DIGITAL AND PRINT CAMPAIGNS DEVELOPED

AND MANAGED BY

SANDRA GENOVA

Printed Flier

Print Ads

HIMSS Education

Issue 2015

GRIFFIN

Military Education

2015

Print Ads

ADVANCE

Education Issue

2015

Military Advanced

Education 2015

Print Ad

For the Record

Direct Mail

Campaign to

National Rural

Health

conference

attendees

Direct Mail

Customizable

template for

Healthcare

Partners

(hospitals) 2015

E- Blast and

Landing Page

(WordPress)

Military Friendly

Schools 2015

AORN E- Blast and

Landing page

2015

ADVANCE

E-Blast and

Landing Page 2015

Health Leaders

Banner Ads for

2015

Multiview

Retargeting

Campaign and

Landing page 2015

Military

Connections.com

listing and landing

page

Education Focused on High Demand Civilian

Careers

As you transition to civilian life, consider a

career in the high-demand healthcare industry.

Transformational leaders capable of solving

critical issues are urgently needed in this fast-

growing industry. An advanced degree in

nursing or organizational management can

open the door to a leadership opportunity in

this fast growing industry.

American Sentinel online degree programs are

affordable and attainable. Courses can be taken

anywhere and anytime. Degree programs include: RN to BSN, RN to BSN/MSN, M.S

Nursing (with 5 specialization), Doctor of Nursing Practice (2 specialization), MBA

Healthcare, MS Business intelligence and Analytics, M.S. Information System

Management and more.

American Sentinel is accredited by the Distance

Education Accrediting Commission (DEAC), a

recognized member of the Council for Higher

Education. We are a proud supporter of our military students, providing no-cost evaluation

of military training, CLEP and DSST exams, ACE-

evaluated and industry-certification training, as

well as prior college credits

Learn more

Multiview

Banners in

Multiple Nursing

Publications

2015

ADVANCE

E-Blast

2015

AORN

Banners and

Landing Page

2015

Nurse Together

E-Blast and

Landing Page

For the Record

E-Blast, Banner

and Landing Page

Nurse Together

E-Blast and

Landing Page

Nurse Together

E-Blast and

Landing Page

Advance

E-Banner Ad

Fierce E-Blast and

Landing Page

AONE

Nursing banners

Rural Roads

Print Ad

National Rural

Health E- Blast

and Landing

Page

NurseTogether.com

E-Blast and

Landing Page

Print and Digital Event Poster

Spring 2015

Posters and Fliers

Customizable E- Mail

Template for chapters

Customizable Template for

chapters

MS Rock Stars, Running to End Multiple Sclerosis

For Angie Ramage, the P.F. Change Rock ’n’ Roll Marathon in January is a chance to show how far she’s come. “The marathon is on the

exact day of the sixth anniversary of my diagnosis,” she said. “Never in a million years did I think as I sat in that hospital bed unable to

walk that I would be participating in a half marathon six years later.”

Her husband Darrin was diagnosed with MS in 1994. He will be participating in the marathon in a different way. “I am great at running,

but my running is different: I am good at running my mouth,” Darrin notes. So, he will be working as a spokesperson at the National MS

Society booth at the event expo. He wants to help create awareness about MS and to inspire the participants.

Darrin met Angie in 1999. They dated for a while before he had the courage to tell her that he was living with MS. She was shocked, but

supportive and they were eventually married in 2002. Shortly after the birth of their son, Stone, Angie starting having serious medical

issues. Then she was diagnosed with MS. Angie remembers, “I went from being a caregiver to being a person with MS and Darrin went

from a person with MS to a caregiver.”

They decided to take on the disease head on and not let it stop them from living their lives to the fullest. They became actively involved

with the Arizona Chapter of the National MS Society. To help increase the amount of support for young adults living with MS, they helped

start and continue to lead a group specifically for young adults. “Our mission is to inspire and lead by example. You may have MS—but it

is not the end. You can still live a normal life,” they reflect. Angie and Darrin had a second child Ashlyn, now three, and they work

relentlessly to raise awareness and money to help end MS. “My biggest concern is that my kids might get MS. I don’t want to see that

happen, I want to see an end to this disease,” Angie says.

Fundraising Story – Social and Traditional Media

Rock Stars, Running to End Multiple Sclerosis (story continued)

The Ramages decided to participate in the Rock ’n’ Roll Marathon for several reasons. Angie is turning 40 in 2013 and wants to hike the

Grand Canyon. She says running in the Rock ’n’ Roll is a great opportunity for training. They also love the fact that the National MS

Society is the charity of choice for the Marathon. Angie is a member of the MS Rockstars, a prestigious running and fundraising team

that participates in the marathon. Each team member raises a minimum of $1,750 for MS, and gets a personalized 12-week training

program and VIP treatment on race day. Even their son Stone is participating. He is training for the Kids Rock Marathon the day before

the race.

The P.F. Chang’s Rock ’n’ Roll Arizona Marathon and 1/2 Marathon takes place January 15, 2012. More than 30,000 runners are

expected for the annual mash-up of entertainment and fitness, with live bands rocking stages along each mile of the 26.2- and 13.1-

mile courses. Join Angie and Darrin and the MS Rockstars and run for a great cause while enjoying the ultimate VIP experience in

Arizona. To sign up, call 1-800-344-4867 or visit www.MSrockstars.com.

Kevan Brininger, Ready for The Challenge—of the P.F. Chang Rock ’n’ Roll Marathon and life with Multiple Sclerosis

Kevan Brininger was diagnosed with MS in June 2011 at the age of 38. He will be participating, along with his 18 year old son Derrick,

in the P.F. Chang’s Rock ’n’ Roll Arizona Marathon and 1/2 Marathon in January. He says “Some people have said that I can’t or should

not do this marathon. I take that as a personal challenge to prove to myself that I can. I will not be doing this race in a $4000

specialized racing wheelchair, I will be doing it in a standard wheelchair. I want to show that even though I am in this situation, I can still

challenge myself and enjoy almost all of the normal activities that I used to.” Kevan and Derrick will be participating in the half

marathon split in the Rock’n’Roll event.

Kevan has been battling MS symptoms for over 16 years. “My MS originally presented itself with some vision loss in the right eye while I

was serving in the United States Marine Corps. Over the years it has slowly progressed and I now only have central vision in the left,” he

said. “Then in June, I began having problems with my right leg and arm. I went to therapy and my right arm has almost completely

returned to normal. However, in November, I had an episode that affected me from the waist down. I continue to go to physical and

occupational therapy to strengthen my core and upper body along with trying to keep my legs as flexible as I can. I now rely on my

wheelchair for movement.”

Fundraising Story

Kevan Brininger, Ready for The Challenge—of the P.F. Chang Rock ’n’ Roll Marathon and life with Multiple Sclerosis (CONTINUED)

Kevan has been a cyclist for most of his life—. “since I taught myself to ride a bike (without training wheels) at age 3,” he says. “I have

ridden every kind of bike there is--from riding 150 miles a day on a road bike, to downhill riding on a mountain bike, to also doing

everything you can think of on a BMX bike. I look at this wheelchair as a new form of bicycle that I am on all the time. I want to see how

far I can push this chair and myself.” Kevan is a member of MS Rockstars, a prestigious running and fundraising team that participates

in the marathon. Each team member raises a minimum of $1,750 for MS, and gets a personalized 12-week training program and VIP

treatment on race day. Kevan is working hard to raise money for the National MS Society through the event and he says “no donation is

too small and any donation will help make it possible to one day have a world free of MS. “

The P.F. Chang’s Rock ’n’ Roll Arizona Marathon and 1/2 Marathon takes place January 15, 2012. More than 30,000 runners are

expected for the annual mash-up of entertainment and fitness, with live bands rocking stages along each mile of the 26.2- and 13.1-

mile courses. Join Kevan and the MS Rockstars and run for a great cause while enjoying the ultimate VIP experience in Arizona. To sign

up, call 1-800-344-4867 or visit www.MSrockstars.com.

nWhite, an MS Rock Star: Running for those who can’t

Megan White loves running and has been participating in marathons around the country since she was 19. But her life changed in 2006

when she was diagnosed with multiple sclerosis at age 38. The diagnosis did not stop her. In fact, she became more determined to start

running again. In 2009, less than three years after being diagnosed, she registered for the P.F. Chang’s Rock ’n’ Roll Marathon and has

not missed a year since. “I have always had the ability to run and I am blessed that I still can. I now run for those who can’t and to

demonstrate that life with MS isn't over, just different,” Megan said.

Megan is thrilled that the National MS Society is the charity of choice for the P.F. Chang’s Rock ’n’ Roll Marathon this year. She noted

that “Raising funds for MS is crucial. It helps researchers make strides towards a world free of MS and the money raised also helps fund

local programs for people living with MS.” Megan is a member of the MS Rockstars, a prestigious running and fundraising team that

participates in the marathon. Each team member raises a minimum of $1,750 for MS, and gets a personalized 12-week training

program and VIP treatment on race day.

Fundraising Story

Megan White, an MS Rock Star: Running for those who can’t (CONTINUED)

Megan, along with her four children and granddaughter, is a big fan of the P.F. Chang’s Rock ’n’ Roll Marathon. She loves everything

about it—the bands, the people cheering on the sidelines and the fun at the finish line. She describes herself as a running billboard for

MS. You might see her wearing tights, National MS Society branded gear, and an orange tutu at the event this year!

A creative fundraiser, Megan also raises money for MS through her connections with corporate sponsors, from neighborhood bunko

(dice) parties, by selling MS ribbons, and by asking friends and family for support. Even her nine-year-old daughter Abby helps mom

raise money for MS. “She makes and sells orange ribbons and she is always getting her Girl Scout troop involved with the National MS

Society. She will be helping me when I go into her school with a demonstration that helps kids understand what happens when a parent

can’t walk or needs help with balance along with many other symptoms. She is in charge of getting her school to raise money one

classroom at a time. She did her math and if every student did at least $1 they would have raised about $1,000. She is a go getter, so

we will see,” Megan says.

Megan describes herself as an “encourager” inspiring others to take action. She notes, “Everyone with MS has their own marathon—for

some it might be just getting out of bed in the morning.” She is actively involved in the Society’s Arizona Chapter, speaking publicly at

and participating in a variety of Society events and programs and services for people living with MS.

The P.F. Chang’s Rock ’n’ Roll Arizona Marathon and 1/2 Marathon takes place January 15, 2012. More than 30,000 runners are

expected for the annual mash-up of entertainment and fitness, with live bands rocking stages along each mile of the 26.2 and 13.1 mile

courses. Join Megan and the MS Rockstars and run for a great cause while enjoying the ultimate VIP experience in Arizona. To sign up

call 1-800-344-4867 or visit www.MSrockstars.com

Copy to describe a sculpture that was created for the MS home office lobby. The copy was used to create plague near the sculpture.

The Path to the Cure by artist Ira D. Sherman

This sculpture recognizes the Society’s Circle of Distinction members. Each member has generously given $1 million or more to moves us closer to a

world free of MS.

A primary component of the sculpture is a figure with symbols of a wheelchair and crutch. Once the door engraved with the names of Circle of

Distinction members is pushed, a path toward the cure for MS is set in motion. The figure moves away from the wheelchair and crutch, representing

a separation from the encumbrances of MS.

A ribbon of stainless steel represents both the disease of multiple sclerosis and the path to the cure. The path commences with a large ‘M’ and ‘S’

made of metal. As you follow the path away from the starting point and advancing ever farther along the path to a cure, the ribbon of stainless steel

begins disintegrating. The metal ‘M’ and ‘S’ symbols become smaller ridges of metal and the end of the path to a cure is pure light – a

representation of a world free of MS.

The Path to a Cure is a conceptual sculpture designed to move and convey the movement toward a cure, while underscoring the beautiful spirit of a

person living with MS. The metals used in the sculpture represent individual beauty, while the path to the cure for MS is represented by elegant light.

This sculpture not only represents a path to a word free of MS, but invites you to participate in moving along that path by engaging with the

sculpture. You are also invited to help advance toward a world free of MS through your continued support and volunteer leadership.

Event Banners

WEB SITE Wallpaper

for Events

Facebook Headers

Brochures

Event Posters

Event Postcards

Event Ads

Pupster Pizza

Featured on