 3650 Fall 2010 Instrument

and Rubric

32 0 3 97 1

1 2.97 1

Spring

2011

Instrument

and Rubric

33 9 12 79 1

1 2.70 1

MKTG 3800 Spring

2011

Instrument

and Rubric

(Group)

16 13 56 31 1

1 2.18 1



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

MGNT3650 Diversity and

Globalization


and Rubric

32 3 3 94 1

All 2.84 1

1 2.94 1

2 2.84 1

3 2.84 1

4 2.72 1

Spring

2011

Instrument

and Rubric

33 12 18 70 1

All 2.58 1

1 2.64 1

2 2.64 1

3 2.64 1

4 2.39 1

MKTG 3800 Teamwork Spring

2011

Instrument

and Rubric

(Groups)

16 25 69 6 0

All 2.09 1

1 2.00 1

2 1.88 0

3 2.69 1

4 2.13 1

5 1.75 0

GRADUATE (MBA)

The School of Business assessed four MBA course in this academic year. These

courses were assessed and the corresponding instruments and rubrics were used.

The following table shows the learning goals assessed during the academic year

2010-2011 and the courses used to assess those goals.

Graduate Learning Goals Assessed in 2010-2011

GOAL BU

SA

6110

BU

SA

6170

BU

SA

6180

BU

SA

6600

Information Technology X

Communication – Oral

Communication – Written X

Ethical Reasoning X

Critical Thinking/ Analytical Skills X X

Diversity and Globalization X

Teamwork X

Assessment Results

The following table shows how the goals were assessed in each one of the courses.

The assessment committee recommendations for areas where the targets were not

reached can be found in a later section in this report.

Graduate Summary of Assessment Results 2010-2011.


Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 6180 Information

Technology


and Rubric

11 0 0 100 1

1 3.0 1

BUSA 6600 Written

Communication

Spring

2011

Instrument

and Rubric

24 0 0 100 1

All 2.83 1

1 3.00 1

2 2.88 1

3 3.00 1

4 2.67 1

5 2.58 1

BUSA 6110 Ethical Reasoning Fall 2010 Instrument

and Rubric

28 0 11 89 1

All 2.61 1

1 2.71 1

2 2.5 1



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 6110 Critical

Thinking/Analytical

Skills


and Rubric

28 0 14 86 1

All 2.68 1

1 2.64 1

2 2.79 1

3 2.61 1

BUSA 6600 Spring

2011

Instrument

and Rubric

24 4 8 88 1

All 2.61 1

1 2.83 1

2 2.42 1

3 2.58 1

4 2.50 1

5 2.58 1

6 2.54 1

7 2.83 1



Fail

%

Meet

%

Exceed

Objectives Result

(0 not met,

1 met) Item Score

BUSA 6180 Diversity and

Globalizations


and Rubric

11 0 9 91 1

All 2.84 1

1 3.00 1

2 2.82 1

3 2.64 1

4 2.91 1

BUSA 6170 Leadership /

Teamwork

Spring

2011

Instrument

and Rubric

32 0 34 66 1

All 2.85 1

1 2.48 1

2 2.66 1

3 2.55 1

4 2.76 1

5 2.41 1

6 2.45 1

7 2.76 1

8 2.72 1

UNDERGRADUATE RESULTS

The main concern, based on the assessed learning outcomes, is the evidence that

some online classes were below the corresponding online score. That may be influenced

by the way we teach these courses. This is the first year that this report differentiates the

learning modalities.

Recommendations:

1. Keep working in the way we teach online courses

a. Offer internal training.

b. Increase teacher-student interaction

c. Promote group/collaborative activities among students

d. Include other learning tools such as podcasts, external videos, or activities

beyond reading the book.

2. Revise that course learning objectives are aligned with the School’s learning

objectives. Standardize the learning objectives and topics covered for classes

taught by different professors.

3. Suggest the adoption of books that are focused on distance learning students and

provide material that can be used to assure the complete understanding of the

material even when the student-professor interaction is limited.

4. Invest in technology to maintain our teaching standards.

5. Provide orientation to teach online courses for new faculty before the semester

starts.

6. Provide processes and procedures that faculty can follow (such as how to

download podcasts) and be more independent on expertise advising.

7. Put more emphasis on written assignments and teamwork.

8. Be consistent in the learning outcomes between the online and in-class courses.

9. Open a communication channel with students to know their opinion to be more

effective in the learning process.

10. Develop best practices for online courses plus the implementation of evaluation

tools for assessing online classes.

11. Specific to ECON 2105, talk with the professor to identify the reasons for the

poor performance in this class and try to adopt the same practice that other

professor did to increase the score by delaying the assessment some time, such

that students can digest and understand the new concepts.

GRADUATE RESULTS AND RECOMMENDATIONS

For the graduate assessment, results show that all the learning outcomes assessed

meet or exceed the School of Business expectations. The only recommendation that is

proposed is to keep working in increasing the level of the graduate courses and keep

assessing the learning outcomes to take actions in the event that something drops below

the expectations.

Appendix

Results from the Faculty Members will not be included in

this report, but can be found in the S drive.

Documents

Georgia Southwestern State University School of Business